
Features new interviews with Moreno, Lear, Miranda, Gloria and Emilio Estefan, Morgan Freeman, Whoopi Goldberg, Eva Longoria, Justina Machado, Terrence McNally, Chita Rivera and others
BEVERLY HILLS, CA; July 29, 2019 -- Today at the Television Critics Association Press Tour, PBS and THIRTEEN announced a new documentary about the EGOT-winning entertainer Rita Moreno, slated to premiere in 2020. AMERICAN MASTERS Rita Moreno: The Girl Who Decided to Go For It (w.t.) is a partnership between THIRTEEN's AMERICAN MASTERS series and Norman Lear's Act III Productions in association with Maramara and executive producer Lin-Manuel Miranda.
Over a career spanning more than 70 years, Rita Moreno defied both her humble upbringing and relentless racism to become a celebrated and award-winning actor. Born into poverty on a Puerto Rican farm, Moreno and her seamstress mother immigrated to New York City when Moreno was five years old. After studying dance and performing on Broadway, Moreno was cast as any ethnic minority the Hollywood studios needed filled: Polynesian, Native American, Egyptian and so on. Despite becoming the first Latina actress to win an Academy Award for her role as Anita in West Side Story (1961), the studios continued to offer Moreno lesser roles as stereotypical ethnic minorities, ignoring her proven talent.
Beyond the racism she experienced as a Latina actor, AMERICAN MASTERS Rita Moreno: The Girl Who Decided to Go For It (w.t.) will explore the lesser-known struggles Moreno faced on her path to stardom, including pernicious Hollywood sexism and sexual abuse, a toxic relationship with Marlon Brando, and an attempted suicide a year before she won her Oscar. The documentary will demonstrate Moreno's talent and resilience as she broke barriers and paved the way for new generations of artists by refusing to be pigeonholed and fighting for Latinx representation in a variety of genres.
AMERICAN MASTERS Rita Moreno: The Girl Who Decided to Go For It (w.t.) will show the star's rich, decades-long career using v rit footage of Moreno today, archival footage of her roles and appearances, reenactments of her childhood, interviews with Moreno, those close to her and performers she influenced, and animation. Film interviewees include Norman Lear, Lin-Manuel Miranda, Gloria and Emilio Estefan, Morgan Freeman, Mitzi Gaynor, Whoopi Goldberg, Eva Longoria, Justina Machado, Terrence McNally and Chita Rivera. Her most notable roles include The Electric Company (PBS), the Broadway and feature film versions of The Ritz, The Four Seasons, Where on Earth is Carmen Sandiego? Oz and, most recently, One Day at a Time.
Rita Moreno has won every major award - the Peabody, Emmy, Grammy, Oscar, Tony - for good reason, said Michael Kantor, AMERICAN MASTERS series executive producer. She is not just an American Master, she is an American treasure.
How I wish my Puerto Rican mother were alive to see this: her child's story being celebrated by the likes of AMERICAN MASTERS, said Rita Moreno. It is not something she or I could ever have imagined. I'm astonished. I'm humbled.
When I learned from my producing partner, Brent Miller, that a film had not yet been made on Rita Moreno, I couldn't believe it and suggested we make it together, said executive producer Norman Lear. There's no woman more deserving of the AMERICAN MASTERS stamp. Her talent, her activism, her life - all worthy of an audience. And her story, an inspiration to so many, is one that should live on forever.
Rita is La Reina. Punto. Full stop, said executive producer Lin-Manuel Miranda. Her life, talent and career is a masterclass in the American dream. It is about time that she takes her rightful place amongst her peers on AMERICANMASTERS.
As a filmmaker, woman and Puerto Rican, I am proud to have the opportunity to tell Rita's story, said director Mariem P rez Riera. Her many victories in the face of prejudice are an inspiration to me. Hopefully, this film will give strength to the women all over the world, who today, face a similar fight towards equality.
Launched in 1986, AMERICAN MASTERS set the standard for documentary film profiles, accruing widespread critical acclaim and earning 28 Emmy Awards - including 10 for Outstanding Non-Fiction Series and five for Outstanding Non-Fiction Special - 14 Peabodys, an Oscar, three Grammys, two Producers Guild Awards and many other honors. To further explore the lives and works of masters past and present, the AMERICAN MASTERS website offers streaming video of select films, outtakes, filmmaker interviews, the American Masters Podcast, educational resources and more. The series is a production of THIRTEEN PRODUCTIONS LLC for WNET and also seen on the WORLD channel. AMERICAN MASTERS is available for streaming simultaneously on all station-branded PBS platforms, including PBS.org and the PBS Video app, which is available on iOS, Android, Roku, Apple TV, Amazon Fire TV and Chromecast. PBS station members can view episodes via Passport (contact your local PBS station for details).
