
IP readiness and simultaneous HD and 4K/UHD signal distribution capabilities key to purchase decision
THAMES DITTON, April 6, 2017 - Imagine Communications, empowering the media and entertainment industry through transformative innovation, has provided the routing equipment at the heart of Gearhouse Broadcast's new 4K/UHD-ready production truck, known as Columbus. The award-winning Platinum IP3 is a key element of the mobile unit's core infrastructure, providing multi-format signal distribution capabilities, including support for HD, 3G and 4K/UHD. The IP-ready router is also designed to provide Gearhouse with the ability to seamlessly transition to IP-based operations in the future.
The new mobile unit - along with Gearhouse engineers - is available for hire for all types of live productions events across North America. Columbus demonstrates the company's ongoing commitment to expanding in the U.S. Gearhouse Broadcast USA's service offerings include a complete range of mobile units, project solutions, fly pack systems, specialist equipment rental, equipment sales and event communications.
Among the most advanced and versatile mobile production units in operation, Columbus is equipped with 16 Sony HDC-4300 4K/HD cameras and six additional inputs for RF cameras. A critical function of the Imagine IP3 28RU router is to drive the mobile unit's unique monitor wall, which consists of 24 4K monitors, configured as Quad splits or single-input 4K monitors, giving the truck total flexibility in HD or 4K/UHD.
Columbus has been designed to be as flexible as possible to accommodate a variety of events and to meet all customer requirements, said Kevin Moorhouse, COO, Gearhouse Broadcast. Versatility is the name of the game in live production and the quick configurability of the IP3 helps to enable us to seamlessly move from job to job without the downtime normally required to prepare a mobile production unit for a specific event. We chose the IP3 router to empower our operators with the ability to switch configurations at will and handle native 4K, along with 3G or HD signals simultaneously.
A hallmark feature of the Platinum IP3 is its ability to store and instantly retrieve a variety of configurations. The quick-change capabilities of the IP3 enables a mobile production company to essentially customize its production truck to meet the exacting requirements of each customer, shifting between HD and UHD or accommodating a wide degree of customer preferences in a matter of minutes.
In addition to its versatility and core signal distribution functionality, Imagine Communications' Platinum IP3 supports audio multiplexing and de-multiplexing, as well as discrete AES or MADI signals. Scalability and integrated multiviewers are also key features, providing Gearhouse with significant space and power-consumption savings. The IP3 is designed to work in a hybrid SDI-IP environment, with transparent operations across the two signal formats, and seamless and synchronous switching between SDI and IP domains.
Support for both today's and future production needs figured heavily into the technology selection process. The Platinum IP3 can be upgraded with IP input and output modules that support industry standards for the transport of video and audio over IP networks. Imagine Communications is a member of the Alliance for IP Media Solutions (AIMS), a fast-growing industry consortium that works with standards organizations to ease and accelerate the transition to next-generation architectures. The IP3 control layer inherently supports IP networks based on commercial off-the-shelf (COTS) Ethernet switches to provide a seamless and unified control and management experience.
In addition to supporting a broad spectrum of industry standards, the Platinum IP3 is suitable for multivendor environments and offers compatibility with a large selection of third-party IP network switch manufacturers.
Gearhouse is breaking new ground in 4K/UHD production and Imagine Communications is pleased to be able to provide the critical routing technology powering its Columbus project, said Mathias Eckert, vice president of EMEA at Imagine Communications. The Platinum IP3 is proving to be a mobile production workhorse, increasingly recognized for its versatility, reliability and support for hybrid production environments, helping to enable innovative companies such as Gearhouse to meet today's customer requirements while providing a seamless bridge to the future.
The Platinum router family and Imagine Communications' entire live production solution portfolio will be showcased at the 2017 NAB Show in Las Vegas, beginning April 24 (booth SL1516).
To see Columbus at NAB, visit Gearhouse Broadcast in the outdoor/mobile media area between Central and South Halls in the exhibit area (Booth OE836).
For more information about Imagine Communications, please visit www.imaginecommunications.com.
About Imagine Communications
Imagine Communications empowers the media and entertainment industry through transformative innovation. Broadcasters, networks, video service providers and enterprises around the world rely on our optimized, future-proof, multiscreen video and revenue enablement solutions every day to support their mission-critical operations. Today, nearly half of the world's video channels traverse our products, and our software solutions drive close to a third of global ad revenue. Through continuous innovation we are delivering the most advanced IP, cloud-enabled, software-defined network and workflow solutions in the industry. Visit www.imaginecommunications.com for more information, and follow us on Twitter @imagine_comms.
About Gearhouse Broadcast
Gearhouse Broadcast is a market leader in the field of broadcast services and specialises in broadcast equipment rental, equipment
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
01/04/2026
January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION
Douyin Users Can Now Create And Share Videos With Stun...
12/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/02/2026
TIME100 Health list features Scripps Research Professor Darrell Irvine Irvine is recognized for his work in empowering the immune system to fight disease, which...
