To address this challenge, industry decisionmakers need the right OTT solution to ensure seamless content streaming to subscribers' smartphones, feature-rich video services to convert prepaid customer into permanent subscribers. If an operator cannot offer these features, many subscribers will likely look elsewhere for these types of services.
To keep this from happening, there is really only one way for operators to address this challenge. They need to adopt a proven and complete OTT solution for iOS, Android and TV-based devices.
The right OTT solution is flexible, easy to integrate with transcoding solutions, delivers fast implementation, and ensures video quality and content protection. Whether you're an operator of a package of TV channels or the communications director of a large company, there must be a guarantee that content is protected and broadcast under optimal conditions.
The good news is that there are solutions available to meet this demand, with operators that are already taking advantage of the numerous benefits of an effective turn-key OTT solution.
For example, with successful deployments across the globe, GO Live by NAGRA is a solution that is in demand. GO Live is a secure, cost effective and fast time-to-market OTT solution that enables service providers to stream live TV with full EPG, start-up and catch-over functionality to a range of devices. It includes a guaranteed deployment time of less than 30 days and is currently used by dozens of operators with subscribers in 150 countries around the world, including Montecable in Uruguay and Canal+ in Myanmar.
It is clear operators need a cost-effective solution that can be up and running quickly. Regardless of what solution they choose, it must be easy to use, while enabling the features and services needed to keep consumers happy. To ensure service providers can make the right decision, here are the criteria they should look for when considering an OTT solution.
Economical and Quick to Deploy
The right solution will be both comprehensive and affordable. For example, the business model for GO Live is based on a low starting price and a pay as you grow model. An operator can also start with a simple solution with a reduced feature set, then add features and expand the device reach as they grow. This makes it the ideal way to add OTT devices to an existing pay television service, or to test a new service.
Operators must also consider a solution that is quick to put into service. For example, a demonstration of GO Live can be set up in just a few minutes, with a full deployment being up and running in just 30 days. This is possible because GO Live already has apps on iOS, Android, AppleTV, AndroidTV, FireTV, Chromecast and Roku. The underlying infrastructure is supported by Amazon Web Services (AWS), so there is no hardware to buy. One click, and the service is ready to go.
Easy to Set up and Easy to Use
Simplicity is key when there is a lack of resources to integrate and manage a solution. A simple web browser is all that is needed to use GO Live. After a secure login page, users will enter a control center, which, with a user-friendly interface, provides access to a variety of tools to create commercial offers, activate live channels, encode videos, and manage subscribers. It adapts to the user's unique environment, whether they use it alone or as part of a full operational center.
Advanced Features that Consumers Demand
Core to any solid solution is delivering consumer-friendly television streaming experiences. The right solution can be used to create customized channel catalogs and electronic program guides (EPG), consume content in VoD, quickly switch from one channel to another, pause during viewing, resume programs at the beginning with delayed viewing or download to go for offline viewing. When expanding to a global audience, management of language and subtitles must be supported.
Content Protection to Ensure Valuable Assets Remain Safe
Content protection should also be considered. When combined with NAGRA's security platform, GO Live complies with all Hollywood studio standards ensuring operators remain in control of their content.
Click here to learn more about NAGRA GO Live, or directly create and test your OTT service with a free trial here!
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
Frequency, the engine powering many of the world's leading streaming television channels, today announced the launch of In-Scene Advertising, a new monetiza...
05/06/2026
Berklee Study Reveals Video Has Become Essential to Music Careers Survey findings show social platforms have become the primary source of music for video cont...
04/06/2026
Sony Electronics is introducing the SRG-AS10, a 4K 60p-compatible PTZ auto-frami...
04/06/2026
This recent grad from Spring, TX, led creative-video output for the Aggies' men's basketball team last season and has been producing video and creating ...
04/06/2026
For the first time at a women's golf major, every player in the field will r...
04/06/2026
Three Panasonic PT-RQ45 40,000-lumen 3-Chip DLP projectors made their first live...
04/06/2026
Bitmovin and Akamai have announced a collaboration with NRJ Group, a French mult...
04/06/2026
Telestream will exhibit at InfoComm 2026 (Booth N7952), demonstrating media work...
04/06/2026
Sony has announced the development of RIALTO 65, a 65mm format image sensor block for the VENICE 2 digital cinema camera, targeting release in the first half of...
04/06/2026
KOKUSAI DENKI Electric America will exhibit at InfoComm 2026 (Booth N8025, June ...
04/06/2026
Bell Media's TSN and RDS are the exclusive Canadian broadcasters of FIFA Wor...
04/06/2026
The Challenge: Receiving Heavy Media Files From Road Games Quickly and ReliablyT...
04/06/2026
MASV, a managed file transfer platform used in broadcast and live sports product...
04/06/2026
NESN has announced the appointment of Fahad Haider as Vice President of Operations and Engineering. Haider returns to NESN, where he previously served as Vice P...
04/06/2026
David J. Halberstam, who spent almost 50 years in sports as a broadcaster and an executive, died June 2 after a years-long battle with brain cancer.
Over his l...
04/06/2026
Although collegiate production programs are tasked with delivering high-quality ...
04/06/2026
California studio, two production trucks, global distribution system are combine...
04/06/2026
New global program empowers and supports storytellers through scriptwriting course and access to industry experts
TikTok and Sundance Institute today announce...
04/06/2026
Steinberg DAWs now boast in-depth Tonalic integration
Celemony's innovative virtual session musician plug-in has just received an update that brings ARA...
04/06/2026
Get Hands-On With Over 20 Mic Brands
GearExpo UK is fast approaching, and if you've been looking for a chance to check out some new mics, then you'r...
04/06/2026
Combos feature new Amplifier Intelligence engine
Positive Grid's latest release sees the company introduce two new combo amplifiers that promise to offe...
04/06/2026
Is Your Job Making You Work this June?
4 June, 2026
Media releases
SBS Launches the World Cup Watchers' Rights Association to Stand Up For Australians&...
04/06/2026
Statement regarding unauthorised use of SBS logos on third party social content
4 June, 2026
Media releases
SBS has become aware of social media posts in c...
04/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/06/2026
Bitmovin, a leading provider of video streaming infrastructure, and Akamai, the cybersecurity and cloud computing company that powers and protects business onli...
04/06/2026
American Underground (AU), the Startup Hub of the South and a community of mor...
04/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/06/2026
NVIDIA and Microsoft Reinvent Windows PCs for the Age of Personal AI
Brie Clayton June 3, 2026
0 Comments
RTX Spark - a 1-Petaflop Superchip, the Full...
04/06/2026
Inside the Peaky Blinders: The Immortal Man Grade
Brie Clayton June 3, 2026
0 Comments
Simone Grattarola discusses shaping the look in DaVinci Resolve...
04/06/2026
Cine Gear Expo Announces 2026 Awards of Excellence Recipients
Brie Clayton June 3, 2026
0 Comments
Ed Lachman ASC, Caleb Deschanel ASC, and M. David M...
To address this challenge, industry decisionmakers need the right OTT solution to ensure seamless content streaming to subscribers' smartphones, feature-rich video services to convert prepaid customer into permanent subscribers. If an operator cannot offer these features, many subscribers will likely look elsewhere for these types of services. 
