
Home Speeding Up Media Production With AI Processing At The Edge
TechnologyAI commentary Open Mike storage
OPEN MIKE BY JASON PERR
Speeding Up Media Production With AI Processing At The Edge Jun 6, 2023 | Jason Perr | Add commentFacebookTweet
AI-based storage solutions are evolving, saving media companies substantial time and money.
The use of artificial intelligence technology is booming in the media and entertainment industry. Statista forecasts that the worldwide AI software market will grow to $126 billion by 2025. With AI, broadcasters can perform tasks that normally require human intelligence, such as visual perception, speech recognition, decision-making and translation between languages to improve their operational efficiencies, optimize workflow and speed up productivity to monetize digital assets.
--
By taking AI a step further and performing critical pre-processing tasks at the edge of their workflows, broadcasters can achieve lower and more predictable costs with significantly reduced complexity.
Why AI Solutions Are Thriving
One of the most significant challenges that broadcasters face today is finding and accessing content quickly. Editors typically spend an average of one in 10 hours searching for content due to a lack of metadata tagging and general organization.
Editors need the power to search and retrieve content instantly, anywhere in the world. AI/machine learning storage solutions can help achieve this by simplifying metadata enrichment to improve content indexing, including video clips and details about those clips. As routine or manual tasks are automated, productivity improves and content creators and editors have a lot more time for creativity, which can spur innovations in new productions or services and result in revenue growth.
AI's Evolution From Cloud To The Edge
Traditionally, AI processing services have focused on providing media companies with a way to use AI-embedded products in the cloud. While cloud-enabled apps, services and tools have become invaluable in media production for their ability to help companies meet deadlines and reduce operational costs, the cloud has unpredictable costs. The time and effort required to upload and download in the public cloud, not to mention the egress fees, has made the cloud more expensive than previously anticipated, offsetting its many benefits through unnecessary complexity.
When broadcasters split processes between the cloud and the edge (i.e., a remote location), they can save a substantial amount of money and time during content production. Some of the key applications for AI/ML storage solutions in the media and entertainment industry include object and facial recognition, audio and video transcription, language translation, automated video editing, content recommendations, auto captioning and more.
A leading sports organization recently deployed AI/ML storage to improve efficiencies and expand its reach. Prior to using AI, the organization was only delivering content to about 20 countries. By automating many of its processes, including language translation, transcriptions and content distribution via AI, the organization successfully extended its video services to 120 countries using the same sized team. This is a great example of how content providers can reach broader audiences with AI/ML-based storage solutions.
Unlocking The Power Of AI/ML
No longer just a buzz word, AI is being put to practical use in the real world and helping broadcasters unlock the value of historic content libraries. A handful of innovative companies have developed groundbreaking new application-centric services for content production workflows in the media and entertainment space that are now performing critical preprocessing tasks at the edge of workflows to improve efficiency, reduce costs, speed up time of delivery and monetize digital assets faster. While significant advances have been made in a short number of years, we are just beginning to tap the power of AI in broadcast.
Jason Perr is AI project consultant at Perifery (a division of DataCore).
TechnologyAI commentary Open Mike storage
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
12/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/08/2026
As Matrox Video celebrates 50 years of trusted innovation, the company will showcase its portfolio of interoperable IP technologies and software-defined innovat...
12/08/2026
SMPTE, the home of media professionals, technologists and engineers, today announced a program of expert-led sessions, professional workshops and networking eve...
12/08/2026
Berklee Announces Full Details for Inaugural Block Party, a Music Festival Next ...
12/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/08/2026
Matthews Studio Equipment introduces T-Go Mounting Solutions extreme camera rigging systems, engineered for the most demanding environments in motion picture pr...
12/08/2026
Anton/Bauer, a Videndum brand and the industry leader in mobile power solutions for broadcast and cinematic production, announces that the EDEN Mobile Power Sta...
12/08/2026
TAG Video Systems, the global leader in software-based IP monitoring and multiviewer solutions, today announced a memory usage optimization that lowers the tota...
12/08/2026
Unified Streaming announces Trusted Media, a new solution that enables broadcasters, streaming platforms, and premium content owners to attach verifiable authen...
