Sony Pixel Power calrec Sony

By using ARRI lights, VA Corporation leads South Korea's entry into mixed reality production

17/11/2021

The sudden growth of mixed reality production is changing how the film and television industry works, and Asia is quickly adapting. In South Korea, a country rapidly becoming a hotspot for international and big-budget productions, many are venturing into virtual and mixed reality technologies. Among the leaders in content production, the newly established VA Corporation recently launched its studios with a vision to create virtual business values.

We realized and understood the need for a paradigm shift from chroma key to virtual production, says VA Corporation's CMO, Jeff Baek. In the past, unforeseen elements such as bad weather and location issues made a project exceed its planned budget. The shortcomings of traditional production, amplified by the COVID-19 pandemic, prompted us to pursue virtual technology as the next-generation tool for content production. With this, we aim to become a one-stop metaverse platform.

VA Studios located in Hanam, South Korea

VA Corporation, which stands for Vision Above, completed the construction of its first three studios in Hanam, South Korea within a record time of 6 months. Veteran cinematographer Woo Hyung Kim, who is also the company's CCO, and one of the brilliant minds behind the inception of the studios, provided a breakdown of each of them.

The first studio is built with 5 meters x 5 meters of LED wall and an LED floor forming a cube. On top of the structure is a lighting truss and in front are light stands all equipped with ARRI SkyPanels and Orbiter.

The first studio is equipped with a lighting truss, in front of which are light stands all equipped with ARRI SkyPanels and Orbiter.

Constructed with a curve-shaped LED wall, the second studio measures 14 meters in diameter and 6 meters in height with matching LED ceiling and floor. Similar to the first, ARRI lights are also installed in this stuido using a lighting truss. Our first showreels were filmed here, revealed Kim. While shooting those, we created a strong sunlight with ARRI M90 by beaming the light at the gap between the led wall and ceiling. We then added the SkyPanel S360-C to create a soft fill light.

Shooting an airport scene in VA Studio 2 with ARRI Signature Prime lenses

Finally, the third studio, and the most advanced yet, is a 360 LED stage with a fully covered ceiling. It's the biggest volumetric LED studio in Asia, with a diameter of approximately 20 meters. If we need to create hard light, we simply remove certain sections of the LED wall. We have also equipped it with a lighting control platform at opposite sides of the stage. Various lighting tests have been performed here with ARRI M90 and ARRIMAX, explains Kim.

The 360 volumetric LED stage in VA Studio 3.

Citing the reason behind the equipment choice, he continues, I have been using ARRI cameras and lighting equipment for a long time. They are my most trusted equipment for shooting, especially with this LED studio. All of the light fixtures are connected to the DMX console and can be controlled comfortably on the ground.

Since their opening, the mixed reality studios have piqued the interest of the film and broadcast community, already producing content for movies, dramas, TVC, music videos, and virtual events. It brings huge advantages to the workflow by improving production conditions. A visible filming environment on LED panels makes for better creative decisions, as well as shortened post-production corrections, adds Baek. Actors can perform more naturally, and filmmakers have full control over the weather, time of the day, lighting, and blocking, all while seeing the finished product in real time.

An outdoor scene shot in mixed reality and lit with the ARRI Orbiter.

VA Corporation is set to open two more sound stage studios, an art center, and an R&D hub. Not far behind are other industry leaders in Asia who are also kicking off their exploration into mixed reality production, and ARRI, with its recently established ARRI Solutions Group, will be closely involved to provide holistic solutions for many of these initiatives.

ARRI has made a global commitment to be at the forefront of exciting possibilities brought about by mixed reality shooting. With the establishment of global technology partnerships and regional mixed-reality testing environments, ARRI is driving the development of innovative products, workflows, and solutions forward, helping filmmakers embrace mixed reality and use it creatively.

Related Products Orbiter

SkyPanel

Mixed Reality Solutions Design and engineering of innovative and customized mixed reality environments
LINK: https://www.arri.com/news-en/arri-lights-va-corporation-mixed-reality-...
See more stories from arri

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

09/10/2026

Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026

September 10 2026, 06:00 (PDT) Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026 New Sports Intelligence helps providers better unders...

07/10/2026

Dalet Flex LTS Delivers Smarter Media Operations from Ingest to Distribution

Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...

02/10/2026

Reps. Raskin, Whitesides Call for Investigation into Trumps Taxpayer-Funded Political Ads

Share Copy link Facebook X Linkedin Bluesky Email...

02/10/2026

WHYY Completes Acquisition of Penn State's WPSU

Share Copy link Facebook X Linkedin Bluesky Email...

