ARRI Inc. Hires Chris Ruo as Technical Sales Manager Camera Products, Western Region

ARRI Inc. welcomes Chris Russo as Technical Sales Manager Camera Products, Western Region for the Americas. In her new role Chris will be responsible for sales of ARRI camera products including ALEXA, AMIRA and Pro Camera accessories. She will also evaluate market and technology requirements for existing and potential ARRI camera equipment in the North American Market. Russo will operate as a vital link to Munich's research and development teams in regard to product performance in the field, improvement, user requests and competitive gear.

Says Bill Russell, ARRI Inc.'s Vice President of Camera Products: Chris is a great addition to the ARRI camera sales team. She has experience, confidence and a solid reputation in the market. I look forward to working closely with her.

Russo comes to ARRI with a decade of experience as Account Manager for film and television at Kodak. More recently, she worked as a post-production supervisor on independent features using a variety of digital cameras. This rich background involved advising producers, directors, cinematographers and studio executives on image quality, efficient workflows and cost-effective production/post strategies.

Says Russo, who will operate out of ARRI Inc.'s Burbank office: It's a great honor to join ARRI. I'm excited to work for a company that continually sets the bar for excellence in the film industry. I look forward to being a part of rolling out the next generation of amazing, innovative cinema cameras.

Russo is an ASC Associate member, along with a Film Independent Fellow in Screenwriting and Directing. She holds a bachelor's in photography from the University of Buffalo NY and MFA in Visual Studies from Visual Studies Workshop in Rochester, NY.

About ARRI:

With headquarters located in Munich, Germany, Arnold and Richter Cine Technik (A&R) was founded in 1917 and is the worlds largest manufacturer and distributor of motion picture camera, digital intermediate (DI) and lighting equipment. The ARRI Group comprises a global network of subsidiaries and partners that covers every facet of the film industry, including worldwide camera, grip and lighting equipment rental through ARRI Rental; turnkey lighting solutions through the ARRI System Group; lab services, postproduction and visual effects through ARRI Film & TV; and film distribution through ARRI Worldsales. Manufactured products include the ALEXA camera system and AMIRA documentary-style camera; Master Anamorphic lenses; L-Series LED and M-Series HMI lights; Pro Camera Accessories; and ARRISCAN archive technologies. The Academy of Motion Picture Arts and Sciences has recognized ARRI's engineers and their technical contributions with 18 Scientific and Engineering Awards.

For locations and more information please visit http://www.arri.com

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