
--
Sigma Corporation of America, a leading DSLR lens, camera, flash and accessory manufacturer, is disrupting the cine lens game with its brand new lineup of cine lenses, which will be on display at the 2017 NAB Show , taking place in Las Vegas from April 24th through 27th. Handcrafted in Japan, made in Aizu, Sigma's cine lenses, which were just announced in Q3 of 2016, have already been used in several projects ranging from commercial work, to indie films, to shorts designed specifically for OTT distribution on platforms like YouTube.
Sigmas 18-35mm T2 Cine Lens in action on the set of Shadows On The Road
We've been astounded by the images our customers have created using Sigma still photography lenses, and this trend has continued with the Sigma cine zoom lenses, comments Sigma Corporation of America President Mark Amir-Hamzeh. These artists' stunning work never fails to impress us; we're pleased to have the privilege to say their vision was captured through our lenses. And NAB is the perfect stage on which to connect with likeminded cinematographers with similar needs and their own unique vision.
Designed for the latest, high-resolution digital cinema cameras and already being used by a number of cinematographers, the brand new line of Sigma cine lenses will be on display at NAB 2017. The Sigma cine lens lineup at NAB 2017 includes the High Speed Super 35 Zoom Line: 18-35mm T2 and 50-100mm T2; the FF Zoom Lens: 24-35mm T2.2; and the High Speed Prime line: 20mm T1.5, 24mm T1.5, 35mm T1.5, 50mm T1.5 and the 85mm T1.5. Sigma lenses are designed for industry-standard E, EF and PL mounts* (with the exception of the 24-35mm), ensuring compatibility with all major digital cinema cameras.
blur : The first short film shot with Sigma cine lenses
The first short film shot with Sigma's brand new cinema lenses, blur, was shot using the Sigma 18-35mm T2 and the 50-100mm T2 zoom lenses. The exceptionally fast compact zoom lenses gave the blur production the versatility of a zoom with the optics of a prime lens, making the Sigma cine lenses ideal for the indie production with tight time and budget constraints. Director of Photography Yohei Tateishi explains, Sigma cine lenses are a huge plus for indie filmmakers who need to shoot run-and-gun with limited access to lighting gear.
In addition to the practicality of using a cine zoom lens, Sigma cine lenses are optimized to shoot 4K and higher, making them virtually future-proof as the industry evolves towards higher resolutions and larger sensors. Making the case for using just one or two Sigma cine zoom lenses in place of multiple prime lenses, Tateishi says, The Sigma cine zoom lenses perform just as well as many prime lenses on the market today, and the high quality speaks for itself.
Watch blur, a short film shot on Sigma cine lenses.
Noam Kroll: Shadows On The Road
For his 90-minute dramatic feature film, Shadows On The Road, LA-based filmmaker Noam Kroll employed the Sigma 18-35mm T2 and the 50-100mm T2 zoom cine lenses, exclusively. Shooting a feature film on a micro budget and tight shooting schedule, the Sigma cine zoom lenses offered the convenience of shooting in low light thanks to its ultra-fast T-stop of 2.0, combined with speed, efficiency and quality, for a highly competitive price.
The optical quality of the Sigma cine zoom lenses was far superior to what I've experienced with other cine lenses, Kroll states. Typically, unless you're using a prime, you can't get that low of an exposure with a cine lens. To be able to get as low as T2 meant we had the best of both worlds; we could stay on zoom - which was necessary with such a small crew and so few resources, if we had to switch from one prime to another, it just wouldn't have gotten done - without ever sacrificing image quality or functionality in low light situations. Not to mention the exceptional build quality, which really gave me the confidence that these lenses could take a bit of a beating and still function like new.
Watch more of Noam Kroll's content.
Abandon Visuals: Telling brand stories through immersive visuals
Abandon Visuals is a California-based full production house specializing in creating unique TV, film and commercial content for an impressive roster of clients that includes high quality brands including Red Bull, Red Digital and Monster Energy. With a commitment to progressive cinematography, the creative team believes in using the most advanced camera and lens technologies on the market. Their most recent projects include campaigns for Lamborghini and Red Digital Camera, and this meant using the Sigma 18-35mm T2 to capture stunning, action-packed shots with true cinematic quality.
