Bell Media Inks New Long-Term Media Rights Deal for Broadcast, Streaming of the Canadian Football League

Reaffirming a partnership that has defined Canadian sports broadcasting since 1986, the Canadian Football League (CFL) and Bell Media announced a new, landmark rights agreement that solidifies Bell Media as the home of Canadian football across leading properties TSN, RDS, CTV, and Crave. Bell Media and the CFL extend a longstanding strategic collaboration through the new six-year agreement, with TSN delivering English-language broadcasts as the majority partner, and RDS continuing as the French-language broadcast and streaming partner of the CFL.

This is an exciting moment for the CFL, and this agreement reinforces Bell Media's position as the league's majority broadcast and streaming partner, ensuring fans across Canada have unmatched access to the game on TSN, RDS, CTV, and Crave, says Shawn Redmond, Vice President, Bell Media Sports. By combining expanded rights with the full reach of Bell Media, we're bringing the CFL closer to fans than ever before - serving our viewers and subscribers with more access, more choice and more ways to connect with the game across every platform, while continuing our proud legacy as the home of the Grey Cup. Building on more than 40 years of partnership, we're carrying that momentum forward by creating new ways for fans to experience the CFL in an evolving media landscape.

The multi-year agreement secures an elite lineup of 60 games for TSN, featuring three weekly regular-season matchups, including the key Thursday and Friday Night Football windows, that are staples for Canadian fans. The excitement extends into the postseason, with TSN broadcasting the majority of playoff clashes with six of the eight games.

As part of the new agreement, Bell Media remains the exclusive home of the Grey Cup, Canada's largest annual single-day sporting event, and the Grey Cup Halftime Show, the country's largest annual televised concert. The championship will reach audiences across the full spectrum of Bell Media platforms, including TSN, RDS, CTV, and the leading Canadian-owned streaming service, Crave. Allowing Canadians to enjoy the CFL where and how they want, Bell Media continues to evolve and elevate its broadcast and production around the league to engage with fans across the country.

This is a transformative agreement for the future of the CFL in Canada. Our league would not be where it is today without our long history of partnership and support with Bell Media. With their unrivaled scale and reach, we have delivered the game to fans from across Canada, igniting a burning passion for Canadian football. We look forward to building upon these foundations to reach new heights together, says CFL Commissioner Stewart Johnston.

The new multi-year agreement begins with the 2027 CFL season, which shifts to a Victoria Day Weekend kickoff and includes a revamped post-season featuring four additional playoff games.

LINK:	https://www.sportsvideo.org/2026/05/29/bell-media-inks-new-long-term-m...
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