11/02/2026
FYI: Phone Support Maintenance One thing we pride ourselves on here at Utah Scientific is our 24-hour support included with our signature 10-year hardware warra...
11/02/2026
Leading provider of video streaming solutions, Bitmovin, has appointed Ian Baglow as Co-CEO alongside existing CEO and Co-Founder Stefan Lederer. Under this str...
11/02/2026
Paramount and the CBS Television Network will partner to air UFC 326: HOLLOWAY vs. OLIVEIRA 2 live on Saturday, March 7, from T-Mobile Arena in Las Vegas, mar...
11/02/2026
Beginning February 10, fans can buy MLB.TV on ESPN, a new milestone in one of sports media's longest-standing partnerships. ESPN becomes the new streaming h...
11/02/2026
Fubo Sports Network is available to Hulu's Live TV subscribers in the core $89.99 a month subscription plan, which also includes full access to the entire H...
11/02/2026
Following a competitive public tender process, Rai (Radiotelevisione Italiana), the national public broadcasting company of Italy, has awarded Imagine Communica...
11/02/2026
Major League Baseball is making in-market streaming subscriptions for 20 Clubs available today for fans. Subscriptions for the following Clubs are available vi...
11/02/2026
Building on successful demonstrations during the Paris Olympics 2024, Italian public service broadcaster Rai and the European Broadcasting Union (EBU) are condu...
11/02/2026
Following Sunday's Super Bowl LX, ESPN and Disney unveiled We're Going,...
11/02/2026
Delayed streams are a growing source of frustration for sports fans. During the 2026 Super Bowl, some streams lagged up to 62 seconds behind the action on the f...
11/02/2026
NASCAR and FloSports announces an expanded slate of racing events that will bring FloRacing coverage live throughout the 2026 season to the NASCAR Channel, furt...
11/02/2026
Manifold technologies GmbH announces the appointment of Nick Tucker as Sales Manager for Europe, reinforcing the company's continued growth across broadcast...
11/02/2026
Genies, the AI avatar technology company powering the next era of interactive digital identity, entered into a landmark collaboration with MLB Players, Inc., th...
11/02/2026
The International Cricket Council (ICC) and Google have joined forces for an AI-...
11/02/2026
Dolby's CEO Kevin Yeaman and Giles Baker, SVP of Dolby Cloud Solutions, shared how the brand's latest innovations - Dolby Vision, Dolby Atmos, and Dolby...
11/02/2026
Ilitch Sports + Entertainment has entered a first of its kind partnership with Major League Baseball, which will provide broadcast support to both the Detroit T...
11/02/2026
For major U.S. events like Super Bowl 2026, FIFA World Cup, America 250, and the...
11/02/2026
Broadcasts of the NHL's Detroit Red Wings will also be produced by the leagu...
11/02/2026
Video moves fast can your DAM keep up?
Join Blue Lucy in LA for the West Coast's leading Digital Asset Management event as we explore, celebrate, and acc...
11/02/2026
NEW YORK - February 10, 2026 - An estimated 124.9 million viewers watched Super Bowl LX on Sunday, February 8, according to Nielsen's Big Data Panel measu...
11/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/02/2026
Clear-Com provided an advanced, IP-based communications infrastructure for TEDNext 2025, supporting production, media, and editorial teams with a highly flexib...
11/02/2026
Astera introduces QuikBeam, the newest addition to its acclaimed Quik family of focusing LED Fresnels. This ultra-compact spotlight combines the equivalent powe...
11/02/2026
Following a competitive public tender process, Rai (Radiotelevisione Italiana), the national public broadcasting company of Italy, has awarded Imagine Communica...
11/02/2026
With Convertible Mount for NL Bowens & Aputure A Mounts See it at BSC Expo Stand #133 LCA
DoPchoice continues to refine light shaping tools for professional LE...
11/02/2026
World Premiere at BSC Expo, Booth #319 Oberkochen/Germany, 10 February 2026
ZEISS introduces the new Aatma, set of nine high-end full frame T1.5 cinema primes ...
11/02/2026
As Re-recording Mixer and Head of Sound at The Farm, one of UK's leading post-production facilities, Nick Fry has built his career on making stories sound a...
11/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/02/2026
Graduate Spotlight: Gabrielle Rodriguez The educator, who grew up in the Philippines, shares how shes bringing what she learned at Berklee back home.
Februar...
11/02/2026
Wednesday 11 February 2026
Sky brings together Netflix, Disney , HBO Max and Ha...
11/02/2026
Back to All News
Netflix Confirms Production of Love O'Clock' From the...
11/02/2026
Back to All News
Investing in Belgian Stories: A Commitment to Culture and Choice
From left to right: Undercover, Ang le, Rough Diamonds, Into the Night, John...
11/02/2026
At the end of January, ICG headed off to the Portuguese capital, Lisbon, for our annual conference.
An early flight gave us plenty of time to start exploring s...
11/02/2026
ABS Strengthens Ku-Band Capacity and Expands Regional Reach Through Strategic Pa...