Sony Pixel Power calrec Sony

Mixing Clever: Salsa Sound Embraces the Power of AI in MIXaiR 2.0

22/09/2021

Mixing clever: Salsa Sound embraces the power of AI in MIXaiR 2.0 By Michael Burns

Monday, September 20, 2021 - 10:41

Print This Story

Salsa Sound co-founder and CEO, Rob Oldfield

Regular readers of SVG Europe will be well aware of how innovative technology companies working in sports broadcasting can be, but MIXaiR from Salsa Sound looks likely to set a new bar for live audio and the craft of sound mixing.

When the pandemic caused football games to be played in silent stadiums Salsa Sound came to the rescue of broadcasters with its vCrowd real time virtual crowd atmosphere system, which rightly won plaudits. However, MIXaiR is based on technology that the company has been working on for several years, through academia, R&D, beta versions and a soft launch of the system a year ago.

Our company was founded in 2017, but prior to that we were part of the University of Salford, where we were working on a lot of innovative audio techniques, says co-founder and CEO, Rob Oldfield. In particular we were looking at how to leverage artificial intelligence (AI) to recognise sound events and then create the best possible mix, not based on tracking but just based on what is actually [captured by] those microphones.

Fast forward to the future, next month in fact, and the new version of MIXaiR, an AI-driven system that automatically creates and enhances audio mixes for live broadcast, is set to be released.

MIXaiR 2.0 is jam packed with new features and a much more intuitive, easy to use interface, says Oldfield. The idea for v2.0 is you put all your microphones feeds in and then MIXaiR creates different submixes. So you might have a crowd, a commentary, or a pitch mix or aux in, and MIXaiR will automatically balance the levels between them, apply some processing, then create the best possible mix out of it without any human interaction, other than setting it up in the first place.

Hard tackle

According to Oldfield, the hardest mix, by a country mile, is the pitch mix. Historically, it's such a dynamic process by engineers and difficult to replicate, he explains. To make sure you've always got the nearest microphone active in the mix at any one point, requires constant attention and raising and lowering of faders. It's a really clever balancing act.

Rather like the players whose kicks it tracks, MIXaiR's AI has gone through an extensive training regime. Using machine learning technology, Salsa Sound has been training MIXaiR with many hours of content, microphone recordings and mixes across leagues.

People don't realise how hard it is to mix really well. That's why we've gone through pains to get an AI solution that takes the strain from some of the really difficult grunt work of mixing

We know what makes a great mix, says Oldfield. The AI is constantly analysing all of the sounds it is hearing. We tell it what to make of these sound events and it learns what's a kick, what's a whistle, what's a ball bounce, so that when it sees or hears sound in the wild, it can make an intelligent decision based on it.

Oldfield says MIXaiR delivers an even pitch mix, without any slightly awkward transitions and unbalanced crowd noise.

Our approach is to have the AI listen to those live microphone feeds, and when it hears a sound that's interesting like a kick, whistle, ball bounce or hitting the crossbar, you name it it will automatically add that microphone feed into the mix. It tracks the game around, always choosing the microphone that's closest to the action, and [performs] a seamless transition between them.

People don't realise how hard it is to mix really well, he adds. That's why we've gone through pains to get an AI solution that takes the strain from some of the really difficult grunt work of mixing. It can enable these guys to explore creative avenues and to create more innovative content. When you're not completely locked into your screen trying to create the best mix, you can actually lean in to MIXaiR a little bit more, let that create the stems and then you can have a bit of cognitive space to craft a mix, rather than chasing a mix.

Salsa Sound's MIXaiR GUI

The commentary and crowd noise are dynamically processed to provide mix components. These sub mixes are basically ingredients that you can throw into the output mixes, explains Oldfield. Then it's just a drag and drop process. You can create whatever output mixes you want, as many as you want, in different formats. You can have international sound, a French mix, a German mix, a Spanish mix, or whatever, and within that you can have different flavours: the stereo mix, the 5.1 mix, the mono mix. The only limitation is the number of channels that you've got available on your output board. You can also apply VST plug-ins to add your own compression or EQ or effects to the submixes, so it becomes a creative tool, allowing you to craft your mixes.

