Sony Pixel Power calrec Sony

By using ARRI lights, VA Corporation leads South Korea's entry into mixed reality production

17/11/2021

The sudden growth of mixed reality production is changing how the film and television industry works, and Asia is quickly adapting. In South Korea, a country rapidly becoming a hotspot for international and big-budget productions, many are venturing into virtual and mixed reality technologies. Among the leaders in content production, the newly established VA Corporation recently launched its studios with a vision to create virtual business values.

We realized and understood the need for a paradigm shift from chroma key to virtual production, says VA Corporation's CMO, Jeff Baek. In the past, unforeseen elements such as bad weather and location issues made a project exceed its planned budget. The shortcomings of traditional production, amplified by the COVID-19 pandemic, prompted us to pursue virtual technology as the next-generation tool for content production. With this, we aim to become a one-stop metaverse platform.

VA Studios located in Hanam, South Korea

VA Corporation, which stands for Vision Above, completed the construction of its first three studios in Hanam, South Korea within a record time of 6 months. Veteran cinematographer Woo Hyung Kim, who is also the company's CCO, and one of the brilliant minds behind the inception of the studios, provided a breakdown of each of them.

The first studio is built with 5 meters x 5 meters of LED wall and an LED floor forming a cube. On top of the structure is a lighting truss and in front are light stands all equipped with ARRI SkyPanels and Orbiter.

The first studio is equipped with a lighting truss, in front of which are light stands all equipped with ARRI SkyPanels and Orbiter.

Constructed with a curve-shaped LED wall, the second studio measures 14 meters in diameter and 6 meters in height with matching LED ceiling and floor. Similar to the first, ARRI lights are also installed in this stuido using a lighting truss. Our first showreels were filmed here, revealed Kim. While shooting those, we created a strong sunlight with ARRI M90 by beaming the light at the gap between the led wall and ceiling. We then added the SkyPanel S360-C to create a soft fill light.

Shooting an airport scene in VA Studio 2 with ARRI Signature Prime lenses

Finally, the third studio, and the most advanced yet, is a 360 LED stage with a fully covered ceiling. It's the biggest volumetric LED studio in Asia, with a diameter of approximately 20 meters. If we need to create hard light, we simply remove certain sections of the LED wall. We have also equipped it with a lighting control platform at opposite sides of the stage. Various lighting tests have been performed here with ARRI M90 and ARRIMAX, explains Kim.

The 360 volumetric LED stage in VA Studio 3.

Citing the reason behind the equipment choice, he continues, I have been using ARRI cameras and lighting equipment for a long time. They are my most trusted equipment for shooting, especially with this LED studio. All of the light fixtures are connected to the DMX console and can be controlled comfortably on the ground.

Since their opening, the mixed reality studios have piqued the interest of the film and broadcast community, already producing content for movies, dramas, TVC, music videos, and virtual events. It brings huge advantages to the workflow by improving production conditions. A visible filming environment on LED panels makes for better creative decisions, as well as shortened post-production corrections, adds Baek. Actors can perform more naturally, and filmmakers have full control over the weather, time of the day, lighting, and blocking, all while seeing the finished product in real time.

An outdoor scene shot in mixed reality and lit with the ARRI Orbiter.

VA Corporation is set to open two more sound stage studios, an art center, and an R&D hub. Not far behind are other industry leaders in Asia who are also kicking off their exploration into mixed reality production, and ARRI, with its recently established ARRI Solutions Group, will be closely involved to provide holistic solutions for many of these initiatives.

ARRI has made a global commitment to be at the forefront of exciting possibilities brought about by mixed reality shooting. With the establishment of global technology partnerships and regional mixed-reality testing environments, ARRI is driving the development of innovative products, workflows, and solutions forward, helping filmmakers embrace mixed reality and use it creatively.

Related Products Orbiter

SkyPanel

Mixed Reality Solutions Design and engineering of innovative and customized mixed reality environments
LINK: https://www.arri.com/news-en/arri-lights-va-corporation-mixed-reality-...
See more stories from arri

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

04/11/2026

Cheddar Turns to Playbox Neo for Playout

Share Copy link Facebook X Linkedin Bluesky Email...

04/11/2026

Rethink: SRT Is De Facto' Standard Among Open Internet Transport Protocols

Share Copy link Facebook X Linkedin Bluesky Email...

04/11/2026

Bob Daniel Joins ASG as Storage and Workflow Solutions Ar...

Advanced Systems Group (ASG) has appointed Bob Daniel as Storage and Workflow Solutions Architect within the Enterprise Storage team. Daniel has over 30 years o...

