Sony Pixel Power calrec Sony

Getting close to the edge

21/01/2021

Lars Larsson, CEO at Varnish Software details why CDNs are key to meeting consumers' expectations of 5G

By Contributor

Published: January 21, 2021

Lars Larsson, CEO at Varnish Software details why CDNs are key to meeting consumers' expectations of 5G

target=_blank title=Share on LinkedIn class=share-linkedin> Lars Larsson, CEO at Varnish Software details why CDNs are key to meeting consumers' expectations of 5G

https://www.tvbeurope.com/media-delivery/getting-close-to-the-edge title=Share via Email class=share-email>

There has long been significant hype around 5G and the possibilities it can bring to businesses and consumers, but 2020 saw that interest grow to new levels. The technology has been something the general public have been aware of for some time, however, it is the launch of new flagship handsets from consumer technology giants that is driving the latest wave of hype around 5G.

Discount the conspiracy theories linking the technology to the coronavirus pandemic, you'll see that the largest search volumes associated with 5G are related to those premium handsets. Indeed, the week of Apple's iPhone 12 launch saw a significant spike in searches for 5G, refuelling the hype-train, with promises of how 5G will improve video streaming as well as a host of other applications.

But, even if they're equipped with the latest 5G capable mobile devices, consumers won't experience real' 5G streaming for a while, as networks aren't sufficiently developed and standalone 5G is still in the works.

Currently, almost all the 5G commercial networks are non-stand-alone' (NSA), meaning they are reliant on the operator's existing 4G core infrastructure, and don't yet support the full span of 5G performance capabilities. Therefore, in reality, the biggest benefit to those that have got on-board early with 5G is its enhanced speed.

With that, video/game streaming will likely be the first area to really benefit - in a similar way to the launch of 4G - with content shops already starting to market themselves on the 5G experience they can deliver.

Delivering on demand One of the main draws of 5G networks is the ability to support many more devices simultaneously than 4G, as well as being able to offer higher bandwidth and reduced latency. Once full stand-alone (SA) 5G networks are more commonplace, this will be more noticeable, but it means that more people will be able to simultaneously stream high resolution video content.

Here, quality of experience is key. Consumers have high expectations after years of hype, so streaming providers need to ensure they are delivering experiences in line with the premium prices people have paid for the privilege of their services and the devices capable of accessing them.

For streaming services, getting the quality of experience right isn't just about the IP, it's about ensuring content loads quickly, doesn't buffer, and streams in the highest possible resolution. This is as much about the providers content delivery network (CDN) as it is the consumer's connectivity.

Popular content, such as Disney Plus's The Mandalorian, will have huge numbers of people all trying to access the latest episodes as soon as they become available on the platform. With such large numbers of people trying to stream that content at the same time, and potentially in 4K, bottlenecks at the server hosting that content can appear quickly, causing lag, buffering, or even failure to load content at all.

This has always been an issue for streaming, no matter the resolution or connectivity type, however the higher the resolution the larger the file sizes involved, and with 5G the number of devices accessing content concurrently can increase dramatically too - putting greater strain on the origin server.

To tackle this, streaming providers need to work with CDN providers. Together they are able to build systems that allow multiple cached copies of popular content to be hosted on servers closer to their users at the very edges of the network. This not only reduces the bottleneck on the origin server, by spreading the load across multiple locations, but in locating content much closer to the users, the time it takes for those servers to respond to user requests is significantly reduced too.

Placing this caching layer close to the edge of the network to reduce latency and increase the number of devices that can stream content concurrently is critical to providing the optimal quality of experience.

A new virtual reality Traditional CDNs however, will face significant pressure to keep up with 5G as it rolls out. True, real-time content distribution will necessitate the storage of significant volumes of content at the edge of the network.

A new breed of virtual content delivery networks (vCDNs), is now helping streaming providers future proof their networks and prepare to usher in an era of true 5G experiences.

Tightly integrated with the network infrastructure and utilising edge cloud data centres, rather than the more traditional data centre sites, these vCDNs make the most of the inherently different architectures of 5G networks, compared to their predecessors. This means they can more easily be built in urban areas much closer to where the user density is highest, and as such allowing providers to locate their cached content where it will have the greatest impact on backhaul and latency.

These highly elastic, cloud-native vCDNs can handle much higher densities than traditional equivalents, meaning use cases that have historically been difficult to service, such as those needed in stadiums and city centres, are now able to see sub-millisecond cache response times, with zero lag or buffering.

As 5G networks continue to roll out, the demand for streaming higher resolution content on an ever increasing numb
LINK: https://www.tvbeurope.com/media-delivery/getting-close-to-the-edge...
See more stories from tvb

Europe Stories

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

06/09/2026

Dolby and MagentaTV Bring Fans Closer to the FIFA World Cup 2026 in Germany with Dolby Vision and Dolby Atmos

June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...

04/08/2026

Dalet Announces Commercial Availability of Dalia, Bringing Media-Aware Agentic AI to Enterprise Productions

Dalet, a leading technology and service provider for media-rich organizations, t...

