
Pixotope Technologies AS, a leader in live augmented reality and virtual production solutions, today announced the launch of Pixotope Reveal, an innovative AI-powered background segmentation tool, that transforms how broadcasters integrate real-time graphics into live productions. This groundbreaking software enables seamless integration of 2D and 3D graphics without the traditional requirements of green screens, manual rotoscoping or match moving work.
"Pixotope Reveal represents a significant leap forward in broadcast technology," said Marcus B. Brodersen, CEO of Pixotope. "By harnessing the power of machine learning, we re enabling broadcasters to create more engaging content while significantly streamlining their production workflows. Given the rapid advancement of AI technology, we anticipate that solutions like Reveal will quickly become the primary choice for broadcasters, eventually replacing traditional methods like chroma keying for Virtual Studio production. The pace of development in AI and machine learning is extraordinary, and we re positioned at the forefront of this transformation in broadcast technology."
Revolutionary Broadcast AR Integration Pixotope Reveal introduces a new paradigm in broadcast AR, allowing presenters to interact naturally with AR graphics in real-time. The software s advanced AI can extract on-screen talent from any background, enabling the seamless placement of graphics both in front of and behind presenters. Combined with Pixotope's talent tracking solutions, it allows for fully natural integration and interaction between the real and the virtual. This capability eliminates the need for traditional green screens while maintaining broadcast-quality results.
Enhanced Live Production Graphics Pixotope Reveal transforms how broadcasters approach live graphics in news and sports productions. For news broadcasts, the software enables dynamic data visualization that adapts to the storytelling and the presenter, allowing anchors to interact naturally with polling data, weather maps, and financial charts.
In sports broadcasting, real-time statistics and analysis can be seamlessly integrated into the live action, with player stats, team analytics, and game data appearing to exist within the physical space rather than merely overlaid on screen.
"The ability to create graphics that truly interact with talent and adapt to the environment is a game-changer for live productions," said Gideon Ferber, Product Director at Pixotope. "Whether it s a news anchor walking through election results or sports commentators breaking down play analysis, Reveal s AI-powered integration creates a more immersive and informative viewing experience."
The software s innovative approach handles multiple talent extractions simultaneously, supporting over 20 people in a single scene while maintaining real-time performance at up to UHD resolution and 60 frames per second. This capability is particularly valuable for sports programs with multiple presenters and news broadcasts featuring dynamic panel discussions.
"After participating in the Beta testing, I can confidently say that Pixotope Reveal is an intuitive and user-friendly tool. My team quickly mastered it and completed testing in a very short time. Unlike traditional keyers designed for blue or green screens, Reveal excels at seamlessly keying subjects from real-world backgrounds. It efficiently outputs fill and key to the Pixotope graphics engine or third-party graphics engines. We believe Reveal holds tremendous potential for both new and traditional media applications." Xia Li, CEO, Happy Elephant.
Maximizing Sponsorship Value Sports broadcasters and rights holders can now offer unprecedented sponsorship opportunities with Pixotope Reveal s ability to integrate virtual advertisements naturally into any environment. This capability allows for region-specific sponsor content and enhanced brand integration without disrupting the viewing experience.
Key Features and Capabilities
Real-time talent extraction without green screens
Support for multiple simultaneous extractions
UHD resolution at 60fps
Comprehensive video I/O support including SDI, SMPTE 2110, NDI, and SRT
Cloud-ready deployment options
Works as a standalone application providing key+fill to any real time graphics system
Can be integrated into existing Pixotope Graphics workflows
Availability and Pricing Pixotope Reveal will be available directly from Pixotope's website or through Pixotope s global network of resellers starting today. As part of the launch, Pixotope is offering a special 30% discount for early adopters who purchase before the end of the year. A free 30-day trial is available for qualified broadcasters and production companies.
For more information, please visit: www.pixotope.com/products/pixotope-reveal
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
09/10/2026
September 10 2026, 06:00 (PDT) Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026
New Sports Intelligence helps providers better unders...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
16/09/2026
Grass Valley honored alongside industry leaders for the development of web-based, frame-accurate remote monitoring systems for distributed broadcast production ...
16/09/2026
Blackmagic Design Cameras Capture Harvard Law School Alumni Event
Brie Clayton September 16, 2026
0 Comments
URSA Broadcast G2 and Pocket Cinema Camer...
16/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/09/2026
Screen Australia funds games projects in every state and territory as Screen Cur...
