Durante el a o pasado, Spotify reuni las voces de mujeres artistas talentosas de todo el mundo a trav s de EQUAL, una iniciativa en la plataforma destinada a reducir la disparidad de g nero en la industria de la m sica. El pr ximo mes, esta iniciativa subir al escenario por primera vez con el nuevo Festival EQUAL de Spotify en Colombia.
A lo largo del mes de abril, Spotify reunir a 13 mujeres destacadas de la m sica en Colombia a trav s de siete funciones en El Teatro de Bogot . Estas mujeres representan una gran diversidad de g neros y sonidos, y juntas, sus oyentes mensuales en la plataforma suman m s de 3,4 millones. Las artistas en el cartel -Goyo, Paola Jara, Lido Pimienta, Andrea Echeverri, Farina, Elsa y Elmar, Ventino, Karen Lizarazo, Juliana Vel squez, Nidia G ngora, Mar a Cristina Plata, Bad Milk, y Las Villa se unen a Spotify para hacer una declaraci n a favor de la igualdad de g nero a todo volumen.
Seg n el estudio Annenberg de la USC sobre la representaci n de las mujeres en la industria de la m sica patrocinado por Spotify, solo una de cada cinco artistas en las listas es una mujer. Este conocimiento ha impulsado nuestro compromiso de generar oportunidades para las mujeres artistas.
Para comenzar a cambiar esta disparidad, debemos expandir el trabajo de las mujeres creativas y crear m s oportunidades para los artistas emergentes. Esa es la raz n de la iniciativa global EQUAL , dice Mia Nygren, Managing Director de Spotify en Am rica Latina. Queremos hacer nuestra parte: sabemos que cuando empoderamos a los artistas, m s personas escuchan y esa m sica da forma al futuro. Estamos emocionados de llevar la playlist EQUAL a una experiencia en vivo por primera vez, de la mano de una alineaci n espectacular .
Escucha a algunas de las artistas, y ve en qu fechas se presentar n, a continuaci n.
1 de abril: Goyo y Elsa y Elmar
Lo mejor de ser mujer en la industria en este momento es que podemos usar nuestra plataforma para decir muchas cosas con nuestra voz femenina, construyendo un camino para todas las mujeres , dice Goyo, voz de la legendaria banda ChocQuibTown, quien presentar su proyecto en solitario en el festival. Siempre me he sentido orgullosa de usar mi plataforma como mujer afrolatina, y as continuar con el legado de muchos artistas como Celia Cruz que nos han abierto puertas .
Ser mujer y m sico es caminar por un camino pedregoso, pero que ya ha sido transitado por mujeres antes, especialmente por mujeres que no estaban dispuestas a ocupar los roles encasillados a su g nero. Ahora podemos ser nosotras mismas , dice Elsa Carvajal, conocida con el nombre de Elsa y Elmar, un multipremiado proyecto de pop espiritual o indie folk. En mi carrera en ning n momento he tenido que desviar mi mensaje o mi m sica para cumplir un rol. Me siento orgullosa de hacer mi m sica .
6 de abril: Ventino y Juliana Vel squez
Volvemos a los escenarios para el festival EQUAL. Estamos orgullosas de ser mujeres en la industria, rompiendo el estereotipo de que las mujeres no podemos trabajar juntas para lograr nuestras metas , dijeron las integrantes del grupo pop Ventino.
Podemos desmontar preconceptos como que nuestra voz no tiene tanta repercusi n como la de los hombres , dice la cantautora pop Juliana Vel squez. Solo hay que mirar las listas para ver que hay muchas mujeres que tienen mucho que decir en todos los g neros, desde el indie al pop, pasando por el urbano. Ha cambiado mucho esa imagen vulnerable y podemos salir a cantar cosas que nos incomodan, nos representan y nos hacen sentir poderosas .
8 de abril: Karen Lizarazo / Las Villas
Estamos muy emocionadas de anunciar que esta es la primera vez que nos presentaremos en Bogot como parte del Festival EQUAL , dicen las hermanas mellizas Laura y Lucia, quienes forman el d o de pop urbano Las Villa. Para nosotras como mujeres es muy importante ser parte de este movimiento y seguir abriendo camino a otras ni as que vengan despu s de nosotras .
20 de abril: Paola Jara
Estoy orgullosa de poder representar a la mujer en esta primera edici n del Festival Equal y por supuesto mi g nero, la m sica popular de Colombia , dice Paola Jara, quien es considerada una de las m s grandes de la m sica popular colombiana, gan ndose el respeto en un g nero dominado por artistas masculinos.
22 de abril: Lido Pimienta / Nidia G ngora
Lo mejor de ser mujer artista es que a trav s de la m sica podemos romper estereotipos, transformar y educar. Tenemos la oportunidad de llevar amor y alegr a a muchas personas , dice Nidia G ngora, cantautora afrocolombiana de Timbiqu y embajadora de la m sica de marimba caracter stica de la costa pac fica colombiana.
27 de abril: Andrea Echeverri / Mar a Cristina Plata
Estamos ampliando las conciencias y se est n conquistando espacios gracias a los movimientos feministas de hoy. Veo que canciones que escrib hace 25 a os como Cosita Seria , que habla de acoso y violencia de g nero, se est n validando y tienen m s sentido porque son perfectas para todo lo que est pasando , dice Andrea Echeverri, fundadora y voz de la la legendaria banda de rock Aterciopelados.
April 29: Farina / Bad Milk
Las mujeres hoy tenemos una plataforma y los medios para hacer prevalecer nuestro punto de vista , dice la cantautora nacida en Medell n Manuelita Garc a, de Bad Milk. Venimos de un pa s que siempre ha estado marcado por la violencia de g nero y donde la mujer en la industria de la m sica se ha visto opacada. Me siento orgullosa de representar a las mujeres y darles una voz como antes muchas artistas lo hicieron conmigo .
Obt n m s informaci n y compra entradas para el festival aqu . Y mientras tanto, disfruta de los sonidos de estos artistas con la playlist de EQUAL Colombia.
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Durante el a o pasado, Spotify reuni las voces de mujeres artistas talentosas de todo el mundo a trav s de EQUAL, una iniciativa en la plataforma destinada a reducir la disparidad de g nero en la industria de la m sica. El pr ximo mes, esta iniciativa subir al escenario por primera vez con el nuevo Festival EQUAL de Spotify en Colombia.