We're seriously blown away by the image quality of the Sigma cine lenses. Their image quality is so impressive, we think they rival the most expensive cinema lenses on the market, says Jonny Mass, co-founder of Abandon Visuals. The sharpness of these lenses is off the charts. When capturing 8K content, it's vital that we have lenses that are compatible with that resolution and these lenses fill that need. Weve had nothing but positive experiences with them and we're eager to continue creating beautiful content with them.
He continues, The Sigma 18-35mm T2 Cine Zoom hands down is the most versatile and beautiful lens that we've ever used. It is five prime lenses in one with a T stop of 2.0 - what more is there to say about it? We're in love with this lens.
Check out more of Abandon Visuals work.
Handcrafted in Japan, Made in Aizu
Compatible with the latest high-resolution, full-frame digital cinema cameras, the Sigma cine lenses combine 100% Sigma optics with a 100% new mechanical structure, offering an outstanding form factor with unbeatable optical performance that appeals to a
Most recent headlines
04/09/2025
Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...
01/05/2025
As Tanzania approaches a pivotal election year marked by both promise and concern over the impact of artificial intelligence (AI) on media, more than 300 journa...
01/05/2025
Paul Reubens appears in Pee-wee as Himself, an official selection of the 2025 Sundance Film Festival. Courtesy of Sundance Institute | photo by Michael Ochs A...
01/05/2025
After four years of lectures, study sessions, exams, and parties, college senior...
01/05/2025
72.4% of overall TV viewing in Q1 2025 is of content that includes advertising
...
01/05/2025
NEW YORK LiveNow From Fox, Fox Television Stations' national news streaming service, has released viewing data showing the first quarter was the best quarte...
01/05/2025
The global installed base of Smart TVs and Connected TV (CTV) devices will reach 4.2 billion units by 2030, growing at a CAGR of 9.6% from 2.65 billion in 2025,...
01/05/2025
Samsung TV Plus has announced that it is expanding its existing lineup of more than 50 sports channels with five new free, ad-supported streaming television (FA...
01/05/2025
MELBOURNE, Fla. Carlo DiMarco has joined USSI Global as vice president of strategic marketing and growth, with responsibility for strategic business development...
01/05/2025
WASHINGTON The NAB has filed a wide-ranging rebuttal to proposals by the pay TV industry that the FCC delete and/or significantly change rules governing retrans...
01/05/2025
WASHINGTON The Corporation for Public Broadcasting has filed a lawsuit to stop the Trump administration from firing three of its board members, claiming the pre...
01/05/2025
HONG KONG Riedel Communications today said it has opened a new office in Hong Kong, enhancing its presence in the Asia-Pacific region....
01/05/2025
MUMBAI, India & BALTIMORE In a development that could advance efforts to bring NextGen TV to cellphones, FreeStream Technologies, Lava International and HMD hav...
01/05/2025
01 05 2025 - Media release Screen Australia empowers 100 distinctive Australian narratives
All The Boys Are Here writer/director Goran Stolevski and It s All...
01/05/2025
How PFX Delivered 750 VFX Shots in Just Four Months For Anthony Hopkins Thriller...
01/05/2025
Careline's New Wave Makeup Commercial Shot With URSA Cine 12K LF
Brie Clayton May 1, 2025
0 Comments
CAD Studios relies on large format, full fram...
01/05/2025
Telling the story: Extensive technical set-up delivers comprehensive Special Oly...
01/05/2025
Just Around the Bend: Olympic Broadcasting Services Readies for the Milano-Corti...
01/05/2025
Wireless Microphone Spectrum Alliance Gets Going With Lobbying To Ensure RF Acce...
01/05/2025
Voice actor and producer Mark Yoshimoto Nemcoff shares his first impressions of the DPA 2017 Shotgun Microphone, from real-world auditions to side-by-side compa...
01/05/2025
With my previous console, Freeman recalls, I always had to run a Waves server for EQ and compression, but when I switched to DiGiCo, I found it was such an op...
01/05/2025
Stream all episodes ofLook Who's Hangry from April 29
An RT Player Original in partnership with Heinz...
