Sony Pixel Power calrec Sony

Reform Policy to Boost Kenya's Mobile Connectivity Says GSMA

25/03/2020

48 Per Cent of the Population of Kenya Remains Unconnected to Mobile Networks

Nairobi: Kenya is making excellent progress to achieve its target of universal broadband coverage by 2030 and there is an opportunity for the government to accelerate the country's digital transformation with more supportive policies. This was the key finding of a report released today by the GSMA, which highlights potential areas for policy reform that would support achievement of Kenya's Digital Economy Blueprint, and broadband coverage goals.

The mobile market in Kenya has expanded rapidly over the last decade, with the percentage of Kenyans connected to mobile services increasing from 30 per cent in 2009 to 52 per cent in 2019. According to GSMA Intelligence this number has the potential to grow to 58 per cent by 2025.

In order to achieve this, the GSMA report urges Kenya's government to follow best practice tax principles, simplify infrastructure deployment fees, and permit the tax deductibility of government payments. These, amongst other more supportive policies, would provide greater certainty for operators to invest in mobile networks and increase mobile penetration.

Maintaining a more stable tax system is necessary to unlock the full value of mobile connectivity for the 48 per cent of people currently unconnected in Kenya, said Akinwale Goodluck, Head of Sub-Saharan Africa, GSMA. With growing mobile penetration, Kenyans stand to benefit from improved financial inclusion, digitally-enabled local entrepreneurship, innovative health and education systems, and growing numbers of e-government initiatives. By improving the business environment for mobile operators, all Kenyans could benefit from these economic and social benefits of mobile connectivity.

The key findings from the report, Mobile Taxation in Kenya: Accelerating Digital Development', are highlighted below:

More supportive policies are key to securing Kenya's digital leadership

The tax contribution of the mobile sector in Kenya is high compared to other countries in Sub-Saharan Africa (SSA), which risks limiting the growth potential of the country's mobile sector. In 2018, the total tax contribution of the mobile sector was estimated at KES 97 billion ($954 million), representing 37 per cent of the total market revenue. This was above the average in SSA (26 per cent) and any other reviewed region, including Europe (21 per cent) and Latin America (18 per cent).

Further, the Kenyan mobile sector makes a large contribution in taxes and fees relative to its economic footprint; while the mobile market revenue accounted for 3 per cent of Kenya's GDP, the sector's tax and fee payments accounted for around 6.5 per cent of government total tax revenue. The tax contribution of the mobile sector is therefore 2.2 times its size in the economy. This is limiting mobile operator's ability to make the necessary investments in Kenya's mobile networks and improve the affordability of mobile services.

Improving the affordability of mobile services could boost economic growth

Mobile technology plays an important role in Kenya's economic growth and for this to continue, significant investment in mobile networks, and addressing barriers to adoption, such as affordability, is required. In Kenya, affordability is hampered by excise taxes, which increase the cost of using mobile services.

Mobile operators in Kenya make a significant and valuable contribution to the economy and society. Total mobile sector revenues were KES 264 billion in 2018 ($2.6 billion), generating KES 133 billion ($1.3 billion) of direct economic value. This economic value constitutes over 1.5 per cent of Kenya's gross domestic product (GDP). There is potential for the mobile sector to make a far greater economic and social contribution by increasing mobile connectivity, so everyone can participate in the country's digital economy.

An uncertain tax environment could have detrimental impacts on the wider economy

The GSMA report argues that a short-term focus on the ICT sector for tax revenue could jeopardise the long term economic and social benefits of digital inclusion.

To illustrate this, the report analyses the potential detrimental effects of a hypothetical increase in the excise duty on mobile services from 15 per cent to 18 per cent. The study highlights that such a tax increase would potentially decrease Kenya's GDP by $268m and reduce potential mobile subscribers by 950,000.

Kenya is considered a front runner in digital transformation in the region. To maintain this position, the government must strike the right balance between tax revenue maximisation, and incentivising investment and economic growth, added Akinwale Goodluck.

The report, Mobile Taxation in Kenya: Accelerating Digital Development', is available at www.gsma.com/mobile-taxation-in-kenya

-ENDS-

About the GSMA

The GSMA represents the interests of mobile operators worldwide, uniting more than 750 operators and nearly 400 companies in the broader mobile ecosystem, including handset and device makers, software companies, equipment providers and internet companies, as well as organisations in adjacent industry sectors. The GSMA also produces the industry-leading MWC events held annually in Barcelona, Los Angeles and Shanghai, as well as the Mobile 360 Series of regional conferences.

For more information, please visit the GSMA corporate website at www.gsma.com. Follow the GSMA on Twitter: @GSMA.

Media Contacts:

For the GSMA

GSMA Press Office

pressoffice@gsma.com

Like what you read? Share.
LINK: https://www.gsma.com/newsroom/press-release/reform-policy-to-boost-ken...
See more stories from gsma

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

07/10/2026

Dalet Flex LTS Delivers Smarter Media Operations from Ingest to Distribution

Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...

