Sony Pixel Power calrec Sony

SONY INTERACTIVE ENTERTAINMENT NAMES HERMEN HULST HEAD OF WORLDWIDE STUDIOS Shuhei Yoshida Becomes Head of Newly Formed Independent Developer Initiative

08/11/2019

SAN MATEO, Calif., November 7, 2019 - Sony Interactive Entertainment (SIE), the company responsible for the PlayStation brand and family of products, has today announced the promotion of Guerrilla's Hermen Hulst to Head of Worldwide Studios (WWS) effective immediately. In this role, Hulst will manage and lead all game development across the 14 studios that form Worldwide Studios. The company also announced that Shuhei Yoshida will leave his current position as President, WWS, to become head of a newly formed initiative that will focus on nurturing external independent creators.

Hermen is one of the most effective and well-respected leaders in the video game industry. He is a passionate advocate for the teams he leads and understands how to empower creative talent to build great experiences, said Jim Ryan, President and CEO of Sony Interactive Entertainment. Worldwide Studios is a critical part of the future success of the company, and we must deliver on the promise we have made to gamers to create imaginative and exciting content that is truly unique to PlayStation. I have no doubt Hermen can lead our teams to deliver compelling and diverse experiences at a steady cadence.

Hulst co-founded Amsterdam-based Guerrilla, and most recently served as Managing Director. The studio is best known for the Killzone franchise, which debuted on PlayStation 2 in 2004, and the acclaimed Horizon Zero Dawn, which launched in 2017 on PlayStation 4. Under Hulst's leadership, Guerrilla has continued to innovate and developed Decima, a proprietary game engine launched in 2013 and used for the production of a range of titles, including the upcoming Death Stranding by Kojima Productions. Sony Computer Entertainment acquired Guerilla in 2005. Angie Smets, Jan-Bart van Beek and Michiel van der Leeuw will take over Hulst's duties at Guerrilla as joint studio heads.

I have worked closely with PlayStation and the entire Worldwide Studios family since 2001, and I have the utmost respect and admiration for the creative talent and ambitious ideas within the network of studios across the US, Europe, and Japan, said Hulst, Head of Worldwide Studios. I am beyond excited to have the opportunity now to lead such an inspired and talented team whose singular mission is to build amazing games for PlayStation fans.

Today, SIE also announced a new company initiative led by PlayStation veteran Shuhei Yoshida and focused on celebrating external developers that are creating new and unexpected experiences for the gaming community. Reporting directly to Jim Ryan, Yoshida will leave his role at WWS to concentrate on our diverse community of independent developers, ensuring they have the tools, technology, and services to reach PlayStation's large community of gamers successfully.

I am thrilled to announce Shu Yoshida as head of this new initiative. Everybody knows just how passionate Shu is about independent games - they are lifeblood of the industry, making our content portfolio so special for our gamers. These wildly creative experiences deserve focus and a champion like Shu at PlayStation who will ensure the entire SIE organization works together to better engage with independent developers through a culture of supporting and celebrating their contributions to PlayStation platforms, added Ryan.

About Sony Interactive Entertainment

Recognized as a global leader in interactive and digital entertainment, Sony Interactive Entertainment (SIE) is responsible for the PlayStation brand and family of products and services. PlayStation has delivered innovation to the market since the launch of the original PlayStation in Japan in 1994. The PlayStation family of products and services include PlayStation 4, PlayStation VR, PlayStation Vita, PlayStation 3, PlayStation Store, PlayStation Plus, PlayStation Video, PlayStation Music, PlayStation Now, PlayStation Vue, PlayStation Original and acclaimed PlayStation software titles from SIE Worldwide Studios. Headquartered in San Mateo, California, SIE is a wholly-owned subsidiary of Sony Corporation and has global functions and regional headquarters in California, London and Tokyo.

PlayStation is a registered trademark of Sony Interactive Entertainment Inc.
LINK: https://www.sie.com/en/corporate/release/2019/191107.html?rss=true...
See more stories from scei

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

07/10/2026

Dalet Flex LTS Delivers Smarter Media Operations from Ingest to Distribution

Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...

06/09/2026

Dolby and MagentaTV Bring Fans Closer to the FIFA World Cup 2026 in Germany with Dolby Vision and Dolby Atmos

June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...

04/08/2026

Dalet Announces Commercial Availability of Dalia, Bringing Media-Aware Agentic AI to Enterprise Productions

Dalet, a leading technology and service provider for media-rich organizations, t...

23/07/2026

Record-breaking World Cup has advertisers cheering

Staines-upon-Thames, UK, 23rd, JULY, 2026 - Yospace, the trusted leader in Dynamic Ad Insertion (DAI), stitched 11.57 billion one-to-one addressable advertisem...

