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Winners of the first annual African Blogger Awards announced --
Fri, 09 May 2014 12:56
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The 2014 African Blogger Awards have announced winners in four main categories as well as 36 sub-categories. The competition received 520 blog entries from 27 African countries and winners were chosen based on scientific metrics, as opposed to public nominations and voting. Webfluential, an online portal which provides blog analytics to potential marketing and PR companies, tracked each site s specific engagement and readership against others in the same category.
Murray Legg, co-founder of the African Blogger Awards, said: The competition received entries from all corners of the continent including Nigeria, Kenya, Ghana, Benin, Mali, Morocco, Togo, Cameroon, Malawi and Eritrea, to name a few, with the diversity of nationalities being a clear indication that social media influencers across Africa have welcomed the opportunity to be measured quantitatively against their peers.
The calibre of entries into the Awards reveals how social media marketing is growing in influence across the continent, added Mike Sharman, co-founder of the African Blogger Awards. The entrants combined audiences total over 5.6 million blog visitors, 10.2 million Twitter followers, 2.5million Instagram followers, with YouTube channels offering a combined 75 million views.
Main category winners:
Best blog in Africa: Niaje (Kenya)
Best Instagrammer in Africa: Gareth Pon (South Africa)
There were no winners in the Best Twitter Personality or Best YouTuber categories.
Sub-category winners:
Advice: The Techie Guy (South Africa)
Arts and Culture: 10and5 (South Africa)
Brand Blog: Brandslut (South Africa)
Business: Techloy (Nigeria)
Digital Marketing: Gotta Quirk (South Africa)
Education: Campus Portal Nigeria (Nigeria)
Entertainment: Just Curious (South Africa)
Events and Nightlife: Nairobi Now (Kenya )
Fashion and Beauty: Curvy Chronicles (Kenya)
Finance: FNB Blog (South Africa)
Hobbies: Fortress of Solitude (South Africa)
Lifestyle: We Are Awesome (South Africa)
Music: Ghana Music (Ghana)
Niche Market: Actors (Kenya)
Other: Africa Business Magazine (across the continent)
Parenting: Rattle and Mum (South Africa)
Personal: Xtian Dela (Kenya)
Photography: The Pretty Blog (South Africa)
Specific to Your Country: BongoSwaggz (Kenya)
Sports: The Bounce (South Africa)
Technology and Gadgets: Lazy Gamer (South Africa)
Travel: Getaway (South Africa)
Youth Culture: The Travel Manuel (South Africa)
There were no winners in the Marketing and Media, Automotive, DIY Blog, Entrepreneur, Expat, Health and Beauty, Political, Religious, or Food and Drink categories.
Legg concludes: The huge success of the first African Blogger Awards bodes really well for next year s competition, where we aim to partner with a headline sponsor as well as sponsors in the various categories to expand the competition s reach even further. Congratulations to all of this year s winners. We look forward to seeing and measuring your continued success.
Visit the African Blogger Awards website for more information.
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