
ARRI opens a mixed reality studio available for hire to productions in the UK posted: 14/06/2021
New state-of-the-art LED volume stage created in collaboration with Creative Technology
Among the largest permanent facilities of its type in Europe
Bookings being taken for films, TV, commercials, and events
Independent space, but equipment package deals available from adjoining ARRI Rental facility
Part of a global ARRI commitment to mixed reality workflows and solutions
ARRI announces the opening of its new state-of-the-art mixed reality studio in the UK. Equipped with an LED volume comprising 343 square meters of LED wall, installed in partnership with NEP Live Events production and technical specialist firm Creative Technology, the studio is one of the biggest permanent mixed reality production spaces in Europe.
Located at ARRI's UK premises in Uxbridge, with camera, grip, and lighting packages available on site from ARRI Rental, the 708 square-meter (7,621 square-foot) studio is being offered for hire to short and long-form productions of any kind, as well as for events, education, and R&D.
The volume consists of a main, in vision' curve that is 30 m wide by 5 m high (98.4 ft x 16.4 ft); two moveable and tiltable side screens, each 3 m wide by 4.2 m high (9.8 ft x 13.8 ft); and a height-adjustable ceiling of 9.6 m by 9.6 m (31.5 ft x 31.5 ft). A back curve measuring 18 m wide by 4.2 m high (59.1 ft x 13.8 ft) completes the fully encapsulated yet adaptable space, and can be programmed to display 360-degree imagery that even when not in frame, casts dynamic, fully integrated lighting effects onto the performers and the scene being shot. The in vision' curve is constructed from ROE Visual Ruby 2.3 panels, while the side screens, ceiling, and back curve use ROE Visual Carbon CB5 panels.
Much like the modular facilities, technical support can be tailored to the requirements of each production, with the full weight of expertise from ARRI, Creative Technology, and their respective partners available in the form of preproduction advice and creative production services. For productions new to mixed reality, technical support can extend to a full script-to-screen service.
Studio design and systems integration came from the ARRI Solutions Group, which can facilitate complete turnkey installations globally. Other cutting-edge technology companies have contributed to the construction and workflows of the stage and continue to provide ongoing support. Creative Technology designed and installed video walls, playback systems, and a number of powerful control solutions; Mo-Sys supplied a StarTracker camera tracking system and VP Pro XR; Epic Games provided its flagship real-time 3D creation tool, Unreal Engine; and Nvidia's RTX A6000 GPUs power the image processing.
Jannie van Wyk, Managing Director of ARRI Rental, comments: Collaborating with best-for-purpose suppliers of all the varied required technologies has enabled ARRI to deliver a full solution for mixed reality in our Uxbridge studio. These industry-leading hardware and software tools could not be better complemented than with ARRI cameras, lenses, stabilizers, lights, and workflow support, which can be provided to productions as a package deal on site. Unsurpassed in image quality and all-round technical solutions, ARRI products are ideally suited to mixed reality shooting. ARRI's engineers will continue to learn and innovate to improve their integration into the virtual environment.
Markus Zeiler, ARRI Executive Board member, adds: ARRI has made a global commitment to be at the forefront of the exciting possibilities opened up by mixed reality shooting. In addition to this commercially available studio in the UK, we have also built LED volume stages at our facilities in Burbank, California and Munich, Germany, providing space for our technicians and clients to conduct R&D, testing, and demonstrations. As one of the most trusted brands in the industry, ARRI, with its partners, is here to help filmmakers embrace mixed reality and use it creatively, just as we were with the advents of digital camera technologies and LED lighting.
Tom Burford, Head of Technical Services at Creative Technology, explains: We at Creative Technology are thrilled to showcase this exciting new solution, bringing together a combination of best-in-class engineers and technology. Leveraging CT's unparalleled experience of display technology, signal processing, and media playback with ARRI's world-class camera and lighting technology, we have designed and built this volume specifically for mixed reality productions. The shape, rigging solutions, choice of hardware, and signal distribution have all been very carefully considered to produce the most flexible shooting environment possible.
