Sony Pixel Power calrec Sony

FOX Reimagines the 2022-23 Road to the Upfront

19/01/2022

FOX Reimagines the 2022-23 Road to the Upfront Portfolio Approach to Sales Events Showcasing Community, Accessibility and Creativity

New York, NY, January 19, 2022 - Fox Corporation (Nasdaq: FOXA, FOX) will reimagine the Road to the Upfront this year, with two events designed both to showcase the Power of FOX and the company's 100% Ad Supported portfolio across Sports, Entertainment, News, and Streaming. Today, the company announced plans for a brand-new Content Drives Commerce Brand Partnership Summit in March, along with a unique portfolio approach for the NewFront and Upfront events.

FOX will showcase how we continue to challenge the status quo across Measurement, Creativity, and Innovation to drive impact with Partners in 2022, said Marianne Gambelli, President of Advertising Sales, FOX. Our combination of Community, Accessibility, and Creativity, all delivered at massive Scale are what sets FOX apart from our peers. As a 100% ad supported portfolio, staying connected with our valued partners is a huge priority, and we can't wait to see everyone in person.

The Road to the Upfront kicks off with FOX's Content Drives Commerce Brand Partnership Summit to be held on the FOX lot in Los Angeles on Wednesday, March 23, 2022. FOX will showcase how its Content, Communities, and Intelligence come together to drive Impact and Commerce for brands. The day will cover what's next across FOX and include discussion and experiences from industry experts, talent, creators, and FOX leaders. The event will showcase the company's investments in content, data, ad tech and new technology, with a focus on the partnerships and impact FOX Ad Sales delivers across its portfolio.

The FOX Upfront will be a hybrid event taking place on Monday, May 16, at the Skylight on Vesey in New York City and will be reimagined to showcase the Power of the FOX Portfolio, across its industry-leading Entertainment, Sports, News, and Streaming platforms.

Additionally, as part of its run up to the Upfront, FOX will participate in the IAB's 2022 NewFronts, with an event taking place the week of May 2 featuring Tubi, the company's fast-growing ad-supported video-on-demand (AVOD) service. The presentation will highlight the industry-leading impact FOX, along with Tubi, delivers across the company's video ecosystem for advertisers and opportunities they can leverage on behalf of their brands.

About Fox Corporation

Fox Corporation produces and distributes compelling news, sports, and entertainment content through its primary iconic domestic brands, including FOX News Media, FOX Sports, FOX Entertainment and FOX Television Stations, and leading AVOD service Tubi. These brands hold cultural significance with consumers and commercial importance for distributors and advertisers. The breadth and depth of our footprint allows us to deliver content that engages and informs audiences, develop deeper consumer relationships, and create more compelling product offerings. FOX maintains an impressive track record of news, sports, and entertainment industry success that shapes our strategy to capitalize on existing strengths and invest in new initiatives. For more information about Fox Corporation, please visit www.FoxCorporation.com.

Contact:

Sal Petruzzi

Fox Ad Sales

Sal.petruzzi@fox.com
LINK: https://www.foxcorporation.com/news/corp-press-releases/2022/fox-reima...
See more stories from foxinternational

Most recent headlines

10/12/2025

Bitcentral Names Venture Capital Exec Rick Arnold to Board

NEWPORT BEACH, Calif. Bitcentral, a provider of production, asset management, playout and streaming workflow solutions, has named technology veteran Rick Arnold...

10/12/2025

TV Tech Announces Winners of 2025 Best in Market Awards for M&E Tech

TV Tech is delighted to reveal the winners of the 2025 Media & Entertainment: Best in Market Awards....

10/12/2025

AIMS, VSF, AMWA, EBU To Hold Inaugural IPMX Testing, Certification Event

BOTHELL, Wash. The Alliance for IP Media Solutions (AIMS), the Video Services Forum (VSF), the Advanced Media Workflow Association (AMWA) and the European Broad...

10/12/2025

DirecTV Launches Peacock Games

In a notable example of how pay TV operators are integrating streaming services into their lineup and using those services to retain or attract subscribers, Dir...

10/12/2025

Chaos Brings Real-Time Rendering to Maya and Houdini

Today, Chaos builds instant feedback into the viewport, connecting Maya and Houdini to Chaos Vantage's real-time path tracer. Artists can now assess 3D asse...

10/12/2025

Smeup doubles capacity with Cubbit under a new agreement...

Smeup, a key partner for companies engaged in digital transformation, today announced the expansion of its adoption of Cubbit, the first geo-distributed cloud s...

10/12/2025

Mediagenix Strengthens Its Security Posture with ISO 2700...

Mediagenix, a global leader in smart content solutions to profitably connect the right content to the right audience, today announced two significant milestones...

