
FIFA World Cup 2022: Germany's Deutsche Telekom Taps PLAZAMEDIA's XLR Studio By Ken Kerschbaumer, Editorial Director
Tuesday, November 15, 2022 - 10:31 am
Print This Story
Deutsche Telekom will be the only German World Cup rightsholder to show all 64 matches, and a big part of its efforts will rely on a hybrid World Cup studio at PLAZAMEDIA at the AGROB Medienpark in Ismaning near Munich.
During MagentaTV's coverage, the new XR LED Studio from PLAZAMEDIA will be a central element, combining real-set architecture and physical-media feeds with a digitally generated, virtual extension in a 360 world. Centerpiece of the 350-square-meter studio set, in which four cameras realize the interplay of virtual and real elements in real time, is a 33-meter-wide by 3.5-meter-high curved LED wall. As part of its activities as a production-services provider, PLAZAMEDIA GmbH will be responsible for realizing all matches of the 2022 FIFA World Cup on six channels in UHD and HD, as well as signal supervision for the entire inside production on 23 live game days and 29 production days.
PLAZAMEDIA XR LED Studio for the MagentaTV's coverage of the 2022 FIFA World Cup sets new standards for productions with emotional storytelling.
The production for Deutsche Telekom's MagentaTV will take place on PLAZAMEDIA's studio premises in Ismaning with an appropriate safety and hygiene concept on 2,600 square meters with six playout channels, the World Cup main studio, and a complete inside-production environment with uninterruptible power supply to provide the major soccer event live and on demand with innovative technology and in best quality - for the first time also in UHD HDR. The 690-square-meter main studio with its state-of-the-art features - including an LED wall from Europe-based Alfalite, augmented reality, and virtual graphics - is creating a completely new experience, drawing viewers at home and in the studio even closer into the World Cup.
PLAZAMEDIA has chosen an LED wall with extremely high viewing-angle stability and a fine pixel pitch of 1.9 mm paired with the Unreal Engine from Epic Games as the real-time render engine. The Unreal Engine contains the digital model of Doha Bay in Qatar: day times, swell of water, and special effects can be changed at any time at one click. The studio ceiling is replaced with an augmented-reality starry sky for the viewer at home.
This is made possible by seamless integration of the Unreal Engine with Vizrt's Viz Engine used for the AR environment. Combining the Unreal Engine 5 and the Viz Engine 5 offers workflow advantages for use in the World Cup studio, which are fully exploited by PLAZAMEDIA's technology and graphics team. To ensure that all camera movements are transferred to the virtual world, the position of the four studio cameras is constantly tracked and the data transferred to the render engines using Mo-Sys Startracker and Mo-Sys bMRo systems.
The 2022 World Cup is the perfect occasion for the use of PLAZAMEDIA's new Extended Reality (XR) LED Studio, which will offer a wide range of possibilities for novel and sustainably realized productions in the future. According to Jens Friedrichs, chairman, Management Board, PLAZAMEDIA GmbH, the company is seizing this opportunity to launch its XR LED studio for creating completely new possibilities in studio productions in Munich.
On the one hand, regarding state-of-the-art productions combining real and virtual elements and, on the other hand, regarding environmental sustainability, he explains, we would like to thank Deutsche Telekom for their great trust and the other service providers involved, such as thinXpool, for their excellent cooperation on this World Cup project.
MagentaTV is the only provider in Germany to show all 64 World Cup matches - and in UHD via MagentaTV receivers (Media Receiver, MagentaTV One, MagentaTV Stick). Sixteen of the matches will be shown exclusively on Telekom's TV service, and eight conferences will also be broadcast for the first time.
The World Cup content is covered in all MagentaTV rates for existing and new customers and is available both live and on demand. MagentaTV will broadcast up to 14 hours of programming daily, plus a conference for parallel matches. Telekom will show the World Cup on MagentaTV on three channels, FOOTBALL.TV 1-3. On the first channel, the matches will be available in classic form with commentary. On the second, a special tactics feed will be offered for selected matches with a camera perspective from the long shot and its own tactics commentary. On the third channel, linear TV and social media are combined. Soccer influencers Pascal and Marcel Gurk welcome guests to the social-media studio every day and will follow the matches with them as a reaction stream. On Final Group match days with parallel matches, a conference option will also be available.
PLAZAMEDIA has been working as a cooperation partner for Telekom since August 2019, realizing more than 1,500 live productions per season for linear TV and online/OTT offerings as part of the MagentaSport offering, including from the PENNY DEL, the easyCredit Basketball Bundesliga, the German soccer 3rd League, and the FLYERALARM Women's Bundesliga in soccer. Last year, PLAZAMEDIA staged the European Soccer Championship as a production-services provider for Deutsche Telekom.
More from Sports Video Group
01/07/2026
Broadcast Management Group (BMG) has announced the appointment of Kathy Samuels ...
01/07/2026
Shade has announced Custom Objects and Automations, a platform expansion releasing June 29, 2026, that adds database and workflow automation capabilities direct...
01/07/2026
FOR-A America has announced the addition of Jaz Wray and Fernando Cruz to its U.S. sales team. Both report to Ernie Leon, Senior VP and Head of Sales and Strate...
01/07/2026
NBC Sports will air all 15 MLB games nationally on Sunday, July 5, across NBC, P...
01/07/2026
Clear-Com has announced a wireless communications upgrade for Jeopardy! and Wheel of Fortune, deploying FreeSpeak II and FreeSpeak Icon systems across both prod...
01/07/2026
England's performance team will use Sony's STATSports APEX GPS tracking system to monitor player physical data in real time during FIFA World Cup 2026 m...
01/07/2026
Adder Technology has announced the appointment of Neil Hillier as Chief Executive Officer, effective July 1, 2026. Hillier succeeds Adrian Dickens, who transiti...
