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SVG NEXT Conversations, Ep. 4: Creating Next-Level Physical and Digital Experiences Within the Walls of the Entertainment Venues and Beyond

10/10/2024

SVG NEXT Conversations, Ep. 4: Creating Next-Level Physical and Digital Experiences Within the Walls of the Entertainment Venues and Beyond Hear from industry leaders at Cosm, MVP Interactive, and STN Digital By SVG Staff

Thursday, October 31, 2024 - 8:49 am

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Story Highlights

SVG's newest event, the SVG NEXT conference, visits Los Angeles on November 13 to tackle some of the major bleeding-edge trends beginning to impact the sports video production industry. As part of our leadup to this event, we have hosted four SVG NEXT Conversations to begin to scratch the surface of what will be discussed in detail at the event. Here is Episode 4 from that series.

In Episode 4 of SVG NEXT Conversations, discover how creative technology companies, marketing agencies, and storytellers are dreaming up and activating engaging experiences for stadiums, unique entertainment venues, and location-based experiences.

This session will uncover how immersive technologies, interactive content, and digital solutions are being leveraged to craft memorable, engaging experiences both inside entertainment venues like stadiums and beyond. From augmented reality activations to personalized digital interfaces, discover the strategies behind next-gen entertainment experiences designed to captivate audiences on-site and through connected, location-based platforms.

This discussion features:

Natascha French, Chief Marketing Officer, MVP Interactive; CEO & Founder, Scale Strategies

Andrew Merkin, Director, Creative Productions, Cosm

Jason Samuelsen, Associate Director of Analytics, STN Digital

Moderator: Gregg Katano, Cosmos Collab, CEO/Founder; SVG NEXT & SVG NEXT Conversations', Conference Chair

Watch Now on SVG PLAY:

The SVG NEXT Conversations series serves as a primer for SVG's newest event - SVG NEXT: AI, XR and Beyond', which will be held in L.A. on November 13. Register Now!
LINK: https://www.sportsvideo.org/2024/10/10/svg-next-conversations-ep-4-cre...
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