
Chyron today announced that its 2024 NAB Show booth (SL2238), the company will highlight customer-centric innovation in sports graphics solutions and its ongoing commitment to delivering reliable, full-featured products that enable greater creativity and efficiency in visual storytelling for live sports. Chyron will showcase the latest 4.10 release of its flagship PRIME platform, as well as a sneak peek at PRIME 5.0 in beta, along with the company's PAINT (replay and telestration), VSAR (virtual production), Click Effects (stadium and in-venue production), Virtual Placement, and Chyron LIVE (cloud-based live production) solutions.
On Tuesday, April 16, the Chyron booth will host a presentation featuring David Melfi, director of graphics integration for NBC Sports & Olympics, along with Chyron's Nikole McStanley, product portfolio director of live production technology. Together, Melfi and McStanley led collaborative development of key updates in PRIME 4.7, 4 8, and 4.9 releases over the past year, all geared toward meeting NBC Sports' requirements for high-profile collegiate sports and top-tier international sports competitions.
Through customer collaboration and with user feedback, we've introduced robust new capabilities in PRIME and across our product line, said Carol Bettencourt, vice president of marketing at Chyron. Along with that development and our future-focused R&D efforts, we've been investing in processes such as automated testing and customer feedback loops over longer release cycles to ensure the highest quality. The NAB Show is an ideal venue in which to reveal current initiatives and gather valuable input from the user community. We look forward to bringing our latest innovations to the show floor.
Chyron's PRIME platform allows users to leverage its industry-leading design features not only to create and animate stunning CG graphics, but also video walls, touchscreen graphics, and branding, bringing efficiencies and consistency to visual storytelling across the control room, studio, and downstream workflows. Focusing on cutting-edge capabilities introduced in recent PRIME updates, Chyron will focus on version 4.10 at the NAB Show, demonstrating a playout workflow that further simplifies operation while enabling greater control over the types of data displayed in live-to-air graphics. New dynamic data functionality allows playout operators to control not just the display of real-time data in a graphic, but also the actions that data will trigger.
Control panels in PRIME now can be configured by designers to provide access to specific parameters and give playout operators just the right amount of control and flexibility. Those same control panels will be available when PRIME integrates with Chyron's Click Effects venue controller, bringing greater efficiency to graphics updates, both images and text, across the ribbon board, center hung, and other displays. Calling up PRIME graphics with a single button click, operators at the venue can manipulate the graphics they re going to play out just as they would if they were a live graphics playout operator.
With its preview of PRIME 5.0, Chyron will focus on end-to-end workflows within the platform and seek user input on features currently in development. With this upcoming release, PRIME will support two 4K inputs and two 4K outputs, giving the platform higher resolution capability. Tighter integration with Adobe Photoshop and After Effects in PRIME 5.0 will allow designers even more control of imported assets, directly within the PRIME environment, expanding on the already robust capabilities to update text and manipulate layers. Because PRIME 5.0 also will support a ProRes output without the need for conversion, designers can both save time and eliminate the expense of storing multiple versions in multiple formats.
An update to the PRIME Clips module introduces automatic conversion of clips from NTSC to PAL, eliminating extra processing steps during production and bringing further time savings to live production for international sports broadcasts. With support for both NDI and HDR, the PRIME platform also supports the wide array of workflows and formats used in live sports production today. gRPC-enabled bidirectional API communication contributes to system performance and security.
On its NAB Show booth, Chyron also will feature PAINT 9.6, updated to enable even more flexible and dynamic sports analysis live on air. Along with tracked and tuned telestration clips and richer effects, UI and workflow enhancements streamline the sportscasting workflow. PAINT also boasts a new Highlight Pitch Zone tool, an enhanced CutOut tool, and an innovative Multi-Angle Telestration capability that preserves illustrations across multiple camera angles to provide a multi-dimensional view of key plays and strategies.
Chyron's Click Effects and VSAR will both be on display, with experts on the booth showing simulations of new features proposed for upcoming releases and gathering input from existing and potential customers. A beta build of VSAR with support for Unreal Engine 5 will be available for demos. Chyron's Virtual Placement rounds out the offering for live sports production, making it easy to add virtual graphics to any live broadcast.
Broadcasters and streamers looking for a scalable, economical, all-in-one cloud-based live production solution can take Chyron LIVE for a spin at the NAB Show. The award-winning platform offers a comprehensive and intuitive user interface for switching video sources such as cameras, feeds, or clips, as well as broadcast-grade graphical overlays, creating clips from live video sources, and enhancing storytelling with illustrated replay (telestration).
More information on Chyron solutions for sports production is available on Chyron s website: chyron.com.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
20/08/2026
From host-broadcaster and rightsholder support in June and July to MLS, NWSL, US...
20/08/2026
In-venue and creative video staffers at the professional and collegiate level ha...
20/08/2026
At IBC this year, Veritone (14.A56) is bringing two connected themes to the booth: architectural independence in enterprise AI, and the automation of the media ...
20/08/2026
Telestream and ScorePlay have announced a partnership combining Telestream's...
20/08/2026
The Grand Slam of Curling and Rock League have announced a three-year agreement with ESPN, bringing more than 300 hours of live curling coverage to U.S. audienc...
