Fujifilm announces price increase for select Fujifilm-manufactured LTO Ultrium data tape products
July 1, 2022
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FUJIFILM Recording Media GmbH informed its dealers and distributors today of a 5%-10% price increase over the price of selected FUJIFILM-manufactured LTO Ultrium data tape products, including LTO-5, LTO-6, LTO-7, LTO-8 and LTO-UCC formats. The increase will take effect October 1, 2022. The latest FUJIFILM LTO-9 generation, which launched in September 2021, is not included in the increase.
The increase is in direct response to the rising global costs of raw materials and transportation of FUJIFILM LTO Ultrium data tape products worldwide.
We will continue to invest in tape technology, focusing on increasing tape capacity and advising data storage managers of the advantages of tape media, said Wolfgang May, Managing Director, FUJIFILM Recording Media GmbH. In addition to a low total cost of ownership, these advantages include air gap' for cybersecurity and low energy consumption for sustainability. We believe these advantages far outweigh the planned price adjustment.
About Fujifilm
FUJIFILM Recording Media GmbH, Kleve, Germany, is FUJIFILM Corporation's European based marketing and sales operation for data tape media and data management solutions. The company provides datacentre customers and enterprise industry partners with a wide range of innovative recording media products and archival solutions. Based on a history of thin-film engineering and magnetic particle science such as Fujifilm's NANOCUBIC and Barium Ferrite technology, Fujifilm creates breakthrough data storage products. Worldwide, Fujifilm and its affiliates have surpassed the 170 million milestone for the number of LTO Ultrium data cartridges manufactured and sold since introduction, establishing the company as the leading global manufacturer of mid-range and enterprise data tape.
For more information on FUJIFILM Recording Media products, go to https://www.fujifilm.com/de/en/business/data-management .
FUJIFILM Holdings Corporation, Tokyo, leverages its depth of knowledge and proprietary core technologies to deliver Value from Innovation in our products and services in the business segments of healthcare, materials, business innovation, and imaging. Our relentless pursuit of innovation is focused on providing social value and enhancing the lives of people worldwide. Fujifilm is committed to responsible environmental stewardship and good corporate citizenship. For more information about Fujifilm's Sustainable Value Plan 2030, click here.
For the year ended March 31, 2022, the company had global revenues of approximately 2.5 trillion yen (19 billion at an exchange rate of 131 yen/ ). For more information, please visit: www.fujifilmholdings.com.
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Fujifilm announces price increase for select Fujifilm-manufactured LTO Ultrium data tape products 