03/11/2026

Grass Valley Wins Tender to Support France Tlvisions' Move to IP Production for Franceinfo

Grass Valley has announced that France T l visions has completed the first phase...

03/11/2026

WELT TV and SES Extend Satellite Distribution Agreement in Germany

SES and WELT TV have renewed their partnership under a new multi-year agreement for satellite distribution in Germany. The agreement runs into the next decade a...

03/11/2026

Eutelsat OneWeb to Provide LEO Connectivity for SES's Multi-Orbit Finnair Service

Eutelsat's OneWeb low Earth orbit (LEO) network will provide connectivity as...

03/11/2026

CONMEBOL Renews GRUP MEDIAPRO Partnership Through 2030

CONMEBOL has renewed its agreement with GRUP MEDIAPRO, which will continue to run the CONMEBOL Hub's end-to-end operation through 2030. The Hub handles prod...

03/11/2026

Aggreko Returns as Official Temporary Power Partner for 2026 Las Vegas Grand Prix

Aggreko has returned as Official Temporary Power Partner for the FORMULA 1 HEINE...

03/11/2026

Gravity Media Debuts IP-Based Nova 110 OB Truck in Belgium

Gravity Media has deployed its fully IP-based OB truck, Nova 110, in Belgium for the first time. It made its operational debut supporting a UEFA Europa League m...

03/11/2026

NFL and TMRW Sports Unveil Premier Flag, Professional Flag Football League Launching Summer 2027

The NFL and TMRW Sports have unveiled Premier Flag, the brand identity for a new...

03/11/2026

Stephen Arnold Music Creates Atlanta Hip-Hop-Influenced Sonic Branding for Gray Media's Hawks Broadcasts

Stephen Arnold Music has developed the original musical theme and sonic branding...

03/11/2026

Monumental Sports Network Rolls Out Monumental+ App Enhancements

Monumental Sports Network (MNMT), the local media rights holder for the NHL's Washington Capitals, NBA's Washington Wizards and WNBA's Washington My...

03/11/2026

Gravity Media SMARThead Robotic Cameras Make U.S. Debut at NYC Marathon via CP Communications

has brought its specialist SMARThead robotic camera technology to the United Sta...

03/11/2026

FOX LATAM Builds Mexico City Facility Into Roaring Production Hub for Latin America and FOX Deportes

In under two years, a seven-person startup has grown to more than 270 staffers, ...

03/11/2026

Youth Olympics in Dakar Make History, and Samsung Is There To Capture It

Olympics history is currently being made in Dakar. During the next two weeks, the Youth Olympic Games, which began on Oct. 31 and conclude on Nov. 13, are the f...

03/11/2026

Sinclair Broadcast Groups Paul Spinelli on the Impact of Upcoming C-Band Repack

There are many challenges in the sports-video-production industry that keep personnel up at night, and one that's currently on the minds of individuals in b...

03/11/2026

SVG Sit-Down: Telstras Amanda Leighton on Dynamic Connect and the Future of Managed Services

Telstra Broadcast Services may call Australia home but this year it continued to...

03/11/2026

Myburgh launch the M28

Employs German-made CK12 capsule Myburgh have announced that their long-awaited M28 microphone is now shipping. Said to be the ideal choice for engineers in...

03/11/2026

iZotope introduce Photon

New AI-powered denoise & stem separation tool announced iZotope have just released a new GPU-powered tool that pairs stem separation with a powerful selecti...

03/11/2026

Rohde & Schwarz to demonstrate technologies supporting Europe's sovereignty and security at Space Tech Expo Europe

Rohde & Schwarz to demonstrate technologies supporting Europe's sovereignty ...

03/11/2026

Nielsen launches CMI Journey in New Zealand, revealing what drives consumer decisions and the media that influence them

New path-to-purchase research solution connects 30 consumer categories and more ...

03/11/2026

Malaysia's festive advertising trends reveal opportunities for smarter media planning, latest Nielsen data shows

Latest Nielsen data reveals a surge in advertising investment during key festive...

03/11/2026

aconnic launches iSphir OT security family, focusing on secure field connectivity and industrial resilience

aconnic AG (ISIN: DE000A0LBKW6), Munich, announces the launch of the iSphir OT s...

03/11/2026

Utopai Studios Taps Former Disney AI Exec Hans Ku as New Chief Product Officer

Share Copy link Facebook X Linkedin Bluesky Email...

03/11/2026

CBS Stations Bring AR/VR Coverage to Midterms

Share Copy link Facebook X Linkedin Bluesky Email...

