VIMN Africa appoints Fathima Beckmann

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VIMN Africa appoints Fathima Beckmann --

Tue, 26 Sep 2017 11:40

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Fathima Beckmann has been appointed as the new director of communications at

Viacom International Media Networks (VIMN) Africa. She is responsible for the youth,

pop culture, and entertainment brands MTV Base, MTV, Comedy Central, Nickelodeon,

VH1 Classic, and BET International.

Beckmann brings with her experience from the technology and financial services

industries where she held executive roles in marketing, communications, and

corporate affairs across Africa, Asia, and the Middle East with blue-chip organisations

Intel Corp., Microsoft, Huawei, Multichoice, and Old Mutual Emerging Markets, where

she served as group communications executive.

Alex Okosi, executive vice president and MD of VIMN Africa, says, Fathima is a

seasoned international communications leader and brings valuable cross-industry and

geographic experience to our expanded executive team. Her strategic thinking and

expertise will add great value to our business. We are excited to have her on board.

Beckmann adds, It is a privilege to join the Viacom Africa team, with their portfolio of

world-class brands that showcase the best of African and international content, talent,

and experiences. I am grateful for this unique opportunity.

Beckmann, has been in the industry for more than 20 years and has a portfolio of

projects, including managing the PR team across 40 countries for Intel s International

Science and Engineering Awards. She was also part of the leadership team at Old

Mutual Emerging Markets who, together with the Women s Investment Portfolio

Holdings (WIPHOLD) Consortium, developed the communications strategy for the 10-

year broad-based black business partners deal in South Africa.

In addition to working in South Africa, Beckmann was based in Dubai from 2009 to

2012 in regional HQ roles with Huawei and Microsoft, which extended across the

Middle East and North Africa.

Beckmann holds a BA communications science degree from the University of South

Africa and is a board member of the Maths Centre, a non-profit organisation in

mathematics, science, technology, and entrepreneurship education.

She is also a founding member of the Digital Interactive Media Association, which was

the first body to represent the industry and contributed a key role in digital

representation at the Loerie Awards.

For more information, visit the Viacom website. Alternatively, connect with them on

Facebook or on Twitter.

Source: Media Update

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