Importantly, [all mixes] are loudness normalised, he adds. If you're streaming on YouTube, or your own video on demand platform, or when it is for broadcast, they all have different loudness requirements. So within MIXaiR, you just decide which requirement you want, click on it and it will ensure that the mix adheres to those standards, so you don't end up with a fine from the regulator for making too much noise, or making not enough noise.

MIXaiR users also have an option to enhance the pitch mix with pre-recorded sounds. When somebody whacks the ball in the middle of the park, the [sound supervisor] can't even hear it because it's a long way away from the microphones, says Oldfield. However the AI can pick up a kick in the middle of the pitch. The algorithm can detect a kick, go to a bank of pre-recorded kicks and pick out the most appropriate one, and then
LINK: https://www.svgeurope.org/blog/headlines/mixing-clever-salsa-sound-emb...
See more stories from svg

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

28/10/2026

SDI Failsafe IP Routing: Inside the UTAH-400 Series 2 Router

SDI Failsafe IP Routing: Inside the UTAH-400 Series 2 Router A pure-IP routing core has no inherent fallback. When the ST 2110 network degrades, when the PTP gr...

28/10/2026

MLB Network Brings Live Drone, Batting-Practice Livestream to Comprehensive Fall Classic Coverage

MLB Network is nearly all-day media day coverage across MLB Now, MLB Central, ML...

28/10/2026

Tech Focus, Digital Mics, Part 2 - Two Candidates on the Network

Voyage Audio and Shure microphones are in the forefront of the sector's transition to digital Microphones may have come late to the digital table, but they...

28/10/2026

Tech Focus: Digital Mics, Part 1 - The Future Is Here

Having long resisted the transition, broadcast audio's most fundamental element is finally entering the digital era About 25 years ago, a microphone manufa...

28/10/2026

WMSA Briefs FCC, NTIA, Congress and White House on Wireless Microphone Spectrum

The Wireless Microphone Spectrum Alliance (WMSA), formed in 2025 to raise awareness with government entities about wireless microphone operations, has held meet...

28/10/2026

SVG-Sit Down: Inside the Telos Alliance with John Schur and Martin Dyster

Telos Aliiance was at the recently held IBC in Amsterdam once again representing its brands which include Axia Audio, Omnia Audio, Telos Systems, 25-Seven Syste...

28/10/2026

SPORTEL Monaco Draws Nearly 2,000 Attendees for Two Days of Deal Making and Networking

SPORTEL Monaco 2026 wrapped up three days of high-level business, international ...

28/10/2026

Give Me the Backstory: Get to Know Joanna Natasegara, the Director of The Disciple: A Wu-Tang Fable

By Ramona Flume One of the most exciting things about the Sundance Film Festiva...

28/10/2026

Give Me the Backstory: Get to Know Jason Osder and William Lafi Youmans, the Co-Directors Behind Who Killed Alex Odeh?

By Jessica Herndon One of the most exciting things about the Sundance Film Fest...

28/10/2026

2027 Sundance Film Festival Reveals Legacy Programming

Co-Presented by Letterboxd BOULDER, Colorado, October 21, 2026 - The nonprofit Sundance Institute announced today the Legacy program for the 2027 Sundance Film...

28/10/2026

Moog launch the Model 112 & Model 210 amps

Two full-range, flat-response amps revealed Moog's latest announcement may come as a bit of a surprise to many, as rather than introducing a new synth, ...

28/10/2026

Audio Developer Conference 2026: Tickets now available

Annual event returns for 12th year in Bristol, UK Returning for its 12th year, the annual Audio Developer Conference is set to take place between 9-11 Novem...

