Sony Pixel Power calrec Sony

What is holding back IP adoption?

22/08/2019

By Kieran Kunhya, managing director, Open Broadcast Systems

Jenny Priestley 1 hour ago

By Kieran Kunhya, managing director, Open Broadcast Systems

target=_blank title=Share on LinkedIn class=share-linkedin> By Kieran Kunhya, managing director, Open Broadcast Systems

https://www.tvbeurope.com/features/what-is-holding-back-ip-adoption title=Share via Email class=share-email>

There has been a lot of cynicism around using IP for contribution and production. While for some that cynicism remains, the technology is improving and already reaching many millions of viewers on a daily basis. This, coupled with the fact that most people are already watching on an IP enabled device, such as their phone or tablets, means that video providers are beginning to consider IP as the de facto form of contribution and soon production.

However, there remain some challenges to overcome which include reducing latency, but are mainly caused by an unwavering mindset.

Increasing Adoption

Over the last few years, we have seen a big growth in IP connectivity. More and more places across the globe are connected, often with business-grade connectivity. This doesn't necessarily mean typical broadcast quality connectivity however so many high end providers are not ready to move to IP. Instead, at the high end of the market, the video provider will generally use traditional satellite or private fibre connectivity. However, what we are seeing is a rise of providers especially in the mid-end of the market, looking to get more content to viewers and on more platforms. They are also looking to increase engagement, which is being achieved in a number of ways, including delivering multiple camera angles from live events and getting highlights out quicker. This is the kind of case where we see IP connectivity being used more and more.

At the same time, technology cycles are moving much more quickly these days and this is being driven by a growing need for instant coverage while keeping costs low. In the case of IP, the rise in breaking news, especially in the UK at the moment, is having a particular impact and has really accelerated the push of IP over the last few years.

Latency and Quality

Latency and quality are often cited as the main reason for not moving to IP. However, we are used to using satellites in the field and there is inherent latency with sending something into space. Ultimately, the latency challenges with IP are not as bad as people think. A lot of that comes down to shifting the mindset.

We know that big amounts of latency is a concern for video providers so it is something we have been working hard to reduce. Our latest software gets end-to-end latency down to just 60 milliseconds, one of the lowest latencies achievable in the industry across any full-frame contribution encoder. We can do this whilst not compromising on picture quality.

That said many current workflows still base themselves around traditional broadcast production latencies when the end user is now watching on an OTT device, where the downstream OTT workflow has tens of seconds of latency or sometimes even minutes. One can argue that saving milliseconds of latency during the production and contribution process makes limited difference to the overall latency.

Compressed vs Uncompressed

The choice between compressed and uncompressed can be quite confusing and it depends on what the operational goals are. Sometimes broadcasters may use compressed video using cloud playout to maximise flexibility, but then distribute it at the final stage using traditional broadcast technologies such as SDI. Currently, we see a real mixture from our customers in terms of compressed vs uncompressed. Some operators want traditional feeds, but some, especially the large ones, take content and keep it in the compressed domain. In many cases, operators want the best of both and actually will take in compressed feeds and treat them as uncompressed. Staying uncompressed is beneficial when there is significant downstream picture processing such as graphics insertion. Both types of workflow have their pros and cons and it is important that the decision is made carefully.

Standards

Along with mindsets, standards is by far the biggest barrier to IP adoption right now. The SMPTE ST2110 standard is the most commonly associated standard for compressed video. However, as with many video standards, it is not designed for Cloud usage at all. Unfortunately, it's a standard which is really designed for the past, not for today and certainly not for the next 40 years. It comes with a lot of legacy baggage and is simply put not flexible enough to adapt to new methods of contribution. Even with on-prem deployments there are significant interoperability challenges between equipment, especially with the numerous methods of handling audio.

Standards need to evolve. Uncompressed content within the cloud, and cloud facilities generally, are designed for other IT processes, not for broadcast, and there is definitely something missing from the uncompressed domain.

The Reliable Internet Stream Transport (RIST) protocol is going the right way to give providers something to work towards that is actually designed for the IP domain. It is a protocol for interoperable low latency contribution (compressed) quality video via unmanaged networks, including the internet. It is based on the Video Services Forum's TR-06-1 technical recommendation document and the collaboration of all leading vendors and global broadcast operators. What it does is gives us a simple yet highly effective method for interchanging professional signals between different vendors.

It is clear that standards are needed but what we have currently is simply not designed for today's TV environment. I sincerely hope the cloud playout standards come up with their own, even non cloud-n
LINK: https://www.tvbeurope.com/features/what-is-holding-back-ip-adoption...
See more stories from tvb

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

07/10/2026

Dalet Flex LTS Delivers Smarter Media Operations from Ingest to Distribution

Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...

