Canapii takes virtual event engagement to the next level with help from AWS posted: 10/06/2021
For virtual and hybrid event technology developer Canapii, necessity truly proved the mother of invention. As the global pandemic upended the events industry, organizers were forced to pivot quickly to a virtual format. Even though digital event platforms were gaining popularity within the industry before the pandemic, going fully virtual introduced new challenges, especially with the lack of an intuitive virtual event engagement tool. Recognizing this void, the Canapii team envisioned the Event Management Console and the Virtual Arena' Platform. With help from Amazon Web Services (AWS) cloud-based technology, Canapii brought their event management software to market in record time and established the brand to go with it. Since, Canapii has helped companies like Hewlett Packard (HP) design and host engaging virtual events that include live streamed content with real-time multilingual captioning, polling, Q&A, and more.
The first time I realized that our industry was in for a major shakeup, I was on a flight headed to a board meeting. I thought this may be the last time I travel for business, and then the implications of what that would mean for our industry hit me. As we began talking at the meeting, we quickly came to the consensus that doing nothing wasn't an option, shared Gemma Edwards, co-founder, Canapii. The pandemic gave us that push to take a leap and build a new business that could help solve a big problem. We had the right technology experience to carry out our vision but needed a solution to help us deliver engaging live and on-demand video to a range of platforms and in a variety of languages, which is where AWS Media Services came into play.
In the early stages of Canapii's development, the team tried to anticipate the key features required to pull off a fully virtual event on a very basic level, then set out to find a live streaming vendor to meet those needs and more, ultimately signing on with AWS. One of the main challenges that the team identified was how to accommodate various languages and time zones. Working closely with the AWS team, Canapii developers and architects were able to quickly figure out how to scale, ultimately facilitating more than five simultaneous live streams in different languages to an audience of 6,000 for their first event. The world is a big place, and we knew that a one-size fits all approach wouldn't cut it. Between customers, we see a lot for requests for concurrent Japanese, Mandarin and Korean translations, and thankfully AWS tools are truly global and scalable, explained Edwards. They've helped us really push the limits of translation and multilingual captioning to make it feel as though it's part of the event.
The end result of the Canapii team's efforts is an interactive, multilingual, fully integrated virtual event management console and platform with a familiar video conferencing aesthetic and interface that allows for custom branding. After a lot of blood, sweat and tears, we've been able to deliver a solution that offers event participants a seamless journey, whether fully virtual or hybrid, and at the same time one that establishes a sense of community, shared Edwards. That's the allure of Canapii. Customers are also drawn to the fact there are no limits to the number of meetings or participants. Unlike platforms where you pay per meeting or video, Canapii is designed to provide organizers with all of the tools needed to run an event without multiple, costly add-ons.
In the last year, Canapii has built out the platform and extended its geographic reach. It took a lot of effort to get where we are today with Canapii, but AWS has been instrumental in the process, expressed Edwards. Not only is Canapii's entire infrastructure built on the cloud platform, but AWS Media Services also form the building blocks of our tool's live streaming capabilities - providing the security, reliability and high-quality video that our customers and their audiences demand.
Canapii formally debuted last year, powering HP's first-ever all-virtual global HP Reinvent Virtual Experience. The event drew in an audience of 7,000 participants from all corners of the globe. In closing, Edwards shared, The events industry, like many others, has seen so many changes in the last year that have challenged us to think outside the box. Our goal with Canapii is to help event organizers get more compelling global events online with less friction, allowing them to focus less on the technology and logistics, and more on growing their audience and business.
Today, Canapii is used by over 10,000 organizations, and has more than 45,000 users on its platform. By supporting event organizers worldwide, Canapii facilitates connections and drives engagement through its digital tools and solutions, which cater to all types of events.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
10/06/2026
Media buyers and sellers can now compare YouTube reach from computer, mobile, an...
10/06/2026
Accedo, Humans not Robots, and the Institution of Engineering and Technology (IET) have announced the launch of Ecoflow X. Formerly an IBC Accelerator project, ...
10/06/2026
Frequency, the engine powering the world's leading streaming television channels, today announced that James Smith has joined the company as General Manager...
10/06/2026
At the 14th World Live Neurovascular Conference (WLNC) in Lisbon, Riedel Communications provided the communications infrastructure for live medical procedures s...
10/06/2026
Globecast, a leading provider of broadcast, media, and entertainment managed services, today announced the launch of its Content Exchange platform powered by Or...
10/06/2026
Klvr will showcase how venues, integrators and production teams are rethinking disposable battery usage at InfoComm 2026 (Las Vegas, June 17-19, booth #N6311). ...
