Sony Pixel Power calrec Sony

Inside the Mix With Eva Reistad

01/12/2022

Q: What was it like starting out as a young woman in the industry?

A: I was very blind to the whole idea of women not being in this industry at first. I was 17 when I started out, so I was very young. At that age, you don't think about gender or any of the obstacles that come with being female. Audio school was fun and easy for me, so I decided to follow that path. After moving to Los Angeles, I realized early on that whenever you're in a studio as a woman, unless the people know you, they will usually assume that the guy knows more.

It was only then that the reality of the industry hit me like a bag of rocks. My first day interning at this pop studio was just disappointingI didn't even get to look at the console. I became so determined after that point, so I tried to give it my best all the time. Even when I had no idea what I was doing, I had good intentions. I never let my lack of experience stop me from working hard.

Q: What are you doing now?

A: I specialize in Atmos, film and record mixing. It was Alan Meyerson who got me into film scoring. While it was hard work (he works every day of his life!), it was also very rewarding, and I loved it. I eventually moved on to freelancing and dictating my own schedule, which is very liberating. It works for me because I love to work hard on a project, go all in and then finish it off and give myself a release before moving on to the next job.

I recently worked in Dubai on the live show Why? The Musical from A.R. Rahman and Shekhar Kapur. Prior to that, I assisted with the score mix for the Dune movie and did the Atmos mixes for the soundtrack release, in addition to mixing the score for Amazon Originals' adaptation of Cinderella. I used NUGEN's Halo Upmix plug-in for those projects. Some of my other recent film projects include Secret Headquarters; No Time to Die; Minions: The Rise of Gru; 9 Bullets; Love and Love Not; and Falcon Lake. I've also been working on some music recordings with a couple of bands.

Q: What types of NUGEN Audio software and plug-ins do you use to problem-solve on your projects?

A: I work in film scoring, so we're often given stereo stems. If we need to do a surround mix, we need to upmix it. So, NUGEN's Halo Upmix has been extremely helpful. Scott Michael Smith, a popular film score mixer, got me into it. He has this template where he'll take certain sounds and copy and paste them to a new track with Halo Upmix on it.

On certain stems, if it's a synth, you can drag and drop. I've started doing that, including on Amazon's Cinderella. It was the first project that I used Halo Upmix on. I experimented with it and really liked it, especially mixing the orchestral samples.

Q: What is it that you like most about NUGEN Audio plug-ins?

A: With film, because we mix samples, I use Upmix a lot now, especially whenever I have a surround mix. I did the Atmos mixes for Dune, and NUGEN worked really well for that project. It's so easy to use. The software is just genius, and I love that you can adjust the volumes of the different sides. What I'll do is print the vocal track and then an effects track, and I'll upmix the effects using Halo Upmix to create an effects surround but keep the vocal in stereo. It enables me to get creative and really helps me just specialize tracks.

Q: What advice do you have for women and other young people getting started in the industry?

As women, we bring an energy to the table that's quite a bit different from our counterparts. It's just a little more laid back sometimes, and it's a little less egotistical. In general, women have to work harder, they have to be extremely smart, and they have to walk this fine line of being assertive but not too assertive. For young women, I try to tell them not to be afraid. Just go into a job with the mindset that I did when I was younger, which is just don't be scared to mess up and, of course, stay true to yourself at your core.

Generally, if you're good at what you do and you find your community, you'll be just fine. Things will always happen, both good and bad, so it's important to find your support system. Finding someone you can go out with while also talking shop is a great stress relief and a great way to learn as well.

Lastly, what you bring to the table is what is going to define your career as an engineer, including how you react to situations. Be courageous and definitive with your decisions when you're working, and that will steer you to where you're going to end up.

For more info about Eva, visit www.evareistad.com.
LINK: https://www.kitplus.com/news/Inside_the_Mix_With_Eva_Reistad/26648.htm...
See more stories from tvbay

More from TV-Bay

28/01/2026

Marshall Electronics Unveils CV420 27X UHD Camera at ISE...

