Liz Corbin, EBU deputy media director and head of news discusses how the organisation has helped broadcasters deliver reliable, trusted news to audiences during the pandemic.
By Contributor
Published: October 29, 2020
Liz Corbin, EBU deputy media director and head of news discusses how the organisation has helped broadcasters deliver reliable, trusted news to audiences during the pandemic.
target=_blank title=Share on LinkedIn class=share-linkedin> Liz Corbin, EBU deputy media director and head of news discusses how the organisation has helped broadcasters deliver reliable, trusted news to audiences during the pandemic.
https://www.tvbeurope.com/production-post/how-europes-public-service-broadcasters-have-come-together-to-cover-the-pandemic title=Share via Email class=share-email>
During this extraordinary time, the absolute basics of broadcast journalism are being tested. TV journalism is teamwork. People working physically close to each other, on the road, in the studio. Every part of it has to be reimagined.
Here at the European Broadcasting Union, we have a dual role to play make sure we can continue running our own news operation and help our Public Service Media members deliver reliable, trusted news to their audiences, even in the most testing of circumstances.
The challenge was clear to us from the outset. A colleague in our own organisation was the fourth person in Switzerland to test positive for the virus. We quickly began the transition towards remote working - ensuring we could carry on with business as usual, although there was very little that was usual about it.
Across Europe, we've also seen how public service media responded with remarkable speed to the pandemic. By the end of January, we had already put together an international newsroom taskforce, dedicated to coverage of Covid-19. Our members are working together to support each other and ensure citizens across the continent feel supported by them.
We've seen the very real damage done by the spread of misinformation and disinformation online about this virus which has made the need for objective, trusted news and information even more important.
There has never been a story like COVID-19 and we learned - are still learning - a lot.
Although every country had a different experience, newsrooms had remarkably similar experiences. This virus with no borders attacked us in very similar ways. As the wave spread across Europe those who experienced it first could provide an uncannily accurate forecast for those it attacked later.
The EBU provides a support network, an early warning system and a place to share ideas. When some members felt they were criticised internally for overreacting' they just had to look at what their counterparts were doing to know that in a short time their actions would look appropriate and well-prepared.
Our News Exchange is also busier than ever - with travel severely limited, we provide a more important, or sometimes the only, source of foreign news for members. At its peak, we were sharing over 130 Covid-19 news items between our Members every single day.
The pandemic has also shown us the critical need for relevant specialisms in news. Science has always been essential to news output but having the expertise to understand complex health and science issues as well as a strong network of expert contacts is now vital.
Data journalism has come into its own during this period as well and directly influenced the way the story has been reported, the assumptions that have been made and the language used.
Much of the reporting has political and social dimensions as well as purely scientific so enabling better understanding and demonstrating exactly how developments in these areas affect real lives has remained central to the public service remit.
In recent months, we've seen an alarming rise in intimidation and attacks on journalists. NOS in the Netherlands were forced to remove all branding from their OB vans as they were encountering threats and intimidation. Members like RT in Ireland have had anti-mask protestors blocking staff from entering or leaving their offices. And many have been subject to online smears and abuse, not only by members of the public but, in the case of Slovenia's RTVSlo, by other media outlets and senior politicians.
It is the role of PSM to report independently and objectively on current events. We must continue to find ways to hold governments and authorities to account. To step back and see what we are missing.
Serving all audiences on all platforms with clear, accurate and independent information in a variety of formats is crucial to countering fake news and keep people safe in these challenging times. The news needs to provide the answer the public is searching for and to outshine the disinformation which seeks to fill the void.
You can read more on how public service media have handled the Covid crisis across Europe and the lessons learnt in the EBU's Covid-19 report.
SubscribeFor more stories like this, and to keep up to date with all our market leading news, features and analysis, sign up to our newsletter here.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/07/2026
Broadcast Management Group (BMG) has announced the appointment of Kathy Samuels ...
01/07/2026
Shade has announced Custom Objects and Automations, a platform expansion releasing June 29, 2026, that adds database and workflow automation capabilities direct...
01/07/2026
FOR-A America has announced the addition of Jaz Wray and Fernando Cruz to its U.S. sales team. Both report to Ernie Leon, Senior VP and Head of Sales and Strate...
01/07/2026
NBC Sports will air all 15 MLB games nationally on Sunday, July 5, across NBC, P...
