
Public News Chooses Grass Valley for Future-Ready Playout and Production Capability
MONTREAL, September 23, 2020 Pakistani broadcaster, Public News, has selected a range of Grass Valley solutions to underpin its upgraded production and playout operation. The new set-up gives the Urdu language broadcaster, owned and operated by Sports Star International Private Limited, future-ready capability, allowing it to seamlessly manage and operate multiple playout channels across any platform. The upgrade comes as part of a move to Public News new facility in Lahore
At the heart of the new playout and newsroom operation lies Grass Valleys iTX integrated playout platform, delivering the increased flexibility and scalability Public News needs to meet the rising demand for more content, across more screens. With iTX, the Pakistani broadcaster gains a highly advanced platform that combines IP/SDI flexibility and scalability for future-readiness, and end-to-end workflow tools for greater process automation. Public News has also deployed the GV STRATUS video production and content management toolset, leveraging integrated social media publishing and an ultra-fast ingest to on-air timeline. Grass Valley partnered with United Broadcast to complete the project.
Mr. Muhammad Azam, Public News CEO, said: Our audience wants to receive breaking news updates on any device, at anytime, anywhere. Grass Valley demonstrated a deep understanding of the requirements for a successful, future-ready news platform. The new set-up allows us to spin up a channel in a matter of hours and will support the ongoing evolution of our business.
GV STRATUS gives the Public News production team a single interface from which to manage content and metadata across all platforms, including social media. Also forming part of the deployment are Grass Valleys NVISION 8500 hybrid routers, which deliver on cost, space, and power efficiency, making them perfect for a range of production and playout applications. Integrated audio processing eliminates audio to video delays, while simplified cable management ensures the reliability needed in mission-critical newsroom environments.
Mr. Arif Hussain Rizvi, CTO at Public News, added: Grass Valley offers us a complete, end-to-end solution that meets our needs for agility and scalability. A strong product roadmap and a solid local presence make them the perfect partner to help us take on a changing media landscape.
Todays audiences demand instant access to breaking news on any screen, which means news broadcasters must address a hugely diverse range of digital platforms as well as their traditional linear services, said Greg de Bressac, Grass Valleys vice of president sales, APAC. To meet current market demands and adapt to changing consumer habits, newsrooms need tools and technology that empower production teams to deliver new services without increased resourcing. We are very proud that Public News has chosen Grass Valley to support this important milestone in its development.
###
About Grass Valley
Grass Valleys end-to-end ecosystem of reliable, open standards-based solutions helps content creators, broadcasters and media organizations to produce brilliant content and build successful media businesses.
We are the trusted partner to many of the biggest and most creative names in the media and entertainment business, enabling the production of rich, high quality content that brings the viewer closer to the action; engages them with the story and connects them with each other.
Headquartered in Montreal, Grass Valley has been engaged in the media technology business for 60 years and is owned by Black Dragon Capital.
Most recent headlines
19/12/2025
With Playout Release 2025.4, ToolsOnAir continues to push professional playout w...
19/12/2025
SVG Sit-Down: Diversified's Jared Timmins on AI for Broadcast Sports and Cre...
19/12/2025
2025 SVG Summit Audio Recap: Say What? The Audio Production and Distribution Workshop at the SVG Summit 20 took on issues including speech intelligibility, Next...
19/12/2025
Gamified fun: Channel 5 on its NFL Big Game Night ambitions with Hungry Bear Med...
19/12/2025
College Football Playoff Preview: For ESPN, Round 1 is a Fantastic Yet Familia...
19/12/2025
AWS's Jason Dvorkin on Developing Partnerships With the NBA and PGA Tour, Em...
19/12/2025
Netflix Kicks Off Packed Sports Week with Paul-Joshua Fight Before Shifting to N...
19/12/2025
SVG New Sponsor Spotlight: Presidio's Nareev Shah on the Role of Its Captiva...
19/12/2025
Mounted to the pylon of an AH-1Z Viper helicopter, a Red Wolf vehicle successful...
19/12/2025
L3Harris technology for the SDA Tranche 3 Tracking Layer program will provide in...
19/12/2025
Partnership brings Nielsen ONE measurement activation directly into XR's adv...
