
By Kieran Kunhya, managing director, Open Broadcast Systems
Jenny Priestley 1 hour ago
By Kieran Kunhya, managing director, Open Broadcast Systems
target=_blank title=Share on LinkedIn class=share-linkedin> By Kieran Kunhya, managing director, Open Broadcast Systems
https://www.tvbeurope.com/features/what-is-holding-back-ip-adoption title=Share via Email class=share-email>
There has been a lot of cynicism around using IP for contribution and production. While for some that cynicism remains, the technology is improving and already reaching many millions of viewers on a daily basis. This, coupled with the fact that most people are already watching on an IP enabled device, such as their phone or tablets, means that video providers are beginning to consider IP as the de facto form of contribution and soon production.
However, there remain some challenges to overcome which include reducing latency, but are mainly caused by an unwavering mindset.
Increasing Adoption
Over the last few years, we have seen a big growth in IP connectivity. More and more places across the globe are connected, often with business-grade connectivity. This doesn't necessarily mean typical broadcast quality connectivity however so many high end providers are not ready to move to IP. Instead, at the high end of the market, the video provider will generally use traditional satellite or private fibre connectivity. However, what we are seeing is a rise of providers especially in the mid-end of the market, looking to get more content to viewers and on more platforms. They are also looking to increase engagement, which is being achieved in a number of ways, including delivering multiple camera angles from live events and getting highlights out quicker. This is the kind of case where we see IP connectivity being used more and more.
At the same time, technology cycles are moving much more quickly these days and this is being driven by a growing need for instant coverage while keeping costs low. In the case of IP, the rise in breaking news, especially in the UK at the moment, is having a particular impact and has really accelerated the push of IP over the last few years.
Latency and Quality
Latency and quality are often cited as the main reason for not moving to IP. However, we are used to using satellites in the field and there is inherent latency with sending something into space. Ultimately, the latency challenges with IP are not as bad as people think. A lot of that comes down to shifting the mindset.
We know that big amounts of latency is a concern for video providers so it is something we have been working hard to reduce. Our latest software gets end-to-end latency down to just 60 milliseconds, one of the lowest latencies achievable in the industry across any full-frame contribution encoder. We can do this whilst not compromising on picture quality.
That said many current workflows still base themselves around traditional broadcast production latencies when the end user is now watching on an OTT device, where the downstream OTT workflow has tens of seconds of latency or sometimes even minutes. One can argue that saving milliseconds of latency during the production and contribution process makes limited difference to the overall latency.
Compressed vs Uncompressed
The choice between compressed and uncompressed can be quite confusing and it depends on what the operational goals are. Sometimes broadcasters may use compressed video using cloud playout to maximise flexibility, but then distribute it at the final stage using traditional broadcast technologies such as SDI. Currently, we see a real mixture from our customers in terms of compressed vs uncompressed. Some operators want traditional feeds, but some, especially the large ones, take content and keep it in the compressed domain. In many cases, operators want the best of both and actually will take in compressed feeds and treat them as uncompressed. Staying uncompressed is beneficial when there is significant downstream picture processing such as graphics insertion. Both types of workflow have their pros and cons and it is important that the decision is made carefully.
Standards
Along with mindsets, standards is by far the biggest barrier to IP adoption right now. The SMPTE ST2110 standard is the most commonly associated standard for compressed video. However, as with many video standards, it is not designed for Cloud usage at all. Unfortunately, it's a standard which is really designed for the past, not for today and certainly not for the next 40 years. It comes with a lot of legacy baggage and is simply put not flexible enough to adapt to new methods of contribution. Even with on-prem deployments there are significant interoperability challenges between equipment, especially with the numerous methods of handling audio.
Standards need to evolve. Uncompressed content within the cloud, and cloud facilities generally, are designed for other IT processes, not for broadcast, and there is definitely something missing from the uncompressed domain.
The Reliable Internet Stream Transport (RIST) protocol is going the right way to give providers something to work towards that is actually designed for the IP domain. It is a protocol for interoperable low latency contribution (compressed) quality video via unmanaged networks, including the internet. It is based on the Video Services Forum's TR-06-1 technical recommendation document and the collaboration of all leading vendors and global broadcast operators. What it does is gives us a simple yet highly effective method for interchanging professional signals between different vendors.
It is clear that standards are needed but what we have currently is simply not designed for today's TV environment. I sincerely hope the cloud playout standards come up with their own, even non cloud-n
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
01/04/2026
January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION
Douyin Users Can Now Create And Share Videos With Stun...
11/03/2026
Richard Bona Joins Berklee for Signature Series Concert The Grammy-winning Cameroonian bassist and vocalist collaborates with students and faculty in a progra...
10/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
10/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
10/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
10/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
10/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
10/03/2026
NVIDIA and Thinking Machines Lab announced today a multiyear strategic partnersh...
