
Alfa-Zulu produces eighteen cameras the first interactive video for Chucho Esta producci n ofrece al espectador la opci n de crear su propio videoclip, eligiendo qu parte de la escena desea ver en cada momento. Para la grabaci n se han utilizado dieciocho c maras, centrando tres de ellas en cada miembro de la banda y dejando las tres restantes en movimiento.
Alfa-Zul , agencia de creaci n y producci n audiovisual, ha producido por primera vez un v deo interactivo de la mano del grupo de indie rock, Chucho. La pieza permite al espectador introducirse dentro del propio v deo, de tal forma que pueda elegir qu punto de la escena ver en cada momento.
La originalidad de esta producci n reside en la interactividad de la pieza, que busca una forma diferente de conectar con el p blico a trav s de una experiencia m s din mica y personalizada, ofreciendo la posibilidad de crear videoclips nicos donde el espectador crea sus propias piezas. El efecto se ha conseguido gracias a la grabaci n simult nea de dieciocho c maras.
La pieza es una grabaci n musical en vivo de Fuego fatuo, una de las canciones del ltimo lbum de la banda espa ola, Los a os luz, publicado en 2016. El directo tuvo lugar durante las pruebas de sonido antes de su concierto en la sala But de Madrid el pasado 6 de abril.
Dieciocho c maras
La interactividad de esta producci n se ha conseguido gracias al uso de dieciocho c maras diferentes, que han grabado simult neamente distintos puntos del directo. Para ello, se han utilizado tres de esas c maras para cada uno de los miembros de la banda, y otras tres restantes en movimiento para grabar planos generales.
Gracias a esta producci n el espectador puede cambiar el punto de vista y elegir en qu elemento del v deo centrar su atenci n en cada momento de la actuaci n. La mayor complicaci n a la hora de producir este tipo de v deos es transmitir las sensaciones de los miembros de la banda desde puntos de vista diferentes. El montaje es complejo, laborioso, pero merece la pena cuando ves el resultado final , explica Enrique de lzaga, director de Alfa-Zul . El v deo interactivo permite una visi n personalizada que acerca al espectador a la escena como si estuviese presenciando la m sica en directo. Este proyecto supone una nueva experiencia para los fans, que pueden acercarse de manera diferente al videoclip tradicional. El concepto de la interactividad marcar el camino por el que discurrir n los productos audiovisuales en el futuro , afirma Enrique de lzaga.
El v deo interactivo est accesible en la p gina web de Alfa-Zul .
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