02/10/2026

FCC Updates EEO Rule Wording No Form 395-B

Share Copy link Facebook X Linkedin Bluesky Email...

02/10/2026

AJA Video Helps Bantaray Mobile Tap Into Niche Sports Streaming

Share Copy link Facebook X Linkedin Bluesky Email...

02/10/2026

Haymaker VFX acquires SWISS

Haymaker VFX acquires SWISS Brie Clayton October 2, 2026 0 Comments Stockholm-based, globally recognized creative team becomes part of Haymaker VFX in...

02/10/2026

Treasure & Dirt Shot with URSA Cine 17K 65

Treasure & Dirt Shot with URSA Cine 17K 65 Brie Clayton October 2, 2026 0 Comments DP Edward Goldner, ACS, relied on 65mm sensor to capture vast deser...

02/10/2026

Sonnet Announces Industry's Only Bus-Powered 10 Gigabit Ethernet Thunderbolt 5 Adapter

Sonnet Announces Industry's Only Bus-Powered 10 Gigabit Ethernet Thunderbolt...

02/10/2026

Mediaproxy brings AIdriven monitoring and browserbased multiviewing to NAB Show New York

Mediaproxy brings AI driven monitoring and browser based multiviewing to NAB Sho...

02/10/2026

Cobalt Digital's Pacific Line Wins Two Future Best of Show Awards at IBC

Cobalt Digital's Pacific Line Wins Two Future Best of Show Awards at IBC Brie Clayton October 1, 2026 0 Comments Manufacturer receives honors from...

02/10/2026

Emergent Names Tom Shelburne Head of Business Development, North America

Share Copy link Facebook X Linkedin Bluesky Email...

02/10/2026

Mesh Broadcast Services Adds Calrec Argo M Console

Share Copy link Facebook X Linkedin Bluesky Email...

02/10/2026

International Swimming League Names Gravity Media Official Broadcast Partner

Share Copy link Facebook X Linkedin Bluesky Email...

02/10/2026

Big Blue Marble Adds Live Multiview to its Cloud Video Kit

Share Copy link Facebook X Linkedin Bluesky Email...

02/10/2026

AI Independence, Interoperability Fuel IP-Based Media Production

Share Copy link Facebook X Linkedin Bluesky Email...

02/10/2026

Photo Gallery: 34th Annual Broadcasting+Cable Hall of Fame

Share Copy link Facebook X Linkedin Bluesky Email...

02/10/2026

Andres Arochi Brings ZEISS Master Primes to Lady Gagas Th...

Cinematographer Andres Arochi was on his way back from filming in Spain when he got the call that Tim Burton would be directing a music video for Lady Gaga and ...

02/10/2026

Cobalt Digitals Pacific Line Wins Two Future Best of Show...

Cobalt Digital's Pacific Line Wins Two Future Best of Show Awards at IBC Manufacturer receives honors from both TV Tech and TVB Europe for advancements in...

02/10/2026

Maxon Adds Support for Artist-Controlled Automation with...

Maxon, maker of powerful, approachable software solutions for creators working in 2D and 3D design, motion graphics, visual effects and visualization, today ann...

02/10/2026

Vizrt reimagines live production workflows with fresh Tri...

The strengthened TriCaster portfolio increases accessibility to leading media technology, drives more creative experiences, and scales with every production wit...

02/10/2026

Computer-designed protein targets immune receptor linked to inflammation at a new undruggable site

LA JOLLA, CA-To sense their environment and respond accordingly, cells enlist me...

02/10/2026

Agility Beyond Space achieves ISO 27001 certification, strengthening the security behind every network it carries

Agility Beyond Space achieves ISO 27001 certification, strengthening the securit...

02/10/2026

RT Investigates: Fertility Uncovered

How the fertility sector in Ireland remains unregulated Undercover filming reveals how without proper regulation the promotion of controversial fertility treat...

02/10/2026

DIY SOS: The Big Build Ireland Returns for Series 5

Transforming Homes, Transforming Lives Presenter Baz Ashmawy and his team take on four life-changing builds across Kildare, Limerick, Wicklow and Offaly in the...

02/10/2026

NVIDIA DGX Spark 64GB Gives Developers More Ways to Build and Scale Local AI

Local AI is becoming more useful by the token. As AI agents move from experiments into everyday development, increasingly capable open models are shrinking to ...

01/10/2026

AWS Elemental Dynamic Multiview Powers New Live Multiview Channels in Big Blue Marbles Cloud Video Kit

Big Blue Marble has announced the addition of live multiview channels to its Clo...

