February 28 2024, 08:00 (PST) Dolby Showcases the Immersive power of Dolby Cinema in Latest Love More Global Brand Campaign
Love Movies More At Dolby Cinema | #LoveMoreInDolby
SAN FRANCISCO - February 28, 2024 - Dolby Laboratories, Inc. (NYSE: DLB), a leader in immersive entertainment experiences, is launching the next chapter of the Love More in Dolby global brand campaign with a new commercial celebrating the transformative theatrical experience of watching movies in Dolby Vision and Dolby Atmos at Dolby Cinema.
Watching movies at Dolby Cinema unlocks the full emotional impact of every film, allowing audiences to be fully immersed in the story. Whether it's a blockbuster thriller or award-winning drama, and every genre in between, Dolby Vision and Dolby Atmos create the ultimate and most thrilling way to enjoy your favorite movies through ultravivid colors and incredible immersive sound.
Dolby Cinema transports fans into the heart of their favorite stories with the combined immersive experience of Dolby Vision and Dolby Atmos, said Todd Pendleton, Senior Vice President and Chief Marketing Officer, Dolby Laboratories. Together, they elevate the emotional connection to stories the way the creators intended, enabling a lifelike experience that makes fans feel like they stepped directly into the movie.
Directed by GRAMMY -nominated music video director and filmmaker Colin Tilley, the commercial explores the transformative experience of watching movies with Dolby Cinema. As three moviegoers step into a Dolby Cinema, they find themselves instantly transported into the film through the visceral, emotional experiences of Dolby Vision and Dolby Atmos, which combine to create the ultimate cinematic experience. The commercial is the latest installment of Dolby's Love More in Dolby campaign, which kicked off in November 2023 with the debut of a short concert vignette starring Ed Sheeran followed by a commercial featuring Jennifer Lopez who celebrated the upcoming release of her album This is Me Now in Dolby Atmos and her accompanying film This is Me Now: A Love Story which released on Prime Video in Dolby Vision and Dolby Atmos.
Adding to the celebration, movie lovers are invited to step into the world of Dolby Cinema through a digital fan experience at LoveMoreinDolby.com. At the site, Dolby is also offering the opportunity to enter a sweepstakes for a chance to win several prizes, including one-year subscriptions for AMC Stubs A-list, AMC concession vouchers, and more. Terms and conditions apply. No purchase necessary. Ends March 31, 2024, at 11:59pm Eastern Time. To learn more and view the official rules, visit this link.
About Love More in Dolby
Fall in love with your entertainment with the power couple Dolby Vision and Dolby Atmos. Dolby's Love More campaign, which will run through 2024, aims to spread awareness of the art of what's possible in Dolby. The campaign celebrates the full potential of Dolby's latest audio and video innovations, like Dolby Atmos and Dolby Vision, which bring mesmerizing picture and multidimensional sound to your music, movies, shows, games, and sports so you can love them more. The series of short videos will also follow entertainment enthusiasts on a journey of discovery as they experience new depths of emotion and connect deeper to the artists, characters, and stories they love - which is made possible when enjoyed in Dolby.
Copy link
Copy text
Download PDF
Download
About Dolby Dolby Laboratories (NYSE: DLB) is a world leader in immersive entertainment. From movies and TV, to music, sports, gaming, and beyond, Dolby transforms the science of sight and sound into spectacular experiences for billions of people worldwide across all their favorite devices. We partner with artists, storytellers, and the brands you love to transform entertainment and digital experiences through groundbreaking innovations like Dolby Atmos, Dolby Vision, Dolby Cinema, and Dolby OptiView.
Contact details
General Press Inquiries
Headquarters:
1275 Market Street
San Francisco, CA 94103-1410 USA
media@dolby.com
Download vCard
Share news release
Copy link https://news.dolby.com/en-WW/235190-dolby-showcases-the-immersive-power-of-dolby-cinema-in-latest-love-more-global-brand-campaign/
Related topics
Dolby Cinema
Download & Copy
Download PDF
Copy text
Copy link
Contact us
General Press Inquiries
Headquarters:
1275 Market Street
San Francisco, CA 94103-1410 USA
media@dolby.com
Share
Related news
August 1, 2025
Dolby Cinema
The Bat is Back in Dolby as Tim Burtons Batman and Batman Returns Swoop Back to Theaters Exclusively at Dolby Cinema The remastered screenings will see both films presented in Dolby Vision and Dolby Atmos for the first time ever.
