
Astera is Pytch Perfect posted: 10/04/2021
Creative and technical event production design and delivery specialist Pytch - based in Bristol, UK - has invested in 72 new Astera Titan Tubes - adding to their existing 32 Astera AX3 LightDrops.
The LightDrops were originally purchased for creating funky and original table centres for events, gala dinners, etc., and Pytch have produced some custom covers that refract and treat the AX3 light in different ways. Pytch is known for its imagination, flair, and innovative approach to event presentation, and very recently for expanding its office space with the purchase and installation of the fuselage of a real Boeing 727 airliner! This comes with its own character, colourful history, gloriously kitsch interior and is now anchored safely to a stack of containers in the back yard, serving as a unique space in its own right impressing Pytch guests and clients.
Recently Pytch ran a PytchLab session - an experimental event where different ideas and concepts can be tried and tested for effectivity and practicality - using the AX3s and the Titan Tubes to illuminate the underside of the plane numerous striking ways.
However, the Titan Tubes were specifically an investment for the three virtual studios that Pytch has been running since the start of the pandemic, which have steadily been getting busier, utilised for a range of corporate presentations, meetings and business events plus livestreams concerts, fashion shows and other broadcasts.
The initial 24 x Titan Tubes went into the first studio and were such a success that it was decided to replicate the look in the other two spaces so all were identical, explained Pytch's head of lighting, Dan Giddings.
Initially they looked at the AX1, Astera's original pixel tube' I wanted a specific neon looking tube but something that was classy, elegant and that stood out from the slew of options on the market stated Dan.
They did their research and comparisons, and Astera came out the winner!
Individual pixel control was a big thing as it adds to the versatility of the product and therefore be used for a wider range of applications.
Wireless operation and battery power are also a great asset inherent in and Astera product in terms of flexibility, and this will be invaluable once live events start to ramp up as events re-start post-pandemic, says Dan, however in the studios, they are all run wired.
So, it's handy to have the option of both he confirmed, adding that the Titan Tubes are fantastic for creating band backdrops rigged on stands or for attaching to trussing towers for those wanting a rawer and more industrial feel.
Recently Dan designed lighting for a multiple artist recording session at Pytch for a collection of exciting cutting-edge musical talent - vocalist Ruth Royall, the Paper Dragon collective, d n' b producers Grafix and Toronto Is Broken, dubstep bassmaster Axel Boy and fluid d n' b impresario Somatic - all for the Our Space record label.
The goal was to record the footage for music videos and other promotional collateral and also to release full length streamed sets online in the future.
The session offered a great opportunity for Dan to use the Titan Tubes in some interesting and inventive ways and maximise their pixel mapping capabilities. He rigged the fixtures at ground level and at various hights around the studio for a strong and distinctive signature look that would work for all artists.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
07/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
07/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
07/11/2026
COW Jobs: Production Manager - Las Cruces, NM
Brie Clayton November 6, 2026
0 Comments
Production Manager
November 5, 2026COW Jobs: Faith-Based UGC ...
06/11/2026
It's been a big week in Australia horse racing as the Victoria Racing Club (...
06/11/2026
Additional gear includes a second, outside drone; a second slo-mo unit; and a wi...
06/11/2026
The University of Alabama has installed a new Daktronics display system at Coleman Coliseum in Tuscaloosa. It includes a 360-degree centerhung with four underbe...
06/11/2026
NEP Americas, part of NEP Group, has expanded its remote production offering with new IP-based flypack production kits deployed from the U.S. and available to c...
06/11/2026
Telestream has appointed Joseph Hopkins Chief Revenue Officer. He has more than two decades of executive experience in media technology. In the role, he will fo...
06/11/2026
In-venue and creative video staffers at the professional and collegiate level ha...
06/11/2026
It's been nearly two years since MLS Productions made the move to WWE's ...
06/11/2026
All 30 clubs take the field Saturday, and every camera, graphic, and feed runs t...