Marshall Electronics launches the CV420-27X, its next-generation ultra-high-definition (UHD) IP camera, at ISE 2026 (Stand 4N900). Engineered for modern IP-base...

28/01/2026

TVM Selects Grass Valley Technology for OB Truck Refurbis...

Grass Valley has announced that Television Mobiles Ltd. (TVM), one of Europe's leading independent outside broadcast providers, has carried out a major refu...

28/01/2026

FOR-A to show cutting edge technology at FOMEX 2026

AI, graphics and virtual software power new production capabilities FOR-A is bringing remarkable new technologies to FOMEX, the Future of Media Exhibition (ex...

28/01/2026

Riedel and Media Tailor Deliver Unified Broadcast and AV...

Continuing a longstanding collaboration, Riedel Communications and Nordic media technology company Media Tailor have once again joined forces to deliver a state...

28/01/2026

Pebble appoints Paul Nagle-Smith to drive fulfilment

Pebble has appointed Paul Nagle-Smith as vice president for customer fulfilment, strengthening its senior leadership focus on customer delivery and operational ...

28/01/2026

TV Azteca Strengthens Disaster Recovery Capabilities with...

Cloud playout solutions provider, Veset has announced that leading Mexican broadcaster, TV Azteca is using Veset Nimbus on AWS as a disaster recovery (DR) playo...

28/01/2026

MVP kicks off major football tournament with a tactical s...

Ensuring it can keep pace with a rapidly evolving live sports market, Balkan broadcast facility provider MVP Most Valuable Production has upgraded its flags...

28/01/2026

Akamai and Yospace Deliver Seamless Personalized Ad Exper...

Akamai Technologies, Inc. (NASDAQ: AKAM), the cloud solutions provider that powers and protects life online, and Yospace, the leader in dynamic ad insertion tec...

28/01/2026

Clear-Com Empowers Reykjavik City Theatre with New Upgrad...

The renowned Reykjavik City Theatre (RCT) recently underwent a major intercom system upgrade using Clear-Com solutions. This milestone project utilizes Clear-C...

27/01/2026

Amagi becomes the first cloud-native SaaS company offerin...

Amagi Media Labs Limited, the only cloud-native SaaS provider offering end-to-end solutions across live production, content preparation, distribution, and monet...

27/01/2026

Miri Technologies Launches V410 Live 4K Video Encoder-Dec...

Miri Technologies Inc. today unveiled its V410 live 4K video encoder/decoder for streaming, IP-based production workflows and AV-over-IP distribution. Designed ...

27/01/2026

UML Tsongas Center Upgrades with Ikegami UHK-X600 Cameras

The Paul E. Tsongas Center at UMass Lowell in Massachusetts has chosen Ikegami cameras for incorporation into its broadcast-quality television production facili...

27/01/2026

SipRadius provides simplicity and security for AV content...

SipRadius, specialists in secure, low latency media transport, will show the pro AV community its end-to-end solution for high quality content distribution and ...

27/01/2026

Hiltron to Showcase its Full Range of Satcom Solutions at...

Hiltron will highlight the fruits of its 45-plus years of experience in satellite communications system integration and product development at the annual GovSat...

27/01/2026

Broadcast and pro AV professionals cut costs and single-u...

Klvr will demonstrate how its Charger Pro solution is delivering cost reduction and performance benefits for live entertainment and pro AV markets at ISE 2026 (...

27/01/2026

Amino Showcases Single Player Digital Signage and Enterpr...

Amino, a global media technology leader in enterprise video and digital signage, today announced that its Integrated Systems Europe (ISE) 2026 booth (4N700) wil...

27/01/2026

ANI Expands Strategic Partnership with LiveU

ANI, India's leading news agency and a major content provider across the Asia Pacific region, today announced a significant expansion of its long standing p...