March 31, 2025
Theaters
Dolby Laboratories to Bring Dolby Cinema to India, Delivering a Premium Cinema Experience for Moviegoers Announcing the first 6 exhibitors to open Dolby Cinema locations in India
March 31, 2025
Theaters
Dolby and AMC Entertainment announce major expansion of Dolby Cinema at AMC in the US 40 additional Dolby Cinema at AMC auditoriums to be added by the end of 2027.
March 24, 2025
Dolby Vision
Dolby and Christie to introduce new Dolby Vision laser projection system With substantially enhanced reliability and efficiency, this next-generation Dolby Vision laser projection system delivers superior long-term performance and ease of operation.
February 19, 2025
Dolby Atmos
Relive the Revolution in Dolby as Purple Rain Returns Exclusively to Dolby Cinema Purple Rain, the legendary 1984 rock musical drama starring Prince in his film acting debut, will be brought back exclusively to Dolby Cinema.
Europe Stories
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
12/06/2026
Simple Steps to Better Acoustics - Taming The Small Room
Most of us mix in spare rooms and small spaces, where the acoustics fight us at every turn. At Gear...
12/06/2026
Latest addition expands vintage-inspired effects palette
Meris' Ottobit pedal range draws its inspiration from vintage gaming consoles, and the latest a...
12/06/2026
Soundbox-based chamber strings series expanded
Sonora Cinematic have just announced the launch of the second instalment in their Soundbox-based chamber stri...
12/06/2026
With John Daro, DI Colourist at Warner Bros. Water Tower Color Tuesday 23 June, 10am-1pm or 3-6pm
Restar Corporation
Tokyo
Register here
John Daro is the ...
12/06/2026
Meet The Grumpy Onion Ireland's newest online sensation, all he wants is to ...
12/06/2026
RT stays Up All Night with brand new daily 2026 FIFA World Cup Vodcast
Adding to the fun around 2026 FIFA World Cup tournament, RT has launched a brand new d...
11/06/2026
As podcast formats evolve in the streaming era, podcasting needs updated, transp...
11/06/2026
As Spotify's global RADAR program enters its sixth year in Italy, a new class of artists is stepping into the spotlight. Today, we're announcing the six...
11/06/2026
Pride Month is a time for celebration, reflection, and amplifying the diverse stories and perspectives from the LGBTQIA+ community that enrich our world. To hel...
11/06/2026
First in new line of muted string libraries
VSL have just announced the launch of two new string libraries that represent the first two instalments in a new...
11/06/2026
New colour option for 61-key Launchkey MK4
At Superbooth 2025, Novation introduced the Launchkey Mini 37 White and Launchkey 49 White, bringing an additiona...
11/06/2026
Larger, but still compact!
Arturia's popular compact MIDI controller keyboard is now available in a, well, slightly less compact version! The new MiniLa...
11/06/2026
Eurosatory 2026: Rohde & Schwarz shapes the new-generation battlefield Rohde & Schwarz unveils next generation SIGINT/EW and CUAS solutions on uncrewed system...
11/06/2026
Rohde & Schwarz unveils NEMACS - Directional, ultra secure connectivity for the ...
11/06/2026
Thursday 11 June 2026
Daisy May Cooper rallies the nation ahead of ICC Women's T20 World CupTurn on cookies to view this content. Go to Privacy options and...
11/06/2026
Summer solstice shows from C il House and Late Date from 9pm on Saturday 20 Jun...
10/06/2026
Get Hands-On with Interfaces & Mic Preamp Brands
If youre after a new interface or preamp, then GearExpo UK is the place to be! Well have a whole host of au...