03/11/2026

AWARN: Request to Shut Off ATSC 3.0 Protection Is Inappropriate'

Share Copy link Facebook X Linkedin Bluesky Email...

03/11/2026

Sinclair Taps Jennifer Lopez to Lead Boise, Idaho, Stations

Share Copy link Facebook X Linkedin Bluesky Email...

03/11/2026

Jaime Eskridge Named GM of Gray's WLFI in Lafayette, Ind.

Share Copy link Facebook X Linkedin Bluesky Email...

03/11/2026

LPTV Advocates Continue to Push for Voluntary 1.0 Shutdown

Share Copy link Facebook X Linkedin Bluesky Email...

03/11/2026

Gravity Media SMARThead Makes Its NYC Marathon Debut

Share Copy link Facebook X Linkedin Bluesky Email...

03/11/2026

PlayBox Neo Puts Playout for News Outlet Cheddar in the C...

PlayBox Neo has taken 24/7 playout for the news outlet Cheddar to the cloud. Powered by PlayBox Neo's own CDN and the full PlayBox Neo Suite media platform,...

03/11/2026

Blendkit for Unreal

Blendkit for Unreal Brie Clayton November 3, 2026 0 Comments Blendkit expands ecosystem with new Unreal Engine integration alongside 8th anniversary l...

03/11/2026

Blackmagic Design Announces New UltraStudio Express HD

Blackmagic Design Announces New UltraStudio Express HD Brie Clayton November 3, 2026 0 Comments New capture and playback solution with 3G-SDI, HDMI an...

03/11/2026

Berklee Artists Return for Performances at Bostons Snowport Holiday Market

Berklee Artists Return for Performances at Bostons Snowport Holiday Market Presented through a partnership between Snowport, Mohegan Sun, and Berklee, the wee...

03/11/2026

Grass Valley wins Public Tender to Support France Televis...

Grass Valley announced that France T l visions has completed the first phase of its Genesys production infrastructure renewal program for Franceinfo, moving the...

03/11/2026

Sony Opens New Creative Possibilities with XYN Spatial Capture Solution Updates

Share Copy link Facebook X Linkedin Bluesky Email...

03/11/2026

Disney AI Exec Hans Ku Joins Utopai Studios as Chief Product Officer

Share Copy link Facebook X Linkedin Bluesky Email...

03/11/2026

Matthew Wallis Joins TBD Post as Head of Post and Operations

Share Copy link Facebook X Linkedin Bluesky Email...

03/11/2026

Broadcasters Tap New Tech to Power Midterm Election Night Coverage

Share Copy link Facebook X Linkedin Bluesky Email...

03/11/2026

CBS Stations Brings AR/VR Coverage to Midterms

Share Copy link Facebook X Linkedin Bluesky Email...

03/11/2026

Nugen Audio Unveils VisLM 3 Loudness Metering

Share Copy link Facebook X Linkedin Bluesky Email...

03/11/2026

SmallHD Launches Focus 504 Monitor with PageOS

SmallHD announced the launch of the new Focus 504 Monitor, featuring a low-profile form factor, die-cast aluminum construction, professional-grade I/O, and the ...

03/11/2026

Ryan Webb ICLS Lighting Dexter Resurrection with Astera

Gaffer Webb helped light the pivotal Kill Room scene with Astera QuikSpot...

03/11/2026

IllusionFX 1.1 is Out!

IllusionFX 1.1 is Out! Alex Perea November 2, 2026 0 Comments More tools, more creative freedom. Graph editor. Shape your animation curves with preci...

03/11/2026

Rowan University Explores Virtual Production Workflows

Rowan University Explores Virtual Production Workflows Brie Clayton November 2, 2026 0 Comments Students work across camera tracking, compositing and ...

03/11/2026

How to Hand Over an After Effects Project So the Next Person Can Open It

How to Hand Over an After Effects Project So the Next Person Can Open It Ozgur Gorgun November 2, 2026 0 Comments Most After Effects projects get open...

03/11/2026

The Fans Who Fought Back: Dont F*** with Fanscomes to Sky Documentaries on 21 November

Don't F*** with Fans comes to Sky Documentaries on 21 NovemberTuesday 3 Nove...

03/11/2026

A Little Less Conversation, a Little More Action: The plans that never make it out of the group chat

From The Ghoster to The Flake, new research reveals the characters, chaos and ca...

03/11/2026

For every stage of creation

For every stage of creation From first idea to finished song, Scarlett is there for whatever comes next. Start where you are Music-making rarely waits for t...