06/09/2026

Dolby and MagentaTV Bring Fans Closer to the FIFA World Cup 2026 in Germany with Dolby Vision and Dolby Atmos

June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...

01/09/2026

Broadcasters Gain Flexibility in Pursuit of 5G Multicasting

Share Copy link Facebook X Linkedin Bluesky Email...

01/09/2026

Winning the Fight Against Churn

Share Copy link Facebook X Linkedin Bluesky Email...

01/09/2026

How Multiviewers Are Evolving Into Information Hubs'

Share Copy link Facebook X Linkedin Bluesky Email...

01/09/2026

IBC2026: New Audio Tools on Tap from Telos Alliance

Share Copy link Facebook X Linkedin Bluesky Email...

01/09/2026

SMPTE Roadshow to Examine Media Infrastructure at IBC2026

Share Copy link Facebook X Linkedin Bluesky Email...

01/09/2026

Roku Debuts Its First 4K OLED TVs

Share Copy link Facebook X Linkedin Bluesky Email...

01/09/2026

Mark Vinten Joins ASG's Audio and Postproduction Team

Share Copy link Facebook X Linkedin Bluesky Email...

01/09/2026

Pronology Introduces New StreamFile Core Capabilities at...

Pronology, a developer of cutting-edge broadcast workflow solutions, showcases the newest capabilities for its StreamFile Core platform at the 2026 IBC Show (S...

01/09/2026

PROTON Unveils Next-Generation FLEXY Camera at IBC 2026

PROTON Unveils Next-Generation FLEXY Camera at IBC 2026 Brie Clayton September 1, 2026 0 Comments 10-metre serialised coax unlocks new perspectives an...

01/09/2026

Hulu Drama The Season Graded with DaVinci Resolve Studio

Hulu Drama The Season Graded with DaVinci Resolve Studio Brie Clayton September 1, 2026 0 Comments Senior Colorist Mark Kueper of Picture Shop crafts ...

01/09/2026

Pluxbox Launches CoreOC to Transform Mission-Critical Media Operations

Pluxbox Launches CoreOC to Transform Mission-Critical Media Operations Brie Clayton September 1, 2026 0 Comments A vendor-agnostic operational control l...

01/09/2026

Layercake Appoints Former FOX SPORTS and Network Ten COO...

Layercake, the company behind the intelligent media workflow platform Streamcake, today announced the appointment of Jon Marquard as Director and Chairperson. T...

01/09/2026

Actus Digital Unveils the Future of Broadcast Monitoring...

Actus Digital, a LiveU company, will unveil the next generation of its Actus X platform at IBC2026 on LiveUs Stand 7.C24, demonstrating how broadcasters can sim...

01/09/2026

Studio Automated and Egripment Power the Tactical Feed fo...

Broadcast Solutions, a leading systems integrator and provider of innovative solutions for the broadcast media industry, delivered transformational technology a...

01/09/2026

OTV turns to Quortex to replace legacy video hardware

Quortex, the intelligent video technology company carved out from Synamedia by Lumine Group, today announced that Odisha Television Network (OTV), the leading r...

01/09/2026

Zixi and Ateme Deepen Strategic Alliance to Accelerate Hy...

Zixi and Ateme today announced an expanded strategic partnership to help broadcasters and content owners accelerate the transition from satellite to resilient I...

01/09/2026

CBS Boston Debuts New AR/VR Technology-Driven Studio

Share Copy link Facebook X Linkedin Bluesky Email...

01/09/2026

FCC Raises Regulatory Fees for TV Stations

Share Copy link Facebook X Linkedin Bluesky Email...

01/09/2026

For-A Introduces Go Vertical! AiDi and AiDi Sports Hub

Share Copy link Facebook X Linkedin Bluesky Email...

01/09/2026

T-Mobile Continues to Dominate Ooklas Fixed Wireless Speed Tests

Share Copy link Facebook X Linkedin Bluesky Email...

01/09/2026

Carr Announces New FCC Enforcement Bureau Chief

Share Copy link Facebook X Linkedin Bluesky Email...

01/09/2026

Experience La Dolce Vita with Donal's Italian Kitchen

Join Donal Skehan in discovering the best of everyday Italian cooking in brand new series, airing Wednesday 2 September In this brand-new series, Donal's I...

01/09/2026

RT Supporting the Arts is supporting 28 cultural events nationwide this September

RT Supporting the Arts is delighted to spotlight a diverse range of arts, cultu...

31/08/2026

Pixotope Consolidates Virtual Production Tools into Unified Platform

Pixotope Technologies has announced a unified platform offering all Pixotope capabilities across three editions, available with the Pixotope 26.3 release in Q3 ...

31/08/2026

Elektron update Tonverk OS

Sampler gains Overbridge multitrack streaming Elektron's polyphonic sampler, the Tonverk, has just received an OS update that introduces multitrack stre...

