The FOCUSMIC Digital is an ideal choice for any mobile journalism task from interviews to commentary and for general filming work and content creation. As its name suggests, the FOCUSMIC Digital will bring directional high-quality sound to your iPhone videos, explained Dela Bahlke, product manager at Sennheiser. Whether you're using the mic for private or professional video applications - it will break the sound limits imposed by the phone's built-in mic and preamp.
Like other products co-developed by Sennheiser and Apogee - ClipMic digital, MKE 2 digital, MK 4 digital, and the AMBEO Smart Headset - FOCUSMIC Digital benefits from the expertise of two leaders in audio recording technology to deliver a transformative solution that provides professional sound quality and ease of use in an industry-standard form factor, commented Sean McArthur, Apogee's Director of Marketing. We know mobile videographers from the enthusiast to the professional will love working with FOCUSMIC Digital.
Enhanced and focused audio Smartphones face a substantial audio challenge: their built-in microphones and microphone pre-amps are designed for phone calls, not for video sound, said Dela Bahlke. Therefore, content creators who want to deliver quality videos to their audiences need to employ an external microphone and a dedicated preamp. The FOCUSMIC Digital uses a tried-and tested Sennheiser camera microphone capsule, and features a high-quality Apogee in-line A/D converter and mic pre-amp to capture impeccable audio. The new mic effectively rejects side noise, enabling focused sound capture even in loud environments.
App control for setting the gain and useful filters To perfectly adapt the microphone to close and distant sound sources, its sensitivity or gain can be conveniently adjusted via apps such as Apogee's free Maestro and MetaRecorder applications. These apps also allow to set various DSP filters that enhance the audio recording still further, such as a rumble filter, a hiss reducer or an overload protection function (gain control). These settings can also be retained should the user then opt to film or record with an app that does not offer such extensive configuration options.
Rugged enough to go anywhere As a rugged partner to the iPhone, the FOCUSMIC Digital features an all-metal microphone casing and a sturdy metal grip. The grip is fitted with a standard (20 UNC) thread to attach to camera accessories such as tripods, table stands and handles.
On this grip, the microphone can be turned through 270 : from the 0 rest and transport position on the back of the smartphone to the interview/filming (POV) position and further to the selfie position. A total of 14 lock positions are available to optimally direct the mic at the sound source.
The FOCUSMIC Digital is supplied complete with a foam windshield. No batteries are needed as the microphone is powered directly by the smartphone.
The estimated availability of the FOCUSMIC Digital is Q2 2018.
Preliminary technical data Transducer principle: permanently polarised condenser microphone
Pick-up pattern: super-cardioid/lobar
Connector: Apple Lightning connector
DSP filters and functions: rumble filter, hiss reducer, overload protection function
Apple , Lightning and iPhone are trademarks of Apple Inc.
About Apogee Founded in 1985, Apogee Electronics designs and manufacturers award-winning audio recording solutions that are easy to use and sound amazing. Apogee products like Symphony I/O, Ensemble, Quartet, Duet, ONE, JAM and MiC have been instrumental in creating countless GRAMMY and OSCAR winning recordings by the world's most successful music artists. For more information, please visit www.apogeedigital.com.
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The FOCUSMIC Digital is an ideal choice for any mobile journalism task from interviews to commentary and for general filming work and content creation. As its name suggests, the FOCUSMIC Digital will bring directional high-quality sound to your iPhone videos, explained Dela Bahlke, product manager at Sennheiser. Whether you're using the mic for private or professional video applications - it will break the sound limits imposed by the phone's built-in mic and preamp. 
