
Liz Corbin, EBU deputy media director and head of news discusses how the organisation has helped broadcasters deliver reliable, trusted news to audiences during the pandemic.
By Contributor
Published: October 29, 2020
Liz Corbin, EBU deputy media director and head of news discusses how the organisation has helped broadcasters deliver reliable, trusted news to audiences during the pandemic.
target=_blank title=Share on LinkedIn class=share-linkedin> Liz Corbin, EBU deputy media director and head of news discusses how the organisation has helped broadcasters deliver reliable, trusted news to audiences during the pandemic.
https://www.tvbeurope.com/production-post/how-europes-public-service-broadcasters-have-come-together-to-cover-the-pandemic title=Share via Email class=share-email>
During this extraordinary time, the absolute basics of broadcast journalism are being tested. TV journalism is teamwork. People working physically close to each other, on the road, in the studio. Every part of it has to be reimagined.
Here at the European Broadcasting Union, we have a dual role to play make sure we can continue running our own news operation and help our Public Service Media members deliver reliable, trusted news to their audiences, even in the most testing of circumstances.
The challenge was clear to us from the outset. A colleague in our own organisation was the fourth person in Switzerland to test positive for the virus. We quickly began the transition towards remote working - ensuring we could carry on with business as usual, although there was very little that was usual about it.
Across Europe, we've also seen how public service media responded with remarkable speed to the pandemic. By the end of January, we had already put together an international newsroom taskforce, dedicated to coverage of Covid-19. Our members are working together to support each other and ensure citizens across the continent feel supported by them.
We've seen the very real damage done by the spread of misinformation and disinformation online about this virus which has made the need for objective, trusted news and information even more important.
There has never been a story like COVID-19 and we learned - are still learning - a lot.
Although every country had a different experience, newsrooms had remarkably similar experiences. This virus with no borders attacked us in very similar ways. As the wave spread across Europe those who experienced it first could provide an uncannily accurate forecast for those it attacked later.
The EBU provides a support network, an early warning system and a place to share ideas. When some members felt they were criticised internally for overreacting' they just had to look at what their counterparts were doing to know that in a short time their actions would look appropriate and well-prepared.
Our News Exchange is also busier than ever - with travel severely limited, we provide a more important, or sometimes the only, source of foreign news for members. At its peak, we were sharing over 130 Covid-19 news items between our Members every single day.
The pandemic has also shown us the critical need for relevant specialisms in news. Science has always been essential to news output but having the expertise to understand complex health and science issues as well as a strong network of expert contacts is now vital.
Data journalism has come into its own during this period as well and directly influenced the way the story has been reported, the assumptions that have been made and the language used.
Much of the reporting has political and social dimensions as well as purely scientific so enabling better understanding and demonstrating exactly how developments in these areas affect real lives has remained central to the public service remit.
In recent months, we've seen an alarming rise in intimidation and attacks on journalists. NOS in the Netherlands were forced to remove all branding from their OB vans as they were encountering threats and intimidation. Members like RT in Ireland have had anti-mask protestors blocking staff from entering or leaving their offices. And many have been subject to online smears and abuse, not only by members of the public but, in the case of Slovenia's RTVSlo, by other media outlets and senior politicians.
It is the role of PSM to report independently and objectively on current events. We must continue to find ways to hold governments and authorities to account. To step back and see what we are missing.
Serving all audiences on all platforms with clear, accurate and independent information in a variety of formats is crucial to countering fake news and keep people safe in these challenging times. The news needs to provide the answer the public is searching for and to outshine the disinformation which seeks to fill the void.
You can read more on how public service media have handled the Covid crisis across Europe and the lessons learnt in the EBU's Covid-19 report.
SubscribeFor more stories like this, and to keep up to date with all our market leading news, features and analysis, sign up to our newsletter here.
Most recent headlines
17/12/2025
Investigative journalists across the Western Balkans and T rkiye continue to con...
17/12/2025
Sports Broadcasting Hall of Fame Inducts 10 Industry Icons During Unforgettable ...
17/12/2025
ESPN to Debut MNF Playbook with Next Gen Stats, a New AI-Driven NFL Data-AltCastThe series, powered by Adrenaline TruPlay AI, launches Dec. 22 and runs through ...
17/12/2025
Inaugural Optum Golf Channel Games Debut Under the Lights' in Primetime on ...
17/12/2025
The right playlist is essential on New Year's Eve, building the energy as you get ready and keeping it high as you count down to midnight. This year, Spotif...
