
Medina Media organises The Observatory of virtual and augmented reality On 19 and 20 July, the pole of digital contents of Malaga will host an event that aims to examine the current situation and future of virtual reality, augmented reality and 360 productions.
Medina Media announced today that it will organize The Observatory VR/AR the next 19 and July 20 at the pole of digital contents of Malaga, event that aims to examine the current situation and future of virtual reality, augmented reality and 360 productions.
For two days, Wednesday 19th and Thursday, July 20, attendees will have opportunity to share conferences, roundtables and demos at the headquarters of the pole of digital contents of Malaga.
The agenda will include presentations on sunglasses, cameras, platforms, internationalization of business, training, sports and video games, among others.
The Observatory It will bring together experts, producers, professionals, brands, students, trainers and entrepreneurs from all sectors involved in the industry of Virtual reality and augmented reality.
During this meeting, "technology developers and content creators will discuss where walking virtual and augmented reality both nationally and internationally", explains Ricardo Medina, CEO of Medina Media.
The holding of this Conference in the capital of the Costa del Sol is part of the agreement signed between Medina Media and the municipal company Promalaga to convert Malaga into the reference city of new technologies in the South of Europe.
With this in mind, Promalaga has launched the first pole of digital contents of Spain, located in the old building of Tabacalera, a space of 6,000 square meters in a privileged location, next to the beaches of the capital.
The Observatory July will be the first event Medina Media organized this year in Malaga, after announcing that the third edition of the 4 K Summit, which is held on 8,9 and 10 November, moves its headquarters from Seville to M laga.
Ambos eventos recoger n las ltimas novedades en el sector, que ser n presentadas en las pr ximas semanas en el MipTV de Cannes y en el NAB Show de Las Vegas, dos de las convenciones sobre Contenidos y Tecnolog a m s importantes del mundo, en las que Medina Media estar presente para preparar y promocionar The Observatory y la 4K Summit.
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