
Chyron today announced that its 2024 NAB Show booth (SL2238), the company will highlight customer-centric innovation in sports graphics solutions and its ongoing commitment to delivering reliable, full-featured products that enable greater creativity and efficiency in visual storytelling for live sports. Chyron will showcase the latest 4.10 release of its flagship PRIME platform, as well as a sneak peek at PRIME 5.0 in beta, along with the company's PAINT (replay and telestration), VSAR (virtual production), Click Effects (stadium and in-venue production), Virtual Placement, and Chyron LIVE (cloud-based live production) solutions.
On Tuesday, April 16, the Chyron booth will host a presentation featuring David Melfi, director of graphics integration for NBC Sports & Olympics, along with Chyron's Nikole McStanley, product portfolio director of live production technology. Together, Melfi and McStanley led collaborative development of key updates in PRIME 4.7, 4 8, and 4.9 releases over the past year, all geared toward meeting NBC Sports' requirements for high-profile collegiate sports and top-tier international sports competitions.
Through customer collaboration and with user feedback, we've introduced robust new capabilities in PRIME and across our product line, said Carol Bettencourt, vice president of marketing at Chyron. Along with that development and our future-focused R&D efforts, we've been investing in processes such as automated testing and customer feedback loops over longer release cycles to ensure the highest quality. The NAB Show is an ideal venue in which to reveal current initiatives and gather valuable input from the user community. We look forward to bringing our latest innovations to the show floor.
Chyron's PRIME platform allows users to leverage its industry-leading design features not only to create and animate stunning CG graphics, but also video walls, touchscreen graphics, and branding, bringing efficiencies and consistency to visual storytelling across the control room, studio, and downstream workflows. Focusing on cutting-edge capabilities introduced in recent PRIME updates, Chyron will focus on version 4.10 at the NAB Show, demonstrating a playout workflow that further simplifies operation while enabling greater control over the types of data displayed in live-to-air graphics. New dynamic data functionality allows playout operators to control not just the display of real-time data in a graphic, but also the actions that data will trigger.
Control panels in PRIME now can be configured by designers to provide access to specific parameters and give playout operators just the right amount of control and flexibility. Those same control panels will be available when PRIME integrates with Chyron's Click Effects venue controller, bringing greater efficiency to graphics updates, both images and text, across the ribbon board, center hung, and other displays. Calling up PRIME graphics with a single button click, operators at the venue can manipulate the graphics they re going to play out just as they would if they were a live graphics playout operator.
With its preview of PRIME 5.0, Chyron will focus on end-to-end workflows within the platform and seek user input on features currently in development. With this upcoming release, PRIME will support two 4K inputs and two 4K outputs, giving the platform higher resolution capability. Tighter integration with Adobe Photoshop and After Effects in PRIME 5.0 will allow designers even more control of imported assets, directly within the PRIME environment, expanding on the already robust capabilities to update text and manipulate layers. Because PRIME 5.0 also will support a ProRes output without the need for conversion, designers can both save time and eliminate the expense of storing multiple versions in multiple formats.
An update to the PRIME Clips module introduces automatic conversion of clips from NTSC to PAL, eliminating extra processing steps during production and bringing further time savings to live production for international sports broadcasts. With support for both NDI and HDR, the PRIME platform also supports the wide array of workflows and formats used in live sports production today. gRPC-enabled bidirectional API communication contributes to system performance and security.
On its NAB Show booth, Chyron also will feature PAINT 9.6, updated to enable even more flexible and dynamic sports analysis live on air. Along with tracked and tuned telestration clips and richer effects, UI and workflow enhancements streamline the sportscasting workflow. PAINT also boasts a new Highlight Pitch Zone tool, an enhanced CutOut tool, and an innovative Multi-Angle Telestration capability that preserves illustrations across multiple camera angles to provide a multi-dimensional view of key plays and strategies.
Chyron's Click Effects and VSAR will both be on display, with experts on the booth showing simulations of new features proposed for upcoming releases and gathering input from existing and potential customers. A beta build of VSAR with support for Unreal Engine 5 will be available for demos. Chyron's Virtual Placement rounds out the offering for live sports production, making it easy to add virtual graphics to any live broadcast.
Broadcasters and streamers looking for a scalable, economical, all-in-one cloud-based live production solution can take Chyron LIVE for a spin at the NAB Show. The award-winning platform offers a comprehensive and intuitive user interface for switching video sources such as cameras, feeds, or clips, as well as broadcast-grade graphical overlays, creating clips from live video sources, and enhancing storytelling with illustrated replay (telestration).
More information on Chyron solutions for sports production is available on Chyron s website: chyron.com.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
04/09/2026
Eluvio will demonstrate updates to its Content Fabric platform at IBC2026 (Hall 8, Stand 8.MS5, and Future Tech Zone, Hall 14, Stand 14.A58, September 11-14). C...
04/09/2026
LiveU has joined the IBC Accelerator's Smart Stories consortium, a multi-vendor initiative developing an open standard for Story Context interoperability in...
04/09/2026
Telos Alliance will demonstrate new audio observability capabilities at IBC2026 (Stand 8.D37, RAI Amsterdam, September 11-14), covering monitoring of audio heal...
04/09/2026
World Team Tennis (WTT) has announced a broadcast partnership with USA Sports, the sports division of Versant. USA Sports will air all six of WTT's live mat...
04/09/2026
Gravity Media has appointed Alex Pannell as Chief Business Officer. Pannell joins from Appear, where he served as Chief Commercial Officer. He will be based in ...
