Inview showcases its solutions for Analogue Switch Off markets at Broadcast Asia 2015 MAY2015
22nd
Northwich, UK, 22nd May, 2015: Inview Technology Ltd, the broadcast and OTT software and services specialist, today announced that it will be showcasing its solutions for Analogue Switch Off (ASO) markets at Broadcast Asia 2015, 2-5 June in Singapore.
Inview's technical expertise combined with operational know how - enables broadcasters and government bodies to achieve successful ASO. Its services include interactive advertising, push video on demand, an intuitive and easy to use electronic programme guide and audience measurement services.
Inview's basic Set-Top Box (STB) solution enables operators and broadcasters to monetise the digital TV proposition by deploying revenue generating services and integrating advertising directly into the EPG and user interface (UI). Advertising can be targeted to region, user profile or TV viewing as well as promoting the best of local and international content.
Consumers can build on the basic STB solution to include enhanced services such as Push VOD, catch up TV and PVR, allowing viewers to record, pause and rewind live TV. Other value added services include public service information such as government communication via video and a range of broadcast applications e.g. news and karaoke.
Push-VOD allows operators to push content to the UI using cheaper overnight broadcast bandwidth. The content is stored on a memory stick, ready for the consumer to watch when they want and keeps the cost of the STB as low as possible.
As broadband infrastructure improves in the area and consumer demands increase, boxes can become connected via 3G or Wi-Fi dongles to offer OTT connected services such as IP VOD and social networking.
The ability to upgrade services from launch of digital TV straight through to high end hybrid services future proofs the digital switchover platform.
Julie Austin, CEO of Inview commented: Even in cost sensitive markets, Inview's client software enables a high level of functionality and offers a compelling user experience.
We have been active in ASO, first in the UK and more recently on a global basis, such as our win in Nigeria to provide the National Digital TV system.
We bring unique technical and operational expertise that is vital in managing the significant technical and logistical challenges that come with deploying a nationwide digital TV service.
For more information and demonstrations of Inview's solutions, visit stand 5E4-01, Level 5, Broadcast Asia, Marina Bay Sands, Singapore, 2-5 June, 2015.
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Inview showcases its solutions for Analogue Switch Off markets at Broadcast Asia 2015 MAY2015
