Sony Pixel Power calrec Sony

Bubble Agency Promotes Louise Wells to Managing Director as Company Continues on High-Growth Path

24/01/2023

Bubble Agency, the global PR, marketing and events specialist for the media and entertainment technology and services sectors, today announced that Louise Wells has been promoted to Managing Director, effective immediately. Following the move, owner and founder Sadie Groom undertakes the role of CEO and will continue to focus on business development and fostering relationships in the industry, as well as Bubble's international expansion, growth into new sectors and the development of additional services. The leadership change comes as Bubble Agency recorded its largest-ever year of growth and a series of new client wins including Ross Video and Testronic.

As Managing Director, Wells takes over the day-to-day running of Bubble Agency, including all operational aspects of the business in the UK and US. She is responsible for heading up client services and overseeing Bubble's team of Account Directors and its Senior Marketing Director who runs the agency's marketing services team. Additionally, Wells will work alongside Bubble's Talent Manager on the development of employees and the recruitment of future Bubbles. Working with the company's Head of Americas, she will also assist with the expansion of Bubble's presence in the Americas. Passionate about the media and entertainment industry, Wells will continue to attend international trade shows including NAB, IBC and Sportel and regional industry events and awards ceremonies.

On her promotion, Wells said, It is an incredible honour and privilege to be appointed Managing Director. Over the past six years, Bubble has grown so much and that is down to the amazing team we have built and the incredible support of our fantastic clients and industry connections. I am thankful for the trust and autonomy Sadie has given me over the past six years and look forward to expanding Bubble even further with her in the years to come.

Groom added, I would like to congratulate Louise on her well-deserved promotion and for supporting me over the years to grow and develop Bubble into the success it is today. It has been an incredible journey so far, resulting in 2022 being our best-ever year for growth, and Louise's dedication to Bubble and our fantastic industry has proved immeasurable since she joined the company. I am looking forward to working with her as we move to the next phase of the business.

Wells' career in B2B media and entertainment technology PR began 17 years ago, 15 of which she has spent agency-side. Joining Bubble Agency in January 2017 as an Account Director, she was promoted to Associate Director at the end of 2019 and has been instrumental in building Bubble's talented team, implementing procedures and processes and overseeing client services. During her time agency-side, Wells has worked with many leading companies in the media and entertainment sector including Ateme, Avid, Cinesite, CVP, Deluxe, dock10, EMG, Ross Video, Signiant and Telstra.

In addition to Wells promotion, Nikita Panchal has been promoted to Senior Marketing Director. Panchal has played a major role in growing the company's digital marketing team and heading up its roster of clients who use the agency for its No Headcount Required' marketing services. Additionally, Kelli Neve-Read is promoted to Account Director and Harveen Dhanoa to Senior Marketing Executive.

Bubble Agency also recently hired Emma Pritchard as Talent Manager. Pritchard had been working with Bubble for the past three years in a freelance capacity and now joins the team to take responsibility for attracting, developing, engaging and retaining top talent at Bubble.
LINK: https://www.kitplus.com/news/Bubble_Agency_Promotes_Louise_Wells_to_Ma...
See more stories from tvbay

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

04/08/2026

Dalet Announces Commercial Availability of Dalia, Bringing Media-Aware Agentic AI to Enterprise Productions

Dalet, a leading technology and service provider for media-rich organizations, t...

04/07/2026

Detective Conan: Fallen Angel of the Highway Opens in Dolby Cinemas Across Japan, Presented in Dolby Atmos and Dolby ...

April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

02/05/2026

Dalet Flex LTS Delivers Smarter Search, Faster Editing, and an AI-Ready Foundation for Modern Media

Dalet, a leading technology and service provider for media-rich organizations, t...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

20/04/2026

Live From NAB 2026: Sonys Hugo Gaggioni Highlights HDR Advances, Software-Defined Workflows

At the 2026 NAB Show, Sony is showcasing a broad slate of innovations across liv...