06/11/2026
Latest official Oberheim collaboration arrives
Following on from the launch of their new and improved website, GForce Software have released their latest of...
06/11/2026
Pro Tools Extensions, MPE support & more
Avid have just released Pro Tools 2026.11, which introduces built-in stem separation, a new Extensions format that ...
06/11/2026
Interface range can now run captures on internal DSP
Heritage Audio have just launched a firmware update that makes it possible for their i73 Pro audio inte...
06/11/2026
SMALL TOWN. BIG DREAMS. ABSOLUTE MAYHEM. The crown is up for grabs in bold new S...
06/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/11/2026
Maxon Expands Creative Possibilities with New Touch and Spatial Experiences in Cinema 4D and ZBrush for Apple Products New capabilities let artists interact wi...
06/11/2026
Big Daddy Kane to Be Inducted Into Berklee's Hip-Hop Hall of Fame The Grammy-winning emcee joins an iconic roster of inductees in an event that features s...
06/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/11/2026
Black Friday Deals from Flanders Scientific, Inc - An Atomos Company
Brie Clayton November 5, 2026
0 Comments
Purchase any FSI monitor between now and...
06/11/2026
COW Jobs: Faith-Based UGC Video Creator - Remote
Brie Clayton November 5, 2026
0 Comments
Faith-Based UGC Video Creator (Remote, Part-Time)
November...
06/11/2026
Friday 6 November 2026
That's Christmas Sorted: Sky brings entertainment ic...
06/11/2026
Fox Corporation Completes Acquisition of Roku FOX Is Now One of the Leading Streaming Businesses in the U.S., Inclusive of Roku, Tubi and FOX One
Roku's...
06/11/2026
18-20 November
Hall 6, stand #6413 (Restar Communications)
Come and see us in Tokyo at InterBEE 2026, where you will find us with our partner Restar Communica...
06/11/2026
Discover a week of themed programming and content across RT 's services
Documentaries | Kids | Podcasts | Ireland's city of the future | More
Includes...
06/11/2026
A year ago, NVIDIA open sourced its Aerial wireless software, joining Sionna and...
05/11/2026
The Chicago native has emerged as a leader at Marquette's student-run production operation, directing broadcasts, mentoring peers, and building toward a car...
05/11/2026
Sky Sports will broadcast the inaugural 2026 and 2027 seasons of the women's TGL (WTGL) exclusively in the UK, as part of an expansion of its golf rights th...
05/11/2026
CP Communications worked with Gravity Media to bring Gravity's SMARThead rob...
05/11/2026
Gravity Media developed a remote production solution for Beyond Productions'...
05/11/2026
Canon U.S.A. has announced a firmware update for its Cinema EOS cameras, includi...
05/11/2026
Canon Inc. is celebrating the 15th anniversary of the Cinema EOS System this month, Canon U.S.A. announced. Launched in 2011 for professional video production, ...
05/11/2026
Canon U.S.A. has announced new Cinema EOS Lens Kits and an EOS C50 Videographer Kit. Sales are scheduled to begin in mid-November 2026.
The lens kits pair the ...
05/11/2026
Dick Stockton's broadcasting career was marked by longevity, versatility, an...
05/11/2026
The United Football League Draft is set to take place at Ball Park Village in St. Louis on beginning on November 18 and the UFL today announced that players fro...
05/11/2026
Most compact Qu-series consoles to date
Allen & Heath have just revealed two new additions to their Qu digital mixer line-up, the Qu-3 and Qu-3D. The new ar...
05/11/2026
We take a look at the first touchscreen-equipped Mac Peter Gabriel once sang: I have the touch. Now we all do. The new MacBook Pro with PROLED XDR Display b...
05/11/2026
SGL Carbon's consolidated sales in the first nine months of 2026 totaled 59...
05/11/2026
Rohde & Schwarz and Pegatron validate FR3 phased array technology for dual strea...
05/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...