
When it comes to creating better HD images, the often overlooked craft of lighting, continued commitment to quality lenses and cameras in an age of cellphone video, and a willingness to embrace video formats that require higher bitrates are just a few of the important considerations laid out during a session at SVG's FutureSPORT event on Wednesday.
SMPTE fellow Mark Schubin kicked off the discussion with a quick overview of the importance of higher contrast ratios, illustrated with a slide featuring the same black-and-white striped pattern but only a 3% difference in contrast. The result? The one with less contrast appeared to have less detail, demonstrating the simple relationship between higher contrast and higher perceived resolution.
Larry Thorpe, senior fellow, Imaging Technologies & Communications Group, Professional Engineering & Solutions Division, Canon USA, agreed on the importance of contrast, noting that lenses that have higher contrast ratios can allow more sharpness and detail.
HD image quality still needs a lot of help, and the frontend is ever so important, he said of the need for quality cameras and lenses.
As a signal passes through production and distribution, he pointed out, the high-quality parts of the signal are degraded with each successive step in compression. But artifacts and distortions do not get smaller and, thus, become more pronounced and noticeable by the time the signal gets to the home viewer.
You have got to get the best-quality signal going into the system, he added. A cheap lens on a good camera compromises a lot of things, and a really good lens on a cheap camera is a compromise. The only way to not compromise is to get a good lens and a good camera.
The Importance of Light
With field lenses having as many as 36 lens elements, Thorpe noted, there is the potential for hundreds of millions of variables in performance. And then there is the use of up to 20 glass materials.
You can have the best glass and optical coatings, but, if they are not precisely aligned, things will move and chew away at optical performance in [excessively cold or hot] temperatures, he explained. For example, a piece of glass will let in 100% of the light but will have 4% of refraction, so you lose 8% of the light. When you have eight elements working in tandem, you lose 52% of the light.
Lighting designer Alan Adelman discussed the importance of having a good lighting director involved with studio and other operations and also focused on two key decisions for any project: what will the exposure be and what is the desired color temperature.
Those are basic decisions, but they affect all of the colors on the set. If you balance for tungsten lighting or for daylight, all of the colors will be different, he said, and, in different situations, you may want a different look.
Those looks, ideally, are part of a conversation between the lighting director, the director of photography, and the director of the production. They need to meet on a regular basis because how you light impacts the style of the shoot, Adelman added.
Another consideration for lighting is the massive numbers of LED screens that are now part of nearly every set. Consideration has to be given to ensure that the displays look great without affecting how the hosts look.
And you have to be more careful about how everything in the frame looks, he explained, because cameras are more sensitive and viewers can see more detail in dark areas.
Adelman also advised that, if possible, material that will be edited later should be recorded in RAW format.
Recording in RAW opens up new possibilities of what can be done in post, he said, and we are seeing a lot of movies, for example, doing color balance and effects in post. It is an enormous change for what is possible when shooting HD video.
One word of caution: be careful when using LED lighting since LED lights can cause flicker in the video because not all lights are manufactured to the same standard. He recommends making sure there is no flicker in the image before making any multimillion-dollar lighting commitments.
Steve Mahrer, senior technology alliance manager, Panasonic Systems Communications Co. of North America, laid out Panasonic's vision of an HD-acquisition environment where customers have ultimate flexibility and can use the resolution that best suits the need. But the challenge in all that choice is that the eventual need for transcoding and crossconversion leads to compromised image quality.
Crossconversion is not a good idea, so a neutral format, like 1080p/60, which is quite possible and feasible today, can allow for easy conversion to 1080i and lossless and full-resolution 720p, he explained. It's a win-win as you can originate beautiful 1080i or 720p images.
He cited the new AVC Ultra format as offering Class 200 recording for visually lossless acquisition suitable for master-quality content needs. His company's Varicam 3, he suggested, can be an important workhorse for sports production, offering wide dynamic range and powerful color management.
Most recent headlines
15/12/2025
Harlem Globetrotters Celebrate 100th Anniversary With New Brand Campaign From Th...
15/12/2025
Top L-R: La Tierra Del Valor (The Home of the Brave), Mangittatuarjuk (The Gnawe...
15/12/2025
L3Harris will leverage 15 years of experience supporting the E-4B Nightwatch and...
15/12/2025
CONWAY, Ark. In a notable example of how the loss of federal funding is forcing public stations to make massive cuts and operational changes, the statewide pub...
15/12/2025
BOULDER, Colo. Public Media Venture Group (PMVG), Venture Technologies Group (VTG), and WQED have completed a multipart agreement that they say will significant...
15/12/2025
Cape Town, November 13, 2025 - SES and International artist and humanitarian, Fo...
15/12/2025
Luxembourg, December 15, 2025 - SES, a leading space solutions company, and Abra Group launched fast and reliable multi-orbit inflight connectivity service on t...
15/12/2025
Space42 and Cobham Satcom completed the full range of advanced terminals for the...
15/12/2025
15 Dec 2025
VEON's Beeline Kazakhstan Delivers First Starlink Direct to Cel...
15/12/2025
Andrew Mountbatten-Windsor finds himself the topic of year's cracker jokes
Oasis, David Harbour, Celebrity Traitors and Angela Rayner all feature in this y...
15/12/2025
Comscore Expands Cross-Platform Campaign Measurement to Include Audio and Social New capabilities strengthen cross-platform campaign reporting suite; CCR rebran...
15/12/2025
NVIDIA today announced it has acquired SchedMD - the leading developer of Slurm, an open-source workload management system for high-performance computing (HPC) ...
15/12/2025
RT .ie has reached one billion page views this year and is on track to finish 2025 2% ahead of last year. Average time spent on the site is up 3% on 2024, with ...
15/12/2025
Modern workflows showcase the endless possibilities of generative and agentic AI on PCs.