12/08/2026
Combining intelligent automation, composable business services and user-centric experiences
The media industry is entering a new phase where AI intelligence is...
12/08/2026
DPA Microphones welcomes Raul Contreras as its new West Coast Regional Sales Manager. In this role, Contreras will oversee sales and customer relationships thro...
12/08/2026
Marshall Electronics' first all-weather, all-IP 4K POV camera, the CV574-WP, makes its European debut at IBC 2026 (Stand 10.C11). Built for the elements, th...
12/08/2026
LA JOLLA, CA-Scientists at Scripps Research have discovered that two seemingly unrelated cellular enzymes become locked together during times of stress, simulta...
12/08/2026
NVIDIA founder and CEO Jensen Huang is ranked No. 1 on Glassdoor's Best CEOs list for 2026.
In the just-released ranking, recognition is earned directly fr...
11/08/2026
Weekly immersive broadcasts will feature 8K 3D video, a 180-degree field of view...
11/08/2026
By Briana Brady, Social Media Manager, Production Hub
Sports content is having ...
11/08/2026
She addresses why media organizations need more than asset storage, how sports t...
11/08/2026
Remote commentary has improved significantly on these broadcasts
At a clip of ...
11/08/2026
A pair of LANTIME IMS M2000 PTP Grandmasters deliver resilient timing infrastruc...
11/08/2026
LTN has announced expanded capabilities for its Live Event Master Control offering, providing sports broadcasters, leagues, rights holders, and content owners w...
11/08/2026
WTA Ventures has appointed IMG as its managed production services partner in a multi-year agreement commencing with the 2027 season. The partnership is the late...
11/08/2026
The New York Jets and CBS New York have agreed to a multi-year extension of their partnership, keeping CBS New York as the official broadcast home of the team. ...
11/08/2026
Nielsen Holdings and DoubleVerify have announced a definitive agreement under which Nielsen will acquire DoubleVerify in an all-cash transaction with an enterpr...
11/08/2026
The Audio Engineering Society has announced the results of its 2026 Board of Dir...
11/08/2026
The CSN co-founder details its network and affiliate' model, how creator wi...
11/08/2026
Gravity Media is providing host broadcast operations for the Esports World Cup (EWC) 2026, supporting ESL FACEIT Group (EFG) in delivering the tournament to glo...
11/08/2026
TAG Video Systems has released a memory usage optimization for its MCM software that reduces the cost per channel by up to two-thirds for compressed workflows. ...
11/08/2026
SMT is expanding its technology partnership with the Cincinnati Open this year, adding new LED displays, production capabilities, and fan-facing experiences at ...
11/08/2026
The Pac-12 has announced that home Olympic sports broadcasts throughout the fall season will be available free on the conference's YouTube channel at youtub...
11/08/2026
Spreading a message of faith requires both widespread accessibility and uncompromising visual quality. Real Life Network (RLN), a free, faith-based digital stre...
11/08/2026
Taking the synergy of sports and entertainment a step further, the NFL venue in Nashville will house iterations of two iconic music clubs
The marriage of Taylo...
11/08/2026
Free library captures pro classical string section
There's no shortage of freebies in The Crow Hill Company's line-up, with their Vaults series offe...
11/08/2026
Percussion instrument introduces all-new engine
Emergence Audio have just introduced a instrument that brings together a vast collection of percussive analo...
11/08/2026
Introduces new all-in-one Spatial Panner tool
Boris FX have recently announced the latest major update for their mastering and broadcast-focused DAW softwar...
11/08/2026
Rohde & Schwarz installs millimeter wave security scanners at Airports of Thaila...
11/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/08/2026
farmerswife and Cirkus will return to IBC 2026 to showcase new tools designed to help broadcast, media and post-production teams manage workflows with greater s...
11/08/2026
LiveUs LU900Q intelligent production unit played a central role in the host broadcast operation for the Games in Glasgow (July 23 to August 2, 2026). The host b...
11/08/2026
Jigsaw24 has appointed James Morse as Client Director, Media Sales, as it deepens its focus on sports, live events and integrated production. His appointment co...
11/08/2026
Net Insight today announced that DMC Production Norway has selected its Open Live Media solution to centralize the production of Blinkfestivalen 2026. Combining...