Fincons Smart Digital Platform (SDP) is a flexible and fully customisable modular framework designed to provide Hybrid TV and OTT solutions and to act as an accelerator for new services scenarios. As such it is built to integrate with the latest standards, but it is also ready to be expanded and personalised as new technology becomes available. The SDP tool stems from Fincons' pioneering experiences with HbbTV applications, such as the well-known Mediaset Play service, as well as ATSC applications. As the two standards continue to evolve and provide each other with new learnings and inspiration, Fincons has leveraged its unique role in the development of both standards to design the first platform that is truly compatible with both: a unique opportunity for international entertainment businesses and broadcasters especially in a market environment that is seeing more and more international players join forces -and content- to leverage their assets and reach broader sections of the market well beyond national boundaries.
The SDP framework distributes functionalities in logical SMART modules intended to be the building blocks for any Hybrid TV solution. With the help of a template engine, the SDP makes it possible to design each page of an application (including navigation) to show features such as an Electronic Program Guide (EPG), channel details, video on demand sections and catch-up content. Display and interactive video advertising formats can be synchronized through application programming interfaces (APIs).
The prototype submitted for this award demonstrates how the SDP can be used to smart watch videos. In this example, cloud machine-learning services are used to analyse video assets, looking specifically for celebrity appearances through face recognition techniques; this subsequently allows ends users to skip directly to where celebrities appear.
Using this tool, viewers could navigate directly to clips featuring their favourite actors. Starting from configurable templates, the application is automatically generated in either HbbTV2 or Atsc3.0 compliant code. The feature opens the door to many new possibilities and because of its modular and integrated structure enables businesses to realize return on investment every step of the process.
Fincons Group will be demoing its SDP platform with Artificial Intelligence powered facial recognition at HbbTV Symposium event.
Moreover, during the event, Francesco Moretti, Deputy CEO Fincons Group and CEO Fincons.US, will be taking part in a highly topical round table session moderated by Dr. J rn Krieger entitled: Does HbbTV provide the right tools for broadcasters and operators? on November 21st at 17:10. He will also be contributing to the Opening Ceremony and the Awards Reception.
Fincons' Oliver Botti, Head of International Business Development and Innovation, will be moderating a panel on HbbTV and other Interactive Standards on 22 November at 12:10, while he will be joining a panel debate, moderated by Mediaset's Angelo Pettazzi, on Targeted Advertising: the Business State of the Art on 21 November at 14:40 to discuss 'Obsessive' (and successful) HbbTV market trials, including Mediaset Play's two-year continuous live market trial on Interactive Content and Advertising, with special reference to the latest release of RT Dynamic Advertising Replacement.
Francesco Moretti, Deputy CEO Fincons Group and CEO Fincons.US, comments: Having worked extensively on both the HbbTV and ATSC 3.0 standards, we're very proud of the Smart Digital Platform tool, which leads the way with its flexibility and scalability as a solution. I'm pleased to be able to share the tool with experts across the HbbTV community and I am very much looking forward to exchanging ideas with fellow industry leaders at the symposium.
The prizes will be awarded at a prestigious ceremony on 21 November 2019.
North America Stories
27/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
27/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
27/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
27/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
27/03/2026
At NAB Show 2026, Net Insight will showcase the next evolution of Nimbra Edge, its orchestration and control layer designed to manage live media services across...
27/03/2026
Harmonic (NASDAQ: HLIT) today announced powerful new innovations that further elevate the company's sports streaming solution. The advanced capabilities enh...
27/03/2026
Bitmovin, the leading provider of video streaming solutions, today announced significant new capabilities for Player Web X, its next-generation web video player...
27/03/2026
Riedel Communications today announced that Czech-based production company CS live has equipped its newest outside broadcast (OB) van with an integrated Riedel i...
27/03/2026
130 Industry Experts Confirmed as Show Celebrates its 10th Anniversary
MPTS, the UK's largest and most influential event for the media, production and tech...
27/03/2026
Grass Valley today announced the successful completion of a major live production deployment with NVP, a leading European media company specializing in live spo...
27/03/2026
Showcases resilient solutions for satellite-to-IP migration, REMI and hybrid live production
Appear ASA (Appear, OSE:APR), a global leader in live production t...
27/03/2026
San Francisco, California, March 2026 - Microsoft Ignite, a major annual conference hosted by Microsoft for developers, IT professionals, partners and business ...
27/03/2026
Clear-Com is proud to highlight its support for worship teams through professional communication solutions, with the deployment of its EQUIP wireless system a...
27/03/2026
Orban Collaborates with Sage on Virtualized EAS Technology Demo
Brie Clayton March 26, 2026
0 Comments
Sage Alerting Systems (SAS), in cooperation wit...
