To address this challenge, industry decisionmakers need the right OTT solution to ensure seamless content streaming to subscribers' smartphones, feature-rich video services to convert prepaid customer into permanent subscribers. If an operator cannot offer these features, many subscribers will likely look elsewhere for these types of services.
To keep this from happening, there is really only one way for operators to address this challenge. They need to adopt a proven and complete OTT solution for iOS, Android and TV-based devices.
The right OTT solution is flexible, easy to integrate with transcoding solutions, delivers fast implementation, and ensures video quality and content protection. Whether you're an operator of a package of TV channels or the communications director of a large company, there must be a guarantee that content is protected and broadcast under optimal conditions.
The good news is that there are solutions available to meet this demand, with operators that are already taking advantage of the numerous benefits of an effective turn-key OTT solution.
For example, with successful deployments across the globe, GO Live by NAGRA is a solution that is in demand. GO Live is a secure, cost effective and fast time-to-market OTT solution that enables service providers to stream live TV with full EPG, start-up and catch-over functionality to a range of devices. It includes a guaranteed deployment time of less than 30 days and is currently used by dozens of operators with subscribers in 150 countries around the world, including Montecable in Uruguay and Canal+ in Myanmar.
It is clear operators need a cost-effective solution that can be up and running quickly. Regardless of what solution they choose, it must be easy to use, while enabling the features and services needed to keep consumers happy. To ensure service providers can make the right decision, here are the criteria they should look for when considering an OTT solution.
Economical and Quick to Deploy
The right solution will be both comprehensive and affordable. For example, the business model for GO Live is based on a low starting price and a pay as you grow model. An operator can also start with a simple solution with a reduced feature set, then add features and expand the device reach as they grow. This makes it the ideal way to add OTT devices to an existing pay television service, or to test a new service.
Operators must also consider a solution that is quick to put into service. For example, a demonstration of GO Live can be set up in just a few minutes, with a full deployment being up and running in just 30 days. This is possible because GO Live already has apps on iOS, Android, AppleTV, AndroidTV, FireTV, Chromecast and Roku. The underlying infrastructure is supported by Amazon Web Services (AWS), so there is no hardware to buy. One click, and the service is ready to go.
Easy to Set up and Easy to Use
Simplicity is key when there is a lack of resources to integrate and manage a solution. A simple web browser is all that is needed to use GO Live. After a secure login page, users will enter a control center, which, with a user-friendly interface, provides access to a variety of tools to create commercial offers, activate live channels, encode videos, and manage subscribers. It adapts to the user's unique environment, whether they use it alone or as part of a full operational center.
Advanced Features that Consumers Demand
Core to any solid solution is delivering consumer-friendly television streaming experiences. The right solution can be used to create customized channel catalogs and electronic program guides (EPG), consume content in VoD, quickly switch from one channel to another, pause during viewing, resume programs at the beginning with delayed viewing or download to go for offline viewing. When expanding to a global audience, management of language and subtitles must be supported.
Content Protection to Ensure Valuable Assets Remain Safe
Content protection should also be considered. When combined with NAGRA's security platform, GO Live complies with all Hollywood studio standards ensuring operators remain in control of their content.
Click here to learn more about NAGRA GO Live, or directly create and test your OTT service with a free trial here!
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
10/06/2026
DAZN-owned digital-media company launches three fan-first series leaning into cr...
10/06/2026
Clear-Com has announced the appointment of Jason Dino as Southwest Regional Sales Manager USA, covering Southern California and the Southwest region. Dino joins...
10/06/2026
An 11% decrease in number of global broadcast deals reflects the organization...
10/06/2026
The Women Without Boundaries Awards recognize women whose work is advancing the future of media, broadcast, AV, workplace technology, digital experience, and re...
10/06/2026
Today is match day minus two for FIFA and HBS. On Thursday, there will be two ma...
10/06/2026
SES is supporting broadcast distribution of the world's biggest football tou...
10/06/2026
NDI has announced that BirdDog has become the first hardware manufacturer to achieve full NDI 6.3 compatibility across its complete lineup of cameras, encoders,...
10/06/2026
Vince Caputo and Scott Carter, winners of the 2026 Sports Emmy for Outstanding Post Produced Audio have been announced as presenters for the 2026 SVG Advanced A...
10/06/2026
FOX One today unveiled a slate of new product features and enhancements designed to elevate the viewing experience for fans on the official streaming platform o...
10/06/2026
Primary production partners Dome Productions and Raycom Sports once again played...
10/06/2026
The Women in Sports Filmmaking Experienceship is an immersive professional devel...
10/06/2026
The league has expanded its HSAN architecture for the NBA Finals to manage more ...
10/06/2026
The inaugural MoonPay X Games League (XGL) Winter Draft will take place Wednesday, September 16, 2026 at Cosm Los Angeles from 7-9 p.m. PT. The event will strea...
10/06/2026
The University of Oklahoma (OU) Athletics Department and Learfield have announce...