09/03/2026
Foos Gone Wild and Combate Global have teamed up to create a twist on combat sports competition, announcing the launch of a special amateur Mixed Martial Arts (...
09/03/2026
At the 2026 NAB Show, Harmonic will introduce significant enhancements to its video appliances and SaaS solutions, highlighted by a next-generation media server...
09/03/2026
ESPN's March 3 spring training matchup between Team USA and the San Francisc...
09/03/2026
Most Valuable Promotions (MVP) announces the launch of MVPW, a new global platfo...
09/03/2026
Behind The Mic provides a roundup of recent news regarding on-air talent, includ...
09/03/2026
From Super Bowl compounds to Final Four setups, the Hofstra graduate helps coord...
09/03/2026
Stamford plays a key role, but a small team in Cortina and Milan powers local presence and mixed-zone coverage...
09/03/2026
The event brings together SVG's previous Cloud Production and Content Management Forums into a single, comprehensive day of programming...
09/03/2026
Updated Mar 9, 2026
Live surround sound has been a part of the plan for Roman a...
09/03/2026
Contains all six dual-ensemble libraries
VSL's Duality Strings series offers an intriguing alternative to your average string library, capturing two str...
09/03/2026
Outstanding Contribution To UK Music
Photo: Samuel Bradley
Ahead of their upcoming MPG Awards, the Music Producers Guild (MPG) have revealed the latest win...
09/03/2026
Two new high-quality DI boxes announced
Boasting some impressive technical specifications and versatile routing options, Strymon's latest active DI boxe...
09/03/2026
Latest MPE-capable Soundbox library released
The follow-up release for Sonora Cinematic's Pure Nylon has arrived, and becomes the latest addition to the...
09/03/2026
Popular wireless mic head design revived
Sennheiser have revealed that the MD 9235, a cardioid mic head designed to pair up with their handheld wireless sys...
09/03/2026
Captures two sought-after Dumble combo amps
The latest TONEX release captures a pair of sought-after Dumble amplifiers from IK Multimedia's private amp ...
09/03/2026
Flexible all-analogue insert matrix joins line-up
HUM Audio Devices don't tend to do things by halves - even the quickest of glances at the likes of the...
09/03/2026
Captures three sought-after pianos
Rhodes latest software release brings together a collection of three virtual pianos: a concert grand, an acoustic upright...
09/03/2026
Flagship compressor gets an upgrade
Techivation's flagship compressor plug-in has just been treated to a ground-up rebuild that kits it out with some po...
09/03/2026
Profiler OS 14.0 enters open beta
Kemper's amp-modelling systems already have a great reputation, but the latest update to their systems' underlying...
09/03/2026
Procedural stems smasher & recomposition engine
Blinksonic have recently launched a new Reaktor-based tool which they say takes a radical departure from yo...
09/03/2026
13 - 15 March 2026 at University of Warwick Conference Centre
The Institute of Professional Sound (IPS) have announced that The IPS Training Weekend 2026 wi...
09/03/2026
Rohde & Schwarz and NETGEAR collaborate for next generation Wi-Fi 8 access point...
09/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/03/2026
Broadpeak, a leader in streaming and monetization at scale, will showcase its latest innovations for broadcasters and streaming platforms at NAB Show 2026 (boot...
09/03/2026
UKTV has agreed a new partnership deal with Samsung that makes UKTV's free linear channels available to internet-only Samsung TV viewers in the UK for the f...
09/03/2026
Monday 9 March 2026
Sky reveals first look trailer and sets premiere date for S...
09/03/2026
Monday 9 March 2026
Sky Appoints Damian Saunders as Managing Director of Sky Business
Sky has today announced the appointment of Damian Saunders as Managing D...
09/03/2026
Back to All News
The Predator of Seville premieres on Netflix on 27 March
Entertainment
09 March 2026
GlobalSpain
Link copied to clipboard
Download the im...
09/03/2026
Back to All News
Netflix Debuts the Trailer for Love is Blind: Sweden Season 3
Entertainment
09 March 2026
GlobalSweden
Link copied to clipboard
That wait...
09/03/2026
Bill O'Reilly Announces New Weekly Podcast We'll Do It LIVE! We'll Do It LIVE!' A Bold, Fresh Presentation from Bill O'Reilly
New York...
09/03/2026
MOSOLF SE & Co. KG Relies on green.screen from Arvato Systems for Strategic Ener...
09/03/2026
A powerful new national initiative supporting people living with dementia launch...
09/03/2026
AI is everywhere and accelerating everything - becoming essential infrastructure...
09/03/2026
ABB Robotics and NVIDIA today announced a breakthrough partnership that brings i...
07/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/03/2026
TNT Sports and the International Basketball Federation (FIBA) have reached a mul...
06/03/2026
OffBall and TOGETHXR, two influential young media companies in sports, announce a strategic and operational partnership in a shared push to scale and create inn...