20/04/2026

Live From NAB 2026: Fujinons Stosh Durbacz on Expanding the 4K Broadcast Lens Lineup With New Portable Zooms, 94x Box Lens

Fujifilm is sharpening its focus on core broadcast production with a new wave of...

20/04/2026

Live From NAB 2026: Rock-It Sports' John Walberg on Powering Logistics, Shipping for the 2026 FIFA Men's World Cup

This upcoming summer in North America is going to be a busy one. The 2026 FIFA M...

20/04/2026

NAB 2026: Glookast outlines product updates including Media Producer UX, connectors and Premiere Pro panel

Glookast (Booth W1661) announced a series of product updates at NAB Show 2026, c...

20/04/2026

NAB 2026: Matrox Video and Amagi collaborate on cloud-based broadcast workflows using ORIGIN framework

Matrox Video and Amagi announced a collaboration to integrate the Matrox ORIGIN ...

20/04/2026

NAB 2026: Riedel SimplyLive supports expanded centralised VAR system for Argentina football league

Riedel Communications (Booth C4908) announced that the Asociaci n del F tbol Arg...

20/04/2026

NAB 2026: Ikegami introduces VFE-P07D OLED viewfinder with integrated LCD monitor

Ikegami (Booth C3819) announced the VFE-P07D monocular OLED viewfinder at NAB Sh...

20/04/2026

NAB 2026: IABM rebrands as IAMT and launches AI discovery platform and global alliance

International Association of MediaTech (IAMT), formerly known as IABM, announced...

20/04/2026

NAB 2026: Harmonic supports DIRECTV DTH platform upgrade with VOS Media Software

Harmonic (Booth W2831) announced that DIRECTV is updating its US direct-to-home (DTH) video platform using Harmonic's VOS Media Software. The deployment is...

20/04/2026

NAB 2026: Wasabi Technologies acquires Seagate Lyve Cloud business

Wasabi Technologies announced that it has acquired the Lyve Cloud business from Seagate Technology. As part of the agreement, Seagate received equity in Wasabi ...

20/04/2026

NAB 2026: EVS introduces Choreon robotics orchestration platform for unified production control

EVS (Booth N1841) has launched Choreon, a robotics controller for media producti...

20/04/2026

SportsTechBuzz at NAB 2026, Day 2: Live Reports From the Show Floor in Vegas

The NAB Show is in full swing, and the SVG and SVG Europe editorial teams are chasing down the hottest stories from all over the Las Vegas Convention Center. He...

20/04/2026

NAB 2026: Skyline Communications launches DataMiner packages on Grass Valley AMPP App Store

Skyline Communications announced the availability of its DataMiner xOps platform...

20/04/2026

NAB 2026: SNS launches Outpost, Trio and AI Suite for connected post-production workflows

Studio Network Solutions (Booth N1129) introduced a set of new products at NAB S...

20/04/2026

NAB 2026: Dell Technologies and NVIDIA present AI data platform for media workflows

Dell Technologies is showcasing its Dell AI Data Platform with NVIDIA at NAB Sho...

20/04/2026

NAB 2026: Blackmagic Design Announces Fairlight Live Software Audio Mixer

Blackmagic Design has announced Fairlight Live, a software-based live audio mixer with SMPTE 2110 support and spatial audio mixing. A public beta is available n...

20/04/2026

Live From NAB 2026: Imagine Comms Jimbo Haneklau Talks Prismon, Hybrid IP/SDI Workflows, and Cloud Playout

At the 2026 NAB Show in Las Vegas, Imagine Communications VP of Sales, Sports an...

20/04/2026

Live From NAB 2026: LiveUs Phillip Broaddus on LU900Q Launch, Nexus Cloud Platform, and REMI Growth

At the 2026 NAB Show in Las Vegas, LiveU Senior Director of Sales, Sports Philli...