AMERICAN MASTERS Rita Moreno: The Girl Who Decided to Go For It (w.t.) is a production of American Masters Pictures and Act III in association with Maramara. Michael Kantor, Norman Lear, and Lin-Manuel Miranda are executive producers. Brent Miller is producer. Mariem Perez is producer and director. Ilia Velez is co-producer. Michael Kantor is executive producer of AMERICAN MASTERS.
Major support for AMERICAN MASTERS is provided by AARP. Additional support is provided by the Corporation for Public Broadcasting, Rosalind P. Walter, The Philip and Janice Levin Foundation, Judith and Burton Resnick, Ellen and James S. Marcus, Vital Projects Fund, Lillian Goldman Programming Endowment, Cheryl and Philip Milstein Family, The Blanche and Irving Lauri
Most recent headlines
06/10/2025
France T l visions, France's leading broadcaster, has received the 2025 EBU ...
04/09/2025
Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...
31/08/2025
Legrand | AV, a global specialist and industry leader in audiovisual solutions, returns to CEDIA Expo 2025, taking place Sept. 4-6 in Denver, with a powerful li...
31/08/2025
Global media technology company Backlight will unveil new capabilities in its Iconik, Wildmoka, and Zype product lines at IBC2025 (booth #1.D09), September 12 1...
30/08/2025
WASHINGTON The Federal Communications Commission has adopted its FY 2025 Regulatory Fees Order that establishes the regulatory fee rates for the broadcast stati...
29/08/2025
Australian Red Cross and SBS launch training to help workplaces in the fight aga...
29/08/2025
The National Film and Video Foundation (NFVF), an agency of the Department of Sp...
29/08/2025
L3Harris Technologies has concentrated decades of expertise across the entire enterprise to develop affordable and reliable best-of-breed solutions to rapidly c...
29/08/2025
BURBANK, Calif. The CW Network and the Pac-12 Conference have announced a new media rights deal that will extend their broadcast partnership beginning with the ...
29/08/2025
NEW YORK Gracenote has released a new analysis of its global video dataset showing that the number of FAST channels grew nearly 14% from Q1 2025 and 76% since 2...
29/08/2025
SAN JOSE, Calif. Harmonic has announced a series of improvements to its live sports streaming solution that the company said will improve fan engagement, protec...
29/08/2025
NEW YORK and LOS ANGELES Fox Corp. and YouTube TV last night announced a renewal of the full portfolio of Fox networks, including Fox News Channel, Fox Business...
29/08/2025
Budapest, Hungary, August 2025 - The integration of Microsoft Teams Rooms (MTR) with Lightware's Taurus universal matrix switchers delivers a new level of f...
29/08/2025
Frequency, the engine behind many of the world's best-known streaming television channels, today announced it will launch Studio Live, a next-generation uni...
29/08/2025
In an era when AI and cyber resilience are essential, Scality will mark the 10th anniversary of Scality Day on October 16, 2025 in Paris. This flagship global e...
29/08/2025
Disguise's In-House Creative and Technical Teams Pre-Visualised, Programmed and Delivered Content for the Experience, All Powered by EX 3+
Technology solu...
29/08/2025
Disguise will be demonstrating the latest workflows for TV, film and live events on a number of partner booths at the show
Disguise, the industry-leading tech...
29/08/2025
STOCKHOLM, Sweden Accedo will showcase Accedo Compose, its AI agent-powered modular orchestration layer that assists streaming providers in transitioning client...
29/08/2025
LOS ANGELES Cineverse has announced that it is working with Xperi to bring four of its streaming channels to automobiles for the first time as part of the DTS A...
29/08/2025
DALLAS & ATLANTA Gray Media has announced an agreement with the sports streaming service Victory+ to simulcast 17 Dallas Stars NHL games in 15 television market...
29/08/2025
NEW YORK AND CULVER CITY Comcast NBCUniversal and Amazon have announced new and extended distribution agreements that will expand the content available on their...