01/10/2026

SVG Sit-Down: Kieran Kunhya of Open Broadcast Systems on the Power of De-Centralized Production

The company CEO sees AI as a tool in speeding and enhancing product development ...

01/10/2026

USA Sports Looks To Set a New Standard' for WNBA Playoffs Coverage Ahead of Fever-Aces Showdown Tonight

Production, tech, crewing, and logistics teams draw on experience of a busy inau...

01/10/2026

Merrell and Sundance Collab Announce Three-Year Global Storytelling Program and 2027 Sundance Film Festival Partnership

The Partnership Will Support Filmmakers Worldwide Through Original Short Films I...

01/10/2026

Phoenix from Spitfire Audio & BT

Third collaboration with celebrated composer Spitfire Audio have once again teamed up with Grammy-nominated composer, producer and technologist BT, creating...

01/10/2026

Novation launch the FLpad

FL Studio gets dedicated grid controller Novation have teamed up with FL Studio developers Image-Line to create another dedicated controller for the popular...

01/10/2026

Volt Gen 2 & Volt Max interfaces from Universal Audio

Six new USB interfaces introduced Universal Audio's USB audio interface line-up has just been refreshed, gaining six new models aimed at musicians, prod...

01/10/2026

Siretta SNYPER-5G Shortlisted for the IoT Global Awards 2026

Siretta's SNYPER-5G cellular network analyser has been shortlisted for the IoT Global Awards 2026. The IoT Global Awards recognise products, services and o...

01/10/2026

Press Release: South Africa Announces Variasies op 'n Tema/Variations on a Theme as Official Selection for the 99th Annual Academy Awards

Johannesburg, South Africa, 30 September 2026 - The National Film and Video Foun...

01/10/2026

Mesh Broadcast Services and Argo M - A Perfect Fit

Mesh Broadcast Services Fits Big-Truck Audio Power into Compact Eclipse Unit with Calrec Argo M Canadian OB company Mesh Broadcast Services has fitted its Eclip...

01/10/2026

Mediaproxy Brings AI Monitoring, Web-Based Multiviewing to NAB Show New York

Share Copy link Facebook X Linkedin Bluesky Email...

01/10/2026

Disguise brings the software behind the worlds biggest st...

For more than two decades, Disguise has powered some of the most ambitious live events and experiences in the world from Bad Bunny and Coachella to the Burj K...

01/10/2026

New California Law Offers Tax Credits For Hiring Local Journalists

Share Copy link Facebook X Linkedin Bluesky Email...

01/10/2026

State Broadcasters Want the FCC to Ease Into Software-Based EAS

Share Copy link Facebook X Linkedin Bluesky Email...

01/10/2026

Multiscreen TV Ad Campaigns Double Incremental Return On Ad Spend, Says Comcast

Share Copy link Facebook X Linkedin Bluesky Email...

01/10/2026

Scripps Calls Dish's Removal of WTVQ a Clear Violation' of Recent Agreement

Share Copy link Facebook X Linkedin Bluesky Email...

01/10/2026

Slovenian Broadcaster Taps Synamedia for Local Ads on Its International Channels

Share Copy link Facebook X Linkedin Bluesky Email...

01/10/2026

Viz Libero Teams brings 3D analysis to Richmond AFL coach...

The Australian football team can turn match footage into tactical insights to improve performance and maximize fan engagement Vizrt, the AI platform for visual...

01/10/2026

Mesh Broadcast Services Fits Big-Truck Audio Power into C...

When Mesh Broadcast Services set out to fit the pro audio capability of a large TV truck into a small audio room for high-profile sports events, Calrecs Argo M ...

01/10/2026

Emergent Appoints Tom Shelburne as Head of Business Devel...

Emergent, the browser-native broadcast graphics platform, today announced the appointment of Tom Shelburne as Head of Business Development, North America, effec...

01/10/2026

Mediaproxy brings AI driven monitoring and browser based...

Melbourne, Australia 1 October 2026: Mediaproxy, the global standard for software-based IP compliance monitoring and multiviewing solutions, will showcase maj...

01/10/2026

Clear-Com Arcadia Central Station Brings Professional Pr...

Clear-Com is supporting the education and development of future audiovisual industry professionals in Poland through the deployment of its Arcadia Central Sta...

01/10/2026

Telefonica equips new TSAmediaHUB monitoring room with Al...

Telef nica Servicios Audiovisuales (TSA), the audiovisual services arm of global telecommunications group Telef nica, has supplied and commissioned an LED wall ...