Sony Pixel Power calrec Sony

Video Games Round Out the Entertainment Package

20/04/2024

Video Games Round Out the Entertainment Package

Andy Marken April 19, 2024

0 Comments

By this, I take it you think everybody is who they say they are. - Evelyn Salt, Salt, Sony, 2010

Say the word entertainment and immediately you think of blockbuster movies in theaters or studios/streamers stuffing a continuing stream of great content into their libraries to ensure you don't drop them for someone else.

So why would the people in the hallowed halls of US government get all upset because Microsoft wanted to acquire a lowly video game company (Activision Blizzard) for the mindboggling sum of $68.7B?

Of course that didn't phase Disney who laid down their $1.5B bet with Epic Games that will enable them to share IP (intellectual property) and more.

Jeez, let's see:

The global box office hit $32B last year

The streaming video market is set to hit $108.5B this year

The video game market is set to hit $282.3B this year

Ten of the 2023 blockbusters of 2023 were based on video game IP (yes, and one on a doll)

You mean the stuff you played as a kid is actually more popular?

Well, we have a couple of friends who can't get enough movies/shows as long as they aren't bladder-bustin' three hours long.

However, taking on how a six-hour gaming session is a good warm-up.

No, we don't ask them if they take periodic breaks because some things are just personal.

The point is, the video gaming is big business.

Microsoft's game division and Activision each rack up huge dollars from folks who pit themselves against enemies of every shape/side and situation that push them to the limits.

Given a few hours or a days' rest and they're ready to enter the realm again. Put the gaming giants together and they make more than all of the US movie houses combined.

Industry Shuffle - With Microsoft's acquisition of Electronic arts, they moved to being a strong number two provider in the video game industry. The shift to mobile and streaming games will provide growth for everyone.

No, they're not as big as China's Tencent; but after lobbing off two thousand jobs, they make even more money.

And to prove that game IP (intellectual property) is good for things other than playing with, Disney dropped a cool $1.5B on Epic Games to ensure they could get an inside track on really cool movies and maybe just maybe beef up their gaming activities..

Yeah they know!

Folks don't just play a game once and move on to the next big hit, they come back for more and more and more.

The industry is dramatically different from the days when we worked with Tamriel's Atari. Back then, you sold a game system then sold box after box of pretty good games.

Cutting Back - Best Buy and nearly every entertainment software reseller have quit selling video game and movie packages as producers and consumers turn to online sales.

Today, 70 percent of the game sales are digital, which is probably why big box stores like Best Buy emptied their shelves.

And while they were at it, they dumped the movie DVDs because well, we stream our entertainment all of it.

Streaming is just too convenient!

But gaming is different from films/shows.

First of all, streaming video is a fairly passive activity. The most activity, excitement, anxiety you experience is popping fresh popcorn and searching from one service to another until you finally settle on something/anything to watch.

With games, it's the whole range of activity/experience, depending on whether you're playing single-person contests, MMOGs (massive multiplayer online games) or puzzles.

Good for You - There was a time when people said spending volumes of time in front of the screen playing video games would ruin you; but today, healthcare professionals are saying video game play may be beneficial.

Entertainment has to be good.

Our gamer friends critique their games on the plot, characters, content flow, weapon/tool selection, challenges/options and outcomes of some actions/decisions over others.

Or, as one dedicated gamer explained to us after wrapping up a gaming session:

Very moving story and emotional, depending on your decisions. And it's cool to actually interact with ST tech on a Federation starship.

Voice acting is stellar.

Graphics are fair and good enough.

Being your own director (making choices that impact the relationship with your fellows) is great although it doesn't really affect the storytelling.

Playing as two protagonists (2nd female officer and male engineer) really adds to the overall immersion

Overall, 7.5 / 10 and well worth playing IMO

Our gamers, our son and members of the healthcare community even say video games are good for you.

They're great for stress relief/escapism, productively fill spare time, are good for manual dexterity, brain exercise, problem solving, improves vision (especially peripheral vision) and gives you a sense of accomplishment or at least adds to your perseverance level.

And, if you're playing a multi-player game, it's a great way to socialize, gives a sense of community and mutual accomplishment.

That's better than becoming one with your couch for three plus hours or going from social media video to social media video watching people do dumb tricks or pimping some product/service or worse getting drug into some deep/dark/sinister rabbit hole.

There's certainly something convenient about being able to go to a gaming site, pick up the latest version of a game, pay for it/download it and play it forever.

O.K., technically you don't own the game you purchased - read the user's agreement in small, small type - because when they tell you they're going to quit supporting your version or de-list a game, you have no recourse.

Of course, there are winds of change even in the video game i
LINK: https://creativecow.net/video-games-round-out-the-entertainment-packag...
See more stories from creativecow

North America Stories

05/03/2026

Clear-Com Supplies Cloud-Based Communications System for...

Clear-Com has provided Gen-IC virtual intercom, its cloud-based voice communications system for SaxaVord Spaceport, the first fully licensed vertical launch s...

05/03/2026

Hollywood Professional Association Concludes the 2026 HPA...

