Sony Pixel Power calrec Sony

What is holding back IP adoption?

22/08/2019

By Kieran Kunhya, managing director, Open Broadcast Systems

Jenny Priestley 1 hour ago

By Kieran Kunhya, managing director, Open Broadcast Systems

target=_blank title=Share on LinkedIn class=share-linkedin> By Kieran Kunhya, managing director, Open Broadcast Systems

https://www.tvbeurope.com/features/what-is-holding-back-ip-adoption title=Share via Email class=share-email>

There has been a lot of cynicism around using IP for contribution and production. While for some that cynicism remains, the technology is improving and already reaching many millions of viewers on a daily basis. This, coupled with the fact that most people are already watching on an IP enabled device, such as their phone or tablets, means that video providers are beginning to consider IP as the de facto form of contribution and soon production.

However, there remain some challenges to overcome which include reducing latency, but are mainly caused by an unwavering mindset.

Increasing Adoption

Over the last few years, we have seen a big growth in IP connectivity. More and more places across the globe are connected, often with business-grade connectivity. This doesn't necessarily mean typical broadcast quality connectivity however so many high end providers are not ready to move to IP. Instead, at the high end of the market, the video provider will generally use traditional satellite or private fibre connectivity. However, what we are seeing is a rise of providers especially in the mid-end of the market, looking to get more content to viewers and on more platforms. They are also looking to increase engagement, which is being achieved in a number of ways, including delivering multiple camera angles from live events and getting highlights out quicker. This is the kind of case where we see IP connectivity being used more and more.

At the same time, technology cycles are moving much more quickly these days and this is being driven by a growing need for instant coverage while keeping costs low. In the case of IP, the rise in breaking news, especially in the UK at the moment, is having a particular impact and has really accelerated the push of IP over the last few years.

Latency and Quality

Latency and quality are often cited as the main reason for not moving to IP. However, we are used to using satellites in the field and there is inherent latency with sending something into space. Ultimately, the latency challenges with IP are not as bad as people think. A lot of that comes down to shifting the mindset.

We know that big amounts of latency is a concern for video providers so it is something we have been working hard to reduce. Our latest software gets end-to-end latency down to just 60 milliseconds, one of the lowest latencies achievable in the industry across any full-frame contribution encoder. We can do this whilst not compromising on picture quality.

That said many current workflows still base themselves around traditional broadcast production latencies when the end user is now watching on an OTT device, where the downstream OTT workflow has tens of seconds of latency or sometimes even minutes. One can argue that saving milliseconds of latency during the production and contribution process makes limited difference to the overall latency.

Compressed vs Uncompressed

The choice between compressed and uncompressed can be quite confusing and it depends on what the operational goals are. Sometimes broadcasters may use compressed video using cloud playout to maximise flexibility, but then distribute it at the final stage using traditional broadcast technologies such as SDI. Currently, we see a real mixture from our customers in terms of compressed vs uncompressed. Some operators want traditional feeds, but some, especially the large ones, take content and keep it in the compressed domain. In many cases, operators want the best of both and actually will take in compressed feeds and treat them as uncompressed. Staying uncompressed is beneficial when there is significant downstream picture processing such as graphics insertion. Both types of workflow have their pros and cons and it is important that the decision is made carefully.

Standards

Along with mindsets, standards is by far the biggest barrier to IP adoption right now. The SMPTE ST2110 standard is the most commonly associated standard for compressed video. However, as with many video standards, it is not designed for Cloud usage at all. Unfortunately, it's a standard which is really designed for the past, not for today and certainly not for the next 40 years. It comes with a lot of legacy baggage and is simply put not flexible enough to adapt to new methods of contribution. Even with on-prem deployments there are significant interoperability challenges between equipment, especially with the numerous methods of handling audio.

Standards need to evolve. Uncompressed content within the cloud, and cloud facilities generally, are designed for other IT processes, not for broadcast, and there is definitely something missing from the uncompressed domain.

The Reliable Internet Stream Transport (RIST) protocol is going the right way to give providers something to work towards that is actually designed for the IP domain. It is a protocol for interoperable low latency contribution (compressed) quality video via unmanaged networks, including the internet. It is based on the Video Services Forum's TR-06-1 technical recommendation document and the collaboration of all leading vendors and global broadcast operators. What it does is gives us a simple yet highly effective method for interchanging professional signals between different vendors.

It is clear that standards are needed but what we have currently is simply not designed for today's TV environment. I sincerely hope the cloud playout standards come up with their own, even non cloud-n
LINK: https://www.tvbeurope.com/features/what-is-holding-back-ip-adoption...
See more stories from tvb

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

04/08/2026

Dalet Announces Commercial Availability of Dalia, Bringing Media-Aware Agentic AI to Enterprise Productions

Dalet, a leading technology and service provider for media-rich organizations, t...