17/12/2025
eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({...
17/12/2025
Audiences Watched Over 103 Billion Minutes of TV on Thanksgiving Day
NFL Games ...
17/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
17/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
17/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
17/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
17/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
17/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
17/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
17/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
17/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
17/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
17/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
17/12/2025
KPop Demon Hunters Stars Visit Berklee for Weeklong Celebration Andrew Choi and EJAE, who voiced the film's main characters and contributed to its soundtr...
17/12/2025
Wednesday 17 December 2025
Heated Rivalry will be coming to Sky and streaming service NOW on 10 JanuaryTurn on cookies to view this content. Go to Privacy opti...
17/12/2025
Back to All News
Inside The Unseen World Of Indian Customs: Netflix Reveals The...
17/12/2025
Back to All News
Netflix announces PAPARAZZI KING: the docu series coming to Ne...
17/12/2025
Back to All News
Netflix Unveils First Look at Jo Nesbo's Detective Hole Pr...
17/12/2025
Back to All News
Netflix Welcomes Warner Bros. Discovery Board Recommendation
Business
17 December 2025
Global
Link copied to clipboard
After Careful Revi...
17/12/2025
RT has announced that Kathy Fox has been appointed Commissioning Editor with re...
17/12/2025
The Hao AI Lab research team at the University of California San Diego - at the forefront of pioneering AI model innovation - recently received an NVIDIA DGX B...
17/12/2025
Editor's note: This post is part of Into the Omniverse, a series focused on ...
17/12/2025
With the new season of Dancing with the Stars shimmering in the not-too-distant future this New Year, the celebrity and dancer pairings of the twelve couples ha...
16/12/2025
Hawkins has landed on Spotify, just in time for Stranger Things Season 5, Volume...
16/12/2025
Wherever you are, your favorite music and audio content should go seamlessly with you. That's why Spotify has partnered with NAVER Corp, Korea's leading...
16/12/2025
2025 Wrapped arrived bigger and bolder than ever. This year's experience is designed to be ultra personal and shareable, with new features like Wrapped Part...
16/12/2025
Three 12-kilowatt Advanced Electric Propulsion System thrusters, supplied by L3Harris Technologies, form the core of Gateway's propulsion system. Pictured i...
16/12/2025
The challenge facing America's defense industrial base is not just about speed - its about rebuilding the foundation that makes speed possible. Our nations ...
16/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
16/12/2025
SEVILLE, Spain Canal Sur, the public broadcasting service for Andalusia, Spain, has completed a total technology refresh based on Pebble's resilient, softwa...
16/12/2025
NEW YORK Teleprompting hardware provider Telescript International has acquired all software code and intellectual property previously owned by Telescript West. ...
16/12/2025
As cable operators face increased competition from 5G fixed wireless access providers, a new report from Ookla Research finds that T-Mobile is the FWA speed lea...
16/12/2025
Apple has announced a major upgrade to the Apple TV app for device owners outside the Apple ecosystem with news that the Apple TV app for Android now supports G...
16/12/2025
Space42 grows Direct-to-Device partner ecosystem through a Memorandum of Underst...
16/12/2025
16 Dec 2025
VEON Announces Release Date for Full Year and Fourth Quarter 2025 R...
16/12/2025
16 Dec 2025
VEON's Kyivstar Invests in Renewable Energy in Ukraine with Acq...
16/12/2025
Back to All News
Emma Appleton, Fares Fares, Frida Gustavsson and Jakob Oftebro...
16/12/2025
Back to All News
Docu-reality My Korean Boyfriend Gets a Trailer and Premiere D...
16/12/2025
Harmonic's XOS Advanced Media Processor Improves Streaming Video Quality and Boosts Viewer Engagement SAN JOSE, Calif. - Dec. 16, 2025 - Harmonic (NASDAQ: ...
16/12/2025
RT Sport Awards 2025 live on RT One and RT Player at 8:05pm on Saturday 20 December.
On Saturday 20 December live on RT One and RT Player at the earlier t...
16/12/2025
Singer -songwriter Brian Kennedy has been announced as the final celebrity dance...
15/12/2025
Harlem Globetrotters Celebrate 100th Anniversary With New Brand Campaign From Th...
15/12/2025
Top L-R: La Tierra Del Valor (The Home of the Brave), Mangittatuarjuk (The Gnawe...
15/12/2025
L3Harris will leverage 15 years of experience supporting the E-4B Nightwatch and...