
Outpost VFX is a visual effects vendor with a difference. This growing company isn't located in the bustling hub of Los Angeles or nestled somewhere in the heart of London's vibrant West End. Instead, Outpost rests on the far more relaxing southern shores of England, calling coastal beach town Bournemouth its home. It's a far more tranquil way of life - not to mention a cheaper one.
Outpost is certainly a high-end visual effects studio, but the differentiator between us and the VFX houses of Soho is that we're located outside of London, begins Duncan McWilliam, Outpost director. The benefits are somewhat rooted in the lifestyle here, but a large part of it also comes down on the financial side - we can run a larger team on lower overheads, making us more flexible when bidding our projects.
This philosophy of finding the cheaper, easier option extends beyond the choice of studio location - it also influences Outpost's approach to software. We carry this ethos right across our pipeline of work, says McWilliam. That's why we use Redshift.
Soaring above Shanghai
When Outpost set up shop in 2013 - not far from the lapping waves of the English Channel - one of the first jobs was evaluating the major renderers it could potentially adopt into its pipeline.
As a combined hardware and software cost, Redshift came out to be the most affordable solution - and not just in monetary terms, remembers McWilliam. Our biggest cost of all is artist time, and in that regard Redshift came out miles ahead.
Artist time is always a huge factor when working on render-intensive projects. Take, for example, the recent Jaguar F-Pace commercial created by the talented Outpost team. In it, the new Jaguar release is assembled piece by piece as it soars above the neon-streaked Shanghai skyline, with thumping sound effects accompanying the high-adrenaline action.
This being Jaguars first ever SUV the stakes were pretty high, says McWilliams. Creating dynamic movement through a nocturnal hyper-real city was the broad remit of the project, but a key part of it was to show off the precision design and engineering of the car without revealing its final form.
It was up to Outpost to build, texture and light the CG components of the car, also creating the dramatic animation as the vehicle constructs itself above the nocturnal city streets. It was a challenging task to say the least.
As with any shoot, on-the-day conditions can dictate the feel of the piece - in this case, the heavens opened shortly before shooting, remembers McWilliams. This added a layer of unforeseen complexity into the VFX work as now we had to build reflections into almost every shot.
The car model also contained millions of polys, and we were using lots of 8K textures, so the density was high, he continues. Thankfully, Redshift handles high poly counts with total stability - the way it manages memory is great: often the scene load time was longer than the actual render, which is crazy!
Along with its stability, Redshift's outright speed hugely impressed McWilliam. Throughout the commercial we were test rendering at five seconds a frame, he explains. When it came to final production renders, our maximum time was 10 minutes per frame and our overall average 6.5 minutes per frame - this was with global illumination, in-camera depth of focus and in-camera motion blur. That's fast.
Speed is king
It's those three words that most define the benefits Redshift has brought to the Outpost pipeline. With increased speed comes increased creativity and decreased cost, allowing the team to develop projects in a way that previously wasn't possible.
In a high-end VFX facility you have three considerations - quality, time and price, explains McWilliam. Quality is obviously key, and speed of render is intrinsically linked to this - if our artists can get 20 iterations of their lighting an hour on GPU as opposed to five or six on CPU, then they can try out more ideas and ultimately get more creative.
As well as the creative benefits, Redshift's speed also brings a host of practical benefits to the Outpost team, empowering the studio from a financial standpoint.
With Redshift, the licenses and hardware are cheaper per frame created than any CPU system - meaning once again, if I have a fast renderer, I'm running a more efficient system. For these reasons, Redshift is a huge benefit to the studio. Having that speed allows us to increase both output and quality, and that's invaluable.
Flexibility meets power
Despite the impression Redshift's speed has made on the team at Outpost, it's raw power has also been something of an eye-opener. One example of that is that there's always been an issue with depth of field and motion blur as a 2D process - for years we've had to make a compromise between depth passes and motion vectors and the results were never pretty, explains McWilliam. In the past, that would mean that for the real money shots we would have to do it all in camera and then wait a really long time for the render.
But now, with the Jaguar project, we could set up the shot, balance the lighting, do a test render - at 6 seconds per frame, no less - then turn on motion blur and DOF and hit render, and it just worked. It's incredible! he continues. These kind of capabilities are massive when it comes to the reality of a production pipeline: the speed of Redshift, along with that power and reliability, meant that we could create all of those challenging shots for Jaguar with a compact team in under four weeks, from start to finish.
In the end, the project stayed true to the brief, delivered ahead of schedule, and received a standing ovation when presented to the Jaguar team.
The right fit
During his 10 years of visual effects supervising experien
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
24/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
24/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
24/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
24/10/2026
Hit Horror Film Buddy Created with DaVinci Resolve Studio
Brie Clayton October 23, 2026
0 Comments
Colorist Sam Daley created authentic 90s kids'...
23/10/2026
CBS Sports will be the exclusive U.S. Spanish-language rights holder for the Con...
23/10/2026
Fubo has announced new distribution agreements for carriage of seven regional sports networks for the 2026-27 NBA season. Through those agreements, the Fubo str...
23/10/2026
CBC/Radio-Canada has selected Dalet to modernize its news operations across Canada, deploying Dalet Pyramid across the organization. CBC/Radio-Canada operates 2...
