Sony Pixel Power calrec Sony

Magma, an Art Collaboration Platform, Begins Rollout of Ethically Responsible AI to its Millions of Users

06/06/2023

Magma, an Art Collaboration Platform, Begins Rollout of Ethically Responsible AI to its Millions of Users

Brie Clayton June 6, 2023

0 Comments

Professional Artist Platform Offers Unique Merge of Art and Collaboration Tools All in One Digital Canvas

Magma, a collaborative browser-based artistic platform created by artists for artists, today announced it is launching an open beta of artist-assist AI and other new anticipated features to its millions strong legion of professional and hobby digital artists. Through its unique mix of artist and collaboration tools, Magma has secured the interest of artists in more than 200 countries, with almost 1M active users per month who are creating more than 15M drawings per year.

Magma enables artists to achieve peak creativity and productivity through a highly collaborative, cloud-based artistic platform. Simple but robust, Magma allows artists and educators to create, collaborate, communicate, brainstorm and share - all in real-time and without leaving their virtual canvas. Individuals and teams can securely and seamlessly share their artwork both within their organization and externally. Magma's artist first' approach to product design allows easy access for users of all skill levels - from hobby artists to educators to professional studios. Magma is constantly updating its platform to bring artists the tools they need to create.

Prompt history record

Magma has been an invaluable tool for our team, especially when developing our own IP, said David Levy, Pitch Dev Studios CEO and art director. Our group is made of many artists living in different parts of the world working under the same umbrella thanks to Magma.

Some contents or functionalities here are not available due to your cookie preferences!

This happens because the functionality/content marked as Google Youtube uses cookies that you choosed to keep disabled. In order to view this content or use this functionality, please enable cookies: click here to open your cookie preferences.

Artists can now also interact with Magma' artist-assist AI, which has recently become available to the public in beta. However, Magma's AI is not intended to be the sole producer of an artist's creation. Driven by its recently released AI- focused manifesto, the team at Magma firmly believes AI tools should augment creativity by providing art styles, inspiration, layers, filters, visualizations and customization to iterate, edit and form their artwork. This enables creators to grow, inspire and learn from each other while respecting the efforts of artists who spent years developing their skills and styles. It is Magma's intention to empower artists to achieve more, rather than undermine their skills. Registration for the AI open beta can be found here.

AI layer tagging

Along with its community, Magma is working hard to find solutions for the responsible use of AI. Magma's AI beta current features:

Magma AI blocks the use of artists' names in prompts unless the artist has given explicit permission to do so. With an existing & ongoing database for artists names, users have the ability to submit names to be excluded from prompting functionality.

AI content is permanently marked as AI. This means that if AI was used in the canvas, the layer will be tagged as AI permanently, to improve transparency amongst collaborators.

Complete prompt history record for every canvas. This means that in any canvas everyone can see all the prompts that were used in the entire canvas timeline, for sharing and transparency.

Magma's AI layer tagging system along with prompt history records are well-equipped to help artists prove human ownership. A recent US copyright office statement states that works created with AI are copyrightable as long as there's human ownership.

In addition, top priority Magma AI solutions currently in development include:

Enabling artists to detect, license, and monetize their styles.

Metadata/signature in downloaded artworks to improve AI visibility on artwork shared outside of Magma.

May 19, 2023Chaos Brings V-Ray 6, update 1 to Maya and Cinema 4DWorld's Most Complete Rendering Tool Brings Scattering, Custom Lighting and Faster Speeds

May 17, 2023KitBash3D Launches Cargo: Powering the Future of 3D ContentNew Cargo Software Redefines 3D Asset Ecosystem for Creators KitBash3D, widely recognized as the

Art and the process of making art is always evolving. AI is just one more tool to augment, not replace, creativity. What is most important to Magma is protecting artists and their work, said Damien Kaczmarek, CEO of Magma. Our goal is to provide an all-in-one solution for artists, which in the future needs to include an ethical AI solution.

Magma's other professional features including:

Secure Centralized Cloud-Based Workspace - Artist IP is highly secure with single sign-on, role-based access, password protection, EU GDPR compliance and other security features. For even more security, enterprise customers can opt in to self-hosting or to connect their own encrypted object storage.

Dedicated Artspaces for Teams and Organization- Ideal for team organization, project and asset management and better communication for pipeline efficiency. Simultaneous Artspaces, communication channels, and synchronous and asynchronous feedback tools enable truly collaborative workflows in the art creation and brainstorming process.

Community-Building Features Allow users to share their artworks, create with friends and colleagues and be inspired. Art channels allow users to communicate and connect with others.

Scalable Product - Ideal for unlimited user collaboration. Up to 50 people are able to simultaneously work during a single art jam.