04/07/2026

Detective Conan: Fallen Angel of the Highway Opens in Dolby Cinemas Across Japan, Presented in Dolby Atmos and Dolby ...

April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...

12/06/2026

GearExpo UK: Home Studio Acoustics Talk

Simple Steps to Better Acoustics - Taming The Small Room Most of us mix in spare rooms and small spaces, where the acoustics fight us at every turn. At Gear...

12/06/2026

Meris introduce the Ottobit X

Latest addition expands vintage-inspired effects palette Meris' Ottobit pedal range draws its inspiration from vintage gaming consoles, and the latest a...

12/06/2026

Sonora Cinematic release Movimento Strings Inflections

Soundbox-based chamber strings series expanded Sonora Cinematic have just announced the launch of the second instalment in their Soundbox-based chamber stri...

12/06/2026

The Future of Studio Grading. Tokyo. 23 June 2026

With John Daro, DI Colourist at Warner Bros. Water Tower Color Tuesday 23 June, 10am-1pm or 3-6pm Restar Corporation Tokyo Register here John Daro is the ...

12/06/2026

New animated series The Grumpy Onion available in English and as Gaeilge on RT KIDSjr, RT2 and RT

Meet The Grumpy Onion Ireland's newest online sensation, all he wants is to ...

12/06/2026

RT stays Up All Night with brand new daily 2026 FIFA World Cup Vodcast

RT stays Up All Night with brand new daily 2026 FIFA World Cup Vodcast Adding to the fun around 2026 FIFA World Cup tournament, RT has launched a brand new d...

11/06/2026

Introducing a New Standard for Podcast Plays and Upgraded Creator Analytics Experience

As podcast formats evolve in the streaming era, podcasting needs updated, transp...

11/06/2026

RADAR Italia Unveils 6 New Artists and a New Approach for 2026

As Spotify's global RADAR program enters its sixth year in Italy, a new class of artists is stepping into the spotlight. Today, we're announcing the six...

11/06/2026

5 Audiobooks that Amplify and Celebrate Queer Voices

Pride Month is a time for celebration, reflection, and amplifying the diverse stories and perspectives from the LGBTQIA+ community that enrich our world. To hel...

11/06/2026

VSL introduce Synchron Solo Violin 1 & Cello (sordino)

First in new line of muted string libraries VSL have just announced the launch of two new string libraries that represent the first two instalments in a new...

11/06/2026

Novation reveal the Launchkey 61 MK4 White

New colour option for 61-key Launchkey MK4 At Superbooth 2025, Novation introduced the Launchkey Mini 37 White and Launchkey 49 White, bringing an additiona...

11/06/2026

Arturia announce the MiniLab 37

Larger, but still compact! Arturia's popular compact MIDI controller keyboard is now available in a, well, slightly less compact version! The new MiniLa...

11/06/2026

Eurosatory 2026: Rohde & Schwarz shapes the new-generation battlefield

Eurosatory 2026: Rohde & Schwarz shapes the new-generation battlefield Rohde & Schwarz unveils next generation SIGINT/EW and CUAS solutions on uncrewed system...

11/06/2026

Rohde & Schwarz unveils NEMACS - Directional, ultra secure connectivity for the future battlefield

Rohde & Schwarz unveils NEMACS - Directional, ultra secure connectivity for the ...

11/06/2026

Daisy May Cooper rallies the nation ahead of ICC Womens T20 World Cup

Thursday 11 June 2026 Daisy May Cooper rallies the nation ahead of ICC Women's T20 World CupTurn on cookies to view this content. Go to Privacy options and...

11/06/2026

RT Radio 1 and Irish Lights mark RT 100 with special broadcasts from Ireland's Lighthouses

Summer solstice shows from C il House and Late Date from 9pm on Saturday 20 Jun...

10/06/2026

GearExpo UK: Interfaces & Mic Preamp Update

Get Hands-On with Interfaces & Mic Preamp Brands If youre after a new interface or preamp, then GearExpo UK is the place to be! Well have a whole host of au...

10/06/2026

MONO Music Conference 2026

November 13-14 2026, The Midway, San Francisco Following their recent rebranding, MONO Music Conference (formerly Music Expo) have officially announced thei...

10/06/2026

ebbandflow launch with deFORM

Debut instrument free for limited time deFORM is the debut release from newly founded developer ebbandflow, and it's being offered as a free download fo...

10/06/2026

Rohde & Schwarz and TRUMPF advance laser-based drone defense with THORIS LCS

Rohde & Schwarz and TRUMPF advance laser-based drone defense with THORIS LCS Rohde & Schwarz is showcasing THORIS at ILA 2026: A sovereign, end to end counter...

10/06/2026

MAHLE and Rohde & Schwarz develop application for sensor testing of modern driver assistance systems

MAHLE and Rohde & Schwarz develop application for sensor testing of modern drive...

