Sports My Way: How Data, Interactivity, and Personalization are Changing Live Streaming

Sports My Way: How Data, Interactivity, and Personalization are Changing Live Streaming Leaders from Bally Sports, YES Network, Edgio, and Red5 break down the latest innovations By Brandon Costa, Director of Digital

Tuesday, June 4, 2024 - 10:33 am

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Story Highlights

Users expect more from their live sports streaming experience. Flat out.

From real-time data overlays to alternate feeds, to the ability to interact with games or chat with friends, the live sports streaming experience is taking engagement in the broadcast to new depths.

In this panel discussion, industry leaders share their experiences in enhancing the live game and offer their opinions on what future innovations are worth looking into further.

This discussion includes:

Chris Allen, Red5, Co-Founder and CEO

Mike Allen, Bally Sports, Chief Product Officer

Eric Black, Edgio, CTO and General Manager

Matt Duarte, YES Network, VP, Strategy and Business Development

This session was hosted at the 2024 SVG Digital Engagement Forum on March 20 in New York City and was moderated by Chris Wagner, Managing Partner of OTT Advisors. An introduction is given by Paolo Cuttorelli, SVP, Global Sales at Evergent.

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LINK:	https://www.sportsvideo.org/2024/06/04/sports-my-way-how-data-interact...
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