31/08/2026

Thorus XT from UVI

Popular chorus plug-in gains second engine UVI's latest plug-in offers a fresh new take on their best-selling chorus effect, combining a pair of engines...

31/08/2026

Optus commits 3% of consumer brand spend to First Nations media in new landmark partnership with NITV

Optus commits 3% of consumer brand spend to First Nations media in new landmark ...

31/08/2026

FingerWorks Telestrators Expands European Presence Throug...

FingerWorks Telestrators, the industry leader in software-based telestration and live sports analysis solutions, announces its new partnership with Broadcast R...

31/08/2026

ARISDA Bridge Launches: DaVinci Resolve Timecode, Studio Clock, and Work-Time Tracking in One Windows App

ARISDA Bridge Launches: DaVinci Resolve Timecode, Studio Clock, and Work-Time Tr...

31/08/2026

Short Film All That's Left Shot with URSA Cine 12K LF

Short Film All That's Left Shot with URSA Cine 12K LF Brie Clayton August 31, 2026 0 Comments Intimate drama edited and graded in DaVinci Resolve ...

31/08/2026

Bridge Technologies Announces Support for Blackmagic IP10 Codec

Bridge Technologies Announces Support for Blackmagic IP10 Codec Brie Clayton August 31, 2026 0 Comments Both booths will showcase each other's tec...

31/08/2026

Creative COW Roundtable, August 23, 2026- AEAI

Creative COW Roundtable, August 23, 2026- AEAI Brie Clayton August 31, 2026 0 Comments COWs from around the world assemble to discuss Using AI to Beat...

31/08/2026

Homecoming Artist Spotlight: Susan Tedeschi

Homecoming Artist Spotlight: Susan Tedeschi The Grammy-winning singer and guitarist talks about finding her voice at Berklee ahead of her Homecoming performan...

31/08/2026

HC2 Meets with FCC Legal Advisor in Push for 5G Broadcasting

Share Copy link Facebook X Linkedin Bluesky Email...

31/08/2026

Tribeca Studios Releases First-Look Trailer For Tribeca 25, The New Documentary From Matt Tyrnauer

August 31st, 2026 Press Materials Here TRIBECA STUDIOS RELEASES FIRST-LOOK TRA...

31/08/2026

Digicel Pacific Selects Techtel for PNG Digital TV Head-End Transformation

Digicel Pacific Selects Techtel for PNG Digital TV Head-End Transformation 31 Aug Written By Mal Chandler Sydney, 31 August 2026 - Techtel has been appointe...

30/08/2026

Reason Studios launch Reason Free

Free collection includes 15 instruments Reason Studios have announced that they are making their popular Reason Rack plug-in free, and bundling it with a se...

29/08/2026

SSL to introduce O-Series V2.0

Odyssey & Oracle console software update incoming With a second console now joining their O-Series, SSL have announced the upcoming launch of O-Series V2.0,...

29/08/2026

Scripps Hires NBCU Sales Veteran Jen Carfley

Share Copy link Facebook X Linkedin Bluesky Email...

29/08/2026

Comcast's Universal Ads Taps Tracer to Upgrade Operations

Share Copy link Facebook X Linkedin Bluesky Email...

29/08/2026

PlayBox Technology to Showcase the Future of Media Orches...

PlayBox Technology is heading to IBC2026 with a clear message: the future of broadcast and streaming is not about replacing everything it is about making what...

29/08/2026

Berklee Announces Fall 2026 Signature Series

Berklee Announces Fall 2026 Signature Series This years concerts feature MonoNeon, Brandon Woody, Marcus Gilmore, and Caroline Davis, alongside Berklee Asia R...

28/08/2026

CBS L.A. Runs Two Hot Control Rooms, Dual Broadcasts for Rams-Chargers Preseason Game

KCBS takes the Chargers side, KCAL takes the Rams - with feeds out to 18 partner...

28/08/2026

Buddy Turns Childhood Comfort into Midnight Terror

(L-R) Topher Grace, Cristin Milioti, Delaney Quinn, Casper Kelly, and Keegan-Michael Key pose with the character Buddy at the Buddy Premiere during the 2026 S...

28/08/2026

IK Multimedia announce Sinphonica Maestosa Strings

The Italian orchestra, reimagined IK Multimedia have announced the upcoming launch of Sinphonica, a new family of Italian orchestral instruments designed f...

28/08/2026

Voxis from CEDAR Audio

Voice-isolation plug-in boasts sub-10ms latency Launched in 2025, CEDAR Audio's Icons range was created with the aim of bringing the company's renow...

28/08/2026

Charter Takes Scripps to Court Over Carriage of Las Vegas' KMCC

Share Copy link Facebook X Linkedin Bluesky Email...