04/07/2026

Detective Conan: Fallen Angel of the Highway Opens in Dolby Cinemas Across Japan, Presented in Dolby Atmos and Dolby ...

April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

31/05/2026

Olivia Prez-Collellmir to Premiere Original Work at Gaud Centennial in Barcelona

Olivia P rez-Collellmir to Premiere Original Work at Gaud Centennial in Barcelona The Berklee graduate and faculty member will debut her choral symphony with...

30/05/2026

NAB Asks FCC to Shift Regulatory Fee Burden to Big Tech, Broadband

Share Copy link Facebook X Linkedin Bluesky Email...

30/05/2026

NAB Announces 2026 Board Election Results

Share Copy link Facebook X Linkedin Bluesky Email...

30/05/2026

IAB Tech Lab Releases Guidance for Managing AI Crawlers and Bots

Share Copy link Facebook X Linkedin Bluesky Email...

30/05/2026

Zero in on one that says yes (and no)

Zero in on one that says yes (and no) Andy Marken May 29, 2026 0 Comments Hero image courtesy of Deposit Photos For content creators the most difficu...

29/05/2026

InfoComm 2026: NDI Demos NDI 6.3, Hands-On Presentation About Educational Integrations

With InfoComm 2026 just weeks away, NDI is giving attendees plenty of reasons to...

29/05/2026

Bell Media Inks New Long-Term Media Rights Deal for Broadcast, Streaming of the Canadian Football League

Reaffirming a partnership that has defined Canadian sports broadcasting since 19...

29/05/2026

Spring 2026 TV Survey: Vertical Live Matters. The Bigger Story Is Context

Mobile/tablet is No. 2 device for watching TV, suggesting that the sports-production industry needs to take another look at the format Ring Digital's Sprin...

29/05/2026

Germanys Berliner Ensemble Bolsters Backstage Infrastructure With Riedel Stage Systems

Berliner Ensemble, one of Berlin's five major theater companies, has expande...

29/05/2026

InfoComm 2026: Solid State Logic Spotlights TCA Tour, Live V6.2 Software, New SSL Live Trade-in Program

Solid State Logic will showcase its new compact, fly-away TCA Tour audio product...

29/05/2026

Gerald Jerry Pierce, Architect of Modern Digital Cinema, Passes Away at Age 73

Gerald (Jerry) Pierce, a pioneering technologist who helped shape the digital transformation of the motion picture industry, passed away last month on April 12 ...

29/05/2026

CBS Sports Becomes New Home of Barclays Women's Super League Thorough 2029-2030

Paramount+ will be the English-language U.S. home for Barclays Women's Super...

29/05/2026

Calrec Scales ImPulseV to Empower Broadcasters With Greater Choice in Virtualized Workflows

Further strengthening its virtualisation strategy to fully support broadcasters ...

29/05/2026

Switzerlands Canal Alpha Streamlines Playout to Delivery With Harmonic

Swiss broadcaster Canal Alpha has deployed Harmonic's award-winning, software-based XOS Advanced Media Processor to modernize playout operations across cant...

29/05/2026

InfoComm 2026: PTZOptics Showcases Intelligent Video Ecosystem

PTZOptics will showcase a new generation of intelligent video workflows at InfoComm 2026, June 17-19, Las Vegas. Visitors to booth N8227 will see how PTZOptics ...

29/05/2026

Arizona's Family Sports Debuts Direct-to-Consumer Streaming App

Arizona's Family has launched the Arizona's Family Sports (AZFS) streaming app, a new direct-to-consumer destination for live, local sports. The app is ...

29/05/2026

DAZN Brings The Canadian Football Leagues Saturday Night Football to the Masses in New Media Rights Deal

Starting in 2027, DAZN will be the exclusive home of The Canadian Football Leagu...

29/05/2026

Comcast Business Supports Advanced Technology Infrastructure at Levi's Stadium for Fan Experience, Venue Operations

Comcast Business has detailed the advanced network infrastructure it has deploye...

29/05/2026

College Sports-Production Community Gathers in Atlanta for 2026 SVG College Summit

In two-day event, leaders from academia and industry explored solutions to chall...

29/05/2026

TBT Reaches Two-Year Extension With FOX Sports for New-Look $2 Million Tournament

The Basketball Tournament (TBT), now entering their 13th year of competition, ha...

29/05/2026

Roku Expands Premium Subscriptions Experience with FOX One

Roku has launched FOX One as a Premium Subscription on The Roku Channel in the U.S. Roku customers can now subscribe to FOX One using their Roku account for liv...