23/07/2026

SVG Students To Watch: Shansley Glenn, University of Oklahoma

This Spring 2026 graduate from Honolulu found a home at SoonerVision as a live-production star and is ready to enter the industry as a replay op on Prime Video&...

23/07/2026

Miked Up Is an Everyday Deal for the Athletes Unlimited Softball League

As the AUSL postseason begins tonight, listening in to players during games enhances fan engagement for the young organization Ballplayers chatting with announ...

23/07/2026

Snap Announces AR and Creator Activations at Esports World Cup 2026 in Paris

Snap Inc. and the Esports Foundation have announced Snap's activations at the Esports World Cup 2026 in Paris, running July 6 through August 23. For the fir...

23/07/2026

Sony Introduces FX5 Full-Frame Cinema Line Camera

Sony has announced the FX5, a full-frame Cinema Line camera built around a newly developed fully stacked Exmor RS CMOS image sensor and BIONZ XR2 image processi...

23/07/2026

TNDV Powers Pickleball Slam 4 Broadcast for Ohlmeyer Kusserow Group

TNDV (a division of Live Media Group) provided technical production support for the Pickleball Slam 4 live broadcast from Seminole Hard Rock Live in Hollywood, ...

23/07/2026

LTN Surpasses 3,000 Satellite-to-IP Migrations as FCC Approves Upper C-Band Auction Rules

LTN has announced it has completed satellite-to-IP migrations for more than 3,00...

23/07/2026

Daktronics Announces 2026 DakClassroom Student Showcase Winners

Daktronics has announced the winners of the 2026 DakClassroom Student Showcase, a national competition recognizing student work in media production, storytellin...

23/07/2026

beIN Sports Extends Exclusive Roland-Garros Rights Across 10 Asian Markets Through 2031

The French Tennis Federation (FFT) and beIN Media Group have announced a five-ye...

23/07/2026

Clear-Com Provides Intercom System for Fryderyk Awards Gala at Tauron Arena Krakw

Clear-Com provided the communications infrastructure for the Fryderyk Awards Gal...

23/07/2026

How the FIFA World Cup's Record Revenue Masks a Structural Market Contraction

The 2026 FIFA World Cup is, on paper, an unparalleled financial success. Total t...

23/07/2026

From Green Screen to LED: How BBC Sport's World Cup Studio Became the Blueprint for Match of the Day

Standing inside HQ3 at MediaCity Studios during the FIFA World Cup 2026, it quic...

23/07/2026

How the 2026 FIFA World Cup Tightened the Bond Between the FOX Sports Digital, Linear Teams

Having attracted upwards of 17 billion views throughout the tourney, the broadca...

23/07/2026

Low End Candy release Preverb

Quickly creates reverse reverb effects Low End Candy have recently released a new plug-in that offers a quick and simple way to create reverse reverb effect...

23/07/2026

Expressive E Noisy 2.6 arrives

New engines, resonators, effects & more Expressive E's versatile soft synth has just been treated to an update that greatly expands its sonic range. Noi...

23/07/2026

SGL Carbon expands photovoltaic capacity at its Ort im Innkreis site

SGL Carbon has further expanded its photovoltaic capacity at its Ort im Innkreis site in Austria. With the commissioning of new PV carports, the sites solar sys...

23/07/2026

NITV launches new By Mob For Mob series in partnership with NRMA Insurance

NITV launches new By Mob For Mob series in partnership with NRMA Insurance 23 July, 2026 Media releases National Indigenous Television (NITV) has launched ...

23/07/2026

Rohde & Schwarz presents new software for three-phase power analysis on MXO series oscilloscopes

Rohde & Schwarz presents new software for three-phase power analysis on MXO seri...

23/07/2026

Why The Next Big Opportunity in Sports Lies Outside the Stadium

In our latest blog, Laura Rognoni explores how the launch of Play Snooker reflects a wider shift in sports economics - from monetising peak broadcast audiences ...

23/07/2026

Scaling Smart with Vivid Broadcast

Download Now! To receive a short case study showcasing Vivid Broadcast's audio setup, please enter the following details: -- First Name* First Name ...

23/07/2026

Sony Unveils FX5 Full-Frame Camera

Share Copy link Facebook X Linkedin Bluesky Email...

23/07/2026

Sachtler To Show Akti8T Fluid Head, Flowtech75 Tripod At IBC 2026

Share Copy link Facebook X Linkedin Bluesky Email...

23/07/2026

NextGen TV Launches in Cleveland

Share Copy link Facebook X Linkedin Bluesky Email...

23/07/2026

Yospace Stitched 11.57 Billion Ads into Live Streams During World Cup

Share Copy link Facebook X Linkedin Bluesky Email...