10/12/2025

HDR10+ Technologies Unveils HDR10+ ADVANCED Dynamic Metadata Technology

BEAVERTON, Ore. HDR10+ Technologies, LLC has announced that they will soon begin the licensing and certification of devices, content, and services that support ...

10/12/2025

SMPTE, EBU, ETC Publish Report on AI's Impact on the Media

SMPTE has joined forces with the European Broadcasting Union (EBU) and Entertainment Technology Center (ETC) to publish an updated report on AI and its impact o...

10/12/2025

Clear-Com Appoints Kris Koch as New Director of Sales - N...

Clear-Com is pleased to announce the appointment of Kris Koch as Director of Sales - North & South America. In this expanded leadership role, Kris will oversee...

10/12/2025

Mavis Camera Launches Film Kit Unlocking LUT Workflows an...

Mavis today announced the latest version of Mavis Camera (v7.4), a major update to its professional iOS camera app, headlined by the launch of Film Kit - an opt...

10/12/2025

Creamsource Taps Industry Heavyweight Markus Zeiler as Gr...

Creamsource, renowned for its Vortex series of cinematic lighting, is laying the groundwork for its next phase of growth with the addition of Markus Zeiler as G...

10/12/2025

Digital Alert Systems Introduces DAS3-DC-PS DASDEC-III DC...

Digital Alert Systems, a global leader in emergency communications solutions for media providers, today announced that the DAS3-DC-PS, a new DC power supply opt...

10/12/2025

Riedel and Racing Electronics Announce Strategic Partners...

Riedel Communications today announced it has formed a strategic partnership with Racing Electronics, a premier provider of motorsport communication equipment in...

10/12/2025

GALSNGEAR Announces 2026 Leadership Retreats on East and...

#GALSNGEAR is launching two signature leadership retreats in early 2026, designed to equip women in media, entertainment, and technology with the tools to lead...

10/12/2025

CVP Launches Global Price Guarantee for Seamless Internat...

Providing worldwide customers with total confidence through transparent, all-inclusive pricing CVP, one of Europe's leading suppliers of professional video...

10/12/2025

Securing the Future of Broadcast TV in the U.S.

With the Federal Communications Commission working on new rules for the deployment of NextGen TV, next year promises to be an important one for both the future ...

10/12/2025

Former Charter CEO Tom Rutledge to Receive Cable Centers Bresnan Award

DENVER Tom Rutledge, director emeritus and former president and CEO of Charter Communications, will be honored with the 2026 Bresnan Ethics in Business Award by...

10/12/2025

Cadent Acquires YouTube Measurement Firm VuePlanner

NEW YORK Novocap's Cadent has acquired VuePlanner, a YouTube video ad planning, optimization, and measurement company in a deal that will help Cadent expand...

10/12/2025

From stand-up to Foxtrot: Comedian Michael Fry revealed as fourth contestant for Dancing with the Stars 2026

It's out of the frying pan and into the sequins for comedian and actor Micha...

10/12/2025

Documentary film on the extraordinary life of Patrick Lydon, pioneer of social inclusion and disability, to premiere on RT

Born That Way airs Thursday 18 December on RT One and RT Player Born That ...

09/12/2025

2025 Sports Broadcasting Hall of Fame: Pam Oliver, Sideline Icon Who Redefined the Role

2025 Sports Broadcasting Hall of Fame: Pam Oliver, Sideline Icon Who Redefined t...

09/12/2025

SVG Summit 2025 Technology Exhibits Preview, Part 2

SVG Summit 2025 Technology Exhibits Preview, Part 2By Jason Dachman, Editorial Director, U.S. Tuesday, December 9, 2025 - 7:17 am Print This Story | Subscr...

09/12/2025

SVG Summit 2025 Preview: Cloud Production Workshop Spotlights Live and Non-Live Workflows in the Cloud

SVG Summit 2025 Preview: Cloud Production Workshop Spotlights Live and Non-Live ...

09/12/2025

Next-Generation Content Protection: Multi-Technology Security is Integral to Combating New Threats

Next-generation content protection: Multi-technology security is integral to com...

09/12/2025

CBS Sports Provides One-of-a-Kind Production' for UEFA Champions League Crossover Event

CBS Sports Provides One-of-a-Kind Production' for UEFA Champions League Cro...

09/12/2025

Spanish Professional Basketball League Relies on NETGEAR AV, MAM Tech for Seamless Production

Spanish Professional Basketball League Relies on NETGEAR AV, MAM Tech for Seamle...

09/12/2025

SVG Sit-Down: St. Thomas's Mike Gallagher and Casey Eakins on the Tommies' Bold Leap to Division I and How Video Plays a Key Role

SVG Sit-Down: St. Thomas's Mike Gallagher and Casey Eakins on the Tommies...