27/01/2026

VisualOn and The Channel Store Demonstrate Up to 65 Perce...

Independent analysis confirms faster encoding, lower CPU usage, and improved perceptual quality compared to CBR and CRF VisualOn, a leader in multimedia playba...

26/01/2026

Advanced Systems Group and Nu Studio Announce Exclusive P...

Advanced Systems Group (ASG) today announced an exclusive partnership with Nu Studio, the company behind the first modular, portable studio designed for immersi...

26/01/2026

OpenDrives Announces New Funding Led by IAG Capital Partn...

OpenDrives, the leader in high-end video data management and workflow solutions, today announced an add-on investment to its previous funding rounds, led by IAG...

26/01/2026

SmallHD Releases Major PageOS Update - Featuring Portrait...

SmallHD today announced a major update to its award-winning PageOS software, introducing Fleet Control, Portrait Mode, expanded Camera Control features, and Dow...

26/01/2026

Capturing the Chaos - Filipic Uses MSE Grip to Go Live a...

Whether rigging a PTZ on a truss, sliding a Blackmagic camera across a mezzanine railing, or capturing the mayhem from inside a drum, Filipic delivers visuals t...

23/01/2026

ALT Systems Launches PixSpan Data - Making PixMover Platf...

ALT Systems, Inc., a leading system integrator and technology solutions provider for the media and entertainment industry, today announced the launch of PixSpan...

23/01/2026

AIMS to Officially Launch IPMX as a Fully Developed Stand...

The Alliance for IP Media Solutions (AIMS) will mark a major milestone for Pro AV-over-IP at ISE 2026 with the official launch of Internet Protocol Media Experi...

23/01/2026

KRK to Premiere New Flagship V Series Five Monitors for P...

KRK, a leader in professional studio monitoring for nearly four decades, will unveil the all new V Series Five at the 2026 NAMM Show, offering attendees an excl...

23/01/2026

SMPTE Announces Steve LLamb as ISO-TC 36 Cinematography C...

SMPTE , the home of media professionals, technologists, and engineers, today announced Steve LLamb, Vice President of Technology Standards and Solutions for Cin...

23/01/2026

IBC announces call for Technical Papers for IBC2026 Confe...

IBC today announces that the call for Technical Papers is now open for the IBC2026 Conference, inviting innovators from across the global media, entertainment, ...

23/01/2026

Asharq News AMPPs up its Cloud-Based Disaster Recovery

Grass Valley has announced that Asharq News, the leading multi-platform Arabic news service owned by the Saudi Research & Media Group (SRMG), has expanded its c...

23/01/2026

Rohde & Schwarz, Qualcomm, and Motorola demonstrate succe...

At the SET Expo 2025, a consortium including Qualcomm Technologies, Inc., Motorola, and Rohde & Schwarz successfully demonstrated a real-world proof-of-concept ...

23/01/2026

Dalet Appoints Gwen Braygreen as Executive Vice President...

Dalet, a leading technology and service provider for media-rich organizations, today announced the appointment of Gwen Braygreen as Executive Vice President and...

23/01/2026

Industry Leaders Unite to Create First-Ever End-to-End Cr...

Alfalite, Brainstorm, Dejero, Domo Broadcast Systems, FOR-A, KitPlus, Ontario Soluciones and RGB Spectrum partner to demonstrate revolutionary integrated soluti...

23/01/2026

Vizrt Powers a New Era of Corporate Viewer Engagement wit...

Vizrt, the leader in live production technology revolutionizing viewer experience and engagement, expands its team to ignite a new era of professional-grade pro...

23/01/2026

LOGIC media solutions becomes launch partner of the AWS E...

LOGIC media solutions, an Amazon Web Services (AWS) Advanced Partner specialising in AWS-based media workflows, is one of the official launch partners of the ne...