23/07/2026

At IBC2026 Witbe Will Showcase Tests That Build Themselve...

Witbe brings its AI-native testing and monitoring infrastructure to Amsterdam: demonstrations on real devices, a peer-reviewed technical paper in the conference...

23/07/2026

Quickplay Caretta Research Evergent and Yospace Announce...

Quickplay, Caretta Research, Evergent, and Yospace have announced that the renowned IBC Pride Happy Hour will once again bring the vibe and fun back to IBC on F...

23/07/2026

IBC2026 Interra Systems Brings Trusted Media Intelligence...

At IBC2026, Interra Systems will present this year's focus: operational AI at scale for QC, monitoring, and captioning workflows. The industry has moved pas...

23/07/2026

Illusionfx is finally coming!

Illusionfx is finally coming! Alex Perea July 23, 2026 0 Comments The new website is now live to mark the occasion. Since the last update, feedback h...

23/07/2026

Evergent showcases AI agents for streaming retention at I...

Evergent (5.A86) will showcase its Agentic Revenue Orchestration Platform for streaming services, sports leagues, pay-TV operators at IBC2026 (RAI Amsterdam, 11...

23/07/2026

Brian Jones Named NCTCs New CFO

Share Copy link Facebook X Linkedin Bluesky Email...

23/07/2026

Scripps Unites TV Operations Under Dean Littleton's Leadership

Share Copy link Facebook X Linkedin Bluesky Email...

23/07/2026

2D House is First North American Rental Facility to Offer...

David Dvir, 2D founder (left), Sundeep Reddy (center), and Jean-Marc Bouchut (right), both of Zeiss...

23/07/2026

Screen Australia announces new national documentary accelerator program

Screen Australia announces new national documentary accelerator program 23 July 2026 Screen Australia has today announced the Above the Line Documentary Accel...

23/07/2026

X-Rite Pantone and Fashion Institute of Technology (FIT) Partner to Advance Digital Color Education

X-Rite Pantone and Fashion Institute of Technology (FIT) Partner to Advance Digi...

23/07/2026

New Samsung Galaxy Foldable range available now to pre-order on Sky Mobile

Thursday 23 July 2026 New Samsung Galaxy Foldable range available now to pre-order on Sky Mobile Sky Mobile, the award-winning network voted this year by Expe...

23/07/2026

Jason Statham leads Sky Original action thriller MUTINY in explosive new trailer

Thursday 23 July 2026 Jason Statham leads Sky Original action thriller MUTINY in explosive new trailerTurn on cookies to view this content. Go to Privacy optio...

23/07/2026

Riedel Implements RefCam and Easy5G for the First Time at an International Soccer Match

Wuppertal July 23, 2026 Riedel Implements RefCam and Easy5G for the First Time...

23/07/2026

Centra returning as the official food partner of The Traitors Ireland

RT Commercial has today announced Centra as the official food partner once again of The Traitors Ireland, coming to RT One and RT Player later this year. Ce...

23/07/2026

Honda sponsors Today with David McCullagh on RT Radio 1

RT Commercial today announced Honda as sponsor of Today with David McCullagh RT Radio 1, weekdays 9am 11am. Broadcasting directly after Morning Ireland in ...

23/07/2026

RT NEWS ANNOUNCES NEW JOURNALIST REPORTING FROM ACROSS CORK AND KERRY

RT News is pleased to announce Barry Gallagher has been assigned as the new journalist covering news from Cork, Kerry and the wider Southern region Working al...

23/07/2026

GeForce NOW Sets Sail With Path of Exile: Curse of the Allflame' Joining the Cloud

Lock in and load up the cloud. GFN Thursday brings fresh updates and new adventu...

22/07/2026

ESPN's AutoMic Technology Pays Off at Wimbledon; Baker Credits Team, AELTC for Successful Fortnight

Among other tweaks to coverage, the broadcaster added announce positions in the ...

22/07/2026

Australian Sports Technologies Network Reports Industry Growth of 16% in 2026

The Australian Sports Technologies Network (ASTN) has reported a sharp acceleration in Australia's sportstech sector, with revenue growth rising from 10% in...

22/07/2026

Production Wins, Man!': Men in Blazers' Founder Roger Bennett on Winning the FIFA World Cup as a Digital Media Brand

From a retrofitted broadcast bus to packed Match Day Live! events, Bennett detai...

22/07/2026

TMRW Sports Appoints Brendan Donohue as President, Flag Football

TMRW Sports has named Brendan Donohue as President, Flag Football, where he will lead the company's professional flag football business in partnership with ...

22/07/2026

Stephen Arnold Music Creates Audio for FIFA World Cup Projection Mapping Display at Rockefeller Center

Stephen Arnold Music (SAM) designed and produced soundtracks for nine projection...