The Hollywood Professional Association (HPA) concluded the 2026 HPA Tech Retreat, convening more than 800 industry leaders, technologists, creatives and executi...

05/03/2026

LynTec 20 AMP Dual Output DMX Relay Now Shipping

LynTec, a leading manufacturer of electrical power control solutions for professional audio, video, and lighting systems, today announced that its new Dual DMX ...

05/03/2026

Snicket Labs Partners with ES Broadcast to Expand Access...

Snicket Labs is pleased to announce a new distribution partnership with ES Broadcast for its award winning solutions, Match and Enrich. Under the agreement, ES...

05/03/2026

LiveU Marks First Large Scale Global Deployment of AI Dri...

LiveU today announced the first large-scale deployment of its AI-driven LiveU IQ (LIQ ) technology at a global, multi-venue sporting event, setting a new benchm...

04/03/2026

Lega Basket Serie A Modernizes Media Operations Across Italian Basketball with ScorePlay

Lega Basket Serie A (LBA), the governing body for Italy's premier basketball...

04/03/2026

To Mark Five Years at Wrexham AFC, Co-Chairmen Rob Mac and Ryan Reynolds Will Host Broadcast During Wrexham-Swansea City on March 13

Wrexham AFC co-chairmen Rob Mac and Ryan Reynolds will host a first-of-its-kind ...

04/03/2026

FOX Sports Marks 100 Days to FIFA World Cup 2026 with Company-Wide Celebration

The countdown is underway and with just 100 days to go until the world's greatest sporting event begins on Thurs., June 11, FOX Sports, America's Englis...

04/03/2026

Exchange, NBCUniversal Team Up to Provide Service Members with Free Streaming of Paralympic Winter Games

No matter where they are in the world, service members and veterans can stream N...

04/03/2026

Telemundo Releases Somos Ms, the Official Anthem of its FIFA World Cup 2026 Coverage

Telemundo officially releases Somos M s, the anthem for the network's cove...

04/03/2026

Hollywood Professional Association Concludes 2026 HPA Tech Retreat

The Hollywood Professional Association (HPA) concluded the 2026 HPA Tech Retreat, convening more than 800 industry leaders, technologists, creatives, and execut...

04/03/2026

Case Study: How SEG+ Unified Utah's Biggest Sports Teams into a 40%+ Subscriber Growth Streaming Platform

Smith Entertainment Group transformed how local sports are consumed by creating ...

04/03/2026

SVG in Indy: Pacers Sports & Entertainment Remotely Produces Broadcasts of G League's Noblesville Boom

The production method, which spans a distance of 36.2 miles, was designed and im...

04/03/2026

Haivision Releases Seventh Annual Broadcast Transformation Report, Highlights Key Trends Shaping Live Production in 2026

Haivision, a global provider of mission-critical, real-time video networking and...

04/03/2026

SVG Sit-Down: Quantum CEO Hugues Meyrath on Reshaping the Company, the Impact of AI, Evolving Media Storage

When Hugues Meyrath came out of retirement to take the helm as CEO of Quantum, i...

04/03/2026

As Banana Ball Expands Exponentially, So Too Do Its Production Capabilities

Last week's launch of Banana Ball Championship League has spurred a significant upgrade of production facilities The Savannah Bananas, arguably the hottest...

04/03/2026

Press Release TEST

sldkfjsdlfkjsldkfjsldkjfslkdjfslkdjfsl Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus...

04/03/2026

APTS Announces Public Broadcast Leadership, Advocacy Awards

Share Copy link Facebook X Linkedin Bluesky Email...

04/03/2026

NBC Sports, USA Sports Extend Rights Deal with PGA

Share Copy link Facebook X Linkedin Bluesky Email...

04/03/2026

Broadcasters Gather in DC for NAB State Leadership Conference

Share Copy link Facebook X Linkedin Bluesky Email...

04/03/2026

Bloodhounds' Season 2 Gears Up for April 3 Premiere with Hard-Hitting New Teaser and Poster

Back to All News Bloodhounds' Season 2 Gears Up for April 3 Premiere with ...

04/03/2026

Netflix Ads Suite Expands Capabilities

Back to All News Netflix Ads Suite Expands Capabilities Business 04 March 2026 GlobalUnited States Link copied to clipboard After launching the Netflix Ad...

04/03/2026

March 02, 2026

Scripps Research welcomes healthcare innovator Joe Kiani to the Board of Directors Kiani brings decades of experience in patient safety and public service. Mar...

04/03/2026

March 03, 2026

Nanoparticle vaccine approach takes on a new target: Hepatitis C virus Scripps Research scientists reengineer critical proteins on the surface of HCV, paving th...

03/03/2026

LIV Golf, Beyond Sports Elevate Online Gaming Ecosystem with Launch of LIV Golf Fantasy and LIV X

Beyond Sports, a Sony group company, and LIV Golf, the world's golf league, ...

03/03/2026

Ilitch Sports + Entertainment Announces Launch of Detroit SportsNet

Ilitch Sports + Entertainment announces the launch of Detroit SportsNet (DSN), a year-round broadcast home for two of Detroit's franchises. With flexible op...

