
LAS VEGAS-NextGen TV took a major step forward with the launch of ATSC 3.0 over-the-air commercial television service in Las Vegas from network affiliates owned by Sinclair Broadcast Group, Nexstar Media Group and The E.W. Scripps Company.
The stations, Sinclair's KSNV NBC and KVCW CW affiliates, Nexstar's KLAS CBS affiliate and Scripps' KTNV ABC affiliate, are sharing a single 6 MHz channel and transmitting from Sinclair's tower on Black Mountain outside the city. The launch is significant because it is the first full-power, multistation commercial deployment of NextGen TV in the country. BitPath, formerly Spectrum Co, led the planning and coordination efforts to put the stations on air.
Mark Aitken, Sinclair vice president of Advanced Technology and president of ONE Media 3.0 LLC, discusses the Las Vegas 3.0 launch, the cooperation among competing broadcasters needed to make it happen and what the rollout means more broadly for NextGen TV deployment and to him personally.
(An edited transcript.)
TVTechnology: Congratulations on the NextGen TV commercial broadcast rollout in Las Vegas along with Nexstar and Scripps.
Mark Aitken: Let me tell you, in the midst of COVID-19, this has been a fairly monumental task to pull this off.
(Image credit: Mark Aitken)TVT: How have you managed to do that during the pandemic?
MA: The fact that we have been able to get this together in the midst of a pandemic without the deployment of additional resources is remarkable. We have not flown anybody into or driven into the market. We are using on-ground personnel.
We are using ready-baked solutions. For instance, when it comes to video distribution, we've gone to LTN. When it comes to switches that allow the flow of IP packets as relates to ATSC 3.0, it's conventional Cisco gear. We've got cloud-based solutions that are being played out and ready-made hardware. We've done all of this without deploying additional in-market resources.
TVT: Tell me about the setup. Is NextGen TV being transmitted from a Big Stick or via a single frequency network (SFN)?
MA: We are making accommodations for an SFN in the near future. Actually, those efforts were underway for NAB, but lack of hands on ground due to the COVID-19 outbreak sort of postponed that.
So it's our Big Stick. We are converting our primary station in Vegas, KSNV, the NBC affiliate, to 3.0 and we are doing channel shares with Scripps and Nexstar in the market.
TVT: How are you allocating the bits among the three broadcasters' four ATSC 3.0 channels?
MA: You know, that's a question that comes up in every one of the channel-sharing/host-station discussions. In the days when you had just one stream and it was a transport stream, it was fairly easy to say, We are going to give you X amount of bits as your capacity. And you would multiply those inside your transport stream.
Because of 3.0's multiple operating modes, it really comes down to what we call spectrum utilization. You have fundamental, sort of atomic, building blocks for all of the standards, and there's a finite, fixed amount of those that are referred to as samples. You have a sampling rate.
So, we look at the spectrum and in a certain sense, we are saying to all four partners, You're going to have an equal share of that spectrum capacity. Choose your operating mode.
The operating mode is chosen, and that yields X amount of bits. Three of the four are sharing one physical layer pipe [PLP] and the yield to each of them is on the order of 6-plus Mb/s.
That is the level of service that closely approximates ATSC 1.0 in receivability over the air. Then there is one PLP for the NBC, which is operating in a robust PLP with lower signal-to-noise requirements and is aiming to be received both in the conventional over-the-air environment as well as by portable and nomadic devices.
There are so many issues. The carrier-to-noise is one of those issues. Doppler is another. There are all of these interrelated components.
By the very nature of 3.0, it will be possible to view on a portable and nomadic basis. But all of these channels within the Las Vegas market will be viewable on simple handheld, portable and nomadic devices.
There is an extra level of robustness for the NBC station. That station is operating at about 8dB better C/N performance.
PLUS: ATSC 3.0 Deployments: Where and When Will NextGen TV Be Available?
The NBC channel is taking the NBC mezzanine level standard 1080i feed, and with professional equipment is being converted to 1080p with sampling conversion to HDR via SL-HDR1. So the NBC programming will actually come across with TV sets that support HDR and SL-HDR1. Those devices will display HDR.