20/04/2026

3 New Ways to Dive Deeper Into the Music You Love

A song that perfectly captures a moment is magic. But when you uncover the story behind it, who made it, what inspired it, and the meaning woven into the lyrics...

20/04/2026

Deity Microphones announce the PR-4

Ultra-compact 32-bit recorder set for launch Deity Microphones will soon be launching a new 32-bit six-track recorder that's been designed with producti...

20/04/2026

Lectrosonics preview the S1

Uncoming lightweight shotgun mic announced Production-sound experts Lectrosonics have recently announced the upcoming launch of a new lightweight shotgun mi...

20/04/2026

The story of Focusrite ISA

New 20-minute documentary explores iconic preamp In 2025, Focusrite commissioned a new short-form documentary with filmmaker Chris Mayes-Wright - the direct...

20/04/2026

Sampleson release Boomcha

Turn quick sketches into real drum grooves Sampleson have been experimenting with assitive production tools recently, and their latest creation aims to make...

20/04/2026

Rohde & Schwarz rolls out its full ARDRONIS counter UAS suite in a demonstration van at Counter UAS Technology Europe 2026

Rohde & Schwarz rolls out its full ARDRONIS counter UAS suite in a demonstration...

20/04/2026

Protecting America's Shores: L3Harris Keeps the Coast Guard Mission-Ready

L3Harris delivers integrated communications, navigation and C4ISR capabilities that empower the U.S. Coast Guard to protect Americas maritime interests and resp...

20/04/2026

Google Cloud Embraces the Rise of Agentic Production

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

Creators Go All in on AI, Niche Content

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

NBC Sports' Jon Miller: Broadcast Is Having a Moment'

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

Beyond the Lift and Shift': Cloud Migration's New Mandate

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

Virtual Production Finds Its Footing

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

Corporate Creators: All Companies Are Media Companies Now

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

IABM Rebrands as the International Association of MediaTech

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

CBS Detroit Debuts New AR/VR Technology-Driven Studio

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

Fox Sports Taps Appear X Platform for Remote Production

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

CueScript and Lighting Design Group Expand Customer Oppor...

CueScript and Lighting Design Group Expand Customer Opportunities Through New Partnership Find both companies at 2026 NAB Show in CueScript Booth # C 4720 ...

20/04/2026

Layercake Deepens Bitmovin Integration to Power End-to-En...

[Sydney, NSW, 20 April 2026] - Layercake, the company behind the intelligent media orchestration platform Streamcake, today announced the formalisation of its i...

20/04/2026

FOX Sports selects Appear X Platform for next-generation...

Deployment spans FOX Sports' REMI infrastructure, IP production for a major global soccer event, and its Jewel Events production systems Appear, a global l...

20/04/2026

Pro Sound Effects Launches the Industry's First and Only Native Sound Effects Integration for Avid Media Composer at NAB 2026

Pro Sound Effects Launches the Industry's First and Only Native Sound Effect...

20/04/2026

SBE Elevates Fred Willard to SBE Fellow

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

Blackmagic Design Announces Blackmagic Camera for iOS 3.3 Update

Blackmagic Design Announces Blackmagic Camera for iOS 3.3 Update Brie Clayton April 20, 2026 0 Comments New update adds camera control and monitoring ...

20/04/2026

Maxon Announces Free Tools and Mobile Expansion of ZBrush and Cinema 4D

Maxon Announces Free Tools and Mobile Expansion of ZBrush and Cinema 4D Brie Clayton April 20, 2026 0 Comments Cinema 4D brings professional 3D workfl...

20/04/2026

Vizrt AI Keyer kills the green screen and creates virtual scenes in any environment

Vizrt AI Keyer kills the green screen and creates virtual scenes in any environm...

20/04/2026

Register now - Market & Audience Department Ask Me Anything (AMA) Session

Register now - Market & Audience Department Ask Me Anything (AMA) Session 11 February 2026 Screen Australia Head of Market & Audience Rakel Tansley Talking to...