
DataCore CEO Dave Zabrowski tells TVBEurope the deal will add the missing link to Periferys end-to-end workflow capabilities
By Jenny Priestley
Published: February 6, 2025 Updated: February 10, 2025
DataCore CEO Dave Zabrowski tells TVBEurope the deal will add the missing link to Perifery's end-to-end workflow capabilities
target=_blank title=Share on LinkedIn class=share-linkedin>
Perifery, a division of DataCore, has agreed a letter of intent to acquire storage and data solutions company, Pixitmedia.
Pixitmedia will be added to DataCore's media and entertainment division, led by Perifery, which it acquired in 2023. The deal will add the missing link to its end-to-end workflow capabilities, DataCore CEO Dave Zabrowski tells TVBEurope.
The two companies have worked together as partners for a number of years. Pixitmedia serves as a platform for data management for media and entertainment organisations and post production companies, enabling simultaneous editing, secured content sharing, and access to files across global locations, while preventing data loss and unauthorised access.
Our strategy is to develop a universal storage platform that spans end to end, so from tier zero all the way down to cold storage, and then take that platform and move it into the application layer, where all the workflows are being done in the media and entertainment space, says Zabrowski.
The acquisition provides Perifery with a high-performance file system, which complements the company's S3 object storage. We can actually process these data sets at the front end, at the tier zero, sometimes coming off of high-resolution cameras, for example, he adds.
We can process that data very, very efficiently, especially in distributed workloads and at scale, and we process that data in real time through the performance file system that Pixit brings to us.
Perifery can also archive the data into Swarm, its S3 object storage solution. So, it's very complementary to what we have been doing. We'll have the broadest portfolio in the industry from a universal storage perspective, and then, because of our AI+ applications, we're able to connect to the workflows very, very efficiently. So we're very excited about it. It's something we've been working on for quite some time now, and we're very excited to have both the founders [of Pixitmedia] coming on board.
Asked how the deal extends Perifery's reach across a broader segment of the media and entertainment industry, Zabrowski cites how the company can process data bits straight from the cameras on a film or TV series set.
We go through all the transcoding, transcribing, all the work that's being done on that video. It's processed and published and then it needs to be stored. That storage has to be active archive, because people are going to say, I want to take a shot of that or I want to see a particular scene. We serve that up, and then we put it into colder storage later on. That's what we call a universal storage portfolio, an end-to-end workflow.
Financial details of the acquisition have not been revealed. Zabrowski said the two companies will be integrated quickly, with one booth and one branding at NAB Show in April.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
24/04/2026
Rohde & Schwarz to highlight its R&S EVSD1000 UAV-based navigation analyzer at I...
24/04/2026
The National Film and Video Foundation (NFVF) is pleased to announce that the ca...
24/04/2026
ITV's Director of Drama Polly Hill has commissioned six part propulsive, lun...
24/04/2026
The NASA 777 aircraft departs the L3Harris facility in Waco, Texas....
24/04/2026
WASHINGTON, April 23, 2026 - L3Harris Technologies (NYSE: LHX) has closed a $1 b...
24/04/2026
In partnership with Airbus U.S. Space & Defense, Inc., L3Harris Technologies is advancing autonomous aviation for the U.S. Marine Corps' Aerial Logistics Co...
24/04/2026
L3Harris' hC2 software, powered by Systematic SitaWare, strengthens battlefield decision-making by using open architectures to connect platforms, sensors an...
24/04/2026
Artist rendering of L3Harris' AERIS X next-generation airborne early warning...
24/04/2026
AgileTV presents in Las Vegas its technological proposition to power safer, more scalable and efficient TV ecosystems for telecom operators, ISPs and entertainm...
24/04/2026
Canada's C gep de Jonqui re and Calrec take five with a substantial TV studio upgrade Underscoring its global reputation as one of Canada's most renowne...