Burford continues: The capabilities provided by these new technologies, when in the hands of visual artists, allow for the production of outstanding results that are very difficult to achieve in other ways. Shooting in the stage is a truly emotive, immersive experience. The sense of being fully surrounded within a virtual environment really does need to be felt first-hand.
About ARRI:
Inspiring images. Since 1917. ARRI is a global player within the motion picture industry, employing around 1,200 staff worldwide. Named after its founders August Arnold and Robert Richter, ARRI was established in Munich, Germany, where the headquarters is still located today. Other subsidiaries are in Europe, North and South America, Asia, and Australia.
The ARRI Group consists of the business units Camera Systems, Lighting, and Rental, all dedicated to connecting creativity and future technologies for moving images. ARRI is a leading designer and manufacturer of camera and lighting systems as well as system solutions for the
Most recent headlines
11/12/2025
Dalet, a leading provider of cloud-native, end-to-end media workflow solutions, ...
10/12/2025
NEWPORT BEACH, Calif. Bitcentral, a provider of production, asset management, playout and streaming workflow solutions, has named technology veteran Rick Arnold...
10/12/2025
TV Tech is delighted to reveal the winners of the 2025 Media & Entertainment: Best in Market Awards....
10/12/2025
BOTHELL, Wash. The Alliance for IP Media Solutions (AIMS), the Video Services Forum (VSF), the Advanced Media Workflow Association (AMWA) and the European Broad...
10/12/2025
In a notable example of how pay TV operators are integrating streaming services into their lineup and using those services to retain or attract subscribers, Dir...
10/12/2025
Today, Chaos builds instant feedback into the viewport, connecting Maya and Houdini to Chaos Vantage's real-time path tracer. Artists can now assess 3D asse...
10/12/2025
Smeup, a key partner for companies engaged in digital transformation, today announced the expansion of its adoption of Cubbit, the first geo-distributed cloud s...
10/12/2025
Mediagenix, a global leader in smart content solutions to profitably connect the right content to the right audience, today announced two significant milestones...
10/12/2025
BEAVERTON, Ore. HDR10+ Technologies, LLC has announced that they will soon begin the licensing and certification of devices, content, and services that support ...
10/12/2025
SMPTE has joined forces with the European Broadcasting Union (EBU) and Entertainment Technology Center (ETC) to publish an updated report on AI and its impact o...
10/12/2025
Clear-Com is pleased to announce the appointment of Kris Koch as Director of Sales - North & South America. In this expanded leadership role, Kris will oversee...
10/12/2025
Mavis today announced the latest version of Mavis Camera (v7.4), a major update to its professional iOS camera app, headlined by the launch of Film Kit - an opt...
10/12/2025
Creamsource, renowned for its Vortex series of cinematic lighting, is laying the groundwork for its next phase of growth with the addition of Markus Zeiler as G...
10/12/2025
Digital Alert Systems, a global leader in emergency communications solutions for media providers, today announced that the DAS3-DC-PS, a new DC power supply opt...
10/12/2025
Riedel Communications today announced it has formed a strategic partnership with Racing Electronics, a premier provider of motorsport communication equipment in...
10/12/2025
#GALSNGEAR is launching two signature leadership retreats in early 2026, designed to equip women in media, entertainment, and technology with the tools to lead...
10/12/2025
Providing worldwide customers with total confidence through transparent, all-inclusive pricing
CVP, one of Europe's leading suppliers of professional video...
10/12/2025
With the Federal Communications Commission working on new rules for the deployment of NextGen TV, next year promises to be an important one for both the future ...
10/12/2025
DENVER Tom Rutledge, director emeritus and former president and CEO of Charter Communications, will be honored with the 2026 Bresnan Ethics in Business Award by...
10/12/2025
NEW YORK Novocap's Cadent has acquired VuePlanner, a YouTube video ad planning, optimization, and measurement company in a deal that will help Cadent expand...
10/12/2025
It's out of the frying pan and into the sequins for comedian and actor Micha...
10/12/2025
Born That Way airs Thursday 18 December on RT One and RT Player
Born That ...