Devices with an ATSC 3.0 receiver but standard dynamic range are capable of receiving the signal and displaying content.
TVT: Are Nexstar and Scripps also doing 1080p?
MA: The networks are not providing extended content, so not everybody is taking the best feed that is available to them, which is typically a mezzanine level, high bitrate AVC that's being converted to HEVC.
TVT: Tell me about BitPath's (formerly Spectrum Co's) role in working with these competitors to bring about an agreement to share a channel for 3.0 service and accommodate the 1.0 channels displaced by 3.0 rollout.
MA: They were the driving, coordinating force in the hosting agreements for all of the participants. And we prefer to think of them as hosting agreements. So BitPath is preparing the way to engage multiple broadcasters-and this has always been the business plan.
TVT: Where do you go next after the Las Vegas rollout?
MA: This is the first of many. We have a cascading series of launches. Next month, we are looking at Pittsburgh and Salt Lake City. Directly on the heels of that, we've got Nashville. So, June is going to be
Most recent headlines
13/12/2025
Powering Client Growth: Horizon Deepens Nielsen Partnership, Enabling More Effic...
13/12/2025
In a move that will help it offer more flexible and less costly programming options, YouTube TV has announced that it will be launching YouTube TV Plans with mo...
13/12/2025
SINGAPORE Magna Systems has designed, built and completed what is believed to be the first full UHD and IP-based OB truck in Southeast Asia for a Singapore medi...
12/12/2025
SVG Summit 2025 Preview: Everything You Need to Know for Next Week's Big Sho...
12/12/2025
Hailey Gates at the Atropia premiere (photo by George Pimentel / Shutterstock for Sundance Film Festival)...
12/12/2025
Last month, Spotify announced a new collaboration with the ATP Tour, the global governing body of men's professional tennis, aimed at bringing the next gene...
12/12/2025
CONWAY, Ark. In a notable example of how the elimination of Federal federal funding is forcing public stations to make massive cuts and changes in the way they...
12/12/2025
Wisycom and DPA Microphones announce the appointment of Ren Moerch as Group Product Director, Wireless, a strategic leadership role that will guide the combine...
12/12/2025
SMPTE , the home of media professionals, technologists, and engineers, in conjuncture with the European Broadcasting Union (EBU) and the Entertainment Technolog...
12/12/2025
Keepit, the vendor-independent, cloud-native data protection provider, today announced a strategic go-to-market relationship in Poland with Ingram Micro, a lead...
12/12/2025
Atomos announced the immediate availability of a new firmware update for its Ninja TX GO and Ninja TX monitor-recorders, unlocking Open Gate 48P RAW recording w...
12/12/2025
Professional Wireless Systems (PWS) once again played a critical role in delivering flawless wireless coordination and support at the 2025 Latin Grammy Awards a...
12/12/2025
The Alliance for IP Media Solutions (AIMS), together with the Video Services Forum (VSF), the Advanced Media Workflow Association (AMWA) and the European Broadc...
12/12/2025
DHD audio will demonstrate the latest additions to its range of digital audio production solutions on Booth 321 in Hall B6 at Hamburg Open 2026. The show will b...
12/12/2025
Chaos today announces the release of V-Ray for Blender, update 2, bringing its award-winning rendering technology to even more Blender users by adding support f...
12/12/2025
Lighting specialist UltraLEDs has launched Precision LED Tape, a high-CRI lighting solution designed specifically for professional film, TV, and studio use.
P...
12/12/2025
Zixi, the Emmy Award-winning leader in live broadcast-quality video over IP, today announced that Roi Sasson has joined the company as Vice President, Engineer...
12/12/2025
BitFire (bitfire.tv), the leader in software-defined live production and IP transmission, today announced a strategic partnership with Appear, a leader in high-...
12/12/2025
LOS ANGELES The Hollywood Professional Association (HPA) today said futurist Robert Tercek, creative technologist Jessie Hughes from Leonardo.AI and Emmy-winnin...
12/12/2025
HUDSON, Mass. BitFire and Appear have struck a strategic partnership aimed at offering broadcasters, sports leagues and streaming platforms a faster, more flexi...
