
Fujifilm Announces January 28 Release Date for FUJINON Premista 19-45mm T2.9 Lens
data-src=https://creativecow.net/wp-content/uploads/avatars/263018/5fa08c562aaf4-bpthumb.jpg data-srcset=https://creativecow.net/wp-content/uploads/avatars/263018/5fa08c561c0e7-bpfull.jpg 2x class=lazyload avatar avatar-80 photo height=80 width=80 />
Brie Clayton January 15, 2021
0 Comments
The Premista series welcomes third in series of Large Format cinema zooms.
FUJIFILM North America Corporation is pleased to announce that the FUJINON Premista 19-45mm T2.9 ( Premista 19-45mm ) lens will be released on January 28, 2021. This lens is the third model to join the Premista Series of cinema zooms that support Large Format sensors[1].
data-src=https://gcs.creativecow.net/wp-content/uploads/2021/01/15053517/Premista_19-45mm_angle1200-1024x576.png alt= class=lazyload wp-image-2350188/>The Premista 19-45mm is a short, lightweight wide-angle zoom that produces images with natural and beautiful bokeh, outstanding high resolution, accurate color rendition, and controllable flare with minimal ghosting for capturing high dynamic range (HDR). The lens shows very little distortion[2] throughout the entire zoom range, alleviating the burden of correcting footage after shooting, and allowing high quality cinematic images to be created more efficiently.
When the new lens is combined with the standard zoom (28-100mm) and telephoto zoom (80-250mm) in the Premista Series, the kit covers focal lengths from 19mm to 250mm, catering to a wide range of shooting scenes from wide angle to telephoto. All three lenses also share the same front diameter and gear position for the focus, zoom and iris operating rings, enabling efficient operability and production of high-quality images. Additionally, the focus ring has a wide rotation angle of 280 degrees and gives smooth torque during rotation for precise focusing and excellent control. Fluorescent paint is applied to index marks on the focus, zoom and iris rings, allowing these settings to be visibly checked in dark environments.
In addition to prime lenses compatible with Large Format sensors, the demand for zoom lenses is increasing due to their ability to efficiently capture high-quality footage without the delays caused by frequent lens changes, and without taking actors out of character.
The response we've seen to the Premista lenses since their 2019 launch has been tremendous both in terms of excitement and usage across feature film, high-end TV productions, and commercials, said Thomas Fletcher, director of marketing, Optical Devices Division, FUJIFILM North America Corporation. Now, with stricter safety and efficiency needs on set, there is a growing demand for high quality zoom lenses that match the quality and look' of prime lenses, and efficiently capture images without the hassle of having to frequently change lenses. The Premista family checks all the boxes, with no compromise.
The new Premista 19-45mm T2.9 offers a constant T-stop of 2.9[3] across its focal length range from 19mm to 45mm, covering focal lengths equivalent to five prime lenses[4], thereby reducing the need to change lenses for fast and efficient video shooting. Featuring large-diameter aspherical lens elements polished to ultimate precision with Fujifilm's unique zooming system to effectively correct issues such as chromatic aberration, the lens achieves an astonishing level of edge-to-edge sharpness.
Additionally, distortion is effectively controlled even at the widest focal lengths, delivering natural footage with minimal distortion across the zoom range regardless of subject distance and zoom position. The Premista 19-45mm also features a flange focal distance adjustment mechanism[5], allowing users to easily adjust the flange focal distance by simply rotating a ring on the lens barrel to correct shifts caused by rapid temperature changes.
The use of proprietary optical simulation technology and mechanical design technology has resulted in a compact yet robust lens body measuring 228mm and weighing 3.3kg (7.3 lbs). This means the lens can be used for handheld shooting using a Steadicam[6] or high-angle shooting using a crane.
Like the standard and telephoto zooms, the Premista 19-45mm T2.9 lens supports ZEISS eXtended Data, which can record metadata[7] when shooting, thereby reducing video editing workload in post-production and facilitating efficient video production.
The new FUJINON 19-45mm lens is expected to begin shipping January 28, 2021. Suggested Retail Price is $49,900 USD.
All press inquiries should be directed to Lee Groeger at [email protected].
[1]Large image sensors that measure 43.2-46.3mm diagonally, and are larger than the Super 35mm sensors, the standard format for cinema cameras
[2] Image distortion that tends to occur when shooting at wide-angle focal lengths
[3] An index stating the brightness of the lens, taking into account the F value and transmittance. The smaller the value, the greater amount of light the lens passes to the sensor.
[4] Five prime lenses for cinema cameras compatible with Large-Format sensors with focal lengths of 21mm, 25mm, 29mm, 35mm, and 40mm
[5] This function can adjust the lens's image-forming plane to the optimum position according to each camera's flange focal distance (the distance from the lens's mounting reference plane to the image sensor).
[6] Equipment that controls camera shake during handheld shooting to record stable video
[7] Information such as focus, zoom and iris position.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
09/10/2026
September 10 2026, 06:00 (PDT) Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026
New Sports Intelligence helps providers better unders...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
22/09/2026
From Malaysia to Mexico and from DR Congo to Ukraine, this year's 12 finalists for the 2026 Thomson Foundation Young Journalist of the Year award tell extra...
