Telenor Norway to take over Telekiosken

Telenor Norway to take over Telekiosken Press Releases: 26 June 2013

Kjedehuset and Telenor Norway have today signed an agreement for Telenor to take over Telekiosken. With this move, customers will be provided with unique service, solid expertise, and great deals in a nationwide chain of Telenor stores.

Telenor currently has six of its own stores in Norway, but has long wanted to increase this number. Following the takeover of Telekiosken, there will be Telenor stores in every part of the country. The shops will be converted to Telenor stores.

The mobile customers of today are happy to use several channels during one purchase process, and we've noted that many check telenor.no before they visit our stores. Even though online retail is growing, many of our customers want personal assistance and service in a store. Our goal is to ensure that people visiting Telenor stores will experience the best service and expertise in the market. By establishing a nationwide chain of Telenor stores, we are ensuring precisely that,' says Stein-Erik Vellan, divisional director for the Consumer Mobile Market at Telenor Norway.

Simpler day-to-day mobile existence Vellan emphasises that the stores will be a door opener for Telenor's products and solutions.

The current opportunities with smartphones, tablets, and PCs are so manifold that many people have difficulty keeping up. We will show people the way to a simpler day-to-day mobile existence,' says Stein-Erik Vellan.

Customers will not only receive great offers in Telenor stores, but also assistance to get them started with their email, music, or other services on mobile or tablet.

Telekiosken success For more than 10 years, Telekiosken has been successful in the mobile sector through offering solid specialist expertise in more than 80 of the country's largest shopping centres. Following the takeover, most Norwegians will have easy access to a Telenor store.

Telekiosken is a strong chain of stores with excellent coverage throughout the country. When Telenor takes over the chain, I am convinced that they will continue to develop in those areas where Telekiosken has been successful, while at the same time also bringing a lot of new ideas to the table. This is good news for our skilled and dedicated franchisees, and for Telenor's customers throughout Norway,' says Executive Chairman of Kjedehuset, Thomas Evensen.

Telenor established its first Telenor store in 2010 and now has six stores in the largest cities in Norway. The stores are currently operated by franchisees through Kjedehuset AS, which is a company 49 per cent owned by Telenor.

Telenorbutikken AS is a wholly owned subsidiary of Telenor Norway AS. The company will operate as a branch office for the Telenor stores and will be headed by Eivind Larsen, who has recently joined as chain director. Telenor's stores in Norway will be operated as franchises.

Final takeover is subject to approval from the Norwegian Competition Authority.

For further information, please contact:

Anders Krokan

Information Manager at Telenor Norway

+4795209037

anders.krokan@telenor.com

LINK:	http://www.telenor.com/news-and-media/press-releases/2013/telenor-norw...
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