23/10/2026
EZDRM has been granted US patent 12,659,532 for a method of delivering DRM-protected content over low-latency WebRTC (Web Real-Time Communication) infrastructur...
23/10/2026
Audio-Technica has acquired a new facility in the Hollywood Media District in Hollywood, California, expanding its U.S. operations. The 8,966-square-foot, two-s...
23/10/2026
Audio-Technica (booth 514) will display its studio and live sound microphones and headphones at AES Show Nashville 2026, taking place Saturday, Oct. 31, and Sun...
23/10/2026
As regional sports networks (RSNs) decline, teams and leagues are producing more...
23/10/2026
Acceleration Community of Companies (ACC) has released The People's Games: W...
23/10/2026
GameTime Productions is using Stripe TV's Lightbox and Telestripe wireless t...
23/10/2026
CLOUDflex Broadcast has announced a direct integration with ZoomISO Cloud, Zoom's remote contribution solution for cloud-based media production systems. Dev...
23/10/2026
TMRW Sports has appointed Chris Zaber senior vice president of ticketing and venue experience as the company continues to build out its portfolio of sports prop...
23/10/2026
The BBQ World Cup & Expo has announced an investment from Wheelhouse, the content, talent and investment company founded by Brent Montgomery, and Omaha Producti...
23/10/2026
BKB Bare Knuckle Boxing and Bally's Corporation have unveiled Bally's Fi...
23/10/2026
Yahoo Sports has launched Perfect 5, a free-to-play fantasy basketball game tied to each week's marquee NBA on Prime matchups. It is designed to run alongsi...
23/10/2026
At the SVG Remote Production Summit at Techwood Studios in Atlanta, Steve Grigel...
23/10/2026
Fox Sports will broadcast game one of the 122nd World Series tonight from Milwaukee as the Milwaukee Brewers and Tampa Bay Rays square off. And with a crew of 4...
23/10/2026
Emmy-winning Culver City studio, bicoastal Game Creek Video mobile units return ...
23/10/2026
A playoff season featuring three series sweeps allows broadcast crews extra time...
23/10/2026
Creative and versatile echo effect
fedDSP have released ECO, a delay plug-in designed to cover everything from straightforward repeats to more experimental ...
23/10/2026
A FREE hypersaw synth in time for Halloween
UJAM have announced Detunicorn, a free collectable synthesizer plug-in designed to produce the thick, detuned hy...
23/10/2026
(4:10 PM) Wiesbaden, October 23, 2026. As part of the restructuring of the forme...
23/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
23/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
23/10/2026
Territory Group Launches Lux Meridian, New AI-Native Film and Television Product...
23/10/2026
SipRadius, widely recognized for making content processing and connectivity secure and seamless, has responded promptly to the global issue of PHP vulnerabiliti...
23/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
23/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
23/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
23/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
23/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
23/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
23/10/2026
A Brand New, Ultra-high-performance Remote Followspot Control System
Ayrton has released Falconer, a brand-new, ultra-high-performance remote followspot system...
23/10/2026
LA JOLLA, CA-The newly launched Wertheim Laureate Prize invites Nobel laureates ...
23/10/2026
Vegas Pro Delivers Professional Color Management and Faster Renders
Jessie Electa Petrov October 22, 2026
0 Comments
The 2027 release from Boris FX st...
23/10/2026
Blackmagic Design Announces Price Increases Due to Rising Memory Costs
Brie Clayton October 22, 2026
0 Comments
New prices across a range of products ...
23/10/2026
Berklee Welcomes Marcus Gilmore for Signature Series Performance The two-time Grammy Award-winning drummer, composer, producer, and bandleader will also lead ...
23/10/2026
Season 30 of The Voice Features a Record Number of Berklee Alumni Learn more about Dakota Cohen, Brandon Diaz, Nina Howland, and Zalissa Stewart, plus how the...
23/10/2026
Can Danny and Dani's grand plans save Christmas, or are they heading for a festive fiasco?Friday 23 October 2026
The Dyers' Caravan Park: A Merry Elfin...
23/10/2026
Friday 23 October 2026
Matchday Ready: Ella Toone & Keely Hodgkinson Star in New WSL Series
Sky Sports has launched Minus 1, a new social series that pairs th...
23/10/2026
On Friday, October 23, the highly anticipated iPhone Duo made its debut at Apple...
22/10/2026
Router Control Strategy: UCP Panels, WebPanel, and NBOSS Selecting a broadcast router control system is far more than a panel procurement exercise. The control ...
22/10/2026
BeckTV, Beam Dynamics, and Providius have announced a collaboration linking Beck...
22/10/2026
NETGEAR Enterprise has extended its Professional Services program beyond the network layer to cover AV-over-IP workflows, with NDI as the first ecosystem partne...
22/10/2026
USSI Global has promoted Ted Korte to Chief Technology Officer (CTO). The promotion follows the recent appointment of Ed McGivern as Chief Revenue Officer as th...
22/10/2026
Calrec has appointed Video Progetti, a Rome- and Milan-based broadcast distributor and AV system integrator, as its distribution partner for Italy. Video Proget...