10/06/2026
The Video Services Forum (VSF) has further enhanced the Reliable Internet Streaming Transport (RIST) protocol by incorporating a new feature, RIST Satellite-Hyb...
10/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
10/06/2026
Chemists snap together complex 3D molecules from highly reactive radicals-without losing their shape Scripps Research team develops stereoretentive radical-radi...
09/06/2026
Kiswe announces an expanded long-term partnership with ONE Championship (ONE), t...
09/06/2026
SiriusXM will broadcast FOX Sports' English-language commentary for all 104 FIFA World Cup 2026 matches from June 11 through July 19, available to subscribe...
09/06/2026
EVS has announced it is changing its corporate name from EVS Broadcast Equipment to EVS, reflecting the company's expanded portfolio beyond broadcast equipm...
09/06/2026
Fox Corporation and the NFL have announced a multi-year agreement to bring NFL c...
09/06/2026
FOX Sports and ReachTV, an airport media network, have announced an agreement to...
09/06/2026
Cosm Atlanta, a 70,000-square-foot, three-level immersive entertainment venue located within Centennial Yards adjacent to State Farm Arena and Mercedes-Benz Sta...
09/06/2026
NESN captured five awards at the 2026 Boston/New England Emmy Awards, including four program honors and one individual award.
These awards reflect the passion...
09/06/2026
Ateme has announced that its support for Apple Immersive Video workflows was referenced by Apple during its 2026 Worldwide Developers Conference (WWDC26).
Atem...
09/06/2026
Bitmovin has announced that Axel Springer SE has deployed Player Web X, Bitmovin's web video player, to power audio readouts of news articles and an audio-o...
09/06/2026
Grass Valley and Lawo have announced a technology collaboration to validate orch...
09/06/2026
LiveU has announced a deployment with the Oceania Football Confederation (OFC) t...
09/06/2026
Globecast has announced the launch of its Content Exchange platform, powered by ...
09/06/2026
NBC Sports will present live coverage of Overtime's OT7 football league Championship Weekend from Sullivan Field at Loyola Marymount University in Los Angel...
09/06/2026
We're in three different locations, three different production teams. Coveri...
09/06/2026
The intro video for Men's Basketball won Outstanding In-Venue Video in the C...
09/06/2026
Today is match day minus two for FIFA and HBS. On Thursday, there will be two ma...
09/06/2026
Since their debut, the clock-and-score graphic has drawn the affinity and ire of...
09/06/2026
Last month, Spotify hosted PURE FLOWERS LIVE, a special event celebrating the re...
09/06/2026
Last month, RADAR U.K. artist Skye Newman took the stage in East London for a sp...
09/06/2026
Company to cease operating on 30 June 2026
Australian loudspeaker and amplifier manufacturer Wayne Jones Audio have announced that after much consideration,...
09/06/2026
Increases low-end weight and character
The latest plug-in release from Sheffield-based fedDSP aims to offer an all-in-one solution for users in search of mo...
09/06/2026
Introduces AI Studio Assistant, Moises Studio integration & more
Fender Studio have just announced the launch a significant update that brings an array of n...
09/06/2026
The National Film and Video Foundation (NFVF) is a statutory body mandated to spearhead the equitable growth and development of the South African film and video...
09/06/2026
The BBC has found its Hercule Poirot.
After Deadline revealed last month that t...
09/06/2026
Media buyers and sellers can now compare YouTube reach from computer, mobile, an...
09/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/06/2026
A project aimed at modernizing scheduling operations across Mediaset's channel portfolio
Mediagenix, a global leader in smart content solutions to profitab...
09/06/2026
tvONE, an ACT Entertainment brand, debuts its most powerful video processor ever built: the 4RU CALICO PRO (C7-PRO-4200), at InfoComm 2026 (Booth N6813). Engine...
09/06/2026
Composer and Conductor Eric Whitacre to Receive Honorary Doctorate at Berklee Va...
09/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/06/2026
Technology collaboration to validate AMPP and Lawo HOME orchestration integration, showcasing Dynamic Media Facility principles in practice.
Grass Valley and ...
09/06/2026
Bitmovin, a leading provider of video streaming solutions, today announced that Axel Springer SE, international media and technology company, has deployed Playe...
09/06/2026
LiveU, the global leader in live IP-video solutions, today announced a landmark deployment with the Oceania Football Confederation (OFC) that has brought Video ...
Canapii takes virtual event engagement to the next level with help from AWS posted: 10/06/2021 