29/05/2026

CBS Sports UEFA Champions League Today Studio Show Heads Budapest for Final as Transcontinental Popularity Grows

In its sixth year, the broadcaster's coverage has become a global brand and ...

29/05/2026

Ratings Roundup: NBA, NHL Playoffs and Indy 500 Photo Finish Power a Record-Setting Week

Ratings Roundup is a rundown of recent ratings news and is derived from press re...

29/05/2026

Your Summer 2026 Soundtrack? Spotify's Predictions Are In

The days are getting longer, the temperatures are rising, and playlists are filling up for the season. With summer around the corner, Spotify's global edito...

29/05/2026

Akai Pro unveil the MPC Live III Retro

New retro-inspired MPC announced There are few devices that have gained the status held by Akai Pro's MPC range, and in recent years, the company have s...

29/05/2026

Bjooks Beat Gems Kickstarter continues

Save up to 30 on acclaimed titles Following a successful launch at Superbooth 2026, Bjooks have revealed that they will be continuing the Kickstarter campa...

29/05/2026

Genelec update Aural ID

Binaural monitoring application improved Genelec have just released an update that brings some powerful new features to their HRTF-based binaural headphone ...

29/05/2026

IMSTA FESTA 2026

6 June 2026 at SAE Institute, London, UK IMSTA FESTA 2026 is almost upon us, with some of the biggest names in pro-audio set to descend upon SAE Institute i...

29/05/2026

Remembering Gerald Jerry Pierce, Architect of Modern Digital Cinema

Gerald (Jerry) Pierce, a pioneering technologist who helped shape the digital transformation of the motion picture industry, died April 12, 2026, at his home in...

29/05/2026

Roku Unveils Redesigned TV Home Screen

Share Copy link Facebook X Linkedin Bluesky Email...

29/05/2026

Sinclair and AMP Sports to Launch Style of Play' Podcast

Share Copy link Facebook X Linkedin Bluesky Email...

29/05/2026

TV Pharma Ads Are Getting Longer, VAB Says

Share Copy link Facebook X Linkedin Bluesky Email...

29/05/2026

Comparing 5 AI Video Enhancers for Restoring Old Video Quality

Comparing 5 AI Video Enhancers for Restoring Old Video Quality Kate Luvis May 29, 2026 0 Comments Digitizing VHS, MiniDV, and other legacy formats doe...

29/05/2026

Studio Hamburg Builds New Post Pipeline with DaVinci Resolve Studio

Studio Hamburg Builds New Post Pipeline with DaVinci Resolve Studio Brie Clayton May 29, 2026 0 Comments Workflow replaces a patchwork of legacy tools...

29/05/2026

FCC Reminds Broadcasters of Their Public Interest Obligations

Share Copy link Facebook X Linkedin Bluesky Email...

29/05/2026

Roku Unveils New TV Home Screen

Share Copy link Facebook X Linkedin Bluesky Email...

29/05/2026

Sinclair and AMP Sports Announce New 'Style of Play' Podcast

Share Copy link Facebook X Linkedin Bluesky Email...

29/05/2026

Study: YouTube Leads Global Streaming Ad Growth

Share Copy link Facebook X Linkedin Bluesky Email...

29/05/2026

TV Pharma Ads Are Getting Longer, According to VAB

Share Copy link Facebook X Linkedin Bluesky Email...

29/05/2026

At the Intersection of Music and Dance, an Epic Collaboration

At the Intersection of Music and Dance, an Epic Collaboration Boston Conservatory musicians and dancers found creative parallels in their recent performance o...

29/05/2026

Latino Film Institute Fellows Screen Their Short Films at the Egyptian Theatre

Back to All News Latino Film Institute Fellows Screen Their Short Films at the Egyptian Theatre The Inclusion Fellowship and Spark Animation Grant uplifts 15 ...

29/05/2026

Glookast Launches Cinnafilm Tachyon Plugin for Media Producer and Media Services

GLOOKAST LAUNCHES CINNAFILM TACHYON PLUGIN FOR MEDIA PRODUCER AND MEDIA SERVICES This release first appeared here. Visit our Tachyon product page or contact...

29/05/2026

Dolby and rednote Bring More Immersive Storytelling to Video Content with Dolby Atmos

May 29 2026, 09:00 (PDT) Dolby and rednote Bring More Immersive Storytelling to...

29/05/2026

Audiences Are Everywhere. Your Ad Strategy Should Be Too.

Something fundamental has shifted in how people consume media. Audiences aren't abandoning television or radio content; they're just expanding how, wher...

29/05/2026

Rosie Jones's Disability Comedy Extravaganza returns with another new lineup of eight comics

Youtube exclusive special drops today Watch now UKTV today announces another e...