
After his AI-enhanced vintage video went viral, Denis Shiryaev launched a startup to bottle the magic. Soon anyone who wants to dust off their old films may be able to use his neural networks.
The story began with a blog on Telegram by the Russian entrepreneur currently living in Gda sk, Poland.
Some years ago I started to blog about machine learning and play with different algorithms to understand it better, said Shiryaev, who later founded the startup known by its web address, neural.love. I was generating music with neural nets and staging Turing tests of chatbots - silly, fun stuff.
Eight months ago, he tried an AI experiment with a short, grainy film he'd found on YouTube of a train in 1896 arriving in a small French town. He used open-source software and AI models to upscale it to 4K resolution and smooth its jerky motion from 15 frames per second to 60 fps.
I posted it one night, and when I woke up the next day, I had a million views and was on the front page of Reddit. My in-box was exploding with messages on Facebook, LinkedIn - everywhere, he said of responses to the video below
Not wanting to be a one-hit wonder, he found other vintage videos to work with. He ran them through an expanding workflow of AI models, including DeOldify for adding color and other open-source algorithms for removing visual noise.
His inbox stayed full.
He got requests from a media company in the Netherlands to enhance an old film of Amsterdam. Displays in the Moscow subway played a vintage video he enhanced of the Russian capital. A Polish documentary maker knocked on his door, too.
Even the USA was calling. PBS asked for help with footage for an interactive website for its documentary on women's suffrage.
They had a colorist for the still images, but even with advances in digital painting, colorizing film takes a ridiculous amount of time, said Elizabeth Peck, the business development manager for the five-person team at neural.love.
NVIDIA RTX Speeds AI Work 60x+ Along the way, Shiryaev and team got an upgrade to the latest NVIDIA RTX 6000 GPU. It could process 60 minutes of video in less time than an earlier graphics card took to handle 90 seconds of footage.
The RTX card also trains the team's custom AI models in eight hours, a job that used to take a week.
This card shines, it's amazing how helpful the right hardware can be, he said.
AI Film Editor in the Cloud The bright lights the team sees these days are flashing images of a future consumer service in the public cloud. An online self-serve AI video editor could help anyone with a digital copy of an old VHS tape or Super8 reel in their closet.
People were sending us really touching footage - the last video of their father, a snippet from a Michael Jackson concert they attended as a teenager. The amount of personal interest people had in what we were doing was striking, explained Peck.
It's still early days. Shiryaev expects it will take a few months to get a beta service ready for launch.
Meanwhile, neural.love is steering clear of the VC world. We don't want to take money until we are sure there is a market and we have a working product, he said.
You can hear more of neural.love's story in a webinar hosted by PNY Technologies, an NVIDIA partner.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
02/04/2026
HBO and NFL Films have announced Hard Knocks: Training Camp with the Seattle Sea...
02/04/2026
Haivision has announced the Makito ONE, a single-blade video encoding and decoding platform, at NAB Show 2026. The platform combines dual-channel video encoding...
02/04/2026
Telestream has introduced UP.Lens, a cloud-based multiviewer and monitoring serv...
02/04/2026
Mark Roberts Motion Control (MRMC) will exhibit at NAB Show 2026 (Booth C5220, April 19-22, Las Vegas Convention Center), marking the company's 60th anniver...
02/04/2026
Net Insight has introduced programmable Trust Boundaries, a feature integrated i...
02/04/2026
Bitmovin has announced support for SGAI (Server-Guided Ad Insertion) in its playback products, using HLS interstitials. SGAI combines elements of client-side an...
02/04/2026
Riedel Communications' SimplyLive RiMotion R12 replay system is supporting B...
02/04/2026
LTN, a managed IP video transport company, and Ateme, a video compression and de...
02/04/2026
Harmonic has announced that TDF, a broadcast infrastructure operator in France, has deployed Harmonic's XOS Advanced Media Processor and ProStream X Video S...
02/04/2026
Eluvio and the United Rugby Championship (URC) have announced first-year results...
02/04/2026
The Kansas City Current and Scripps Sports have announced that ION will broadcas...
02/04/2026
ESPN will debut Courtside at the Women's Final Four Presented by AT&T, an alt-cast airing Friday, April 3 at 7 p.m. and 9:30 p.m. ET on ESPN2, and Sunday, A...
02/04/2026
The Professional Audio Manufacturers Alliance (PAMA) and Shure Incorporated are ...