10/06/2026
November 13-14 2026, The Midway, San Francisco
Following their recent rebranding, MONO Music Conference (formerly Music Expo) have officially announced thei...
10/06/2026
Debut instrument free for limited time
deFORM is the debut release from newly founded developer ebbandflow, and it's being offered as a free download fo...
10/06/2026
Rohde & Schwarz and TRUMPF advance laser-based drone defense with THORIS LCS Rohde & Schwarz is showcasing THORIS at ILA 2026: A sovereign, end to end counter...
10/06/2026
MAHLE and Rohde & Schwarz develop application for sensor testing of modern drive...
10/06/2026
10 Jun 2026
VEON's Banglalink Brings Every World Cup 2026 Match to Football...
10/06/2026
Wednesday 10 June 2026
How to watch every ICC Women's T20 World Cup 2026 match live on Sky Sports
Where is the ICC Women's T20 World Cup 2026 availabl...
10/06/2026
Wednesday 10 June 2026
P RLA brings first-ever Beautifully Clean Oral Care'...
10/06/2026
Wednesday 10 June 2026
Sky reveals pulse-pounding first teaser trailer for upco...
10/06/2026
Wuppertal June 10, 2026
Riedel Artist at the Heart of the 14th World Live Neurovascular ConferenceAt the 14th World Live Neurovascular Conference (WLNC) in Li...
09/06/2026
Last month, Spotify hosted PURE FLOWERS LIVE, a special event celebrating the re...
09/06/2026
Last month, RADAR U.K. artist Skye Newman took the stage in East London for a sp...
09/06/2026
Company to cease operating on 30 June 2026
Australian loudspeaker and amplifier manufacturer Wayne Jones Audio have announced that after much consideration,...
09/06/2026
Increases low-end weight and character
The latest plug-in release from Sheffield-based fedDSP aims to offer an all-in-one solution for users in search of mo...
09/06/2026
Introduces AI Studio Assistant, Moises Studio integration & more
Fender Studio have just announced the launch of a significant update that brings an array o...
09/06/2026
The BBC has found its Hercule Poirot.
After Deadline revealed last month that t...
09/06/2026
Filming to take place in Holmfirth
9th June 2026, London: U&GOLD is heading bac...
09/06/2026
X-Rite Pantone Launches Offset360 to Modernize Color Control Across Existing Pre...
09/06/2026
09 Jun 2026
VEON Appoints Serkan Ozturk as Chief of Staff & Strategy Officer Dubai and New York, June 9, 2026 - VEON Ltd. (NASDAQ: VEON), a global digital oper...
09/06/2026
Tuesday 9 June 2026
Katie Price: Nothing to Hide, a candid and unfiltered accou...
09/06/2026
Enni Continues to Rely on Arvato Systems - And Will Be Using AEP.EnerS4 Billing Solution
Arvato Systems to implement transformation project for SAP S/4HANA Ut...
09/06/2026
These special programmes will highlight RT 's connection with the Irish diaspora
This year, RT is marking 100 years of public broadcasting in Ireland with...
08/06/2026
At Spotify, our commitment to the LGBTQIA community is year-round. Through GLOW, our global music program, we celebrate and amplify the contributions of queer ...
08/06/2026
Get Hands-on With Keyboard & Synth Brands
GearExpo UK wouldn't be complete without some synth action, and we've got some of the industry's most ...
08/06/2026
50 popular in-ear monitoring system profiles added
The latest update for IK Multimedia's headphone-correction system has just arrived, and introduces ca...
08/06/2026
Manny Marroquin signature cans upgraded with SLAM Technology
The flagship model in Audeze's Manny Marroquin Signature Series has just been treated to an...
08/06/2026
Air domain supremacy redefined - New counter UAS, space solutions and directiona...
08/06/2026
he BBC and BritBox have announced that Edward Bluemel (We Might Regret This, My ...
February 28 2024, 08:00 (PST) Dolby Showcases the Immersive power of Dolby Cinema in Latest Love More Global Brand Campaign 