09/12/2025
2025 Sports Broadcasting Hall of Fame: Pam Oliver, Sideline Icon Who Redefined t...
09/12/2025
SVG Summit 2025 Technology Exhibits Preview, Part 2By Jason Dachman, Editorial Director, U.S.
Tuesday, December 9, 2025 - 7:17 am
Print This Story | Subscr...
09/12/2025
SVG Summit 2025 Preview: Cloud Production Workshop Spotlights Live and Non-Live ...
09/12/2025
Next-generation content protection: Multi-technology security is integral to com...
09/12/2025
CBS Sports Provides One-of-a-Kind Production' for UEFA Champions League Cro...
09/12/2025
Spanish Professional Basketball League Relies on NETGEAR AV, MAM Tech for Seamle...
09/12/2025
SVG Sit-Down: St. Thomas's Mike Gallagher and Casey Eakins on the Tommies...
09/12/2025
Free Registration for the 2025 SVG Summit Closes Today at 5 p.m. ET!After the deadline, tickets will cost $150 to attend the eventBy SVG Staff
Tuesday, Decemb...
09/12/2025
University of St. Thomas Ushers in Division I Era With New Arena and a Broadcast...
09/12/2025
For decades, music videos have done more than just accompany a song; they've shaped style, started conversations, and helped us fall in love with our favori...
09/12/2025
For decades, customers have turned to L3Harris capabilities in electronic warfar...
09/12/2025
L3Harris propulsion systems enable agile maneuvering and resilience for U.S. spacecraft, supporting national security and mission success in the evolving space ...
09/12/2025
L3Harris Technologies' imaging and sounding instruments will play a critical...
09/12/2025
LOS ANGELES James Shears has joined ThinkAnalytics as senior vice president, advertising, tasked with leading global strategy and commercial expansion of the co...
09/12/2025
VIENNA, Va. The Media Institute, a nonprofit, nonpartisan organization specializing in communications policy and the First Amendment, has named Kathleen Kirby o...
09/12/2025
Throughout its century-plus existence, the motion picture industry has had to fight battles on multiple fronts to protect its content from piracy. From protecti...
09/12/2025
NEW YORK Fueled by football season, ad supported TV viewing in Q3 peaked in September, representing 74.7% of overall TV viewership in that month, per Nielsen...
09/12/2025
LYNDONVILLE, N.Y. Digital Alert Systems has introduced the DAS3-DC-PS, a new DC power supply option for its DASDEC-III emergency alert system. Designed to meet ...
09/12/2025
Advanced Systems Group, LLC (ASG), a technology and services provider for media creatives and content owners, announced the appointment of Macky Beheshti as Dir...
09/12/2025
Triveni Digital and Device Solutions Inc today announced that the United States Patent and Trademark Office granted them a new patent for their novel ATSC 3.0 r...
09/12/2025
ThinkAnalytics, the global leader in AI-powered data analytics for TV and streaming, today announced the appointment of James Shears as Senior Vice President of...
09/12/2025
European data management specialists appointed as SingleStore champion partner, bringing unified real-time transaction, vector and analytics capabilities to org...
09/12/2025
Broadcast Solutions, the leading systems integration group, has launched a new business, aimed at providing consultancy and design services across the media ind...
09/12/2025
WASHINGTON The Federal Communications Commission's Media Bureau has once again delayed implementation of sponsorship identification requirements for foreign...
09/12/2025
WASHINGTON #GALSNGEAR has announced two major leadership retreats in early 2026 that the group said are designed to equip women in media, entertainment, and tec...
09/12/2025
WASHINGTON With a Dec. 15 deadline looming for a new retransmission consent and carriage deal between Cox and Verizon, the two parties have started trading barb...
09/12/2025
SAN FRANCISCO Samba TV has announced that it has secured new financing from Horizon Technology Finance Corporation, an affiliate of Monroe Capital, with an init...
09/12/2025
Many cord-cutters looking to reduce their monthly cable or satellite bills are also cutting back on streaming costs, according to new research from All About Co...