28/10/2026

Fender Studio Pro 8.2 now available

Automation updates, Dim Solo mode, multiple Marker Tracks, MIDI 2.0 support & much more The latest version of Fender's DAW software has just arrived, de...

28/10/2026

Klevgrand release Altitude Harmony

Combines tuning & harmony generation Klevgrand's latest release offers a simplified take on Altitude, the pitch-correction and harmony-generation plug-i...

28/10/2026

Digital Originals backs the next wave of Australian screen talent

Digital Originals backs the next wave of Australian screen talent 28 October, 2026 Media releases SBS, National Indigenous Television (NITV) and Screen Aus...

28/10/2026

Behind every jinx is a story: Comedian Ting Lim takes a light-hearted look at superstition in SBS Audio's new podcast Jinxed!

Behind every jinx is a story: Comedian Ting Lim takes a light-hearted look at su...

28/10/2026

Brian Gregory to Lead Tegna Stations in North Carolina

Share Copy link Facebook X Linkedin Bluesky Email...

28/10/2026

Sift Clips Now Searches Frame.io Footage

Sift Clips Now Searches Frame.io Footage Brie Clayton October 28, 2026 0 Comments Frame.io search has now been added to Sift Clips. This new feature l...

28/10/2026

Choco Film Adopts DaVinci Resolve Studio and Blackmagic Cloud for Its Editing Workflow

Choco Film Adopts DaVinci Resolve Studio and Blackmagic Cloud for Its Editing Wo...

28/10/2026

Bitcentral Launches Fusion MediaShare to Help Station Groups Manage Content Across Markets

Share Copy link Facebook X Linkedin Bluesky Email...

28/10/2026

amaran Debuts First-of-its-Kind' 4K Auto Lighting Webcam for Live Streamers

Share Copy link Facebook X Linkedin Bluesky Email...

28/10/2026

Television Academy Partners With Best Buy to Train Next Generation of Production Assistants

Share Copy link Facebook X Linkedin Bluesky Email...

28/10/2026

Scripps Announces More Layoffs

Share Copy link Facebook X Linkedin Bluesky Email...

28/10/2026

Looper Insights Wins U.S. Patent for TV Interface Analytics

Share Copy link Facebook X Linkedin Bluesky Email...

28/10/2026

Rise AV announces 2026 Elevate cohort supporting the next...

Rise AV has announced the 23 women selected for its 2026 Elevate programme, bringing together professionals from 20 organisations across the UK, Ireland, German...

28/10/2026

QuickLink StudioEdge Simplifies Remote Interviews and Ele...

MTV Oy, Finland's largest commercial broadcaster, has long been recognized for its ability to deliver fast, reliable and engaging content across news, curre...

28/10/2026

NIH awards $16.4 million to establish multi-institution hepatitis C vaccine development center

LA JOLLA, CA-The shifty hepatitis C virus (HCV) has a knack for outmaneuvering t...

28/10/2026

Digital Originals backs the next wave of Australian screen talent

Digital Originals backs the next wave of Australian screen talent 28 October 2026 2026 Digital Originals cohort. Photo credit: Teniola Komolafe. SBS, National...

28/10/2026

COW Jobs: Managing Video Editor - Remote

COW Jobs: Managing Video Editor - Remote Brie Clayton October 27, 2026 0 Comments Managing Video Editor October 27, 2026COW Jobs: Production......

28/10/2026

COW Jobs: Production Manager

COW Jobs: Production Manager Brie Clayton October 27, 2026 0 Comments Production Manager October 27, 2026COW Jobs: Managing Video Editor -......

28/10/2026

ClaireGoodlassjoins Sky as Commissioning Editor, Documentaries

Wednesday 28 October 2026 Claire Goodlass joins Sky as Commissioning Editor, Documentaries Sky has appointed Claire Goodlass as Commissioning Editor, Document...

28/10/2026

Proximic by Comscore Expands Integration Across Magnite's CTV Ecosystem

Proximic by Comscore Expands Integration Across Magnites CTV Ecosystem First real-time contextual integration across Magnite SpringServe connects audience int...