06/09/2026

Dolby and MagentaTV Bring Fans Closer to the FIFA World Cup 2026 in Germany with Dolby Vision and Dolby Atmos

June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...

04/08/2026

Dalet Announces Commercial Availability of Dalia, Bringing Media-Aware Agentic AI to Enterprise Productions

Dalet, a leading technology and service provider for media-rich organizations, t...

23/07/2026

Why The Next Big Opportunity in Sports Lies Outside the Stadium

In our latest blog, Laura Rognoni explores how the launch of Play Snooker reflects a wider shift in sports economics - from monetising peak broadcast audiences ...

23/07/2026

Scaling Smart with Vivid Broadcast

Download Now! To receive a short case study showcasing Vivid Broadcast's audio setup, please enter the following details: -- First Name* First Name ...

23/07/2026

Sony Unveils FX5 Full-Frame Camera

Share Copy link Facebook X Linkedin Bluesky Email...

23/07/2026

Sachtler To Show Akti8T Fluid Head, Flowtech75 Tripod At IBC 2026

Share Copy link Facebook X Linkedin Bluesky Email...

23/07/2026

NextGen TV Launches in Cleveland

Share Copy link Facebook X Linkedin Bluesky Email...

23/07/2026

Yospace Stitched 11.57 Billion Ads into Live Streams During World Cup

Share Copy link Facebook X Linkedin Bluesky Email...

23/07/2026

At IBC2026 Witbe Will Showcase Tests That Build Themselve...

Witbe brings its AI-native testing and monitoring infrastructure to Amsterdam: demonstrations on real devices, a peer-reviewed technical paper in the conference...

23/07/2026

Quickplay Caretta Research Evergent and Yospace Announce...

Quickplay, Caretta Research, Evergent, and Yospace have announced that the renowned IBC Pride Happy Hour will once again bring the vibe and fun back to IBC on F...

23/07/2026

IBC2026 Interra Systems Brings Trusted Media Intelligence...

At IBC2026, Interra Systems will present this year's focus: operational AI at scale for QC, monitoring, and captioning workflows. The industry has moved pas...

23/07/2026

Illusionfx is finally coming!

Illusionfx is finally coming! Alex Perea July 23, 2026 0 Comments The new website is now live to mark the occasion. Since the last update, feedback h...

23/07/2026

Evergent showcases AI agents for streaming retention at I...

Evergent (5.A86) will showcase its Agentic Revenue Orchestration Platform for streaming services, sports leagues, pay-TV operators at IBC2026 (RAI Amsterdam, 11...

23/07/2026

Brian Jones Named NCTCs New CFO

Share Copy link Facebook X Linkedin Bluesky Email...

23/07/2026

Scripps Unites TV Operations Under Dean Littleton's Leadership

Share Copy link Facebook X Linkedin Bluesky Email...

23/07/2026

2D House is First North American Rental Facility to Offer...

David Dvir, 2D founder (left), Sundeep Reddy (center), and Jean-Marc Bouchut (right), both of Zeiss...

23/07/2026

Screen Australia announces new national documentary accelerator program

Screen Australia announces new national documentary accelerator program 23 July 2026 Screen Australia has today announced the Above the Line Documentary Accel...

23/07/2026

Centra returning as the official food partner of The Traitors Ireland

RT Commercial has today announced Centra as the official food partner once again of The Traitors Ireland, coming to RT One and RT Player later this year. Ce...

23/07/2026

Honda sponsors Today with David McCullagh on RT Radio 1

RT Commercial today announced Honda as sponsor of Today with David McCullagh RT Radio 1, weekdays 9am 11am. Broadcasting directly after Morning Ireland in ...

23/07/2026

RT NEWS ANNOUNCES NEW JOURNALIST REPORTING FROM ACROSS CORK AND KERRY

RT News is pleased to announce Barry Gallagher has been assigned as the new journalist covering news from Cork, Kerry and the wider Southern region Working al...

23/07/2026

GeForce NOW Sets Sail With Path of Exile: Curse of the Allflame' Joining the Cloud

Lock in and load up the cloud. GFN Thursday brings fresh updates and new adventu...

22/07/2026

ESPN's AutoMic Technology Pays Off at Wimbledon; Baker Credits Team, AELTC for Successful Fortnight

Among other tweaks to coverage, the broadcaster added announce positions in the ...

22/07/2026

Australian Sports Technologies Network Reports Industry Growth of 16% in 2026

The Australian Sports Technologies Network (ASTN) has reported a sharp acceleration in Australia's sportstech sector, with revenue growth rising from 10% in...

22/07/2026

Production Wins, Man!': Men in Blazers' Founder Roger Bennett on Winning the FIFA World Cup as a Digital Media Brand

From a retrofitted broadcast bus to packed Match Day Live! events, Bennett detai...

