
Canapii takes virtual event engagement to the next level with help from AWS posted: 10/06/2021
For virtual and hybrid event technology developer Canapii, necessity truly proved the mother of invention. As the global pandemic upended the events industry, organizers were forced to pivot quickly to a virtual format. Even though digital event platforms were gaining popularity within the industry before the pandemic, going fully virtual introduced new challenges, especially with the lack of an intuitive virtual event engagement tool. Recognizing this void, the Canapii team envisioned the Event Management Console and the Virtual Arena' Platform. With help from Amazon Web Services (AWS) cloud-based technology, Canapii brought their event management software to market in record time and established the brand to go with it. Since, Canapii has helped companies like Hewlett Packard (HP) design and host engaging virtual events that include live streamed content with real-time multilingual captioning, polling, Q&A, and more.
The first time I realized that our industry was in for a major shakeup, I was on a flight headed to a board meeting. I thought this may be the last time I travel for business, and then the implications of what that would mean for our industry hit me. As we began talking at the meeting, we quickly came to the consensus that doing nothing wasn't an option, shared Gemma Edwards, co-founder, Canapii. The pandemic gave us that push to take a leap and build a new business that could help solve a big problem. We had the right technology experience to carry out our vision but needed a solution to help us deliver engaging live and on-demand video to a range of platforms and in a variety of languages, which is where AWS Media Services came into play.
In the early stages of Canapii's development, the team tried to anticipate the key features required to pull off a fully virtual event on a very basic level, then set out to find a live streaming vendor to meet those needs and more, ultimately signing on with AWS. One of the main challenges that the team identified was how to accommodate various languages and time zones. Working closely with the AWS team, Canapii developers and architects were able to quickly figure out how to scale, ultimately facilitating more than five simultaneous live streams in different languages to an audience of 6,000 for their first event. The world is a big place, and we knew that a one-size fits all approach wouldn't cut it. Between customers, we see a lot for requests for concurrent Japanese, Mandarin and Korean translations, and thankfully AWS tools are truly global and scalable, explained Edwards. They've helped us really push the limits of translation and multilingual captioning to make it feel as though it's part of the event.
The end result of the Canapii team's efforts is an interactive, multilingual, fully integrated virtual event management console and platform with a familiar video conferencing aesthetic and interface that allows for custom branding. After a lot of blood, sweat and tears, we've been able to deliver a solution that offers event participants a seamless journey, whether fully virtual or hybrid, and at the same time one that establishes a sense of community, shared Edwards. That's the allure of Canapii. Customers are also drawn to the fact there are no limits to the number of meetings or participants. Unlike platforms where you pay per meeting or video, Canapii is designed to provide organizers with all of the tools needed to run an event without multiple, costly add-ons.
In the last year, Canapii has built out the platform and extended its geographic reach. It took a lot of effort to get where we are today with Canapii, but AWS has been instrumental in the process, expressed Edwards. Not only is Canapii's entire infrastructure built on the cloud platform, but AWS Media Services also form the building blocks of our tool's live streaming capabilities - providing the security, reliability and high-quality video that our customers and their audiences demand.
Canapii formally debuted last year, powering HP's first-ever all-virtual global HP Reinvent Virtual Experience. The event drew in an audience of 7,000 participants from all corners of the globe. In closing, Edwards shared, The events industry, like many others, has seen so many changes in the last year that have challenged us to think outside the box. Our goal with Canapii is to help event organizers get more compelling global events online with less friction, allowing them to focus less on the technology and logistics, and more on growing their audience and business.
Today, Canapii is used by over 10,000 organizations, and has more than 45,000 users on its platform. By supporting event organizers worldwide, Canapii facilitates connections and drives engagement through its digital tools and solutions, which cater to all types of events.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
27/08/2026
ESPN and Disney are launching College Football Saturdays, adding two college football games per week to Disney for U.S. subscribers as part of their existing ...
27/08/2026
Zixi will exhibit at IBC2026 (Hall 5, Stand 5.A76, RAI Amsterdam, September 11-14), demonstrating the Zixi Platform and the latest release of Zixi Broadcaster, ...
27/08/2026
NDI has announced that its ecosystem has surpassed 1.2 million NDI-enabled hardware nodes worldwide, spanning products from more than 200 hardware brands across...
27/08/2026
Clear-Com conducted a pre-launch field trial of FreeSpeak Cell during Carnival 2026 in Rio de Janeiro, in partnership with Brazilian systems integrator Savana C...
27/08/2026
BHV returns to IBC 2026 with an important milestone for its own SportsBox: the broadcast industry's smallest remote vision mixer and format processor has mo...
27/08/2026
TOGETHXR and Snapchat have announced the second cohort of their Snap the Gap content creator program, welcoming nine athletes as Snap Stars. The program provide...
27/08/2026
MediaKind has announced that CNBC UK has selected Beam to modernize its contribution and distribution infrastructure for live broadcast operations. The deployme...
27/08/2026
Monitor engineer Chris Dwight has deployed Sennheiser's Spectera wideband bi...