12/12/2025
The broadcast industry is evolving faster than ever. #IPWorkflows #remoteproduction, and next-gen audio systems are reshaping how teams design, deliver, and sca...
12/12/2025
LOS ANGELES The payroll and production accounting platform Wrapbook has announced the acquisition of Cinapse, a modern scheduling platform for film and televisi...
12/12/2025
DEHLI Ross Video has announced that it is expanding and restructuring its commercial and technical teams in the South Asian Association for Regional Cooperation...
12/12/2025
LONDON Following the success of its UK launch in January 2025, Rise AV, the global not-for-profit initiative dedicated to supporting and advancing women in the ...
12/12/2025
SAN FRANCISCO Ad-supported streaming service Tubi next week will launch Matter Casting, a new casting standard that will enable seamless mobile-to-TV viewing di...
12/12/2025
LOS ANGELES The Hollywood Professional Association (HPA) today said futurist Robert Tercek, creative technologist Jessie Hughes from Leonardo.AI and Emmy-winnin...
12/12/2025
Friday 12 December 2025
Ted is back! Seth MacFarlane's live-action comedic ...
12/12/2025
In Las Vegas's T-Mobile Arena, fans of the Golden Knights are getting more than just hockey - they're getting a taste of the future. ADAM, a robot devel...
12/12/2025
Uachtar n na h ireann, Catherine Connolly visited RT Raidi na Gaeltachta's...
12/12/2025
Ireland AM host Eric Roberts has been revealed as the sixth contestant taking to...
12/12/2025
Scripps Research team pioneers an efficient way to stereoselectively add fluorine to drug-like molecules A new method uses a novel catalyst and inexpensive fluo...
11/12/2025
Thomson and the Center for News, Technology and Innovation (CNTI) convened a two-day workshop in Sarajevo bringing together more than 35 journalists, editors, p...
11/12/2025
ESPN's Aims for Spectacular With Heisman Trophy ShowEvent firsts include 1080p HDR production airing on both national broadcast and cableBy Dan Daley, Audio...
11/12/2025
SVG Students To Watch: Frankie Patton, University of ColoradoThe 2025 grad is hitting the ground running as a PA on national broadcastsBy Brandon Costa, Directo...
11/12/2025
SVG Summit 2025 Technology Exhibits Preview, Part 3By SVG Staff
Thursday, December 11, 2025 - 7:24 am
Print This Story | Subscribe
Story Highlights
The 2...
11/12/2025
SVG Sit-Down: What Makes Gen Z, X, and Y Fans Tick? Dave Gavant of WSC Sports Go...
11/12/2025
SVG Summit 2025 Preview: 5G, MXL, Spectrum Loss, and Outerspace on Tap for Tues...
11/12/2025
2025 Sports Broadcasting Hall of Fame: David Levy, Turner Titan and Master of Al...
11/12/2025
SVG Launches Follow the Money' Podcast: Go Inside the Sports Media Biz with...
11/12/2025
A Deep Dive Inside Game Creek Video's Bird and Magic Mobile Units, Home to A...
11/12/2025
How Sound Effects for Monsters Funday Football' Emulated the Sonic Soul of ...
11/12/2025
SVG New Sponsor Spotlight: CSP Mobile Productions' Len Chase on Upgrading Tr...
11/12/2025
Having the right song soundtrack your moves can make all the difference when gam...
11/12/2025
It's been a big year for Taylor Swift. Her highly anticipated album The Life...
11/12/2025
New satellites for the SDA Tranche 1 Tracking program in production at L3Harris&...
11/12/2025
The Meadowlands system, a compact and mobile version of the CCS, uses ground-based radio frequency units to disrupt satellite communications....
11/12/2025
The L3Harris demonstration united tactical communications devices, counter-UAS c...
11/12/2025
Throughout 2025, L3Harris delivered innovative solutions to U.S. and allied warfighters across every domain.
With an unrelenting commitment to excellence, our...
11/12/2025
A Majority of the World's Population (51%) Identify As Soccer Fans
The 2025 MLB postseason notched 58.2 billion viewing minutes, up +24% from the prior y...
11/12/2025
WALTHAM, Mass. Video-over-IP software provider Zixi said Roi Sasson has joined the company as vice president, engineering....