22/07/2026

TMRW Sports Appoints Brendan Donohue as President, Flag Football

TMRW Sports has named Brendan Donohue as President, Flag Football, where he will lead the company's professional flag football business in partnership with ...

22/07/2026

Stephen Arnold Music Creates Audio for FIFA World Cup Projection Mapping Display at Rockefeller Center

Stephen Arnold Music (SAM) designed and produced soundtracks for nine projection...

22/07/2026

Harmonic Donates $25,000 to Venezuela Earthquake Relief Through Global Empowerment Mission

Harmonic has announced a $25,000 donation to Global Empowerment Mission (GEM) fo...

22/07/2026

Telemundo Acquires Exclusive U.S. Spanish-Language Rights to UEFA Mens Club Competitions Beginning 2027/28

Telemundo has announced it has acquired from UC3 exclusive U.S. Spanish-language...

22/07/2026

The Rest Is Football Returns to Netflix for 2026/27 Premier League Season Through 2028 European Championship

The Rest Is Football, hosted by Gary Lineker, Alan Shearer, and Micah Richards, ...

22/07/2026

Sports Studio and TheSoul Group Announce YouTube and Social Distribution Partnership

Sports Studio has announced a partnership with TheSoul Group to distribute Free ...

22/07/2026

Daktronics Concludes 2026 High School Video Summit

Daktronics has concluded its 2026 High School Video Summit, a two-day hybrid event combining virtual sessions with hands-on host school visits across the countr...

22/07/2026

FOR-A America to Exhibit at MMCA 2026 with First U.S. HVS-Q12 Sale Announced

FOR-A America will exhibit at the MMCA Show in Pensacola, Florida (July 21-24), marking the company's first appearance at the house of worship AV event. FOR...

22/07/2026

New York Yankees Select Lumen Technologies for Stadium and Data Center Connectivity

The New York Yankees have selected Lumen Technologies (NYSE: LUMN) to connect Ya...

22/07/2026

IBC 2026: Calrec To Exhibit IP Audio Ecosystem, Announce New Products

Calrec will exhibit at IBC 2026 (Stand 8.C47) with demonstrations of its IP-native audio ecosystem built around the Argo console range, and will announce two ne...

22/07/2026

Solid State Logic Appoints Algam EKO as Italian Distributor

Solid State Logic has announced the appointment of Algam EKO as its distributor for SSL large format consoles in Italy, covering the Live, Broadcast, and Studio...

22/07/2026

FloSports Launches Free Streaming Channel on Prime Video

FloSports has announced the launch of the FloSports Channel, a free ad-supported streaming channel premiering on Prime Video in the U.S. on July 21. The channel...

22/07/2026

Savannah Bananas Deploys Calrec Audio Infrastructure for Banana Ball TV REMI Broadcasts

Banana Ball TV (BTV), the broadcast operation of the Savannah Bananas, has insta...

22/07/2026

SiriusXM and Audacy Announce Agreement To Add 42 Local Stations to SiriusXM

SiriusXM and Audacy have announced an agreement bringing 42 Audacy sports, news, and talk stations from 29 U.S. markets to SiriusXM. Twenty-three Audacy sports ...

22/07/2026

Overtime, FOX One Partner on Social-First FIFA World Cup Series Race to Glory for the Creator Generation

The collaboration produced more than 500 short-form videos across four cities th...

22/07/2026

Green Bay Packers Escalate In-House Video Production With New Content Studio

At 2,600 sq. ft., the new home of digital content houses a main studio, podcast space, and an auxiliary control room NFL franchises are accelerating their prod...

22/07/2026

ERA II Vocal Codex from Eduardo Tarilonte

Library now available in Engine Player Another of Eduardo Tarilonte's popular sample libraries has just been moved over to Engine Audio's Engine Pla...

22/07/2026

Cloudvocals improved FlashTrack FT-15 DSP Microphone

All-in-one mic & DSP interface overhauled Cloudvocal have just refreshed the design of their all-in-one mic, audio interface and DSP processor, introducing ...

22/07/2026

Electro-Harmonix launch the Deluxe Big Muff Pi 2

The final boss of the lost dual-op-amp circuit Electro-Harmonix have just introduced the Deluxe Big Muff Pi 2, which they say offers their latest take on t...

22/07/2026

Clear-Com Delivers Integrated Communications for Fryderyk Awards Gala in Krakw

eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({ content_source:......

22/07/2026

IAB Tech Lab Updates Podcast Technical Measurement Guidelines

Share Copy link Facebook X Linkedin Bluesky Email...

22/07/2026

FCC Adopts Plan for C-Band Auction in July 2027

Share Copy link Facebook X Linkedin Bluesky Email...

22/07/2026

LTN surpasses 3000 satellite-to-IP migrations as FCC vote...

Proven managed IP solution helps broadcasters confidently navigate the future of broadcast distribution LTN announces it has completed successful satellite-to-...