02/04/2026
ESPN's MegaCast Coverage of 2026 NCAA Women's Final Four Begins Friday, ...
02/04/2026
DAZN has announced the launch of DAZN Playmakers, a global influencer program designed to build a network of sports content creators. The programme will give cr...
02/04/2026
Tony Cole, Jessica Lee shift into new roles reporting to ESPN SVP/Content Operations Chris Calcinari....
02/04/2026
Michigan's Fab Five will reunite for an alternate presentation of the Mich...
02/04/2026
Real-time tracking, virtual production, and Pixar storytelling converge for Apri...
02/04/2026
NASA's long-awaited Artemis II mission has launched four astronauts on a 10-day journey around the moon, marking the first manned launch toward the moon sin...
02/04/2026
(L-R) Molly Belle Wright, Wyatt Solis, and John Magaro appear in Omaha by Cole Webley, an official selection of the 2025 Sundance Film Festival. (Photo courte...
02/04/2026
4 - 11 April 2026
VEMIA's latest gear auction is just around the corner, and there's already a wealth of sought-after instruments and studio gear li...
02/04/2026
Little Labs emulation now available to all
The latest Universal Audio plug-in to become available outside of the company's DSP-powered UAD2 platform has...
02/04/2026
SBS Welcomes Back Cup Fever! For The Biggest FIFA World Cup Ever
2 April, 2026
Media releases
Santo Cilauro, Ed Kavalee and a host of special guests retur...
02/04/2026
Truth. Power. Perspective: NITV's Flagship Current Affairs Programs Return t...
02/04/2026
L3Harris has successfully powered the historic launch of the Artemis II mission, providing propulsion and avionics....
02/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/04/2026
Already deployed extensively by NBC Sports, FOR-A Corporation will demonstrate GoVertical! AiDi, the real-time 9:16 autocropping feature of viztrick AiDi, durin...
02/04/2026
Interra Systems, a provider of end-to-end quality assurance solutions for the digital media industry, announced that Elite Media Technologies has selected its B...
02/04/2026
Harmonic's Media Processing Solutions Maximize Bandwidth Efficiency for Terrestrial Broadcast Delivery
Harmonic (NASDAQ: HLIT) today announced that TDF, a...
02/04/2026
NBC Sports Deploys viztrick AiDi to Stream Live Events in 9:16 Mobile-First Formats with Auto Tracking, Development Signals Strategic Shift for FOR-A
Long reco...
02/04/2026
Evergent will showcase new innovations in subscriber lifecycle management and monetization at NAB Show 2026 (Las Vegas, April 18 22), including:
New advances i...
02/04/2026
Riedel Communications is proud to be part of Binghamton University, State University of New York, Athletics' milestone year, celebrating the university'...
02/04/2026
Encompass Digital Media and Techex have today announced new, fully managed, cloud-native Master Control services designed to meet the growing operational demand...
02/04/2026
Avid today announced it will showcase new innovations designed to help media companies win in the new media economy at NAB Show 2026 (April 18 22, Las Vegas Co...
02/04/2026
PlayBox Neo helps AIS PLAY kick-off premier football content direct to fans
PlayBox Neo has provided MIMO Tech with a brand-new major installation to extend it...
02/04/2026
Globo has transitioned its primary content distribution to Secure Reliable Transport over a fully IP-based managed backbone using Synamedia's Quortex PowerV...
02/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/04/2026
Student Spotlight: Al-Fadl Salem The Danish singer recently performed for the queen of Denmark.
April 1, 2026
By
Editorial Staff
Image by Junia Morrow
Wh...
02/04/2026
Taku Hirano's Career Is Defined by Identity Whether he's performing, composing, teaching, or developing instruments, the do-it-all percussionist sees ...
02/04/2026
Back to All News
Netflix Unveils Official Trailer for The Trials of Winnie Mandela
Entertainment
02 April 2026
GlobalSouth Africa
Link copied to clipboard
...
02/04/2026
Back to All News
Netflix Announces Start of Production and New Cast for Second ...
02/04/2026
Back to All News
The Trailer for Ronaldinho: The One and Only Features Never-Be...
02/04/2026
Red Seat Ventures Launches Speakeasy, a New Hosting, Distribution and Monetizati...
02/04/2026
GoVertical! AiDi Powers Real-Time 9:16 Autocropping for Immediate Streaming to M...