29/08/2025
FOOTHILL RANCH, Calif. RED Digital Cinema will feature its Cine-Broadcast Module supporting live broadcast workflows during IBC2025, Sept. 12-15, at the RAI Ams...
29/08/2025
29 Aug 2025
Kyivstar Rings Opening Bell at Nasdaq Marking Landmark Listing and ...
29/08/2025
More than half of all NFL games live on Sky for the first timeFriday 29 August 2025
Sky Sports has announced a new three-year deal with the NFL, extending its ...
29/08/2025
Back to All News
RIV4LRIES: The Trailer of the New Series With Samuele Carrino ...
29/08/2025
Get ready for an inspiring and emotional insight into the world of competitive Irish dancing with My Story: Tomi Champion of the World airing on RT 2 this monda...
29/08/2025
RT has today announced that David McCullagh is to be the new presenter of RT Radio 1's flagship Today programme, which airs every weekday at 10am, replaci...
28/08/2025
By Kristin Feeley, Director, Documentary Film & Artist Programs
If you want to tell untold stories, if you want to give voice to the voiceless, you've got ...
28/08/2025
Directed by Steven Bognar and Julia Reichert, Sundance Institute-supported Amer...
28/08/2025
Corridos have been a cornerstone of M sica Mexicana for generations, telling stories rooted in everyday life. Now, a new chapter is taking shape: motivational c...
28/08/2025
Los corridos han sido un pilar de la M sica Mexicana durante generaciones, contando historias enraizadas en la vida cotidiana. Ahora, un nuevo cap tulo est tom...
28/08/2025
Earlier this month, we promised our Verano Forever party would bring the heat, a...
28/08/2025
L3Harris will provide the Polish F-16V fleet with the Viper Shield electronic warfare system as part of an upgrade program....
28/08/2025
Bilbao, August 26, 2025 - AgileTV, an international television and video technol...
28/08/2025
Ken Wilkinson is an Emmy Awards nominated New York audio engineer who specialises in production sound mixing for film, commercial, episodic and documentary work...
28/08/2025
NEW YORK FuboTV today announced that it will launch Fubo Sports, a skinny bundle that focuses on sports with a subscription price of $56 monthly....
28/08/2025
NEVADA City, Calif. At IBC2025, Sept. 12-15 at the RAI Amsterdam, Telestream will debut its new Global Ingest strategy, introducing a next-generation ingest arc...
28/08/2025
Dr. Rhoda Bernard Releases Groundbreaking Debut Book on Accessible Arts Educatio...
28/08/2025
TAG Video Systems, the leader in software-based IP end-to-end workflow monitoring, deep probing, and real-time visualization, has named Oliver Gappa as Sales Di...
28/08/2025
AI-based voice enhancement will be among a series of innovations making their IBC 2025 debut on the DHD stand B46 in Hall 8 at the RAI Amsterdam Convention Cent...
28/08/2025
Telef nica Servicios Audiovisuales (TSA), the leading system integrator and service provider in the media sector in Spain, with the support of Appear, the globa...
28/08/2025
To fully immerse sailing fans in the world's biggest offshore yacht race, production company, Optical Media turned to LiveU's On-site Production solutio...
28/08/2025
Working with Calrec on its most recent overhaul, radio and television broadcaster, WNED has migrated to a fully IP infrastructure with multiple Type R consoles,...
28/08/2025
Cleeng, the Subscriber Retention Management (SRM ) inventor, has unveiled Cleeng Pro, the first-ever direct-to-consumer (D2C) subscription management platform t...
28/08/2025
Zixi, the industry leader in live broadcast-quality video over IP, today announced that French media distribution platform OKAST has selected Zixi to enable rel...
28/08/2025
Solution offers a streamlined, speaker-free architecture to optimize integration with premium external loudspeakers and advanced loudness metering
Nixer Pro Au...
28/08/2025
Cinegy, the premier provider of software-defined television technology, has announced a strategic partnership with Vision One Touch Film Production Services L.L...
28/08/2025
Telestream, a global leader in media workflow technologies, will debut its new Global Ingest strategy at IBC2025, introducing a next-generation ingest architect...
28/08/2025
Tier 1 operator selects Broadpeak to power high-performance, unified CDN solution across Norway, Sweden and Finland
Broadpeak, a leader in streaming and moneti...