01/07/2026
Bitcentral, Inc. has announced a strategic transaction creating two separate companies. The Production and Playout business will continue as Bitcentral, now own...
01/07/2026
DAZN has announced results from DAZN48, its creator initiative for the FIFA World Cup 2026. Launched in April 2026, the program received thousands of applicatio...
01/07/2026
Sarah Rose, VP, global services, Daktronics (NASDAQ: DAKT), will be inducted into the Information Display and Entertainment Association (IDEA) Hall of Fame at t...
01/07/2026
Gravity Media and the World Economic Forum's production team provided broadc...
01/07/2026
Insight Productions has announced the launch of Insight Storm, a 53-foot mobile broadcast unit built for esports production. The truck is built around a Ross Vi...
01/07/2026
ESPN has announced several content initiatives marking America's 250th anniversary, as part of The Walt Disney Company's Disney Celebrates America pro...
01/07/2026
Eleven production kits, REMI workflows, and cloud distribution bring 40 World Cu...
01/07/2026
The conference also discussed the opportunities offered an industry that is endu...
01/07/2026
The Mountain West Conference has announced the launch of MW , a direct-to-consumer streaming platform powered by Kiswe. The platform will carry live Mountain We...
30/06/2026
As Brazil's only way for fans to see all 104 matches, YouTube channel proves the power of digital...
29/06/2026
By Andy Rayner, CTO, Appear
The 2026 FIFA World Cup is the largest football tou...
29/06/2026
A new multi-country study from ESL FACEIT Group, Hero Esports, and Niko Partners estimates that 400 million Gen Z consumers regularly engage with esports, under...
29/06/2026
ESPN will mark America's 250th anniversary with a series of content initiatives across its linear, digital, and streaming platforms, including a special edi...
29/06/2026
The Esports Foundation has named OBSBOT the Official Camera and Webcam Partner for the Esports World Cup 2026, bringing the company's AI-powered imaging tec...
29/06/2026
Insight Productions has launched Insight Storm, a 53-foot mobile broadcast unit designed specifically for esports production, live entertainment, and digital-fi...
29/06/2026
Gravity Media once again provided broadcast, streaming, and content-distribution...
29/06/2026
The All England Lawn Tennis Club and IBM have introduced new and enhanced digita...
26/06/2026
In-venue and creative video staffers at the professional and collegiate level ha...
26/06/2026
Strike Fighter League (SFL), a professional air combat digital sport combining f...
26/06/2026
Wisycom has announced three new additions to its professional wireless ecosystem...
26/06/2026
Eurovision Services inaugurated an expanded Master Control Room (MCR) in Madrid on June 1, 2026, building on a broadcast hub the company has operated in the cit...
26/06/2026
Midco Sports and the University of North Dakota (UND) have announced a two-year ...
26/06/2026
Guntermann and Drunck (G&D) and VuWall, both part of the Panoptec Technologies Group, have appointed Vutec (Pty) Ltd as exclusive distributor for their KVM and ...
26/06/2026
Visit Seattle, the official destination marketing organization for Seattle and King County, has launched what it describes as the world's first drone scoreb...
26/06/2026
CP Communications provided RF video, audio, and crew communications support for ...
26/06/2026
Produced by longtime partner Echo Entertainment, the action-sports property is now a team-based year-round league
The inaugural season of the MoonPay X Games L...
26/06/2026
The deal establishes MultiDyne Robotics and Motion Control, maintaining the well-known MRMC brand.MultiDyne Video & Fiber Optic Systems has acquired the assets ...
26/06/2026
PX1 will debut at Sonoma as TNT leans into super-slo-mo, drones, SMT data integr...
26/06/2026
Ratings Roundup is a rundown of recent rating news and is derived from press rel...
25/06/2026
This superstar shooter/storyteller from Central Indiana hopes to make his mark in the blossoming sports-documentary and -features space
In the live-sports-vid...
25/06/2026
Presidio and the National Hockey League have announced a multiyear renewal of their North American partnership. Presidio will remain an Official Technology Inno...
25/06/2026
Strike Fighter League (SFL) is the world's first professional air combat digital sport that combines elite human performance and physical immersion with cut...
25/06/2026
Rise, the award-winning advocacy group for gender diversity in the broadcast and media technology sector, is pleased to announce the global mentoring cohort for...
25/06/2026
The 2026 American Association of Professional Baseball (AAPB) All-Star Game will...
25/06/2026
Mediaproxy has named Heartland Video Systems (HVS) as its exclusive partner for US television broadcasting. The Wisconsin-based systems integrator will represen...
25/06/2026
Backblaze has formed an agreement with CoreWeave to create The Essential Cloud for AI.
Under the multi-exabyte, $335 million agreement, Backblaze will provide...
25/06/2026
Clear-Com has announced the successful deployment and testing of FreeSpeak Cell by RTL Deutschland during a live event production at the N rburgring race circui...
25/06/2026
Mobile TV Group (MTVG) has announced the launch of the MTVG Production Platform,...
25/06/2026
Sony Pictures Entertainment (SPE) has announced a $100 million strategic investment in Cosm as lead investor in the company's Series C financing round, acqu...
25/06/2026
FOX Sports and Concacaf have announced a multi-year media rights agreement making FOX Sports the U.S. English-language home of the Concacaf Gold Cup and Concaca...
25/06/2026
Daktronics and Grass Valley have received the rAVe Pubs Best Solution for Large ...
23/06/2026
When we began planning our transition from an SDI-based infrastructure to a new ...
23/06/2026
Imagine Communications has announced the appointment of Greg Garmon as Senior Vice President, Americas Video Sales. Garmon will oversee account growth and busin...