09/12/2025

Free Registration for the 2025 SVG Summit Closes Today at 5 p.m. ET!

Free Registration for the 2025 SVG Summit Closes Today at 5 p.m. ET!After the deadline, tickets will cost $150 to attend the eventBy SVG Staff Tuesday, Decemb...

09/12/2025

University of St. Thomas Ushers in Division I Era With New Arena and a Broadcast Operation Built for the Big Time

University of St. Thomas Ushers in Division I Era With New Arena and a Broadcast...

09/12/2025

Spotify Expands Music Videos in Beta to Premium Users in the US and Canada

For decades, music videos have done more than just accompany a song; they've shaped style, started conversations, and helped us fall in love with our favori...

09/12/2025

Leading the Charge: L3Harris' Advanced EW Technologies for Superior Battlefield Advantage

For decades, customers have turned to L3Harris capabilities in electronic warfar...

09/12/2025

L3Harris Propulsion Solutions: Securing the High Ground in Space

L3Harris propulsion systems enable agile maneuvering and resilience for U.S. spacecraft, supporting national security and mission success in the evolving space ...

09/12/2025

L3Harris Successfully Completes Critical Design Review of Key Components for Japan's New Geostationary Meteorological Satellite

L3Harris Technologies' imaging and sounding instruments will play a critical...

09/12/2025

James Shears Joins ThinkAnalytics as Senior VP, Advertising

LOS ANGELES James Shears has joined ThinkAnalytics as senior vice president, advertising, tasked with leading global strategy and commercial expansion of the co...

09/12/2025

Kathleen Kirby, Heidi Raphael Join Media Institute Board

VIENNA, Va. The Media Institute, a nonprofit, nonpartisan organization specializing in communications policy and the First Amendment, has named Kathleen Kirby o...

09/12/2025

Hollywood's Ecosystem for Combating Piracy

Throughout its century-plus existence, the motion picture industry has had to fight battles on multiple fronts to protect its content from piracy. From protecti...

09/12/2025

Football Shifts TV Viewing Towards Ad Supported Services

NEW YORK Fueled by football season, ad supported TV viewing in Q3 peaked in September, representing 74.7% of overall TV viewership in that month, per Nielsen...

09/12/2025

Digital Alert Systems Now Offers DC Power Option for DASDEC-III

LYNDONVILLE, N.Y. Digital Alert Systems has introduced the DAS3-DC-PS, a new DC power supply option for its DASDEC-III emergency alert system. Designed to meet ...

09/12/2025

Macky Beheshti Joins Advanced Systems Group as Director o...

Advanced Systems Group, LLC (ASG), a technology and services provider for media creatives and content owners, announced the appointment of Macky Beheshti as Dir...

09/12/2025

Device Solutions Inc and Triveni Digital Secure Patent fo...

Triveni Digital and Device Solutions Inc today announced that the United States Patent and Trademark Office granted them a new patent for their novel ATSC 3.0 r...

09/12/2025

ThinkAnalytics appoints James Shears as SVP of Advertisin...

ThinkAnalytics, the global leader in AI-powered data analytics for TV and streaming, today announced the appointment of James Shears as Senior Vice President of...

09/12/2025

Dot Group Partners with SingleStore to Deliver Real-Time...

European data management specialists appointed as SingleStore champion partner, bringing unified real-time transaction, vector and analytics capabilities to org...

09/12/2025

Broadcast Solutions creates new business to lead on workf...

Broadcast Solutions, the leading systems integration group, has launched a new business, aimed at providing consultancy and design services across the media ind...

09/12/2025

FCC Delays Implementation of Foreign Sponsorship Rules

WASHINGTON The Federal Communications Commission's Media Bureau has once again delayed implementation of sponsorship identification requirements for foreign...

09/12/2025

#GALSNGEAR Announces 2026 Leadership Retreats

WASHINGTON #GALSNGEAR has announced two major leadership retreats in early 2026 that the group said are designed to equip women in media, entertainment, and tec...

09/12/2025

Cox Media Group, Verizon Trade Barbs Over Possible Blackout

WASHINGTON With a Dec. 15 deadline looming for a new retransmission consent and carriage deal between Cox and Verizon, the two parties have started trading barb...

09/12/2025

Samba TV Secures New Funding of up to $60 Million

SAN FRANCISCO Samba TV has announced that it has secured new financing from Horizon Technology Finance Corporation, an affiliate of Monroe Capital, with an init...

09/12/2025

Survey: 75% of Cord-Cutters Ditched a Streaming Subscription in 2025

Many cord-cutters looking to reduce their monthly cable or satellite bills are also cutting back on streaming costs, according to new research from All About Co...