28/10/2026

NVIDIA RTX Spark Windows Laptops Gain New Models, Agent Tools and Games

NVIDIA RTX Spark powers thin and light laptops built for everything that developers, creators and gamers do. RTX Spark laptops are now available from ASUS, Del...

28/10/2026

Have Your Say on RT's Future

RT is developing its next Statement of Strategy and wants to hear the views of people across Ireland the audience we serve. RT New Direction remains RT '...

27/10/2026

PSSI Global Services Clint Bergeson on the State of the Live Sports Transmission Business, Adapting to Current Challenges

Satellite, bonded cellular, and IP- and cloud-based solutions. Those are three o...

27/10/2026

Eutelsat Renews Qatar Media Corporation Agreement for DTH Distribution Across MENA

Eutelsat has renewed its partnership with Qatar Media Corporation (QMC), Qatar&#...

27/10/2026

PROTON to Showcase FLEXY Micro POV Camera at SATIS 2026

PROTON Camera Innovations GmbH will show the PROTON FLEXY at SATIS 2026 (Booth A13-B12), after the camera won a Best in Market award in the ProAV category at IB...

27/10/2026

ATSC Reports Interference Cancellation Demonstration for ATSC 3.0 in Brazil

ATSC, the Broadcast Standards Association, has reported results from a laboratory validation and live demonstration in Brazil of interference cancellation and s...

27/10/2026

PGA Tour Studios Adds Brian Gordon as Executive Producer, Head of Live Content

The PGA Tour announced Monday that Brian Gordon has joined PGA Tour Studios as executive producer and head of live content. He began with the Tour on Oct. 26 an...

27/10/2026

NBA Establishes Integrity Framework and Names Kalshi and Polymarket Preferred Prediction Market Exchanges

The NBA has announced agreements to establish a framework for NBA-related predic...

27/10/2026

JAY-Z to Headline Apple Music Super Bowl LXI Halftime Show

Apple Music, the NFL and Roc Nation have announced that JAY-Z will perform at the Apple Music Super Bowl LXI Halftime Show at SoFi Stadium in Los Angeles on Sun...

27/10/2026

DIRECTV and DAZN Add Cavaliers, Pacers, Grizzlies, Timberwolves and Spurs Local Games in Multi-Year Deal

DIRECTV and DAZN have signed a multi-year distribution agreement for local telec...

27/10/2026

NHL Launches NHL Monday Night Hockey for European Primetime Starting Nov. 30

The NHL has announced NHL Monday Night Hockey, a new initiative that will bring 11 live NHL games to fans across Europe in local primetime windows on Monday nig...

27/10/2026

Telefnica Servicios Audiovisuales Moves Movistar Plus+ Playout to Grass Valley AMPP

Telef nica Servicios Audiovisuales (TSA) has deployed Grass Valley AMPP for Movi...

27/10/2026

SES and CANAL+ Extend Satellite Partnership Through 2040

SES and CANAL have extended their partnership through 2040 with a multi-year agreement covering satellite capacity across Europe, Africa and the Caribbean. Un...

27/10/2026

Gravity Media Provides Flypack Production and RF Coverage for Red Bull Rampage 2026

Gravity Media deployed a flypack production system and RF cameras for Red Bull R...

27/10/2026

NSC TV Selects Appear X Platform to Move Santa Catarina Distribution From Satellite to IP

Appear has announced that NSC TV, a TV Globo affiliate in Brazil, has selected t...

27/10/2026

MLB's Broadcast Operations Push Innovation With ABS, AR, Expanded Drone Coverage

MLB's Ryan Zander discusses the league's work to integrate the ABS Chall...

27/10/2026

Reimagining a National System

Pictured: Filmmaker Vero Kompalic (Photo by Gia Rigoli) By Vero Kompalic This is the last picture I ever took in Venezuela. I had seen the girl in the row ah...