Professional and Powerful Tools - Professional arts tools including core brushes and modifier
LINK: https://creativecow.net/magma-an-art-collaboration-platform-begins-rol...
See more stories from creativecow

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

02/05/2026

Dalet Flex LTS Delivers Smarter Search, Faster Editing, and an AI-Ready Foundation for Modern Media

Dalet, a leading technology and service provider for media-rich organizations, t...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

01/04/2026

DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION

January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION Douyin Users Can Now Create And Share Videos With Stun...

26/03/2026

Audio-Technica and Extron Announce Microsoft Teams-Certified Enterprise Solutions

Extron and Audio-Technica have announced that their Design Solutions devices, Ce...

26/03/2026

SPORTEL Asia Returns to Singapore with 370 Participants from 35 Countries

SPORTEL Asia took place March 24-25 at the Orchard Hotel Singapore, drawing 370 participants representing more than 220 companies from 35 countries. Approximate...

26/03/2026

NAB 2026: LTN to Showcase Satellite-to-IP Migration Solutions

LTN will demonstrate satellite-to-IP migration solutions for broadcasters, cable networks, MVPDs, and station groups at NAB Show 2026 (Booth W2100). The C-Ban...

26/03/2026

Seattle Mariners Upgrade Center Field Video Display at T-Mobile Park with Daktronics

The Seattle Mariners have partnered with Daktronics to install an upgraded outfi...

26/03/2026

Esports Nations Cup 2026 Names National Team Partners Across 100+ Countries

The Esports Foundation (EF) has awarded National Team Partner status to organizations and individuals across more than 100 countries and territories for the Esp...

26/03/2026

NAB 2026: Telestream Expands Vantage Integration with Adobe Premiere, Media Encoder, and Frame.io

Telestream has announced expanded integration between its Vantage workflow platf...

26/03/2026

NAB 2026: FOR-A Brings Nippon TV's viztrick AiDi AI Production Tool to Market with NVIDIA

FOR-A Corporation has announced a partnership with Nippon TV and NVIDIA to distr...

26/03/2026

CBS Sports Reaches New Long-Term Multiplatform Rights Agreement with the WNBA

CBS Sports and the WNBA have expanded their partnership through a new long-term, multiplatform rights agreement. CBS Sports will feature up to 20 regular-season...

26/03/2026

Zac Brown Band to Perform Sunday Night Baseball Open on NBC and Peacock

Zac Brown Band will star in the Sunday Night Baseball show open on NBC and Peacock, NBC Sports announced. The open was filmed at American Family Field, home of ...

26/03/2026

2026 MLB Season Opens With Full Slate of National Games

Major League Baseball opens the 2026 season with nationally televised games across multiple media partners. Fans can visit MLB.com/Watch for a complete schedule...

26/03/2026

DIRECTV Adds Nine MLB Team Channels for 2026 Season

DIRECTV has announced an agreement to carry nine new MLB-operated team channels, covering the Cincinnati Reds, Detroit Tigers (Detroit SportsNet), Kansas City R...

26/03/2026

Nationals.TV Now Available on Charter, Comcast, Cox, DIRECTV, Verizon Fios and More

Nationals.TV, the Washington Nationals' local broadcast channel, is now avai...

26/03/2026

MLB.TV Launches on the ESPN App Starting Opening Day

Starting Thursday, March 26, MLB.TV will be available on the ESPN App, giving fans access to more than 2,000 out-of-market regular season games. Fans can also r...

26/03/2026

What's Next for Spotify and NAVER in Korea After a Stockholm Summit

Spotify's partnership with NAVER, Korea's leading digital platform, is built around one simple goal: making it easier for listeners in Korea to discover...

26/03/2026

EastWest DrumX: Early access

Exclusive to ComposerCloud for first month Sample library and virtual instrument gurus EastWest have announced the upcoming release of a new virtual drum i...

26/03/2026

Dynamic Range Day 2026

Friday 27 March Friday 27 March will mark Dynamic Range Day 2026, the annual day of online activity that was started in 2010 by mastering engineer Ian Sheph...

26/03/2026

ASMR Choir from SRM Sounds

Includes four separate instruments Max Richter's SRM Sounds venture have just announced their fifth release, ASMR Choir. Captured at the main live room ...

26/03/2026

IMPORTANT FEEDBACK: PESP 6

The National Film and Video Foundation (NFVF), an agency of the Department of Sport, Arts and Culture (DSAC), has been tasked with administering the Sixth Presi...

26/03/2026

Why YEP Changed My Career (And Why It Might Change Yours)

By Matt Klein Hello to everyone reading this - whether you're a current YEP, HPA member, or just YEP-curious. I'm Matt Klein, one of the co-chairs of t...

26/03/2026

CBS Sports Inks New WNBA Deal

Share Copy link Facebook X Linkedin Bluesky Email...

26/03/2026

Apogee Insight Acquires PMA Research

Share Copy link Facebook X Linkedin Bluesky Email...