27/03/2026
Berklee Alums Bring GIANT to Broadway Brian and Dayna Lee BM '13 met and fell in love at Berklee, and now their production companys first Broadway debut i...
26/03/2026
Extron and Audio-Technica have announced that their Design Solutions devices, Ce...
26/03/2026
SPORTEL Asia took place March 24-25 at the Orchard Hotel Singapore, drawing 370 participants representing more than 220 companies from 35 countries. Approximate...
26/03/2026
LTN will demonstrate satellite-to-IP migration solutions for broadcasters, cable networks, MVPDs, and station groups at NAB Show 2026 (Booth W2100).
The C-Ban...
26/03/2026
The Seattle Mariners have partnered with Daktronics to install an upgraded outfi...
26/03/2026
The Esports Foundation (EF) has awarded National Team Partner status to organizations and individuals across more than 100 countries and territories for the Esp...
26/03/2026
Telestream has announced expanded integration between its Vantage workflow platf...
26/03/2026
FOR-A Corporation has announced a partnership with Nippon TV and NVIDIA to distr...
26/03/2026
CBS Sports and the WNBA have expanded their partnership through a new long-term, multiplatform rights agreement. CBS Sports will feature up to 20 regular-season...
26/03/2026
Zac Brown Band will star in the Sunday Night Baseball show open on NBC and Peacock, NBC Sports announced. The open was filmed at American Family Field, home of ...
26/03/2026
Major League Baseball opens the 2026 season with nationally televised games across multiple media partners. Fans can visit MLB.com/Watch for a complete schedule...
26/03/2026
DIRECTV has announced an agreement to carry nine new MLB-operated team channels, covering the Cincinnati Reds, Detroit Tigers (Detroit SportsNet), Kansas City R...
26/03/2026
Nationals.TV, the Washington Nationals' local broadcast channel, is now avai...
26/03/2026
Starting Thursday, March 26, MLB.TV will be available on the ESPN App, giving fans access to more than 2,000 out-of-market regular season games. Fans can also r...
26/03/2026
By Matt Klein
Hello to everyone reading this - whether you're a current YEP, HPA member, or just YEP-curious. I'm Matt Klein, one of the co-chairs of t...
26/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/03/2026
28 participating companies, from start-ups to blue-chips, lead the UK Group as part of the GREAT Britain and Northern Ireland presence across all the Halls at N...
26/03/2026
Arkona Unveils BLADE//planner and Major Usability Enhancements at NAB 2026
Brie Clayton March 26, 2026
0 Comments
New graphical configuration tool and...
26/03/2026
Bitfocus showcases complete control at NAB Show 2026
Brie Clayton March 26, 2026
0 Comments
Continuing development drives advances in security, availa...
26/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/03/2026
Nevion introduces powerful new Panel Builder to enhance VideoIPath broadcast con...
26/03/2026
2026 Oscar Nominated Films Powered by Blackmagic Design
Brie Clayton March 25, 2026
0 Comments
DaVinci Resolve Studio used on 27 of this year's no...
26/03/2026
Leader to present full suite of advanced Test & Measurement solutions at NAB Sho...
26/03/2026
Boston Conservatory to Present New England and Collegiate Premiere of Groundbrea...
26/03/2026
Back to All News
Have a Wish Worth Dying For? Netflix's First Korean YA Hor...
26/03/2026
Back to All News
The Truthers, Starring Jose Coronado and St phanie Magnin, Pre...
26/03/2026
Editor's note: This post is part of Into the Omniverse, a series focused on ...
26/03/2026
That gaming backlog won't clear itself - GeForce NOW is here to help. Stream the latest titles straight from the cloud across a variety of devices.
This we...
25/03/2026
Live match directors Sarah Cheadle (Sky Sports), Rob Levi (TNT Sports), and Andrew Swift (BBC Sport) sit down with the Premier League's Rachel Nightingale t...
25/03/2026
The senior from Upstate New York is manning the mic while also interning for the athletic department's sports-information team
In the live-sports-video ind...
Fincons Smart Digital Platform (SDP) is a flexible and fully customisable modular framework designed to provide Hybrid TV and OTT solutions and to act as an accelerator for new services scenarios. As such it is built to integrate with the latest standards, but it is also ready to be expanded and personalised as new technology becomes available. The SDP tool stems from Fincons' pioneering experiences with HbbTV applications, such as the well-known Mediaset Play service, as well as ATSC applications. As the two standards continue to evolve and provide each other with new learnings and inspiration, Fincons has leveraged its unique role in the development of both standards to design the first platform that is truly compatible with both: a unique opportunity for international entertainment businesses and broadcasters especially in a market environment that is seeing more and more international players join forces -and content- to leverage their assets and reach broader sections of the market well beyond national boundaries.