24/04/2026
Redefining Broadcast Workflows at NAB 2026 with our Most Powerful Hardware, Virtual and Hybrid Audio Lineup Yet We're looking forward to meeting up with you...
24/04/2026
Recognition for incredible advances in broadcast and enterprise control...
24/04/2026
Dalet Takes Home The Best in Show Award for Dalia at 2026 NAB
Brie Clayton April 23, 2026
0 Comments
Media-aware agentic AI wins big for real-world ef...
24/04/2026
Calrec and Grass Valley Unlock Exceptional Choice and Flexibility for Broadcaste...
24/04/2026
Bitfocus Buttons wins NAB Show Product of the Year Award
Brie Clayton April 24, 2026
0 Comments
Recognition for incredible advances in broadcast and e...
24/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
24/04/2026
Media-aware agentic AI wins big for real-world efficiencies and time to value
Dalet, a leading technology and service provider for media-rich organizations, to...
24/04/2026
Mediagenix wins for its Scheduling Optimization capabilities that help broadcasters and FAST operators move beyond traditional scheduling automation toward cont...
24/04/2026
Setplex today announced that it has taken home the NAB Show Project of the Year Award in the Distribution category for its innovative deployment with UVOtv. Dur...
24/04/2026
Media and post-production teams are invited to experience next-level resource planning, project management, and connected media workflows at Stand K59 in The Gr...
24/04/2026
April 24 2026, 00:00 (PDT) Dolby Elevates In-Car Entertainment to New Heights at Auto China 2026
More Automakers, More Models: Dolby-enabled Vehicles Drive...
24/04/2026
April 24 2026, 06:48 (PDT) Dolby Cinema Arrives in Tamil Nadu: Dolby Laboratori...
23/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
23/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
23/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
23/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
23/04/2026
Partnership between ARRI and SmallHD brings new Hi-5 license
Configurable monitor overlays adapt to individual working styles
Supported by SmallHD monitors ru...
23/04/2026
Lighting Master Cronenweth ASC brings a unique look to each grid world with the help of Astera
Jeff Cronenweth on the set of Disney's TRON: ARES. Photo by...
23/04/2026
DP Chloe Smolkin ( The Late Show, Kidz Bop ) joins director Danielle Beckmann and writer/actor Raji Ahsan behind the camera for the heartfelt short comedy Dr...
23/04/2026
Apply now to join the 2026 Producer Delegation to TIFF: The Market 23 April 2026
Screen Australia, in partnership with Ontario Creates, has opened application...
23/04/2026
Back to All News
Strange Things Are Happening at McDonald's: The Tales From...
23/04/2026
Back to All News
How Netflix Adaptations Are Heating Up the Top 10 and Bestseller Lists
Entertainment
23 April 2026
Global
Link copied to clipboard
Downlo...
23/04/2026
FOX Advertising Launches FOX AdStudio, Unifying Audience Intelligence Across Its...
23/04/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced that Dalia, its agentic AI solution for media & entertainment, ha...
23/04/2026
Six crafts. Six lives.
Six reasons to believe that making things by hand
still...
23/04/2026
The festival programme promises a feast of drama, a bumper packed fringe festiva...
23/04/2026
AI agents have revolutionized developer workflows, and their next frontier is kn...
23/04/2026
Dermot Bannon's Celebrity Super Spaces airs Sunday 26 April and 3 May on RT ...
23/04/2026
GeForce NOW is doubling down on what matters most: gamers. This week's upgra...
22/04/2026
Solid State Logic is advancing its System T platform with a stronger focus on IP...
22/04/2026
From immersive audio to live streaming, Dolby Laboratories is focused on the fut...
22/04/2026
Shallow depth-of-field cameras have taken the industry by storm. Its debut a han...
22/04/2026
Riedel Communications (Booth C4908) announced that Eastern Kentucky University (...
22/04/2026
The NAB Show is in full swing, and the SVG and SVG Europe editorial teams are chasing down the hottest stories from all over the Las Vegas Convention Center. He...