19/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
19/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
19/12/2025
Berklee Announces Spring 2026 Signature Series This season's highlights include the Gospel Extravaganza, the 40th International Folk Festival, special gue...
19/12/2025
Performing arts centres across the globe have doubled down on live production infrastructure in recent years. For venues like the Queensland Performing Arts Cen...
19/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
19/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
19/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
19/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
19/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
19/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
19/12/2025
Ricardo Coke-Thomas Named Chair of Theater for Boston Conservatory at Berklee The distinguished theater educator, director, and performer will join the Conser...
19/12/2025
Wrapping up a year of connection and clarity!
19 Dec Written By Suzanne Costello
As 2025 comes to a close, we want to take a moment to thank our incredib...
19/12/2025
The six-part drama, set in a close-knit Welsh town fractured by an unspeakable c...
19/12/2025
Rohde & Schwarz drives the future of mobility at CES 2026 At the 2026 Consumer Electronics Show in Las Vegas, Rohde & Schwarz will present a powerful lineup o...
19/12/2025
Back to All News
Salvador arrives to Netflix on February 6
Entertainment
19 December 2025
GlobalSpain
Link copied to clipboard
WHEN THERE IS NOTHING LEFT ...
19/12/2025
Back to All News
Last Samurai Standing' Renewed for Season 2 - A Global Se...
19/12/2025
RT is proud to return to the RDS to support the 2026 Stripe Young Scientist & T...
19/12/2025
Nanoparticle vaccine strategy could protect against Ebola and other deadly filoviruses Scripps Research scientists turn nanoparticles into virus showcases to ...
18/12/2025
SVG Campus Shot Callers: Kurt Sutton, Director of Broadcast Operations, Clemson ...
18/12/2025
Follow the Money Episode 2: Inside the Sports Media Biz with Sam McCleery and St...
18/12/2025
SVG Sit-Down: Google Cloud's Anshul Kapoor on the Future of Generative Prod...
18/12/2025
The 2025 SVG Summit Draws Record Crowd for 20th-Annual Sports-Production Industr...
18/12/2025
SBS's sports schedule sizzles in January with Dakar Rally, Kooyong Classic a...
18/12/2025
Canada's largest indoor arena has transformed its live production capabilities with a full ST 2110 infrastructure and Calrec's compact Argo S console. S...
18/12/2025
During November, streaming's share of TV viewing in Mexico settled at 24.2%, an increase of 0.5 share points from the previous month.
Disclaimer: YUMI TV,...
18/12/2025
November continued the upward trend in television viewership. The significantly colder weather and a rich programming lineup encouraged viewers to spend more ti...
18/12/2025
As viewers turn to sports highlights, recaps and documentary programming, expand...
18/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
18/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
18/12/2025
The HELM, a global expert in cinematic live broadcast and high-end production workflows, has entered a strategic partnership with ARRI, the renowned designer an...
18/12/2025
Cadena Melod a de Colombia (Cadena Melod a), a long-established Colombian radio network, has chosen DHD audio SX2 production consoles for integration into the m...
18/12/2025
Harmonic (NASDAQ: HLIT) today announced that Czech Television (Czech TV), the public broadcaster of the Czech Republic, has teamed up with Harmonic to modernize...
18/12/2025
Broadcast Solutions Group, a leading system integrator and provider of innovative solutions for the broadcast and media industry, has announced the acquisition ...
18/12/2025
Keepit, the SaaS data protection company, announced today that it has been named a Leader in the IDC MarketScape: Worldwide SaaS Data Protection 2025-2026 Vendo...
18/12/2025
Limecraft today announced the release of Limecraft 2025.8, the eighth and final major platform update of the year. This release strengthens daily workflows acro...
18/12/2025
DigitalGlue is very grateful, especially at this time of the year, that its creative.space platform has expanded its footprint within the House of Worship marke...
18/12/2025
TAG Video Systems is proud to share that the company has recently received multiple industry recognitions across the Asia-Pacific region, reflecting its ongoing...
18/12/2025
NDI, the leading video connectivity standard for AV-over-IP, and Zoom, the AI-first collaboration platform, announce a strategic collaboration to integrate the ...
18/12/2025
Leading video software provider, Synamedia, today announced that it is extending its long-standing relationship with YES, the pay-TV subsidiary of the largest I...