21/01/2026

Telestream DIVA Now Certified with Quantum ActiveScale an...

Telestream , the industry's leading provider of content lifecycle management and media workflow orchestration, and Quantum Corporation (NASDAQ: QMCO) today ...

21/01/2026

Lightware introduces new Matrix Management Unit for their...

Lightware s TPN ecosystem brings a new level of predictability and structure to 10G AV-over-IP deployments, offering professional AV integrators a deterministic...

21/01/2026

Wisycom Introduces New Wideband Antenna Matrix MATF for C...

Wisycom, a global leader in advanced wireless RF solutions, launches its new wideband antenna matrix, MATF, which supports RF and fiber for demanding multi-zone...

21/01/2026

Grass Valley Showcases Scalable Future-Ready Live Product...

Grass Valley will demonstrate how it is powering scalable, future-ready live production at FOMEX 2026, taking place February 2 4 in Riyadh, Saudi Arabia. Exhibi...

21/01/2026

OKAST Implements BCNEXXT Vipe to Accelerate Monetization...

BCNEXXT, the developers of the advanced playout platform Vipe, today announced that OKAST, the monetization-first OTT platform provider, is using BCNEXXT's ...

21/01/2026

Magewell Introduces New IP to HDMI Decoder at ISE 2026 an...

Revamped design enables advanced capabilities, leading with powerful IP to HDMI conversion Magewell, developer of innovative, high-performance video I/O and I...

21/01/2026

Kiloview Expands Its AV-over-IP Ecosystem with AVX24-4 Me...

Jan 20th 2026, Changsha Kiloview today announced the launch of two major additions to its AV-over-IP ecosystem: the AVX24-4 Media HUB and KiloLink Station, ma...

21/01/2026

Bitfocus delivers high availability high security and hig...

Latest version of enterprise-class Buttons brings simple, coherent control to more than 700 professional devices and applications Bitfocus, the specialist in ...

21/01/2026

Clear-Com Announces Kari Eythorsson as New Regional Sale...

Clear-Com is pleased to announce the appointment of Kari Eythorsson as the new Regional Sales Manager (RSM) for Southeast Asia & Australia, based in Singapore,...

20/01/2026

Disguise and ASB GlassFloor Announce Official Partnership...

Disguise and ASB GlassFloor today announced a strategic partnership that turns the arena floor into a fully customizable interactive digital surface. This will ...

20/01/2026

LiveU Enables Cloud Production Workflow for First Ever IT...

Last summer, ITV celebrated the tenth anniversary of its popular reality dating show, Love Island. To ramp up the excitement of series 12 (launched in the UK on...

20/01/2026

Emergent to Showcase AI-First Broadcast Graphics Platform...

Emergent, a provider of AI-powered media production solutions, today announced its presence at ISE 2026 in Barcelona, taking place February 3 6, where it will u...

17/01/2026

Lightware and Google enhance meeting room flexibility wit...

Lightware, an industry leader in signal management, is helping to elevate the Google Meet experience with the introduction of an integration with Taurus UCX. Th...

17/01/2026

Clear-Com Partners with NETGEAR to Deliver OEM Networking...

Clear-Com announced a strategic partnership with NETGEAR AV to offer four high-performance networking switches as original equipment manufacturer (OEM) solutio...

17/01/2026

QuickLink Expands US Reach With Midwich Distribution

QuickLink, a leading provider of award-winning video production and remote guest contribution solutions, today announced a new U.S. distribution partnership wit...

17/01/2026

NUGEN Audio Launches the Next Evolution of MasterCheck

NUGEN Audio announces the latest evolution of MasterCheck, its industry-trusted optimization plug-in for cross-platform mastering and loudness verification. Des...

17/01/2026

BHV Introduces Pro AV Market to SportsBox at ISE 2026

BHV has announced that it will highlight its new SportsBox remote vision mixer and picture processor at ISE in Booth #4H900 marking its official introduction in...