Of many, some examples include tuning a chatbot to handle product-supp...
13/12/2025
Powering Client Growth: Horizon Deepens Nielsen Partnership, Enabling More Effic...
13/12/2025
In a move that will help it offer more flexible and less costly programming options, YouTube TV has announced that it will be launching YouTube TV Plans with mo...
13/12/2025
SINGAPORE Magna Systems has designed, built and completed what is believed to be the first full UHD and IP-based OB truck in Southeast Asia for a Singapore medi...
12/12/2025
SVG Summit 2025 Preview: Everything You Need to Know for Next Week's Big Sho...
12/12/2025
Hailey Gates at the Atropia premiere (photo by George Pimentel / Shutterstock for Sundance Film Festival)...
12/12/2025
Last month, Spotify announced a new collaboration with the ATP Tour, the global governing body of men's professional tennis, aimed at bringing the next gene...
12/12/2025
CONWAY, Ark. In a notable example of how the elimination of Federal federal funding is forcing public stations to make massive cuts and changes in the way they...
12/12/2025
Wisycom and DPA Microphones announce the appointment of Ren Moerch as Group Product Director, Wireless, a strategic leadership role that will guide the combine...
12/12/2025
SMPTE , the home of media professionals, technologists, and engineers, in conjuncture with the European Broadcasting Union (EBU) and the Entertainment Technolog...
12/12/2025
Keepit, the vendor-independent, cloud-native data protection provider, today announced a strategic go-to-market relationship in Poland with Ingram Micro, a lead...
12/12/2025
Atomos announced the immediate availability of a new firmware update for its Ninja TX GO and Ninja TX monitor-recorders, unlocking Open Gate 48P RAW recording w...
12/12/2025
Professional Wireless Systems (PWS) once again played a critical role in delivering flawless wireless coordination and support at the 2025 Latin Grammy Awards a...
12/12/2025
The Alliance for IP Media Solutions (AIMS), together with the Video Services Forum (VSF), the Advanced Media Workflow Association (AMWA) and the European Broadc...
12/12/2025
DHD audio will demonstrate the latest additions to its range of digital audio production solutions on Booth 321 in Hall B6 at Hamburg Open 2026. The show will b...
12/12/2025
Chaos today announces the release of V-Ray for Blender, update 2, bringing its award-winning rendering technology to even more Blender users by adding support f...
12/12/2025
Lighting specialist UltraLEDs has launched Precision LED Tape, a high-CRI lighting solution designed specifically for professional film, TV, and studio use.
P...
12/12/2025
Zixi, the Emmy Award-winning leader in live broadcast-quality video over IP, today announced that Roi Sasson has joined the company as Vice President, Engineer...
12/12/2025
BitFire (bitfire.tv), the leader in software-defined live production and IP transmission, today announced a strategic partnership with Appear, a leader in high-...
12/12/2025
LOS ANGELES The Hollywood Professional Association (HPA) today said futurist Robert Tercek, creative technologist Jessie Hughes from Leonardo.AI and Emmy-winnin...
12/12/2025
HUDSON, Mass. BitFire and Appear have struck a strategic partnership aimed at offering broadcasters, sports leagues and streaming platforms a faster, more flexi...
12/12/2025
The broadcast industry is evolving faster than ever. #IPWorkflows #remoteproduction, and next-gen audio systems are reshaping how teams design, deliver, and sca...
12/12/2025
LOS ANGELES The payroll and production accounting platform Wrapbook has announced the acquisition of Cinapse, a modern scheduling platform for film and televisi...
12/12/2025
DEHLI Ross Video has announced that it is expanding and restructuring its commercial and technical teams in the South Asian Association for Regional Cooperation...
12/12/2025
LONDON Following the success of its UK launch in January 2025, Rise AV, the global not-for-profit initiative dedicated to supporting and advancing women in the ...
12/12/2025
SAN FRANCISCO Ad-supported streaming service Tubi next week will launch Matter Casting, a new casting standard that will enable seamless mobile-to-TV viewing di...
12/12/2025
LOS ANGELES The Hollywood Professional Association (HPA) today said futurist Robert Tercek, creative technologist Jessie Hughes from Leonardo.AI and Emmy-winnin...
12/12/2025
Friday 12 December 2025
Ted is back! Seth MacFarlane's live-action comedic ...
12/12/2025
In Las Vegas's T-Mobile Arena, fans of the Golden Knights are getting more than just hockey - they're getting a taste of the future. ADAM, a robot devel...
12/12/2025
Uachtar n na h ireann, Catherine Connolly visited RT Raidi na Gaeltachta's...
12/12/2025
Ireland AM host Eric Roberts has been revealed as the sixth contestant taking to...
12/12/2025
Scripps Research team pioneers an efficient way to stereoselectively add fluorine to drug-like molecules A new method uses a novel catalyst and inexpensive fluo...
11/12/2025
Thomson and the Center for News, Technology and Innovation (CNTI) convened a two-day workshop in Sarajevo bringing together more than 35 journalists, editors, p...
11/12/2025
ESPN's Aims for Spectacular With Heisman Trophy ShowEvent firsts include 1080p HDR production airing on both national broadcast and cableBy Dan Daley, Audio...
11/12/2025
SVG Students To Watch: Frankie Patton, University of ColoradoThe 2025 grad is hitting the ground running as a PA on national broadcastsBy Brandon Costa, Directo...
11/12/2025
SVG Summit 2025 Technology Exhibits Preview, Part 3By SVG Staff
Thursday, December 11, 2025 - 7:24 am
Print This Story | Subscribe
Story Highlights
The 2...
11/12/2025
SVG Sit-Down: What Makes Gen Z, X, and Y Fans Tick? Dave Gavant of WSC Sports Go...