01/07/2026
Clear-Com has announced a wireless communications upgrade for Jeopardy! and Wheel of Fortune, deploying FreeSpeak II and FreeSpeak Icon systems across both prod...
01/07/2026
England's performance team will use Sony's STATSports APEX GPS tracking system to monitor player physical data in real time during FIFA World Cup 2026 m...
01/07/2026
Adder Technology has announced the appointment of Neil Hillier as Chief Executive Officer, effective July 1, 2026. Hillier succeeds Adrian Dickens, who transiti...
01/07/2026
Bitcentral, Inc. has announced a strategic transaction creating two separate companies. The Production and Playout business will continue as Bitcentral, now own...
01/07/2026
DAZN has announced results from DAZN48, its creator initiative for the FIFA World Cup 2026. Launched in April 2026, the program received thousands of applicatio...
01/07/2026
Sarah Rose, VP, global services, Daktronics (NASDAQ: DAKT), will be inducted into the Information Display and Entertainment Association (IDEA) Hall of Fame at t...
01/07/2026
Gravity Media and the World Economic Forum's production team provided broadc...
01/07/2026
Insight Productions has announced the launch of Insight Storm, a 53-foot mobile broadcast unit built for esports production. The truck is built around a Ross Vi...
01/07/2026
ESPN has announced several content initiatives marking America's 250th anniversary, as part of The Walt Disney Company's Disney Celebrates America pro...
01/07/2026
Eleven production kits, REMI workflows, and cloud distribution bring 40 World Cu...
01/07/2026
The conference also discussed the opportunities offered an industry that is endu...
01/07/2026
The Mountain West Conference has announced the launch of MW , a direct-to-consumer streaming platform powered by Kiswe. The platform will carry live Mountain We...
01/07/2026
New AI Assistant, Multi-channel Audio, ARA2 improvements & more
Tracktion's DAW software has just received its latest major update, gaining a selection ...
01/07/2026
Stammering, stuttering, strangulated tones
The Crow Hill Company's latest creation promises to be the most original sound set they've produced to d...
01/07/2026
Exclusive run of limited-edition modelling pedals
Sweetwater and Andertons M...
01/07/2026
The National Film and Video Foundation (NFVF) is pleased to announce that the ca...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Manfrotto Introduces UNCOVER, the new premium camera bag collection for modern h...
01/07/2026
Blackmagic Design Powers Houston Tamil Sangam Literacy Competition
Brie Clayton July 1, 2026
0 Comments
Volunteers use ATEM Mini Pro, Blackmagic Desig...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
PlayBox Technology has published State of Broadcast Infrastructure 2026, an in-depth industry research report examining the technologies, operational challenges...
01/07/2026
LONDON, UK, 1 JULY Jigsaw24 has appointed Alan Henry as Head of Sales for Media and Entertainment, reinforcing its continued investment in helping broadcaster...
01/07/2026
Content Vault, the patent-pending secure content distribution platform protecting high-value media from disclosures, theft and unauthorised access, today announ...
01/07/2026
Bitcentral, Inc. a leading provider of enterprise software and digital media solutions for news, sports and entertainment broadcasters, as well as streaming pla...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Groundbreaking First Nations Screen Business Accelerator launched through nation...
01/07/2026
Chyron Launches the All-New Chyron Academy: A Reimagined, Hands-On Learning Expe...
01/07/2026
Amplium Captures Kawasaki Brave Thunders Game with Blackmagic URSA Cine Immersiv...
01/07/2026
Boris FX Optics Expands Plugin Support to Apple Photos, Capture One, and Affinit...
01/07/2026
UKTV has today announced the appointment of Matt Berry to the newly created role of General Manager - Marketing, effective 1 July.
Matt will take on this senio...
01/07/2026
Sky Zero Footprint Fund-backed TV campaign featuring Deborah Meaden challenges consumers to rethink everyday bathroom wasteWednesday 1 July 2026
Fussy asks Bri...
01/07/2026
Constituency-level analysis reveals where girls miss out most on sport - and where targeted action could unlock more than £640 million in economic and health be...
01/07/2026
Wuppertal July 1, 2026
Riedel and SKAARHOJ Expand Collaboration With SimplyLive IntegrationRiedel Communications today announced an expanded collaboration wit...
01/07/2026
Apple today introduced power-packed updates to Apple Creator Studio, a groundbre...
Liz Corbin, EBU deputy media director and head of news discusses how the organisation has helped broadcasters deliver reliable, trusted news to audiences during the pandemic.
