SYOSSET, N.Y.-ESPN is the MVP of networks, according to the annual Cable Operator Evaluation Study from Beta Research Corp. From a study with 100 cable operators, ESPN was named the number one network with the most average perceived value. It also earned the top spot for most important network in a cable system, with 94 percent of operators describing the network as very important for subscriber retention and acquisition, as per the study.
ESPN Named Most Valuable Network by Operators
11/02/2016
SYOSSET, N.Y.-ESPN is the MVP of networks, according to the annual Cable Operator Evaluation Study from Beta Research Corp. From a study with 100 cable operators, ESPN was named the number one network with the most average perceived value. It also earned the top spot for most important network in a cable system, with 94 percent of operators describing the network as very important for subscriber retention and acquisition, as per the study.
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