20/08/2026
Nielsen has announced a series of enhancements to its Big Data + Panel currency measurement methodology, taking effect August 31. The updates were developed in ...
20/08/2026
Net Insight has been selected by service provider Big Blue Marble (formerly ORS Group) to provide its Nimbra platform as the core media transport solution for a...
20/08/2026
The 2026 US Open will bring a series of free fan activations across New York City ahead of and during the tournament, which runs August 23-September 13.
We...
20/08/2026
Bridge Technologies will announce a transport stream (TS) playout feature for its VB330 and VB220 compressed monitoring probes at IBC2026 (Booth 1.A71).
The fe...
20/08/2026
ENCO will demonstrate solutions across captioning, translation, AI production tools, automation, and virtual production at IBC2026 (Stand 7.A34, Amsterdam RAI, ...
20/08/2026
MultiDyne Video and Fiber Optic Systems will demonstrate camera robotics and mot...
20/08/2026
Chyron will demonstrate news workflow solutions at IBC2026 (Stand 7.A23), marking the company's 60th anniversary. Highlights include updates to PRIME HTML, ...
20/08/2026
Spectrum SportsNet LA, the exclusive television home of the Los Angeles Dodgers, is now available to Spectrum customers in former Cox markets following the clos...
20/08/2026
swXtch.io will unveil expanded Global SRT Distribution and native multicast tran...
20/08/2026
Riedel Communications has announced that Transformation Church in the United States has deployed a communications system built around the Artist intercom ecosys...
20/08/2026
The bestselling author and longtime Apple observer explores how product launches...
20/08/2026
The Orlando Magic entered last season with a dramatically upgraded in-venue prod...
20/08/2026
Pacers Sports and Entertainment has announced a partnership with DAZN, making it the exclusive streaming home of Indiana Pacers basketball. A team-branded strea...
20/08/2026
Ratings Roundup is a rundown of recent ratings news and is derived from press re...
20/08/2026
The NHL has announced two major developments tied to its Germany growth strategy...
20/08/2026
Set up your own private remote collaboration infrastructure
SoundBridge have recently put together a tutorial video that provides users with a step-by-step ...
20/08/2026
New V-Control Pro features restore basic functionality
Neyrinck's V-Control software has long been keeping older Avid control surfaces compatible with n...
20/08/2026
TV, BritBox and Mammoth Screen have announced that filming is now underway on th...
20/08/2026
New York August 19, 2026 Nielsen today shared a number of key enhancements t...
20/08/2026
New Gracenote Data Hub analysis finds sports program titles up 31.2% and individ...
20/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/08/2026
At IBC, Profuz Digital will showcase at stand 8.A88 the SubtitleNEXT platform delivering innovative AI transcription integrations and stunning new features boos...
20/08/2026
Riedel Communications today announced that Transformation Church, one of the fastest-growing and most influential digital ministries in the United States, has d...
20/08/2026
QuickLink Showcases New 4K Capabilities Across StudioEdge and StudioCall at IBC ...
20/08/2026
The Boys Season Five Graded with DaVinci Resolve Studio
Brie Clayton August 20, 2026
0 Comments
Colorist Siggy Ferstl uses Depth Map to bring a three ...
20/08/2026
Adobe Firefly expands its creative AI studio: generate music, speech, and sound ...
20/08/2026
Multiview available via SaaS for streaming platforms and operators through broadpeak.io, with live demonstrations at IBC2026
Broadpeak , a leader in streaming ...
20/08/2026
Techex, a leading provider of live broadcast infrastructure solutions, has appointed Stuart Almond as Chief Revenue Officer, further strengthening its executive...
20/08/2026
Avid today announced that MediaCity Studios has upgraded its production infrastructure with an enhanced end-to-end Avid production ecosystem, including the dep...
20/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/08/2026
IPC Expands Brazilian Presence with New Channel Partner CCATech
Industry veterans Carlos Abrah o and Bruno Lopes strengthen local support and expand IPCs prese...
20/08/2026
Zixi Enters Mauritius Market Through Strategic Deployment with MTC Jockey Club
Worlds Oldest Horse Racing Club in the Southern Hemisphere Selects Zixis Softwar...
20/08/2026
LA JOLLA, CA-Scripps Research assistant professor Tiantian Liu has received a five-year NIAID DP2 award from the National Institute of Allergy and Infectious Di...
20/08/2026
Audiences reveal appetite for multicultural Australia on-screen 20 August 2026
Dr Georgie McClean, Dr Rebecca Huntley (L-R)
By Dr Georgie McClean and Dr Rebec...
20/08/2026
How Mavis Studio Is Expanding Live Production Teaching at Sussex
Brie Clayton August 19, 2026
0 Comments
Hero image displays a student about to mix be...
20/08/2026
Vertical Unscripted Series Legal Queens Captured with Blackmagic Design
Brie Clayton August 19, 2026
0 Comments
Reality TV veteran Eric Gardner create...
20/08/2026
Thursday 20 August 2026
Nina Sosanya, Rizzle Kicks, Roman Kemp and Paul Whiteho...
20/08/2026
Wuppertal August 20, 2026
Transformation Church Elevates Production Communicat...
20/08/2026
The music between the notes Coming together In the middle of 2026, as conversations around artificial intelligence continue to raise questions about how musi...