22/09/2026
The annual preseason content-gathering event brought 36 NHL players to Las Vegas, where ESPN used 2.5 kilowatts of laser power and a motion-control camera syste...
22/09/2026
Neumann has introduced the KK 104 A (cardioid) and KK 105 A (supercardioid) wireless capsule heads, succeeding the KK 204 and KK 205. The new capsules are compa...
22/09/2026
The NFL and TMRW Sports have announced a new annual Pro Flag Showcase to be held during Super Bowl LXI week in Los Angeles. The event will feature top flag foot...
22/09/2026
Washington State University has unveiled a new end zone video display and audio ...
22/09/2026
Disney's SVP of Live Operations and Engineering details the technology behin...
22/09/2026
Cosm has announced two senior promotions. Mazen Alawar has been promoted to SVP,...
22/09/2026
Mississippi State University's University Television Center has purchased four KOKUSAI DENKI SK-UHD7000-S2 cameras since 2024, with plans to add two more, a...
22/09/2026
Net Insight has announced that Christine Kjellvard will assume the role of interim Chief Financial Officer on November 1, 2026. Kjellvard has previously held in...
22/09/2026
Net Insight has announced Zyntai TimeNode Access, a compact PTP Grandmaster designed for distributed edge sites. The product carries secure, precise time across...
22/09/2026
Sam Hazeldine, Austin Amelio, Padraic McKinley, Julia Jones, and Ethan Hawke attend the premiere of The Weight at The Ray Theatre on January 26, 2026, in Park...
22/09/2026
Second high-gain tone plug-in released
Following on from their debut release, Chainsaw Suite, Avalanche Tones have announced the launch of their second plug...
22/09/2026
Uncompressed audio with below 6ms of latency
Lewitt's have just introduced their first pair of headphones which, despite being aimed primarily at studio...
22/09/2026
Two new capsule heads for Sennheiser wireless systems
Neumann have announced the upcoming launch of the KK 104 A and KK 105 A, a pair of new premium condens...
22/09/2026
Apogee Plugins Are Moving to Plugin Alliance We're excited to share an important update about the future of Apogee plugins.
Apogee plugins are moving to Pl...
22/09/2026
Parkland, Florida, US, September 22, 2026: SipRadius, widely recognized for making content processing and connectivity secure and seamless, has been honored wit...
22/09/2026
VanityFilter 3.1.5 adds project files and adjustable protection around lips, bro...
22/09/2026
Chile's TV Modernizes Broadcast Operations with Blackmagic Design
Brie Clayton September 22, 2026
0 Comments
URSA Broadcast G2 brings versatility...
22/09/2026
OWC Shares Sneak Peek at Amazon Prime Big Deal Days Pricing
Brie Clayton September 22, 2026
0 Comments
Image courtesy of Deposit Photos
Business and ...
22/09/2026
Berklee's First Homecoming Block Party Brings Alumni Home for Global Music F...
22/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/09/2026
From Academy Award-winning Passion Pictures and BAFTA-winning director Marian Mo...
22/09/2026
Tuesday 22 September 2026
Portrait Artist of the Year returns to Sky Arts with ...
22/09/2026
Whether it be from the sun or from our phones and other devices, we are all exposed to electromagnetic radiation in some shape or form. With the dramatic growth...
22/09/2026
Comscore's latest AI Intelligence Report Shows Competition Intensifying as C...
22/09/2026
The Factory-X Project Sets Standards for Data Sovereignty in Industry
Arvato Systems Brings Digital Sovereignty to Industrial Practice
Factory-X Successfully...
22/09/2026
LONDON Apple today announced the opening of Apple Music Hall, a brand-new state-...
22/09/2026
RT , Creative Ireland and Shared Island Initiative ask young artists
to respon...
22/09/2026
To build and deploy sophisticated robotics applications that can perceive, reason and act in dynamic environments, developers need new physical AI models and to...
21/09/2026
Manifold Technologies, developer of software-defined, FPGA-accelerated infrastructure for live production, has named Ryhaan Williams as Chief Commercial Officer...
21/09/2026
Studio Network Solutions (SNS) has won Best Journal Article at the 2026 IAMT Impact Awards for What Video Editors Need When Everything Is Changing Around Them,...
21/09/2026
Major League Wrestling (MLW) has announced a streaming distribution agreement with Tubi for its weekly series MLW FUSION. Beginning September 17, new episodes w...
21/09/2026
Disney Entertainment has announced that Adam Smith has been named Chairman, Direct-to-Consumer, with responsibility for Disney and Hulu including product, engi...
21/09/2026
United Airlines and DISH have announced an agreement to bring live professional ...
21/09/2026
SES and JioStar have announced a multi-year agreement under which SES will provide satellite distribution services for JioStar's television channel portfoli...
21/09/2026
The Detroit Red Wings have announced details for their inaugural season on Detro...
21/09/2026
Manifold Technologies has appointed Ryhaan Williams as Chief Commercial Officer for North America, effective October 1, 2026. Based in Jacksonville, Florida, Wi...
21/09/2026
Angels Broadcast Television (ABTV), the local television home of the Los Angeles...