
FIFA World Cup 2022: Germany's Deutsche Telekom Taps PLAZAMEDIA's XLR Studio By Ken Kerschbaumer, Editorial Director
Tuesday, November 15, 2022 - 10:31 am
Print This Story
Deutsche Telekom will be the only German World Cup rightsholder to show all 64 matches, and a big part of its efforts will rely on a hybrid World Cup studio at PLAZAMEDIA at the AGROB Medienpark in Ismaning near Munich.
During MagentaTV's coverage, the new XR LED Studio from PLAZAMEDIA will be a central element, combining real-set architecture and physical-media feeds with a digitally generated, virtual extension in a 360 world. Centerpiece of the 350-square-meter studio set, in which four cameras realize the interplay of virtual and real elements in real time, is a 33-meter-wide by 3.5-meter-high curved LED wall. As part of its activities as a production-services provider, PLAZAMEDIA GmbH will be responsible for realizing all matches of the 2022 FIFA World Cup on six channels in UHD and HD, as well as signal supervision for the entire inside production on 23 live game days and 29 production days.
PLAZAMEDIA XR LED Studio for the MagentaTV's coverage of the 2022 FIFA World Cup sets new standards for productions with emotional storytelling.
The production for Deutsche Telekom's MagentaTV will take place on PLAZAMEDIA's studio premises in Ismaning with an appropriate safety and hygiene concept on 2,600 square meters with six playout channels, the World Cup main studio, and a complete inside-production environment with uninterruptible power supply to provide the major soccer event live and on demand with innovative technology and in best quality - for the first time also in UHD HDR. The 690-square-meter main studio with its state-of-the-art features - including an LED wall from Europe-based Alfalite, augmented reality, and virtual graphics - is creating a completely new experience, drawing viewers at home and in the studio even closer into the World Cup.
PLAZAMEDIA has chosen an LED wall with extremely high viewing-angle stability and a fine pixel pitch of 1.9 mm paired with the Unreal Engine from Epic Games as the real-time render engine. The Unreal Engine contains the digital model of Doha Bay in Qatar: day times, swell of water, and special effects can be changed at any time at one click. The studio ceiling is replaced with an augmented-reality starry sky for the viewer at home.
This is made possible by seamless integration of the Unreal Engine with Vizrt's Viz Engine used for the AR environment. Combining the Unreal Engine 5 and the Viz Engine 5 offers workflow advantages for use in the World Cup studio, which are fully exploited by PLAZAMEDIA's technology and graphics team. To ensure that all camera movements are transferred to the virtual world, the position of the four studio cameras is constantly tracked and the data transferred to the render engines using Mo-Sys Startracker and Mo-Sys bMRo systems.
The 2022 World Cup is the perfect occasion for the use of PLAZAMEDIA's new Extended Reality (XR) LED Studio, which will offer a wide range of possibilities for novel and sustainably realized productions in the future. According to Jens Friedrichs, chairman, Management Board, PLAZAMEDIA GmbH, the company is seizing this opportunity to launch its XR LED studio for creating completely new possibilities in studio productions in Munich.
On the one hand, regarding state-of-the-art productions combining real and virtual elements and, on the other hand, regarding environmental sustainability, he explains, we would like to thank Deutsche Telekom for their great trust and the other service providers involved, such as thinXpool, for their excellent cooperation on this World Cup project.
MagentaTV is the only provider in Germany to show all 64 World Cup matches - and in UHD via MagentaTV receivers (Media Receiver, MagentaTV One, MagentaTV Stick). Sixteen of the matches will be shown exclusively on Telekom's TV service, and eight conferences will also be broadcast for the first time.
The World Cup content is covered in all MagentaTV rates for existing and new customers and is available both live and on demand. MagentaTV will broadcast up to 14 hours of programming daily, plus a conference for parallel matches. Telekom will show the World Cup on MagentaTV on three channels, FOOTBALL.TV 1-3. On the first channel, the matches will be available in classic form with commentary. On the second, a special tactics feed will be offered for selected matches with a camera perspective from the long shot and its own tactics commentary. On the third channel, linear TV and social media are combined. Soccer influencers Pascal and Marcel Gurk welcome guests to the social-media studio every day and will follow the matches with them as a reaction stream. On Final Group match days with parallel matches, a conference option will also be available.
PLAZAMEDIA has been working as a cooperation partner for Telekom since August 2019, realizing more than 1,500 live productions per season for linear TV and online/OTT offerings as part of the MagentaSport offering, including from the PENNY DEL, the easyCredit Basketball Bundesliga, the German soccer 3rd League, and the FLYERALARM Women's Bundesliga in soccer. Last year, PLAZAMEDIA staged the European Soccer Championship as a production-services provider for Deutsche Telekom.
More from Sports Video Group
17/06/2026
EVS has announced it has received the EcoVadis Gold Medal for sustainability performance, ranking among the top 5% of companies globally in the Technology/Mid-S...
17/06/2026
Chyron has released Weather 2.4, an update to its weather suite for broadcasters and meteorologists. The release focuses on enhancements to the DataFlow module,...
17/06/2026
VSiN, The Sports Betting Network, has announced the launch of Best Bets TV, a free ad-supported streaming TV (FAST) channel. The 24/7 channel is currently avail...
17/06/2026
DAZN's Team Whistle and Snap Inc. have announced a creator program centered ...
17/06/2026
LiveU is providing video transmission technology for broadcasters, production companies, and public safety agencies across North America's busy Summer of So...