01/05/2025
Here is your host, Patrick Kielty!
T naiste, Minister for Foreign Affairs and T...
01/05/2025
Exclusive interviews and un-seen footage feature in new two-part series...
01/05/2025
May brings more than just rainbows and sunshine - it's also time for fresh adventures and epic battles. This GFN Thursday spotlights 20 can't-miss games...
01/05/2025
RT Investigates reveals details of Christian Brothers who were senior leaders a...
01/05/2025
RT Statement
The Enterprise Resource Planning (ERP) project is one of the projects that was funded from the proceeds of RT 's land sale in 2017, the init...
01/05/2025
Watch our promo: RT Supporting the Arts | What's on
This May, RT is delighted to support Bealtaine Festival, Fastnet Film Festival, and Dublin Dance Fest...
01/05/2025
For Nicolas Simon, advancing the field of robotics is a personal mission that could change his siblings' lives.
Two-thirds of Simon's family members us...
30/04/2025
Film elements held at the Deluxe warehouse in March of 2015. Photo by Luis Silva...
30/04/2025
EA SPORTS FC 25 fans in Australia and Saudi Arabia, get ready to immerse yourselves in the beautiful game like never before. Spotify is excited to announce a n...
30/04/2025
The past year has been nothing short of a whirlwind for Tucker Wetmore. After th...
30/04/2025
Mexico's love for podcasts is no longer a trend-it's a lifestyle. With m...
30/04/2025
Slam poet Huda the Goddess wins 2025 Les Murray Award
30 April, 2025
Media releases
Australia for UNHCR and SBS are proud to announce that Huda Fadlelmawla...
30/04/2025
SBS, NITV and NIDA partner to empower the next generation of screen creatives
30 April, 2025
Media releases
SBS, National Indigenous Television (NITV) and ...
30/04/2025
By Joyce JC Cataldo
The media and entertainment industry is evolving faster than ever. Technology is shifting the way we create, distribute, and experience c...
30/04/2025
An image of Valencia, Spain, in the OneAtlas Living Library...
30/04/2025
NEWPORT BEACH, Calif. WPSD-TV, the NBC affiliate in Paducah, Ky., has selected Bitcentral's Central Control playout system to upgrade the station's mast...
30/04/2025
AMSTERDAM Zero Density, a global provider of virtual studio productions and on-air graphics, has appointed Baris Zavaroglu as its new CEO. Zavaroglu succeeds Of...
30/04/2025
The Avit Group, a forward-thinking audio-visual technology company, is bringing over 50 years of combined experience in delivering audio-visual design and insta...
30/04/2025
NXTGENbps will be showcasing its latest sustainable battery power solutions at this year's Media Production & Technology Show (MPTS), appearing alongside pa...
30/04/2025
Van Dyke skates and operates on Shoresy | photo by Dave Ferguson
Toronto-based Cinematographer Brett Van Dyke (Heartland, Jann, Carter) stepped into the rink...
30/04/2025
Leading provider of media playout solutions PlayBox Neo will exhibit a vast array of significant upgrades to its range of smart media innovations at CABSAT from...
30/04/2025
ITV Studios is renowned for its award-winning productions, including the reality TV phenomenon I'm a Celebrity Get Me Out of Here! Produced by Lifted Ente...
30/04/2025
The UK's presence at this year's CABSAT brings together 20 innovative companies under the GREAT Britain and Northern Ireland banner. From advanced infra...
30/04/2025
Lightware continues to strengthen its Environmental, Social, and Governance (ESG) initiatives by fostering diversity, inclusion, and community engagement within...
30/04/2025
LiveU is demonstrating for the first time in the UK, its revolutionary technological breakthrough in IP-video transport, LiveU IQ (LIQ ) and bringing its expand...
30/04/2025
Stand: A40
Calrec has been putting sound in the picture for more than six decades and is still pushing the boundaries of audio broadcasting with a full range o...
30/04/2025
Buckinghamshire New University (BNU) has opened its new virtual production studio, designed and integrated by CJP Broadcast. The installation equips students wi...
30/04/2025
Independent news producer in India focuses on delivering stories
nxtedition has supplied a complete newsroom system to Collective Newsroom, based in New Delhi,...