03/03/2026

Advanced Systems Group Promotes Gretchen Taipale to Vice President, Managed Services

Advanced Systems Group, LLC (ASG), a technology and services provider for media ...

03/03/2026

PGA of America, NBC Sports, and USA Sports Extend Media Rights Agreement Through 2033

The PGA of America, NBC Sports and USA Sports extend their media rights agreemen...

03/03/2026

HONOR, ARRI Announce Technical Collaboration to Bring ARRI Image Science into Next-Gen Consumer Devices

AI device ecosystem company HONOR enters into a strategic technical collaboratio...

03/03/2026

Telos Alliance Partners with College Radio Foundation to Support College Broadcasters

Cleveland's Telos Alliance, pioneers in broadcast technology for 30 years, l...

03/03/2026

Sennheiser Relaunches MD 9235 Wireless Mic Head

The MD 9235 microphone head for wireless handhelds has been a firm favorite with many engineers and artists for its ability to cut through high on-stage levels ...

03/03/2026

Haivision to Showcase Private 5G and Live Video Contribution Innovations at MWC 2026

Haivision Systems Inc. (Haivision), a global provider of mission-critical, real-...

03/03/2026

BMG Expands Washington Broadcast Center with 3 New TV Studios and Podcast Studio for Media Clients

Broadcast Management Group (BMG) announces the expansion of its 62,000-square-fo...

03/03/2026

Closing the Loop: Maroon 5 and the End of the Analog Era

Maroon 5's musical tour in 2025 marked a leap forward in live audio as Monitor Engineer Dave Rupsch utilized Sennheiser's all-digital Spectera wireless ...

03/03/2026

SVG in Indy: Pacers Sports & Entertainment Finds Production Sweet Spot in ST 2110-Based Control Center

Designed specifically for pro basketball, the renovated space at Gainbridge Fiel...

03/03/2026

Lawo Appoints Jamie Dunn CEO

As part of the move, former CEO Phillipp Lawo joins the broadcast-tech provider's Supervisory Board Lawo has announced appointment of Jamie Dunn as chief e...

03/03/2026

NBC Turns Back the Clock to 1990s for NBA Coast 2 Coast' Tuesday

A team of legendary announcers and analysts and a classic graphics look will bring the past to life NBC Sports and Peacock will return to yesteryear for tonigh...

03/03/2026

Sundance Film Festival: CDMX 2026 Returns for Its Third Edition

From April 30 to May 3, Sundance Film Festival: CDMX 2026 will offer a selection of exciting independent cinema. Mexico City, March 3, 2026 - At a moment of he...

03/03/2026

Magellan AI Integrates Nielsen DMA Data to Bring Local Market Measurement to Podcast Attribution

Nielsen's DMA data gives Magellan AI users a standardized way to measure th...

03/03/2026

Lawo Promotes Jamie Dunn to CEO

Share Copy link Facebook X Linkedin Bluesky Email...

03/03/2026

Elements To Showcase Newly Unveiled GRID NAS Platform At 2026 NAB Show

Share Copy link Facebook X Linkedin Bluesky Email...

03/03/2026

Moments Lab To Feature Agentic AI For Video Workflows At 2026 NAB Show

Share Copy link Facebook X Linkedin Bluesky Email...

03/03/2026

Marshall Electronics Launches Compact CV356-10X Full HD C...

Marshall Electronics premieres the CV356-10X, its latest compact 10X camera that offers Full HD with simultaneous SDI and HDMI outputs, at NAB 2026 (Booth C8339...

03/03/2026

farmerswife and Cirkus to Showcase Smarter Media Workflow...

farmerswife, the industry-leading enterprise operations platform for broadcast and post-production, today announced it will exhibit at NAB Show 2026 in Las Vega...

03/03/2026

Manfrotto ONE Hybrid Tripod Wins iF Design Award 2026

Manfrotto has announced that the Manfrotto ONE Hybrid tripod has won the iF DESIGN AWARD 2026, one of the world's most respected design honours. Selected ...

03/03/2026

DHD to Introduce Latest Generation Broadcast Audio Mixers...

DHD is expanding the capabilities of its DX2, RX2, SX2 and TX2 broadcast audio mixers, RM1 portable production unit and XC3/XD3/XS2 processing cores with the in...

03/03/2026

Synamedia and MoMe launch first streaming CDN in Spain

Leading video software provider Synamedia and MoMe, a leading Spanish consultancy and systems integrator, today announced the launch of Spain's first stream...

03/03/2026

Long-Awaited ATSC 3.0 Rulemaking Overshadows NAB Show Expectations

Share Copy link Facebook X Linkedin Bluesky Email...

03/03/2026

Audio Tech at NAB Show: Are We in the Second Wave' of IP?

Share Copy link Facebook X Linkedin Bluesky Email...

03/03/2026

IP's Impact on Imaging Tech on Full Display at NAB Show

Share Copy link Facebook X Linkedin Bluesky Email...