27/08/2026
Telestream has announced an expansion of its UP cloud-native platform, adding capabilities for orchestrating Telestream services, third-party technologies, and ...
27/08/2026
Swerve TV has signed a multi-year partnership with GLORY Kickboxing, bringing live GLORY events and library programming to Swerve Combat, Swerve TV's free a...
27/08/2026
Dalet has announced a new integrated content experience with Agence France-Presse (AFP) in Dalet Flex, designed to bring AFP's editorial metadata into the p...
27/08/2026
Grass Valley will demonstrate an integrated live production environment at IBC2026 (Booth 9.A01, RAI Amsterdam, September 11-14), combining K-Frame, Maverik X, ...
27/08/2026
The National Women's Soccer League and Roku have announced an expanded partnership, with the Roku Sports Channel becoming the exclusive streaming home of ei...
27/08/2026
FuboTV has announced the launch of ACC Network Extra (ACCNX) and SEC Network (SECN ) on the Fubo streaming service at no additional cost to subscribers with En...
27/08/2026
Sports marketers have entered the experiential age. Today, sports teams, leagues, and venues are increasingly using immersive interactions and real world events...
27/08/2026
MultiDyne will introduce the MDoG-8800 at IBC2026 (Stand 11.C12, RAI Amsterdam, September 11-14), extending its openGear portfolio with a high-density fiber tra...
27/08/2026
The Joint Task Force on the Dynamic Media Facility (JT-DMF), an initiative of AMWA and the EBU, will host a series of informal Ask Me Anything sessions during...
27/08/2026
Homestream, a mobile app that automatically syncs a team's local radio broad...
27/08/2026
A packager for TNT Sports, Kwokman Productions is on hand for the unique event w...
27/08/2026
After more than 3,000 games, five members of YES Network's original staff re...
27/08/2026
Physical modelling orchestral instrument announced
Following their recent cryptic hints, Dreamtonics have officially revealed the latest addition to their s...
27/08/2026
M5 Ultra-equipped Studio most powerful Mac to date
Apple have just announced a design refresh which they say makes the Mac mini fiercer and more versatil...
27/08/2026
Sampler receivers major upgrades
Bitwig's latest DAW update brings some major changes to the Sampler device, kitting it out with new slicing options, tw...
27/08/2026
Designed specifically for hard-hitting modern bass
Designed specifically for bass-heavy electronic music, the latest plug-in from Arturia aims to offer an a...
27/08/2026
Advertisers gain granular CTV targeting and turnkey reporting across eligible in...
27/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
27/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
27/08/2026
Profuz Digital makes a mark by launching a powerful upgrade to its Profuz LAPIS digital media management platform this IBC in Amsterdam at Stand 8.A88. The late...
27/08/2026
DHD.audio has chosen IBC 2026 as the launch venue for what it defines as one of the most radical advances in the companys 30 year history.
Every broadcast trad...
27/08/2026
Direct connectivity between planning, production and graphics for creativity and streamlined workflows...
27/08/2026
New Photoshop innovations bring you more choice and control at every stage of yo...
27/08/2026
First Two Seasons of Vertical Series Vultures Shot on Blackmagic Design Cameras
Brie Clayton August 27, 2026
0 Comments
Director and DoP of Vultures ...
27/08/2026
For years, the media and entertainment industry has hesitated to use AI-voiced dubbing due to concern for audience experience. New data from 3Play Media, a glob...
27/08/2026
Starfish Technologies has announced the forthcoming V9 release of its Advantage AD workstation, adding support for voice synthesis services and giving Audio Des...
27/08/2026
Lightware's UBEX is a powerful AV-over-IP product well suited for rental and staging workflows where systems must be fast to deploy, easy to repurpose, and ...
27/08/2026
Lightware has expanded the scalability of its 10G TPN AV-over-IP platform with the introduction of the new TPN-MMU-X100 Matrix Management Unit, enabling systems...
27/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
27/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
27/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
27/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
27/08/2026
PlayBox Neo Stand 7.C29 IBC2026 - 11 14 September
Well-established global specialists in media playout, automation, and streaming solutions, PlayBox Neo ...
27/08/2026
Rise Academy, the broadcast and media skills charity dedicated to delivering practical media technology learning experiences, careers resources and work experie...
27/08/2026
Mediagenix, a global leader in smart content solutions to profitably connect the right content to the right audience, will showcase the latest evolution of its ...
27/08/2026
Screen Australia opens applications for Global Fellowships Program 27 August 2026
Applications are now open for the Screen Australia Global Fellowships progra...
27/08/2026
Thursday 27 August 2026
Sir Grayson Perry and Rebecca Lucy Taylor (aka Self Est...
27/08/2026
Wuppertal August 27, 2026
Riedel Evolves Leadership and Global Go-to-Market OrganizationRiedel Communications is strengthening its leadership and global go-to...
27/08/2026
More Sasquatch, more fun: Today, the sneakiest crossover of the summer lands exc...