26/03/2026

NBC Announces Exclusive Coverage of Sail4th 250 Tall Ships in NYC

Share Copy link Facebook X Linkedin Bluesky Email...

26/03/2026

UK Group of media tech companies take the spotlight at NA...

28 participating companies, from start-ups to blue-chips, lead the UK Group as part of the GREAT Britain and Northern Ireland presence across all the Halls at N...

26/03/2026

Arkona Unveils BLADE//planner and Major Usability Enhancements at NAB 2026

Arkona Unveils BLADE//planner and Major Usability Enhancements at NAB 2026 Brie Clayton March 26, 2026 0 Comments New graphical configuration tool and...

26/03/2026

Bitfocus showcases complete control at NAB Show 2026

Bitfocus showcases complete control at NAB Show 2026 Brie Clayton March 26, 2026 0 Comments Continuing development drives advances in security, availa...

26/03/2026

Allen Media Group To Deploy Anoki ContextIQ

Share Copy link Facebook X Linkedin Bluesky Email...

26/03/2026

LG Announces New Premium FAST Channels

Share Copy link Facebook X Linkedin Bluesky Email...

26/03/2026

IABM to Host Breakfast Event at 2026 NAB Show

Share Copy link Facebook X Linkedin Bluesky Email...

26/03/2026

Nexstar Defends Tegna Deal in Calif. Court Filing

Share Copy link Facebook X Linkedin Bluesky Email...

26/03/2026

Nevion introduces powerful new Panel Builder to enhance VideoIPath broadcast control capability

Nevion introduces powerful new Panel Builder to enhance VideoIPath broadcast con...

26/03/2026

2026 Oscar Nominated Films Powered by Blackmagic Design

2026 Oscar Nominated Films Powered by Blackmagic Design Brie Clayton March 25, 2026 0 Comments DaVinci Resolve Studio used on 27 of this year's no...

26/03/2026

Leader to present full suite of advanced Test & Measurement solutions at NAB Show 2026

Leader to present full suite of advanced Test & Measurement solutions at NAB Sho...

26/03/2026

Boston Conservatory to Present New England and Collegiate Premiere of Groundbreaking Opera Time to Act

Boston Conservatory to Present New England and Collegiate Premiere of Groundbrea...

26/03/2026

HBO Max included for Sky and NOW customers from 26 March, bringing more world-class entertainment in one subscription

Thursday 26 March 2026 HBO Max included for Sky and NOW customers from 26 March...

26/03/2026

Sky Sets Iconic Costumes Dancing Together Like Never Before in Brand Campaign

Thursday 26 March 2026 Sky Sets Iconic Costumes Dancing Together Like Never Before' in Brand CampaignTurn on cookies to view this content. Go to Privacy o...

26/03/2026

CS live Builds Future-Ready OB Van With Riedel MediorNet and hi Control System

Wuppertal March 26, 2026 CS live Builds Future-Ready OB Van With Riedel MediorNet and hi Control SystemRiedel Communications today announced that Czech-based ...

26/03/2026

Have a Wish Worth Dying For? Netflix's First Korean YA Horror Series If Wishes Could Kill' Premieres April 24

Back to All News Have a Wish Worth Dying For? Netflix's First Korean YA Hor...

26/03/2026

'The Truthers,' Starring Jose Coronado and Stphanie Magnin, Premieres on Netflix on 24 July

Back to All News The Truthers, Starring Jose Coronado and St phanie Magnin, Pre...

26/03/2026

Harmonic Delivers Winning Live Sports Streaming Innovations

Enhancements to Harmonic's Sports Streaming Solution Introduce Server-Side Multiview, Contextual Metadata-Driven Advertising, Dynamic In-Stream Ads and Robu...

26/03/2026

ABC Business Media Report: Trusted Data, Real Insight

Open the report Our 2025 report brings together results from 79 business magazine titles across 22 market sectors, published by 49 media owners. Over the year,...

26/03/2026

Into the Omniverse: NVIDIA GTC Showcases Virtual Worlds Powering the Physical AI Era

Editor's note: This post is part of Into the Omniverse, a series focused on ...

26/03/2026

Fiat to sponsor The Louise Duffy Show on RT Radio 1

RT Commercial today announced Fiat as sponsor of The Louise Duffy Show on RT Radio 1, Weekdays 3pm 4pm. The Louise Duffy Show is the home of daytime music...

26/03/2026

Game On: Five New Titles Now Streaming on GeForce NOW

That gaming backlog won't clear itself - GeForce NOW is here to help. Stream the latest titles straight from the cloud across a variety of devices. This we...

26/03/2026

Phantom C-Series High-Speed Cameras Set a New Standard for Automotive Crash and Safety Imaging

Wayne, N.J., March 26, 2026 Phantom High-Speed announces the latest product li...