17/06/2026
The National Academy of Television Arts and Sciences (NATAS) has announced that Laurens Grant and Jacob Ullman have joined its Board of Directors. Chief of Staf...
17/06/2026
Akta, the AI-First SaaS video platform for modern broadcast and streaming operations, today announced that its video platform is now generally available on Orac...
17/06/2026
This recent graduate from Houston found inspiration in technical directing and now eyes a future career in sports production...
17/06/2026
Audio-Technica (booth C7959) arrives at InfoComm 2026 in Las Vegas with a slate ...
17/06/2026
SNS has published a guide addressing growing demand for AI-powered video indexing, transcription, facial recognition, and searchable metadata across media libra...
17/06/2026
Providius has announced Providius Direct, a workflow for investigating network i...
17/06/2026
NEP Group has announced the commercial availability of NEP Platform, a software ...
17/06/2026
A new white paper examining Secure Reliable Transport (SRT) and Reliable Interne...
17/06/2026
New research from subscription bundling platform Bango finds that younger sports fans are increasingly consuming sport through highlights, clips, and social med...
17/06/2026
SMPTE has announced that its complete Standards catalog is now freely available to the global media technology community, including all published SMPTE Standard...
17/06/2026
Harmonic has completed the sale of its Video Business to MediaKind for $145 mill...
17/06/2026
Omaha Productions will produce the 2026 World Series of Poker (WSOP) in Las Vega...
16/06/2026
Neumann.Berlin has released firmware version 2.0 for the MT 48 audio interface, adding plugin compatibility, expanded Dante networking options, broadcast encode...
16/06/2026
TVNewsCheck has announced that nominations are now open for its 2027 Women in Technology Awards, to be presented at NAB Show 2027 on Tuesday, April 6 in the Med...
16/06/2026
Clear-Com has announced Avalon, a 1RU IP intercom platform for broadcast, live events, and production environments. Designed for IP-only workflows, Avalon suppo...
16/06/2026
SNS has published a guide to remote video editing workflows using its EVO shared storage platform and companion tools, covering use cases ranging from home edit...
16/06/2026
Grass Valley has announced that the Richmond Flying Squirrels, a Minor League Baseball affiliate of the San Francisco Giants, have deployed five Grass Valley LD...
16/06/2026
The Alliance for IP Media Solutions (AIMS) has announced the launch of the Official IPMX Training Series, a free online program covering the design, configurati...
16/06/2026
Swerve TV has announced distribution agreements with Fubo, Plex, Amazon Fire TV,...
16/06/2026
ATP and TikTok have announced an expansion of their global content partnership, extending the ATP's TikTok hub powered by TikTok GamePlan to cover all nine ...
16/06/2026
Network's LA facility serves as the heart of a sprawling operation built to ...
16/06/2026
At Pico, the network's media-management team is supporting a flood of HBS fe...
16/06/2026
The NHL will no longer air on CBC after the pulic broadcasters and national rights-holder Rogers Sportsnet were unable to come to agreement.
After a successfu...
16/06/2026
As live sports broadcasters continue to seek new ways to make complex action mor...
16/06/2026
Built with the 2026 FIFA World Cup in mind, these small but mighty IP-based tran...
15/06/2026
One of the more exciting internal video production divisions within a college at...
15/06/2026
The deal valued at $22 Billion is expected to close in the first half of 2027...
15/06/2026
Golf Channel and the Arnold Palmer Cup have announced a partnership to livestream the 2026 Arnold Palmer Cup on Golf Channel Mobile and GolfChannel.com. The tou...
15/06/2026
TikTok and Panini have announced a partnership to bring a digital collectible ca...
15/06/2026
Cosm and Monster Energy have announced the debut of the first full-dome immersiv...
15/06/2026
Real American Freestyle (RAF) and Fox Nation have announced an exclusive streaming agreement for three RAF international events, beginning with RAF Georgia on J...
15/06/2026
FanConnect has announced a partnership with Extreme Networks integrating FanConn...
12/06/2026
YES Network and The Gotham Sports App will air seven Athletes Unlimited Softball...
12/06/2026
The United Football League will host its FAST Innovation Suite at the 2026 United Bowl presented by Credit One Bank on Saturday, June 13 at 3:00 p.m. ET at Audi...
12/06/2026
PTZOptics and LayerJot will present live demonstrations at InfoComm 2026 showing how natural-language AI prompting, robotic camera control, and on-device comput...
12/06/2026
MultiDyne Video and Fiber Optic Systems will exhibit at InfoComm 2026, featuring...
12/06/2026
Ateme has announced that Eurovision Services is using Ateme's software-based frame-rate conversion technology for international live event workflows. The de...
12/06/2026
Bitmovin and Simplestream have announced a partnership with Xperi to simplify the launch of OTT streaming services on TiVo OS smart TVs and devices. The collabo...
12/06/2026
Net Insight has announced that a multinational technology company is deploying a...
12/06/2026
MLB Players Inc., the business arm of the MLB Players Association, has announced a partnership with Athletes First to develop and sell brand partnerships across...
12/06/2026
Guntermann and Drunck (G&D) and VuWall have announced the CommandKeyboard-Advanc...
12/06/2026
Comcast Smart Solutions announces a new smart technology deployment with Major L...
12/06/2026
Elevation Worship completed the initial leg of its Elevation Nights 2026 tour ...
12/06/2026
AJA Video Systems has announced KONA IP25 support for Colorfront Transkoder and ...
12/06/2026
Audinate Group Limited (ASX: AD8) will exhibit at InfoComm 2026 (Booth C7321, Ce...