10/06/2026
The Video Services Forum (VSF) has released TR-06-4 Part 8, a new specification for RIST Satellite-Hybrid: Out-of-Band Method. The specification creates a mecha...
10/06/2026
Riedel Communications provided the communications infrastructure for the 14th World Live Neurovascular Conference (WLNC) in Lisbon, supporting live medical proc...
10/06/2026
A still from The Doom Generation by Gregg Araki (Courtesy of Sundance Institute)
By Lucy Spicer
Have you checked out our Sundance Film Festival 101 list yet...
10/06/2026
Get Hands-On with Interfaces & Mic Preamp Brands
If youre after a new interface or preamp, then GearExpo UK is the place to be! Well have a whole host of au...
10/06/2026
November 13-14 2026, The Midway, San Francisco
Following their recent rebranding, MONO Music Conference (formerly Music Expo) have officially announced thei...
10/06/2026
Debut instrument free for limited time
deFORM is the debut release from newly founded developer ebbandflow, and it's being offered as a free download fo...
10/06/2026
Alone Australia Season 4: Meet the Cast
10 June, 2026
Media releases
WATCH THE TRAILER
Smash-hit survival series Alone Australia drops its highly anticipa...
10/06/2026
DEADLY THEN, DEADLY NOW, DEADLY ALWAYS: SBS & NITV IGNITE NAIDOC WEEK 2026 WITH ...
10/06/2026
Rohde & Schwarz and TRUMPF advance laser-based drone defense with THORIS LCS Rohde & Schwarz is showcasing THORIS at ILA 2026: A sovereign, end to end counter...
10/06/2026
MAHLE and Rohde & Schwarz develop application for sensor testing of modern drive...
10/06/2026
Production and Development Funding supports the creation of compelling, commercially viable, artistic and culturally relevant South African screen content. Deve...
10/06/2026
Media buyers and sellers can now compare YouTube reach from computer, mobile, an...
10/06/2026
Accedo, Humans not Robots, and the Institution of Engineering and Technology (IET) have announced the launch of Ecoflow X. Formerly an IBC Accelerator project, ...
10/06/2026
Frequency, the engine powering the world's leading streaming television channels, today announced that James Smith has joined the company as General Manager...
10/06/2026
At the 14th World Live Neurovascular Conference (WLNC) in Lisbon, Riedel Communications provided the communications infrastructure for live medical procedures s...
10/06/2026
Globecast, a leading provider of broadcast, media, and entertainment managed services, today announced the launch of its Content Exchange platform powered by Or...
10/06/2026
Klvr will showcase how venues, integrators and production teams are rethinking disposable battery usage at InfoComm 2026 (Las Vegas, June 17-19, booth #N6311). ...
10/06/2026
The Video Services Forum (VSF) has further enhanced the Reliable Internet Streaming Transport (RIST) protocol by incorporating a new feature, RIST Satellite-Hyb...
10/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
10/06/2026
Wednesday 10 June 2026
How to watch every ICC Women's T20 World Cup 2026 match live on Sky Sports
Where is the ICC Women's T20 World Cup 2026 availabl...
10/06/2026
Wednesday 10 June 2026
P RLA brings first-ever Beautifully Clean Oral Care'...
10/06/2026
Wednesday 10 June 2026
Sky reveals pulse-pounding first teaser trailer for upco...
10/06/2026
Wuppertal June 10, 2026
Riedel Artist at the Heart of the 14th World Live Neurovascular ConferenceAt the 14th World Live Neurovascular Conference (WLNC) in Li...
10/06/2026
Back to All News
Netflix Showcases New Mobile Experience, Collections and Games Vision in APAC
Product
10 June 2026
GlobalSouth KoreaJapan
Link copied to c...
10/06/2026
Back to All News
Ready to Join? The Netflix Fan Club Arrives at Cannes Lions
Business
10 June 2026
Global
Link copied to clipboard
Download all assets
N...
10/06/2026
Chemists snap together complex 3D molecules from highly reactive radicals-without losing their shape Scripps Research team develops stereoretentive radical-radi...
09/06/2026
Kiswe announces an expanded long-term partnership with ONE Championship (ONE), t...
09/06/2026
SiriusXM will broadcast FOX Sports' English-language commentary for all 104 FIFA World Cup 2026 matches from June 11 through July 19, available to subscribe...
09/06/2026
EVS has announced it is changing its corporate name from EVS Broadcast Equipment to EVS, reflecting the company's expanded portfolio beyond broadcast equipm...
09/06/2026
Fox Corporation and the NFL have announced a multi-year agreement to bring NFL c...
09/06/2026
FOX Sports and ReachTV, an airport media network, have announced an agreement to...
To address this challenge, industry decisionmakers need the right OTT solution to ensure seamless content streaming to subscribers' smartphones, feature-rich video services to convert prepaid customer into permanent subscribers. If an operator cannot offer these features, many subscribers will likely look elsewhere for these types of services. 
