Social media news you need to know this month [October]

With Black Friday around the corner, social media platforms are releasing new features around ecommerce and SMB monetization. Here are the biggest social media updates you need to know this month.

alt= width=334 height=206 data-lazy-srcset=https://cms.wevideo.com/wp-content/uploads/2020/10/OnZoom.jpg 1436w, https://cms.wevideo.com/wp-content/uploads/2020/10/OnZoom-300x185.jpg 300w, https://cms.wevideo.com/wp-content/uploads/2020/10/OnZoom-768x474.jpg 768w, https://cms.wevideo.com/wp-content/uploads/2020/10/OnZoom-1024x632.jpg 1024w, https://cms.wevideo.com/wp-content/uploads/2020/10/OnZoom-350x216.jpg 350w, https://cms.wevideo.com/wp-content/uploads/2020/10/OnZoom-100x62.jpg 100w, https://cms.wevideo.com/wp-content/uploads/2020/10/OnZoom-862x532.jpg 862w, https://cms.wevideo.com/wp-content/uploads/2020/10/OnZoom-1200x740.jpg 1200w data-lazy-sizes=(max-width: 334px) 100vw, 334px data-lazy-src=https://cms.wevideo.com/wp-content/uploads/2020/10/OnZoom.jpg />Source: Zoom

Zoom launches paid events platform

People can now purchase tickets to live, virtual events through Zoom's new platform, OnZoom. With PayPal handling payments on the platform, OnZoom takes care of the ticketing so creators of all sizes (from fitness instructors to brands like Bacardi) can offer interactive virtual experiences.

Facebook announces Season of Support for SMBs

Facebook has launched a collection of free resources including guides, courses and insights, to help small businesses succeed this upcoming holiday season. Season of Support has a specific focus on supporting Black businesses by promoting #BuyBlack every Friday from October 30 to November 27.

Instagram launches new features on its 10th birthday

alt= width=278 height=278 data-lazy-srcset=https://cms.wevideo.com/wp-content/uploads/2020/10/StoriesMap.jpeg 2730w, https://cms.wevideo.com/wp-content/uploads/2020/10/StoriesMap-150x150.jpeg 150w, https://cms.wevideo.com/wp-content/uploads/2020/10/StoriesMap-300x300.jpeg 300w, https://cms.wevideo.com/wp-content/uploads/2020/10/StoriesMap-768x768.jpeg 768w, https://cms.wevideo.com/wp-content/uploads/2020/10/StoriesMap-1024x1024.jpeg 1024w, https://cms.wevideo.com/wp-content/uploads/2020/10/StoriesMap-350x350.jpeg 350w, https://cms.wevideo.com/wp-content/uploads/2020/10/StoriesMap-100x100.jpeg 100w, https://cms.wevideo.com/wp-content/uploads/2020/10/StoriesMap-862x862.jpeg 862w, https://cms.wevideo.com/wp-content/uploads/2020/10/StoriesMap-1200x1200.jpeg 1200w data-lazy-sizes=(max-width: 278px) 100vw, 278px data-lazy-src=https://cms.wevideo.com/wp-content/uploads/2020/10/StoriesMap.jpeg />Stories Map, source: Twitter (@Instagram)

Earlier this month Instagram launched a few new updates, including Stories Map, which offers a private view of where you posted Stories from in the past few years. Another update is the new shopping capability within IGTV, marked by a shopping bag icon at the bottom of IGTV videos.

The best social media platforms for your business in 2021

Check out this article and infographic from Constant Contact and learn which platforms are the best fit for your business in 2021.

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