IABM Strengthens APAC Member Engagement with Dynamic Pres...

IABM continues to strengthen its presence in the Asia-Pacific region at Inter BEE 2025 with a dedicated IABM Hub including member pavilion, the IABM Industry Impact Briefing, and an exclusive member drinks reception.

As part of IABM's investment in APAC, the IABM Hub will feature a dedicated member pavilion, providing companies with a cost-effective way to exhibit and showcase their innovations to new audiences across the region. Participating members will benefit from IABM support, pre-show promotion, and the opportunity to connect directly with buyers and partners throughout the event. IABM will have its international team at the show, including Japan-based Yoshiro Sawa, Global Head of Member Engagement Ana-Claire Bernardes, and Head of Knowledge & Insight Chris Evans, to support members throughout the event. The IABM Hub will also include a lounge area for meetings and networking.

Ana-Claire Bernardes, Global Head of Member Engagement, said Our members value the opportunity to be part of something bigger to access new markets, insights, and relationships that drive business forward. Through our presence at Inter BEE, IABM is helping create those opportunities and expand our members' reach across this dynamic region and being where it matters for them.

A highlight of IABM's program at Inter BEE is the IABM Industry Impact Briefing, taking place on 19 November from 12:30-14:00 in Room 201, 2F International Conference Hall. Presented by Chris Evans, Head of Knowledge & Insight at IABM, the session will deliver the latest findings from the IABM State of MediaTech Report, including data-driven insights into the APAC market, global technology roadmaps, and investment trends shaping the future of media technology in the region.

Bernardes continued, Through the IABM Hub, IABM Impact Briefing, and our member drinks reception, we're creating meaningful spaces for connection and growth. It's all about helping our members make the most of their presence in this vibrant market.

Saleha Williams, CEO of IABM, added Inter BEE is an important event for our members and a key part of IABM's global strategy to connect, support, and inform across the market. The APAC region continues to show remarkable innovation and growth, and we're committed to ensuring our members have the insight, visibility, and engagement to thrive.

The IABM member drinks reception will take place on 18 November from 19:00-21:00 at the Stella Room, Hotel New Otani Makuhari, offering members an exclusive networking opportunity to connect and exchange ideas ahead of the show.

To find out more and register for the IABM Impact Briefing and member drinks reception, visit: https://www.iabmimpact.com/interbee/

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