Sony Unveils VENICE, its First 36x24mm Full-Frame Digital Motion Camera posted: 08/09/2017
Anamorphic Capabilities, Interchangeable Sensor, 8-stage ND Filter System, New Colour Management System & Established Workflows combine into a Unique Creative Filmmaking Tool
Sony Professional Solutions Europe is unveiling VENICE - its first full-frame digital motion picture camera system. VENICE is the next generation of Sony's CineAlta camera system, designed to expand the filmmaker's creative freedom through large-format, full frame image capture of filmic imagery with natural skin tones and expressive dark areas. VENICE was designed through close collaboration and careful research with the creative community, fulfilling the various requirements from filmmakers and production professionals.
VENICE was officially unveiled globally on 6th September with events in Europe at Sony's Digital Motion Picture Centre at Pinewood Studios with renowned cinematographer Ed Wild B.S.C., and in the USA at the Cary Grant Theater, Sony Pictures Studios. At both events Sony will also screen footage produced with the new camera, directed by Joseph Kosinski and shot by Academy Award winning cinematographer Claudio Miranda, ASC.
The launch of VENICE demonstrates our strong relationship with filmmakers around the world, and our commitment to developing tools that support directors, DOPs and cinematographers in bringing their vision to the screen as they originally intended it, said Sebastian Leske, Product Marketing Manager, Cinematography, Sony Professional Solutions Europe. We've not only focused on features to deliver the most true to life images, including colour reproduction for natural skin tones. We also thought about the best usability and operability, without compromising on quality. We're looking forward to seeing how VENICE will be used to create Emotion in Every Frame.
Full frame sensor and wide range of lens compatibility to visualise the image of filmmakers
The camera combines a newly developed 36x24mm full-frame sensor and compatibility with a wide range of lenses, including anamorphic, Super 35mm and full-frame PL mount for a greater range of expressive freedom with shallow depth of field. The lens mount can also be changed to handle E-mount lenses for shooting situations that require smaller, lighter, wider and more characteristic lenses. User-selectable areas of the image sensor allow shooting in Super 35 mm 4 - perf. Future firmware upgrades are planned to allow the camera to handle 36mm wide 6K resolution. Fast image scan technology minimises the so-called Jello effect.
New colour management system and established workflow for flexible post-production
A new colour management system and wide colour gamut gives users more control and greater freedom to work with images during grading and post-production. VENICE also has more than 15 stops of latitude to handle challenging lighting situations from low-light to harsh sunlight.
VENICE achieves high quality and efficient file-based production through Sony's established 16-bit RAW/X-OCN and XAVC workflows using the portable memory recorder AXS-R7. VENICE is also compatible with current and upcoming hardware accessories for CineAlta cameras (DVF-EL200 Full HD OLED Viewfinder, AXS-R7 recorder, AXS-CR1 and AR1 card reader, AXS and SxS memory cards).
Intuitive design and refined functionality to support smooth on-site operation
VENICE has a fully modular and intuitive design with refined functionality to support smooth and efficient on-site operation. It is the film industrys first camera with a built-in 8-stage glass ND filter system, enabling to reduce the replacement work of the external ND filter and make shooting progress efficient. The camera is designed for easy operation with an intuitive control panel placed on the left and right sides of the cameras. A 24 V power supply input/output and Lemo connector allow use of many standard camera accessories and make use in harsh environments easier.
License options for individual production requirements
With VENICE, Sony is giving users the option to customise their camera by enabling the features needed, matched to their individual production requirements. Optional licenses will be available in permanent, monthly and weekly durations to expand the camera's capabilities with new features including 4K anamorphic and full frame, each sold separately.
The VENICE CineAlta digital motion picture camera system is scheduled to be available in February 2018.
Sony Professional Solutions exists to unleash the incredible power of images. Helping customers tell stories, springboard change, connect emotionally, stimulate learning and activate potential is at the heart of our vision. With a winning combination of technology and creativity Sony partners with businesses across a wide variety of sectors including Media and Broadcast, Theatre, Healthcare, Sports and Corporate and Education markets to deliver innovative and transformational customer solutions. Operating with over 30 years' experience and a trusted network of established technology partners Sony's wide portfolio of product and services propositions provides true value to businesses and informs, educates, entertains and inspires their customers.
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Sony Unveils VENICE, its First 36x24mm Full-Frame Digital Motion Camera posted: 08/09/2017 
