
Densitron, the global leader in innovative Human Machine Interaction (HMI) and display technology, has announced the formation of a new long-term technology partnership with specialist cameras and accessories manufacturer Polecam. The two companies will seek opportunities in the medical market and elsewhere for a versatile integration of Densitron s IDS (Intelligent Display System) solution with Polecam s AutoPod+ Elevation unit for cameras and lighting systems.
In combination the two systems provide a powerful solution for filming, monitoring and displaying critical operations and other procedures in hospitals and medical centres. A popular choice for other applications as diverse as live music, motor racing and professional golf broadcast, the AutoPod+ is a remotely operated programmable telescopic elevation unit featuring up to three motorised legs that is ideally suited to the demanding capture requirements of the medical market. In deployment with Densitron s IDS solution, it allows systems including PTZ cameras and DMX-controlled lighting to be precisely positioned, controlled and adjusted. The IDS solution can also be integrated into a medical centre s wider AV infrastructure to allow images to be routed to other operational areas - for instance, rendering it unnecessary for some personnel to scrub up in order to check on the progress of an operation - and to educational theatres and training facilities.
Reuben Such, Global Business Development Director at Densitron, explains that the partnership has evolved out of a "growing awareness of the synergy between the two companies, and the steady increase in demand for IP-based capture, control and monitoring in various medical applications. Through conversations between myself and Polecam founder/owner Steffan Hewitt, it became clear that the combination of IDS and their AutoPod+ unit would give medical staff the ability to capture precisely the footage they require, and then have it be viewable on monitors around a facility. The result is a powerful solution that can be used easily by medical staff with a minimum of training."
A major showcase project is expected to take place at a UK hospital during the next few months. But although the medical market will be the initial primary target for the partnership, Steffan Hewitt anticipates plenty of opportunities elsewhere.
"Medical is absolutely a core market for Polecam, and I know from conversations that have already taken place that this sort of combined capture, control and monitoring solution will resonate strongly there, he confirms. "But I think that there are many other potential applications for this solution - including for the coverage of live music events in smaller venues, once concerts are able to resume, and capture of sports events for streaming services - and we look forward to exploring those with Densitron in the future."
North America Stories
22/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Cloud-based production isnt going anywhere, and BitFire is doubling down by prov...
21/04/2026
The topic of artificial intelligence has a stranglehold on the sports-video-prod...
21/04/2026
5G is still a hot topic in live event production, and this workflow continues to...
21/04/2026
At the 2026 NAB Show, Ed McGivern, GM and President of Appear US, discusses the ...
21/04/2026
Studio Network Solutions (SNS) has announced an on-premise AI suite designed for...
21/04/2026
Suite Studios has integrated its file-streaming technology into the newly announced Frame.io Drive, a desktop application from Adobe company Frame.io. The colla...
21/04/2026
Net Insight has integrated InSync Technology's FrameFormer into the Nimbra E...
21/04/2026
Fox Sports has selected Appear as a technology partner to support the next phase...
21/04/2026
Diversified has appointed Tyler Affolter as Chief Revenue Officer (CRO) to lead the company's commercial organisation. The appointment follows the firm'...
21/04/2026
Layercake has formalised the integration of Bitmovin's video streaming infra...
21/04/2026
The International Judo Federation (IJF) has extended its distribution partnershi...
21/04/2026
Glookast has launched the Cinnafilm Tachyon plugin for its Media Producer and Me...
21/04/2026
Eutelsat has entered into an agreement with Cadena Tres, a division of Grupo Ima...
21/04/2026
Dolby Laboratories and TV Azteca have partnered to introduce Dolby Atmos immersive audio to free-to-air television broadcasts. The implementation utilises the A...
21/04/2026
FOX Entertainment partnered with Verizon to overcome significant production hurd...
21/04/2026
Osprey Video has announced its technology showcase for the NAB Show 2026, highli...
21/04/2026
Riedel Communications (Booth C4908) introduced a range of new solutions at NAB S...
21/04/2026
The NAB Show is in full swing, and the SVG and SVG Europe editorial teams are chasing down the hottest stories from all over the Las Vegas Convention Center. He...
21/04/2026
Blackmagic Design has announced the URSA Cine Immersive 100G, an immersive cinem...
21/04/2026
Clark Wire & Cable is continuing its evolution from cable supplier to full-scale solutions partner for broadcast and live production. At the 2026 NAB Show, we s...
21/04/2026
Rashad Frett attends the 2025 Sundance Film Festival premiere of Ricky at Eccles Theatre on January 24, 2025, in Park City, UT. (Photo by George Pimentel/Shut...
21/04/2026
MAS and Lockheed Martin partner to establish an F-35 depot in Canada, enabling in-country sustainment and creating high-skilled aerospace jobs....
21/04/2026
Advertising strategies shift as competition grows for a large, active and qualit...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Layercake Deepens Bitmovin Integration to Power End-to-End Media Orchestration w...
21/04/2026
Cobalt Digital Announces Launch of blueCORE at NAB Show 2026: Compact Powerhouse...
21/04/2026
On-Premise AI Suite from Studio Network Solutions Debuts at NAB Show 2026
Melanie Ciotti April 21, 2026
0 Comments
Unlimited processing, no cloud depe...
21/04/2026
London, 21 April 2026 IBC today announced the appointment of Tim Banham as its first Chief Commercial Officer (CCO), a newly created role that reflects the or...
21/04/2026
Motion Design Tools - April 2026
Roland Kahlenberg April 21, 2026
0 Comments
Within 2 days, Maxon and Canva announced pro-level motion design apps - A...
21/04/2026
Chaos and Zero Density to Showcase Real-Time Ray Tracing for Virtual Studios and...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Cinema 4D brings professional 3D workflows to iPad. The return of Autograph now free for individual users. ZBrush expands to Windows on Arm. See it all at NAB...
21/04/2026
Software version 1.6 extends enterprise functionality to place Buttons at the heart of media operations at any scale
Bitfocus, the Norwegian software develope...
21/04/2026
Cobalt Digital Announces Launch of blueCORE at NAB Show 2026: Compact Powerhouse Signal Processors for SDI and ST 2110 Workflows
Compact, multi-function stan...
21/04/2026
April 21st, 2026 Press Materials Available Here
TRIBECA FESTIVAL 2026 ANNOUNCES TELEVISION AND PODCAST LINEUP
Tribeca Television Spotlights the 50th Season o...
20/04/2026
At the 2026 NAB Show, Sony is showcasing a broad slate of innovations across liv...