10/06/2026

VEON's Banglalink Brings Every World Cup 2026 Match to Football Fans in Bangladesh on Toffee

10 Jun 2026 VEON's Banglalink Brings Every World Cup 2026 Match to Football...

10/06/2026

How to watch every ICC Womens T20 World Cup 2026 match live on Sky Sports

Wednesday 10 June 2026 How to watch every ICC Women's T20 World Cup 2026 match live on Sky Sports Where is the ICC Women's T20 World Cup 2026 availabl...

10/06/2026

PRLA brings first-ever Beautifully Clean Oral Care TV campaign to screens nationwide with Sky

Wednesday 10 June 2026 P RLA brings first-ever Beautifully Clean Oral Care'...

10/06/2026

Sky reveals pulse-pounding first teaser trailer for upcoming crime drama Fightland

Wednesday 10 June 2026 Sky reveals pulse-pounding first teaser trailer for upco...

10/06/2026

Riedel Artist at the Heart of the 14th World Live Neurovascular Conference

Wuppertal June 10, 2026 Riedel Artist at the Heart of the 14th World Live Neurovascular ConferenceAt the 14th World Live Neurovascular Conference (WLNC) in Li...

09/06/2026

Watch LE SSERAFIM's PURE FLOWERS LIVE Performance Videos and Fan Q&A, Only on Spotify

Last month, Spotify hosted PURE FLOWERS LIVE, a special event celebrating the re...

09/06/2026

Watch RADAR UK Artist Skye Newman Perform Live in London for Her SE9' Album Launch

Last month, RADAR U.K. artist Skye Newman took the stage in East London for a sp...

09/06/2026

Announcement from Wayne Jones Audio

Company to cease operating on 30 June 2026 Australian loudspeaker and amplifier manufacturer Wayne Jones Audio have announced that after much consideration,...

09/06/2026

bigBASS from fedDSP

Increases low-end weight and character The latest plug-in release from Sheffield-based fedDSP aims to offer an all-in-one solution for users in search of mo...

09/06/2026

Fender Studio Pro 8.1 arrives

Introduces AI Studio Assistant, Moises Studio integration & more Fender Studio have just announced the launch of a significant update that brings an array o...

09/06/2026

BBC Casts Edward Bluemel As Poirot In Hercule,' As BritBox Boards Agatha Christie Remake In U.S.

The BBC has found its Hercule Poirot. After Deadline revealed last month that t...

09/06/2026

Brian Conley to front love letter to the world's longest running sitcom with The Last Drop of Summer Wine on U&GOLD

Filming to take place in Holmfirth 9th June 2026, London: U&GOLD is heading bac...

09/06/2026

X-Rite Pantone Launches Offset360 to Modernize Color Control Across Existing Presses

X-Rite Pantone Launches Offset360 to Modernize Color Control Across Existing Pre...

09/06/2026

VEON Appoints Serkan Ozturk as Chief of Staff & Strategy Officer

09 Jun 2026 VEON Appoints Serkan Ozturk as Chief of Staff & Strategy Officer Dubai and New York, June 9, 2026 - VEON Ltd. (NASDAQ: VEON), a global digital oper...

09/06/2026

Katie Price: Nothing to Hide, a candid and unfiltered account of three decades in the spotlight, coming to Sky and NOW on 8 July

Tuesday 9 June 2026 Katie Price: Nothing to Hide, a candid and unfiltered accou...

09/06/2026

ENNI Will Be Using AEP.EnerS4 Billing Solution

Enni Continues to Rely on Arvato Systems - And Will Be Using AEP.EnerS4 Billing Solution Arvato Systems to implement transformation project for SAP S/4HANA Ut...

09/06/2026

RT Radio 1 is bringing Arena and Cil House to London celebrating 100 years of RT

These special programmes will highlight RT 's connection with the Irish diaspora This year, RT is marking 100 years of public broadcasting in Ireland with...

08/06/2026

Meet the New GLOW Ambassadors Leading Spotify's Global Pride Celebration

At Spotify, our commitment to the LGBTQIA community is year-round. Through GLOW, our global music program, we celebrate and amplify the contributions of queer ...

08/06/2026

GearExpo UK: Keyboard & Synth Update

Get Hands-on With Keyboard & Synth Brands GearExpo UK wouldn't be complete without some synth action, and we've got some of the industry's most ...

08/06/2026

IK Multimedia's ARC On-Ear gains IEM support

50 popular in-ear monitoring system profiles added The latest update for IK Multimedia's headphone-correction system has just arrived, and introduces ca...

08/06/2026

Audeze announce the MM-520

Manny Marroquin signature cans upgraded with SLAM Technology The flagship model in Audeze's Manny Marroquin Signature Series has just been treated to an...

08/06/2026

Air domain supremacy redefined - New counter UAS, space solutions and directional communications from Rohde & Schwarz debut at ILA

Air domain supremacy redefined - New counter UAS, space solutions and directiona...

08/06/2026

BBC announces Hercule, starring Edward Bluemel as Agatha Christie's legendary detective Hercule Poirot

he BBC and BritBox have announced that Edward Bluemel (We Might Regret This, My ...