04/09/2026
Dalet has announced new agentic workflow capabilities for Dalia, its AI platform for media organizations, ahead of IBC2026. The updates extend Dalia from an AI ...
04/09/2026
L-Acoustics has achieved EN 54 certification across a portfolio of loudspeakers,...
04/09/2026
EVS and Matrox Video have announced a technology partnership integrating Matrox ...
04/09/2026
NEP Group will exhibit at IBC2026 (Hall 7, Stand 7.B55, RAI Amsterdam, September 11-14), demonstrating software-defined production capabilities across NEP Platf...
04/09/2026
The Television Academy has awarded an Engineering Emmy to Dr. Roman Foltyn, Chief Engineer of FoMaSystems, and Curt O. Schaller for the development of the ARRI ...
04/09/2026
InSync Technology will exhibit at IBC2026 (Stand 1.A55, RAI Amsterdam, September 11-14), demonstrating its FrameFormer and NOVA conversion platforms for frame r...
04/09/2026
The Professional Triathletes Organisation (PTO) has signed a multi-year agreemen...
04/09/2026
Accedo and MediaKind have announced a white-label, end-to-end streaming solution for operators, combining Accedo's native application framework and cloud-ba...
04/09/2026
TAG Video Systems has announced TAG Blue, a cloud platform for shared monitoring visibility across video delivery chains, with AI-powered root-cause analysis. T...
04/09/2026
TwelveLabs has launched a video compliance platform for media organizations, inc...
04/09/2026
The Television Academy and the National Academy of Television Arts & Sciences ha...
04/09/2026
Powerful new soft synth announced
Traveler is the first software instrument to be released by KeySolutions Sounds, and it's an ambitious one! Said to co...
04/09/2026
Free virtual instrument range expanded
The latest expansion of e-instruments' free Fragments series introduces a packed-down version of the company'...
04/09/2026
Company recognised for second time
Two years after winning an Engineering, Science & Technology Emmy Award for dxRevive Pro, Accentize have been recognised ...
04/09/2026
Bilbao - 3rd September 2026 -AgileTV, a leading provider of end-to-end TV and vi...
04/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/09/2026
ACEMAGIC First to Introduce Ryzen AI Max PRO 495 AI Mini Workstation at IFA 202...
04/09/2026
Krotos Brings Video to Sound Footsteps Directly into Premiere Pro and DaVinci Re...
04/09/2026
RED DIGITAL CINEMA Comes Out Swinging at IBC 2026 with Next-Generation Live Broa...
04/09/2026
Orty v2.0-web - the cold-outreach assistant moves to the web
Brie Clayton September 4, 2026
0 Comments
Orty today announced v2.0-web of its AI cold-ou...
04/09/2026
Lightware is expanding its LARA (Lightware Advanced Room Automation) platform with the GUDE Power Distribution Units (PDU) driver module. GUDE devices can now b...
04/09/2026
Lightware shares the second release in its ESG communications series. Following the first piece, which focused on the companys environmental performance, this r...
04/09/2026
Big Blue Marble supported a leading European public service broadcaster in delivering the Soccer World Cup 2026 streams, supplying more than 10 Tbps of bandwidt...
04/09/2026
Outstanding achievement in engineering, science and technology
Hitomi Broadcast has been recognised with an Engineering, Science & Technology Emmy from the Ac...
04/09/2026
California, Hollywood at a Crossroads
Andy Marken September 3, 2026
0 Comments
I'm doing everything alone. Crossing roads alone. Seeing the Eiffe...
04/09/2026
Berklee Announces Winners of 2026 SongwritersdB Songwriting Contest Students Luca Alexandru, Annika Wild, and Johanna James received the top prizes for origin...
04/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/09/2026
RT ANNOUNCE NEW DRAMA THE MURDER OF MR. MOONLIGHT
BASED ON THE DISAPPEARANCE...
03/09/2026
Yospace will be at IBC from 11th - 14th September (booth 5.C78). For more inform...
03/09/2026
NEP Group has announced leadership changes at Creative Technology Group. Founder and CEO Graham Andrews will step away from day-to-day leadership at the end of ...
03/09/2026
The NFL and TikTok have announced a multi-year partnership renewal expanding the league's presence on the platform. NFL posts on TikTok increased more than ...
03/09/2026
Grass Valley has appointed Ronny Van Geel as Vice President, Cameras. Van Geel began his career in 1999 at Philips DVS and moved into product management in 2005...
03/09/2026
Telestream has announced Vantage Super Resolution, an AI-powered upscaling capability for the Vantage media workflow platform, developed in collaboration with N...
03/09/2026
Solid State Logic (SSL) will debut the TCA Tour at IBC2026 (Hall 8, Stand 8.B45), a portable production system built from System T components in a desktop frame...
03/09/2026
DPA Microphones has announced the 6388 CORE Headset Microphone, making its debut at IBC2026 (Hall 8, Stand D60). The supercardioid headset features a physicall...
03/09/2026
Qvest will present a multi-vendor Dynamic Media Facility (DMF) showcase at IBC2026 (Booth 10.C24), demonstrating how the EBU's DMF architecture can be imple...
03/09/2026
Imagine Communications will showcase the Magellan PanelFlex control surface and other control portfolio updates at IBC2026 (Stand 1.B73, RAI Amsterdam, Septembe...
03/09/2026
Bridge Technologies will announce at IBC2026 (Booth 1.A71) that its VB440 production probe is now available as a software-based solution, deployable on commerci...
03/09/2026
Audio-Technica has unveiled the BP350ST MS (mid-side) microphone in two versions: the camera-mount BP350ST-UL and the boundary or gooseneck-mountable BP350ST-UB...