16/09/2026
System performance, efficient infrastructure scaling and continuous software opt...
16/09/2026
Garda whistleblowers come forward to
RT Investigates from inside the
Garda Pr...
16/09/2026
AI factories are the infrastructure of the intelligence era. Scaling them respon...
15/09/2026
At IBC2026, Pixitmedia by DataCore will showcase its latest capabilities designe...
15/09/2026
Quantum Corp. today announced the release of Quantum Autonomous Data Management ...
15/09/2026
Former Wyndham Hotels & Resorts technology executive will focus on fan engagemen...
15/09/2026
Creator Sports Network (CSN) and FAN.live have announced a partnership giving CSN's network of more than 2,000 vetted creators access to live 3D NFL broadca...
15/09/2026
SVG and SVG Europewere all over the IBC 2026 show floor out in Amsterdam, bringi...
15/09/2026
Rise WIB has announced the shortlist for the Rise Awards 2026, returning to Troxy in London on Tuesday, November 17. The awards recognize outstanding women, adv...
15/09/2026
Major League Table Tennis (MLTT) has announced its media distribution lineup for the 2026-27 season, beginning September 11. Every match will stream live on the...
15/09/2026
Willow Sports has announced it will serve as the exclusive U.S. and Canadian hom...
15/09/2026
Gravity Media has announced it will provide outside broadcast production and technical services for the MXGP of Australia, the finale of the 2026 FIM World Moto...
15/09/2026
Co-founders Scott Coker and Peter Y. Levin have unveiled Ki MMA, a new global mixed martial arts promotion launching in the first quarter of 2027. The announcem...
15/09/2026
Sony Electronics has announced two new G Master super-telephoto prime lenses for...
15/09/2026
GlobeCast provides facility for AI-power automated production core...
15/09/2026
Gravity Media, a leading global provider of production and content, and media services and facilities, is empowering Tourism and Events Northern Territory (NT) ...
15/09/2026
New Thunderbolt audio interfaces aimed at pro studios
Audient's latest announcement sees the company introduce three new high-end audio interfaces desig...
15/09/2026
Completes core wireless system line-up
The latest addition to Sennheiser's Spectera range is now shipping, completing the core elements of the company...
15/09/2026
High-frequency dynamics plug-in upgraded
Schwabe Digital have just released a major free update for their acclaimed high-frequency dynamics processing plug-...
15/09/2026
DAW update launched alongside all-in-one subscription bundle
The latest version of Universal Audio's DAW software has just arrived, and has been release...
15/09/2026
Three popular hardware units go virtual
Rupert Neve Designs are entering the software market in style, with not one, but three of their sought-after hardwar...
15/09/2026
When longstanding OB specialist Cloudbass made the decision to expand its fleet to accommodate remote production facilities for a leading UK sports broadcaster&...
15/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/09/2026
Six Berklee Alumni Win at 2026 Emmy Awards The recipients were recognized for their contributions to Widow's Bay, Beef, South Park, and Bad Bunny's Su...
15/09/2026
OWC Announces Acquisition of OpenDrives, Expanding Software-Defined Video and Ri...
15/09/2026
Podcast The Vertical Buzz Shot with Blackmagic Pocket Cinema Camera 6K Pro
Brie Clayton September 14, 2026
0 Comments
Production team builds premium p...
15/09/2026
Grass Valley Launches AVORA at IBC2026
Brie Clayton September 14, 2026
0 Comments
New standalone solution gives production teams everything they need ...
15/09/2026
Brandon Woody Joins Berklee Student Ensemble for Signature Series Concert The acclaimed trumpeter, composer, and bandleader will lead a Berklee student ensemb...
15/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/09/2026
Applications open for Future Leaders Delegation to BitSummit 2027 15 September 2026
Applications are open for Screen Australia's annual Future Leaders Dele...
15/09/2026
Ian Buck, vice president of hyperscale and high-performance computing at NVIDIA,...
15/09/2026
On a sweltering August evening in Silicon Valley, as the sun dropped and air conditioning loads spiked, Silicon Valley Power sent a signal to an AI factory to a...
15/09/2026
Know everything. Do anything.
That was the message NVIDIA founder and CEO Jensen Huang brought to Salesforce Dreamforce Tuesday, joining CEO Marc Benioff onsta...
15/09/2026
Air pollution is a serious public health risk, contributing to an estimated 30,0...